This week on the 2 Regular Guys Podcast, we’re joined by Adrienne Palmer and the team from Fabric.ink to talk shop ownership at a deeper level. Beyond revenue goals and the daily grind. We’ll unpack the real struggles that keep decorators stuck, and the shifts needed to grow with intention. From building financial stability to gaining back control of your time, we’re asking the hard questions. What actually moves the needle in today’s print shops? What tools, habits, and mindset changes separate growth-focused owners from the rest? If you’ve ever felt buried in production or unsure what “growth” really means for your business, this episode is for you.

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News

If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.”

https://youtu.be/i9hugEvCF2k

Dad Joke

Terry: (Aaron shared this one.) How does a sunflower ride a bicycle?

With its Petals

Growth Strategies

Terry: We want to welcome into the show today, Fabric co-founders Steven Farag and Bruce Ackerman.

Bruce, tell us a little bit about your journey in the industry.

And Steven, you’re up.

Erich: What do you think causes most print shop owners to plateau after a few years in business?

Terry: Many shop owners got into this business for freedom, but end up chained to it. What are a few first steps to reverse that?

Erich: How can owners begin shifting from being ‘doers’ to being strategic leaders, even if they’re still small?

Terry: What’s a common bottleneck or fire drill in most print shops that could be solved with a simple system or process?

Erich: If someone listening only has 5 hours a week to work on their business (not just in it), what should they focus on first?

Terry: How do you help owners get clarity when they’re overwhelmed with too many ideas or directions to go?

Erich: What’s one habit you see successful shop owners adopt that changes everything for them?

Terry: What one golden nugget of advice would you give a business owner today?

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar.

https://youtu.be/5qKhUhSzpSc

OTHER EVENTS

Small Business Saturdays – Saturdays at Noon Central Time and then available to watch any time.
Rising Tide Talks! – Wednesdays at 5 PM Central Time and then available to watch any time.
Master of Success Inner Circle – Bi-weekly Mastermind Groups with accountability, support, and a built-in support group.
Complete Screen Printing Business Course with Atlas Screen Supply in Chicago June 7-8.
Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, TBD
The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time
Demystifying Next Level Digitizing Online Training from Erich Campbell
Understanding Emblems Learn from Erich Campbell about digitizing for patches.

Trade Shows

Graphics Pro Expo Indianapolis, IN – June 19-21, 2025
- Marketing Better in 2025: Grow Profits with Clarity and Connection – June 21, 2025 at 11 AM
DAX Twin Cities Hilton Doubletree, Bloomington, MN – August 1-2, 2025
- Fast Track Your Success: Halve The Time to Achieve Your Goals – August 1, 2025 at 2 PM
- How To Master Pricing: Pricing For Profit – August 2, 2025 at 12:30 PM
Graphics Pro Expo Long Bea...

Shop Owner Growth Strategies