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1. "The key to success is to start before you are ready."

— Marie Forleo

DreamWorks launched in 1994 as three moguls starting from scratch. Spielberg, Katzenberg, and Geffen didn't wait for perfect conditions — they built a studio on reputation alone.

2. "If you want to build a ship, don't drum up the men to gather wood. Instead, teach them to yearn for the vast and endless sea."

— Antoine de Saint-Exupery

Katzenberg's vision for DreamWorks Animation wasn't just 'make cartoons' — it was to build an animation studio that could rival Disney. The vision attracted the talent.

3. "If each of us hires people who are smaller than we are, we shall become a company of dwarfs."

— David Ogilvy

SKG's founding principle: three industry titans, each the best at their discipline. Spielberg (creative), Katzenberg (operations), Geffen (finance). Never hire below your level.

4. "Competition is the keen cutting edge of business, always shaving away at costs."

— Henry Ford

DreamWorks Animation deliberately positioned against Disney/Pixar with edgier humor (Shrek). Differentiation through irreverence created a viable second player in animation.