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Hello and welcome to the achieve your goals podcast. The show that empowers you to wake up to your full potential and achieve your biggest goals and dreams. I am your host, Hal Elrod and I invite you to join us each week as we share actionable strategies to take your life to the next level. As well as interview world class experts and entrepreneurs who have achieved extraordinary goals themselves. And we ask them to give you a peek behind the curtain and teach you exactly what you need to do to do the same. Ready? Here we go.
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Foreign.
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Sitting down with someone who has been at the forefront of health performance and what is possible for the human body for well over a decade. Ben Greenfield is a world renowned biohacker, bestselling author, former elite endurance athlete, and one of the most sought after experts in optimizing energy, longevity and overall well being. But beyond all their credentials, what I appreciate most about Ben is that he's not just about pushing limits. He's about living well and living aligned, especially as a husband and father. And that is where we start the podcast today. In this conversation we're going above the surface and below the surface. We're talking about what matters most to him right now. How his views on exercise have evolved from high intensity training to a more sustainable approach that the rest of us can implement in our life. And what he believes is the optimal human diet and, and which biohacks actually move the needle versus ones that just sound cool. We'll also get into something that affects all of us. How to think about testing your body, from blood work to hormones in a practical and cost effective way and even touch on cancer prevention and what we should all be paying more attention to. If you care about your health, your energy, your longevity, and showing up at your best for the people that you love, this is a conversation that you're going to want to pay close attention. Attention to. It is my great pleasure to welcome my friend, Mr. Ben Greenfield. Ben, good to see you again, brother.
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Good to see you too, dude.
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It's always fun to come to in a couple of months.
B
I know.
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Actually we had never had dinner together and then now we're having dinner twice. Yeah, in like a month or two.
B
Yeah, it's good that I'm not strict carnivore and you're not strict vegan, so somehow we can, we can match up.
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We always find something.
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Or you can have the broccoli and I'll have the steak and. Yeah, call it even.
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So I'm excited for this conversation. It's interesting. I've known you for We've known each other for, like, probably a decade or something, just going to events and such. Never really gotten. This is the longest conversation we've ever had. Which is cool.
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Possibly awkward. We'll see.
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Awkward it wasn't. Well, the prep was awkward, so before
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we hit record, forced conversation with Hal in bed for an hour. We'll see how this goes.
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The poor audience, man. No, but in prepping for today, I watched multiple interviews yours. And I was like, oh, Ben's even more brilliant than, like, his reputation.
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Yeah, I thought you were gonna say you, like, cured your insomnia.
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No, no, dude, your expertise runs really, really deep. And that's why. Yeah, so I'm excited about that. Here's where I wanna start. Just what matters most to you right now in your life? Like, what are you focused on right now? What comes to mind when I ask you that question?
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Oh, you're an author, so you'll appreciate this. I've been working, and when I say I. I've really been doing nothing except smiling at the camera, but. So the CEO of my company, I have this company, it's called Life Enterprises. And Life Enterprises, like, owns my coaching and consulting arm and BenGreenfieldLife.com this is the parent company, and Life Market, which is like Amazon for health products, and Life Network, which is kind of like an in your pocket app for podcasts, health content, biohacking, et cetera. And the CEO happens to be my best friend who lives 20 minutes from my house. His background is the film industry, and he basically just, like, came to work for me as a fun project three years ago, and then last year started having a team follow me around with a video camera. And I didn't really know what he was up to behind the scenes, but he made a documentary.
A
Wow. Without you even knowing he was making a documentary.
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I knew he was, like, making, like, some kind of.
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Like, some kind of content.
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Maybe like some series of short cinematic YouTube shorts. And eventually, like, four months before it came out, I realized that it was a bigger project. And then he screened it for me my birthday in December. So, like, four months ago. And long story short is we had, like, a big Hollywood guy come on as executive producer, and then WME found out about it, and so they're working on selling it now. And it's basically based around this concept of a little bit of an antithesis to, like. Not that I want to, like, throw people under the bus. And this is not intentional, but like a. Like the Brian Johnson esque, Don't Die Pursuit of Immortality. Where you're just, you know, spending five hours a day in your hyperbaric chamber and cold and hungry and libido less hunched over with your IV and your
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red light beds and promoting that you are going to live to 185, because that gets clicks and such.
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Right. And living fully is what I'm more excited about. Right. Like family, relationships, danger, adventure, and basically spending more time focusing on getting the most out of the years that we have rather than grasping at the straws of immortality.
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Yeah.
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And also, like, I'm a Christian, so for me immortality is something that will happen in the afterlife anyways based on my religious beliefs.
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Sure.
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And I would rather focus more on building relationships and family and legacy. And so I thought, well, gosh, with this documentary, like back to the author thing, it would be cool to do a book that kind of rides on the back end of that.
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Nice.
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Now we live in an era in which AI can churn out books, unfortunately.
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Yeah.
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Way better than you. And I could probably write when prompted.
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Way faster.
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Way faster. I think fact based books are a thing of the past. Right. Like I have these like 600, 700 page biohacking tomes.
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Yeah.
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And there's, there's a lot of like story and in the trenches knowledge in those. But I think writing a fact based book is kind of a thing of the past because information is right. Right, exactly. So I like the idea of more of an immersive journalistic approach.
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Right.
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And so my idea back to I'm excited about is I want to take my sons on a series of adventures over the next two years. So we're kicking things off with bow hunting spearfishing trip in Florida this June. We're going to do everything from like open mic comedy night together to restoring a used car, to writing a children's book, to doing a service project in the local community. We've chosen about 10 different adventures and I want to write it as a way for fathers and sons to have like this guidebook to bond through life. Life. And Sahil Bloom wrote in his book the Five Types of Wealth that like 90% of the time, the quality time that you're going to have with your kids is kind of like over with when they're 18 years old. And they're 18. Well, they're 18. Oh, thanks for the reminder. Tomorrow. Thank you for the reminder. They're not here in Austin with me, so I'll call. But I want to defy that status quo. It's like, why couldn't you kind of craft your life Such that you and your children are going on adventures every year. Wow. For the rest of your lives. And this book is designed to generate some ideas, but also tell stories of what kind of teamwork and challenges and learnings and growth occurs along the way. So I'm in early stages, but that's what I'm kind of in my downtime in the back of the Uber and stuff like. That's. That's what I'm kind of fleshing out.
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When you were. I know you're on the Front Row Dads podcast recently. Was this idea already brewing? Were you able to talk about that?
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I'm on the Front Row Dad's podcast tomorrow morning.
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Oh, you are?
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Yeah.
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Oh. I don't know why I thought you. Okay.
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I think right here, the great. Yeah. So. So this idea has been brewing for about three weeks.
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Oh, wow. So new.
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Yeah. Based on a few discussions I've had, banging my head against the wall with what kind of book I want to write. And this got me excited. Of course. I got. My son's excited. And I think it'd just be like, if nothing comes of it. Right. And I sell 24 copies to my mom and a few neighbors, it'd just be a fun project.
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Yeah. The process of. I mean, it's actually a metaphor for life. Right. That it's like. It's not about the outcome or the end result. It's about the journey. Right. With the journey of you having 10 adventures with your sons. Even if the book sucks. Right. Nobody buys it.
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Exactly. The journey. Have a video crew follows from the. Pull some cinematic shorts out of it.
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Separate.
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The documentary is about living fully.
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Yeah, Separate, comma, related. Yeah. Because the book would be more about living fully, but in the niche of like, the parenting family and even more Nietzsche father son space.
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So there's three topics that, you know is prepping for today and it's health, it's fitness. Those are the two that you're known for. And interestingly enough, the third was parenting. And. And that we just kind of started.
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We're done with that. Good.
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Well, no, actually, let's just go. I was going to start with the health and fitness, but let's actually, since we're already talking about parenting. You're an extraordinary father. And I only know that, again, you and I don't talk dad stuff. I know that from just hearing about what you've done with your kids, for your kids. And then actually, John Vroman, who you're having the podcast with for Front Row Dads tomorrow, he had mentioned that he went and did this, the Adventure with
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Tim and his crew, the Father Son Wilderness Adventure.
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I was supposed to be there. I was sick. I was such a bummer, man. I was so sick.
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I couldn't go, oh, shout out to Twin Eagles Wilderness School. They put those on every year. And we did two. And then my sons go to that wilderness school or went to that wilderness school since they were six every year.
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Since they were.
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Yeah. So then they became mentors after learning, you know, the fire building and shelter making and whatever, bird language, animal tracking, all the stuff that you do in that camp. And so I think John met them at the camp that they were. They were mentors.
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He was mentors. Yeah, they were mentors there. And he was just so impressed with them. So that really brought that to the forefront for me. Talk about some of the rites of passage. And I know that the Twin Eagles Wilderness School. I know the leader, Tim. What's his last name?
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Tim Corcoran.
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Tim Corcoran. You've told me he's an extraordinary man and you've learned a ton from him, and that's helped you be even a better dad. And having the kids in the wilderness School, what are some of the rites of passage that you've done for your sons throughout the years? Yeah, because they're pretty extreme.
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Relatively. Yeah. I met Tim because we moved to Spokane, Washington, and the first property that I bought was this 10 acre plot in the forest. And I'm walking around the forest, our home had just been built, and I'm like, gosh, I don't know, like, much about these plants, like the local flora and fauna, like, what can you eat? What's the history of certain bushes and flowers, and what can you dig up and what can you carve into medicine or brew or ferment? And so I posted on Facebook, I'm like, who's the local, like, botanist, Foraging expert is what I was looking for. And somebody recommended Tim. He came over to the house. We recorded a podcast. He was just kind of getting twin eagles off the ground. Oh, wow. And he walked me and my sons and my wife all over the land, and we learned a ton. And that's how I met him. Yeah, that's 12. That's how I was 12 years ago,
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because they were six. Right.
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Yeah. And it turns out that a lot of his training is in kind of the Native American lineage. And a big part of that included studying rites of passage into adolescence, rites of passage into adulthood, and even rites of passage for older adults who just never did that and want to find their way in life or challenge themselves with something that's different than, I don't know, like flying to Peru to do ayahuasca or whatever, almost like climbing Mount Everest instead of getting dropped by a
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helicopter, rather take the plant medicine shortcut. It's actually doing the work.
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Right, right, exactly. And I do think that in some scenarios, plant medicines could play a role in a rite of passage, but would be very few and far between. You know, not like your weekend visit with the shaman, but something that you spend months and months or even years preparing for and highly respect. And I think they've kind of gotten a little bit diluted in that sense. As far as the moder infatuation with ayahuasca and psilocybin and ibogaine and all the things.
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Yeah, your podcast on that, by the way. My buddy Tom Patterson, he's the founder of Tommy John Underwood, you know. Oh, yeah, you guys are texting. That's right.
B
Yeah. He Was having dinner with him this week. Yeah.
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Oh, yeah. Okay. Yeah, yeah, yeah, that's right. Small world. But he said, yeah. Have you listened to this episode of Vegas? And this is wild. So I listened to your episode. I was really moved by it. And I've been very much off plant medicine for the most part, for years. I did a lot of it when I did my cancer journey. Cannabis got me through pain and got me to sleep. And then psilocybin helped me on the other side of it.
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And yeah, psilocybin for like end of life therapy, if it progresses that far, is another tool.
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Yeah. And so, but what's wild is I was listening to it and I sent it to my buddy. I don't wanna say his name. He'll be at dinner tonight.
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Okay.
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So you know who it is now? But I sent it to him and we were coming here to do a podcast and he listened to it on the way here and then we talked about it and he was like, I'm not doing it anymore. Like, so that episode, man, I don't know how. I'm sure many, many people though, it was a paradigm shift. He's like, I'm not doing plant medicine anymore.
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Yeah. In 30 seconds, I'm sure we could dig it up and link to it. Is that we're talking about compounds that traditionally have been used for things like divination with the gods relegated to the priesthood, even used, if you believe this, as a portal to communicate with a spirit world. Not just the divine, but angels, demons, spirits, entities. And that by opening that portal and venturing across it and pretending that you as, let's say, like a young human being doing a heroic dose of psilocybin in your college dorm room or whatever, can figure out how to navigate these spirits that have been effing with humans for thousands of years. Is a dangerous road to go down. And I'm not 100% against plant medicines in any situation whatsoever. But the recreational use, particularly high dose recreational use, I think for every. Let's be generous and say, like, for every nine people that they help, there's like one person that winds up with schizophrenia or bipolar. And I've seen people doing like horrific self mutilation. And I realize this is controversial, but I would not be surprised if some of that is related to interaction with entities when in that space. And that there's a much, much deeper spiritual component that isn't respected as much as it should be.
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Yeah.
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So playing with fire.
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Yeah. If anybody wants to go, go search Ben Greenfield, Plant medicine Yeah, that's great. It's a two part episode.
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It'll pop up. Yeah. So the rite of passage thing, basically my sons did was the first step was rite of passage into adolescence. So this would generally be for them as a young man, when they're 12 years old, approaching that threshold to 13, like something that celebrates the end of childhood. And as a part of that, not only did we do like a ceremonial recognition, a big party with grandma and grandpa and all the family members, a big, like, fire ceremony. And then at that point, they were given more responsibilities in the household, more chores, more. We started calling them men, not boys. And so it's a little bit different than just, hey, I'm a teenager now and instead I've entered into this new era of responsibility. Their rite of passage was three days in the wilderness. And so this was at 12, overseen. This was at 12, just before they turned 13. And this is not like, hey, kids, put on a backpack and go hike with the bears and see if you come out alive. It's more like the TV show alone, where they are in a specific location. People know where they are and they are by themselves facing their fears. They've got like a backpack and a wool blanket and a knife. They have a certain amount of water allotment. And then there is some fasting that's involved too. And it's a chance to face your fears, to be with yourself, to understand what that feels like, to be cut off from technology and all the distractions of social media and your friends. And it was formative for them. No, no, no. So by yourself. Yeah. Which for twins is different just because they've been with each other since birth. And then. So we have three distinct rites of passage built into what we call the Greenfield family constitution, which is kind of like the handbook that we use to run our family. The first is that rite of passage into adolescence. The second is when they turned 16. They had to leave the three months with no money from mom and dad and go on an adventure. With the only rule being that they couldn't come home for three months. And initially they thought they'd go do an international trip. And once they started to look at the cost of plane flights, they're like, man, we're going to burn through our whole budget just getting to point A and back to point B. So they got a used car and they bought a pop up tent that goes on the top of the car, like a roof tent. And they drove all the national parks from Idaho down to Arizona and back up over the Course of three, three months. Just like figuring out how to stretch a dollar and how to make campfire oatmeal and how long you can stretch a chicken from Walmart. And basically came back with a great deal of independence and a little bit more knowledge about just like the way that the world works and what it's like to not be yoked to mom and dad or on. On, I guess mom and dad's teeth for several months. And so that was at 16 and then at 17. And this what we have in our constitutions at some point between 17 and 18, then they do a 10 day rite of passage, which is similar to that one that they did between 12 and 13 years old. That one was also overseen by Twin Eagles Wilderness School. But that's like the rite of passage into adulthood where after that they're given even more responsibility. They're expected to help pitch in with even more at the house.
A
This is at 18.
B
Yep. Contribute to the family income.
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How long are they in the wilderness? 10 days.
B
You say that was 10 days? Yep, yep.
A
And with what supplies do they have?
B
So the way they structure at Twin Eagles is they have a three day buildup of training, of workshops, of talks with Tim and the staff, then four days of no food. They brought in a certain number of gallons of water, backpack, blanket, wool knife. And yeah, I mean, like, they came back and told stories. Like one of them was like, yeah, I just like made a fishing pole and fished for imaginary fish over the edge of a cliff for like three hours. And the other one was convinced he was being stalked by a mountain lion. So he built this whole shelter, like with the base of a tree at it, and like sleep with the. His neck against the base of the tree because he didn't want to get paralyzed by the mountain lion. And then they have three days of integration afterwards, talking, journaling, processing. And that was something that they finished like five months ago.
A
So I've never met your boys. I am. So I want to meet your.
B
Yeah, I got to bring it down here sometime.
A
Yeah. If you can even give me like the 1, 2, 3, like the rite of passage at 12, at 16, at 18. What do you feel like? Even if I were to ask them, I'm curious, like, how did they grow? How did they benefit from each of those?
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I think for the 12 to 13 year old, it was getting the opportunity to be proud of what they'd just achieved. Getting the sense that they were suddenly in a situation which they had more responsibility as young men when they came back.
A
Yep, okay.
B
Yep. I would say responsibility and maturity was the first one. The second one was a little bit more independent. Right. Just like being on your own for three months.
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On your own for three months at 16 years old, having to figure out how to just live. Yeah, it's almost being not homeless, but it's almost like that type of. It's like, hey, go figure it out and we'll see you in three months.
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Similar. Yep. Homeless without the dreadlocks and the weed. And at least I don't think that was involved. And then 18, I would say, or 17 to 18, a little bit more growth, similar to the 12 to 13. And a lot of people might be thinking, like, why the heck, dude?
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I mean, I think it's amazing. I'm actually. I'm wanting. I'm going, I wish I would have done this with my kids. And what can I do?
B
I wish I'd have done it myself.
A
Oh, yeah, right.
B
Because I think we have this kind of epidemic in a lot of Western cultures who no longer do rites of passage, whether that's a young man going off on their first hunt or like the movie Spartan, going and facing the wolves and coming back as the young king or whatever. However, we have an epidemic of basically boys who shave. Right. Like men who grew up never really being told when they crossed the threshold into manhood. And so for many men, including myself, that involves going on a series of our own conquests and adventures to try to prove to the world that we are men, Whether it be body infatuation, building muscle, getting a certain number of women, achieving a certain body count, homes, cars, businesses, whatever. And I think that a sense of acceptance that you actually are recognized as a contributory member of society in a ceremonial way that involves some kind of a threshold that you cross in order to be given that position is something that would help a lot of guys out as far as just confidence and not feeling like you need to prove to the world that you're somebody through a lot of the other ways that guys are doing it.
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Now, if you struggle to fall asleep or stay asleep, I have a supplement that I take that I've taken for about three years now, virtually every single night. I highly recommend it. It's called Nightcaps by Cured Nutrition. It is a CBN and CBD oil supplement. And CBN supports your body's natural sleep rhythms throughout the night for deep restorative sleep that leaves you feeling refreshed and ready to rise in the morning. Highly recommended. I book in my days with cured nutrition. I take their flow gummies in the morning. I take nightcaps at night. And you can get 20% off of both of those products. As a listener of the achieve your goals podcast, head over to curednutrition.com/hal. That's curednutrition.com/forward/hal and use the discount code HAL for 20 off off your entire order. And if you do a subscription, which I do a monthly subscription for both of those products, you get an additional 20% off that stacks on top of the 20% as a listener, so you can save a bunch of money and it'll help you fall asleep and stay asleep again. Cured nutrition nightcaps in the evening. And I start my day with flow gummies every single morning. And I hope these products will help you and enhance your life as they have have for mine. Enjoy the rest of the episode. Well, so, yeah, for me, like, I almost have never thought of myself as a man. I'm 46 years old. Right. But I never had. Right.
B
Nobody ever told you. Right?
A
Right. It was like, I'm still a boy. I'm a teenager, that my body's getting older. But like, yeah.
B
And it's different. This is controversial, especially in a post feminist era, but women do have a specific biological moment at which they become a woman. Right. Their first period. Hey, you can now bring human souls into the world, which is a pretty significantly epic moment.
A
Sure.
B
And you don't wake up as a man one day and it's just like, hey, your balls have dropped. And your voice is like, some stuff happens over a gradual period of time. But men don't really have that distinct biological moment, which is probably why rites of passage for males have been a little bit more formalized in the past than those for females. We don't have daughters, my sons. It will be their responsibility to write into the future Greenfield family constitution what kind of rites of passage a young woman goes through. Because there probably are certain things that you'd want to think about, like, do celebrate, like, onset of menstruation. Like, is there a party? Is there a coming of age ceremony? Like, these are things that will be their responsibility.
A
You haven't had to think about them. Give me a summary of the Greenfield family constitution. What is this document?
B
Oh, it's like, it's the playbook for the family.
A
So family values.
B
Yep. So in the same way that you'd brand a business, you can brand a family. I learned a lot about this from two guys. Primarily a guy who used to be my financial advisor named Garrett Gunderson. He still does work in this area, like helping families with their family constitution. And then another guy named Rich Christensen has Legato company called Legato. Yeah, And Legato, they helped us a lot. We actually went down to a cabin with Rich in Utah for, like, two days and learned a lot of this. But basically, we have our family values, which feed into and kind of craft the foundation of the family mission statement. And then that's graphically represented in the family logo, which are like family logos on our pepper grinder and our pickleball paddles and our throw pillows, the flags that hang outside the front door. And most importantly, in a crest that's, like, proudly displayed. Like a really nice, big metal worked crest in the home studio.
A
And then family pride, bonding, identity.
B
Exactly, exactly. My sons can be proud of their last name and know what the family stands for, like, what our values are and the impact that we want to make on the world, which is all woven into the mission statement. And then what tradition statement, by the way? Oh, it's long. It's like three paragraphs.
A
It's not. It's not a sentence. Yeah.
B
But it's like, you know, we're content no matter our circumstances, and we. We're here to help love and serve people and connect people more deeply to their creator. And just that we really want to focus on, in terms of world impact as a family is in there. And this is also important because of the way that it feeds into financial legacy and generational wealth, which I'll get to in a moment. But then traditions are in there. So, like, Easter, Christmas, Thanksgiving, like, what do we do? When do we. We paint puff T shirts and watch an old Christmas movie and what mom makes for the Christmas Eve brunch or dinner, and it's all. All in there. And it provides, like, almost this sense of solidarity for the family. Like, oh, this is just like us. This is what we do. And it gets super detailed. I mean, like, every family member's, like, spirit animal and hex logo or hex color and font and end of life memorial wishes is everything that you can imagine. And we build on it every year. We typically revisit it every year and add things that we've been saving up to add. You kind of, like, can get the family together in a sort of retreat type of situation and build on it, which would be fun as they have kids. It is in Dropbox. It's printed.
A
There's a version.
B
And now it's also a website, so you can update it via a website. The thing is that if you look at passing on or building generational wealth. You can also use this as a tool for that. Because if you form a, like a living trust, let's say like an irrevocable dynasty trust for the family that spells out not only who manages the family wealth, but what decisions or what money can and cannot be used for. A lot of that is advised by the family values and the family mission statement. And then if you really want to get into the details of generational wealth, basically every time a family member dies, if you have a whole life insurance policy on them. I'm not an insurance salesman, so yeah, no need to get, no need for the goosebumps to come up about me.
A
Email Ben.
B
I'm about to sell you. Yes, whole Life Insurance with Ben.com. basically, you can start an insurance policy on a kid when they're like 30 days old. And then with paid up additions to that policy, you can create a sort of family bank which you can borrow against.
A
Well, the money to grow.
B
Yeah, exactly. And then every time, let's say 20 or 30 or 40 million or whatever the policy is, pays out, that goes into the trust. You can basically build a family bank and build family wealth over multiple generations by tying insurance policies to, to the trust. And then that kind of like comes full circle and ties into the family constitution.
A
So intentional parenting, man. So two things come up. One is how intentional you are, but also that you didn't reinvent the wheel. Right. You got Garrett Gunderson to teach you the whole life stuff to create the wealth. Right. You got Tim Cochran to teach you the rites of passage. And then who's the third you mentioned?
B
Rich Christensen.
A
Rich Christensen.
B
So all of these things like, these aren't my ideas.
A
Yeah.
B
All you do as a family is step back and say, well, what are our values? Because that's going to be different for every family. You know, what's the impact that you want to make on the world? What is it that your family holds dear and stands for? What kind of businesses are you in? What kind of businesses do you frown upon or encourage the kids to operate? And so, yeah, if your family's into just like gambling and trips to Vegas and all forms of hedonism, write that into the family values and missions. No judgment, whatever you want to do. Choose your own adventure.
A
I love this, man. No, it's. I mean, you've got really got me thinking about being intentional and I think, think that often. My first thought, maybe people listening, right. You learn something and then you go, oh, man, I wish I would have done that. When my kids were 6 and my daughter's 16, my son's 13. But it's like, no, I'm going to go back and I'm going to do the best I can with what?
B
Best time to plant a tree. Chinese proverb. Right. But if you look at it from a legacy standpoint, let's say you start when your children are 16 or 17 or 18. You're basically training them on what it's going to look like to get this structure in place when their kids are born, whatever, five or seven or 10 years, years down the road. So I even think like a grandparent who's listening could teach this to their children who have children to do it with their children. So I don't really think there's like a bad time to start if you're thinking generationally and you don't think that AI is just going to blow up the world and we're not even all going to be here in 20 years.
A
So that's our next podcast episode. So let's go back to your blowing up the world. Yeah. AI just, you know, being humanity's downfall.
B
Okay. There's a podcast on explosives. Yeah. Weaponry.
A
No. So talk about your background. And we don't spend a lot of time on this, but for people that don't know you, like endurance athlete. Worked with Reebok hardcore. And then that's going to. I want. That'll lead into your. How your views on exercise have shifted. That's where I'm going. Right. Which is where you were a hardcore endurance athlete. Now you like walking.
B
Yeah. From masochism to walking. Yeah, Yeah. I, well, I was homeschooled K through 12. I wasn't that interested in human science.
A
You seem like a homeschooled biomechanics or
B
physiology or the type of things that you really wouldn't expect the average homeschool kid to be interested in. Right. So president of the chess club, played violin, super into fantasy fiction like stereotypical homeschooler. And I got into sports in high school. Sports pulled me into wanting to study exercise physiology, biomechanics. I was even interested in medicine, sports medicine and orthopedic surgery. No home school K through 12. Yeah. Oh, but in Idaho you can play sports at the high school level even if you're home school schooled. So then I went to college and studied exercise physiology and biomechanics and got a master's degree in that. Passed up going to medical school even though I did all the pre meds and thought seriously about going to a few that I was accepted to. I kind of got disillusioned with medicine basically. And that was because I worked a short gig for about nine months in hip and knee surgical sales. Didn't like that. Felt just like more and more as though medicine wasn't calling to me. But I loved fitness and nutrition and exercise and I guess what you might even call preventive holistic medicine. And so I started up a string of personal training studios and gyms in Idaho and Washington. And I was kind of like a nerd when it came to all of the cool technologies that you could use to enhance the body or quantify the body. So we had everything from my gyms, indirect calorimetry equipment to measure things like VO2 max and calorie burn. We had like early stage, like platelet rich plasma injection machines to pull blood out and concentrate placements and re inject into joints. This would have been when I was 21, until I was about 27. And we had high speed video cameras and I was doing a lot in the endurance sports world. So we had a real strong following in the local triathlon, marathoner, swimmer, cycling community. And I worked a lot with local physicians, meaning a lot of my clients were patients who they referred out because I made a good name for myself as somebody who understood medical language and could work well with doctors, but then also on the sports performance side of things, could do a good job because basically I'm a certified strength conditioning coach and spent a lot of time in the athletic enhancement world. And so in 2008 I was nominated by a group of physicians and voted as America's top personal trainer by the National Strength Conditioning association, which was a huge honor honor. And that also got me a lot more publicity. Just like speaking, traveling to conferences, teaching people how to profit from operating brick and mortar personal training studios and gyms. And at the same time my sons were born, my twin sons were born and I'm like, typical day for me, I'm racing Ironman all over the world. I'm running two gyms, I'm speaking, I've started a website. I started a podcast in 2008. Oh, that was early online coaching. Yeah, super early. There was major, maybe like 100 podcasts max. When I started a podcast, most people didn't know what a podcast was totally. You had to like code your own RSS feed and submit it to Apple and wait two weeks and it was just like the wild, wild west. I mean even, I mean freaking like Joe Rogan wasn't even podcasting back then. I mean there were Very, very few people doing it. But I like the idea of like sitting in front of a microphone and just releasing. I did interviews and like strength conditioning research and exercise, geeky exercise knowledge, stuff like that. Anyway, anyways, when my sons were born, I was like, gosh, I'm getting up at 4am, riding my bike 12 miles to the gym, training clients all day, working on online clients during lunchtime, going for a swim, finishing up the day, lifting weights, we're throwing in a run, going back home, getting home at 9pm, having a little bit of dinner with my wife, going back into my studio, doing more online programming, working on the newsletter, the PPC campaigns, the affiliate campaigns, these online information products, all this other stuff that I was building. And there was no way I was going to be a product present father. And I wasn't a present husband at that point. I was a workaholic, but no way was I going to be a present father. So I basically reinvented, sold all of my studios, all of my equipment, got rid of all my clients, moved into the little side room in our rancher home down by the Spokane river and started doing mostly just online coaching, speaking and information process products. Just basically like training programs for marathon, for triathlon, for swimming, for lifting, for injuries. Yep, yep. So I can be home. And honestly, like that was just kind of like a slow rolling snowball to what I do now. Like I built the podcast, I do a lot of online content. I've kind of shifted to doing a lot more like advising and investing for companies in the health and fitness and longevity space. Still speak all over the world. World and typical day for me though, like when I'm not traveling, like I'm just like with the family. We have our morning huddles and we're hanging out. My sons and I are in the gym in the morning and I'm seeing them all day long. They're working on a business at home, so we're all on our computers at lunch, but all kind of like together working on our companies and we have these wonderful glorious family dinners and family hangout times in the evening and pre dinner pickleball. And so that's great.
A
Living the dream.
B
What I do now. I love it.
A
All right, let me ask you a question.
B
Question.
A
How many apps are you using for your personal development? Maybe a meditation app like Calmer Headspace, an affirmation app like I Am or Think Up, a book summary app like Blinkist, a journaling app like 5 Minute Journal, a visualization app like Envision, an exercise app like 7 Minute Workout and maybe even a habit tracking app to keep it all together. That is a lot to manage and a lot to pay for. What if you could replace all of them with just one? One app? Yes. It is called the Miracle Morning app and it is essentially seven apps in one. Hundreds of guided meditations and breath work tracks, a full library of affirmations, plus tools to create your own visualization prompts for 10 key areas of your life. Guided workouts from 2 to 10 minutes long, book and audiobook summaries of top personal and professional development books and a journaling tool with guided prompts. The wheel of Link Life or a blank page to write freely. It simplifies your morning, saves you money and helps you start every day with clarity, purpose and energy. And it's one of the only apps in this space with a 4.9 out of 5 star rating. Try it free for 7 days. Just search Miracle Morning in your app store or go to miracle morning app.com to get started. All right, back to the show. When I asked what matters most, I think that that's a full circle. You just really said, right? The fact that you get to wake up every day, work with your sons, work out with your sons, spend time with your wife.
B
Yeah, yeah, yeah. And I think that we are entering a potential era in which that might be easier for a lot of people to do. If you look at the ability to be able to take a lot of the stuff that might be simple data entry work or, you know, being hunched over a computer and free up time
A
to actually be with family more, you're a smart guy. And I was joking that the AI conversation was for another episode, but since you just mentioned it, what does that look like? Like, how are people supporting themselves if those jobs go away? Right. Like, if you've got generational wealth. Yeah, it's a different g. You're like, oh yeah, we just got investments. I've got real estate bringing it in. Like, whatever that looks like, where you're like, I get to just relax at home because AI is nothing. But if you're someone that your income went away or goes away, like, I don't know if anybody has a good answer.
B
Right. I don't think anybody knows the answer. There will be a definite wealth disparity. I think there'll be a bigger wealth gap. The people who use AI effectively to not replace themselves and put themselves out of a job, but to build more, to create more programs and more software esque products as a service, to be able to program more apps and More helpful apps, apps. And I think the people who are doing that and making useful content and useful apps and useful websites using GPT will just be able to do more. And people who are a little bit more reticent to use AI, a little bit afraid of its potential. I think getting lost in the shuffle is probably not the right term, but I think they might get left behind. Like if you're not willing to step back and say, okay, how is GPT going to replace my job in some way? Or how is AI going to replace my job in some way and how could I adapt and pivot? And I think one way to think about it is that there will be really, really high ticket items that humans value because they're created by humans and certain sectors that are a little more untouchable when it comes to AI. I'll give you one example. My son's business is a card and board game business, right? They can use AI for marketing, for ppc, for socials, for videos and graphic design. But if you like go to their Instagram page, they are specifically intentionally putting up videos showing that they're hand illustrating the cards. They're using drawing pads themselves. Like everything is hand designed. It's handcrafted human created content. And even if it wasn't, their final product requires humans interacting with one another in order to use the product. This is something that brings humans together. So I think that's an example, like tabletop gaming, board game, card game industry, you could make better games faster, but at the end of the day, I don't think there's a lot of people who are going to like pay money to watch robots.
A
Yeah, exactly.
B
Even though people apparently do that now for chess. And I think Elon's new fighting robots might actually be something people pay to watch. But when it comes just like playing cards with family or playing a good board game, laughing around the dinner table or laughing at game night, I think that's an example of a sector that if you do the right thing, you could use AI to profit more in. If you look at my realm, fitness programming, nutrition programming, GPT can already read labs, produce fitness programs, produce customized tailored diets way better than I can. So what can I provide? I can provide live experiences, right? I can provide communities where people can get together and work out together. I can provide the accountability piece, the opportunity to talk to a real coach on the phone. And those are higher touch, higher end services, right? So like, let's say you would have formerly visited a website that was charging you like $500 a month to have a personal trainer who was like a real human being writing out your workouts and maybe communicating with you a little bit on a messaging app like Trainerize or Training Peaks or whatever. Like now you'll probably pay like $5 a month for that because AI is going to be doing it all. And then you'll have the premium product which is the real coach, the real human, providing you the experiences, the accountability, the interaction with a human being that you crave. And that introduces a little bit more fun into the process. So everything's going to change.
A
No, yeah, it's great. It brings up. I'm going to add to. So I was talking to somebody the day that runs a $60 million company and coaching is their primary product. And we were talking through his business model and really neat guy, Matt Boggs. And I asked him, I said, hey, I'm gonna. It was like the last five minutes of we had an hour together just getting to know each other. And I said, I'm gonna ask you the hard question before we wrap up. I said, I'm sure you're aware you run a coaching business, that Chat GPT now is a 24. 7 available coach and the coaching industry is doomed, is off. You know, that's the duty doomsday rhetoric. What are your thoughts? And he, he talked about Jeff Bezos, owner of Amazon, that Jeff says when he was asked in an interview once, like all these changing things in the marketplace, how do you deal with that? And Jeff said, I ask myself what will never change? I don't worry about the things that are going to change. I say what will never change. And so applied to the coaching business, it was people, they will want transformation. In order to get transformation, they will need accountability. Chat GPT is not going to make sure you do your push ups. Right. It's the human being that you know, you're talking to Thursday or you're meeting at the gym Friday morning. Right, Right.
B
Fear of public embarrassment or being outcast from the community is something that's less threatening when it's a digital community without the hierarchy of actual human beings. And that kind of like built in primal fear of letting someone down is nowhere near as strong when it's a computer versus human. Like we'll let computers down all day long because at the end of the day we don't care about them as much. And, and I'm sure there's some people that would argue that you would still have some sense of accountability. Like even I will fall into that pattern where I get that Dopaminergic reaction to checking boxes. Even if the boxes that have been assigned to me are assigned from a digital presence, like, you need to wake up, you need to do this. I've got brush my teeth, drink my, whatever, liters of water per day. So I get that. But then, then I think there are other things in the coaching community that people also crave. I would say another big one is connection and community. And that's where coaching is probably gonna have to reinvent itself to a certain extent. Some coaches already do live events. Like people fly to their houses for masterminds, or they do clinics, or they do conferences, or they just, you know, like me, just show up places and speak. And in many cases, when I'm speaking at an event, I'm leading a morning workout, I'm hosting a dinner time Q and A, I'm bringing people to a place like whatever, six senses and doing like a day getaway. I see those becoming higher, like a premium offering from a coach. And I think that's another area that a lot of coaches will need to like, pivot into is how do we get these human beings together?
A
Yeah, yeah, just reinvention, like you said. And it's happened with every technological advances humanity's had to reinvent themselves. Exercise. How has your take on exercise changed from being a hardcore endurance athlete doing right. I mean, the way you just described your, you know, it's like you're exercising, you're going home, you're exercising, you're working, you're exercising, you know?
B
Yeah.
A
How does that change?
B
I mean, you talk about the dopaminergic reaction to checking boxes. Many people, depending on how you're wired up. But this would particularly be the people who fall into, like, the hard charging, high achieving, entrepreneurial category. Probably many of your listeners, we derive a great deal of pleasure from forward motion and often have addictive personalities that thrive on that. This is why you see many former addicts turning to something like Iron man triathlon or marathoning as kind of like a positive, arguably healthier, questionably healthier solution compared to, say, like drinking excessively or drugs. And so I think that for me, a lot of that long endurance, masochistic style, I mean, I did. I logged over 7,000 miles of endurance racing. I did 13 Ironmans. I did Ironman World Championship six times. I raced for Reebok for four years in Spartan and optical course racing. I did open water swim competition. I did adventure racing. And it was fun. I have nothing against someone like climbing their own personal Mount Everest, but there's a fine line that exists especially in endurance sports. But I think exercise in general, CrossFit, Hyrox, Decafit, anything that you traditionally think is a fitness type of event that sucks people in and can become pretty addictive. Not only is it monetized and commercialized pretty well. If you've ever been to an Ironman, you see all these people just like dehydrated and struggling across the finish line and fighting for those last few miles and they're standing in line ready to ride a. I don't even know the price now let's say like a $1200 check to Ironman the next morning at breakfast to get into the next race.
A
Yeah.
B
And I think you can get sucked into this vicious cycle of beating your body down with too much of a focus on fitness, on endurance, because that's where you're getting your pleasure. I think a more well rounded life would involve some sports, whatever. Pickleball, tennis, golf, some walking, some art, some instrumentation, music, local community meetup, some service. It's hard to do a lot of those things. Speaking from personal experience, when you're preparing for an Ironman. Every last free moment you're swimming or biking or running. A lot of marathoners have experienced something similar with running or cyclists with cycling. These are time consuming sports. So is Crossfit, so is Hyrox.
A
I'd say my audience is probably just how do they get themselves to move their body like so I don't know
B
how many to a very small subset of population. But, but here's what you need to know, here's what's important. If you look at actual data on exercise, you tend to see a law of diminishing returns. A law of diminishing returns. When you exceed about 150 minutes of moderate intensity exercise or about 75 minutes of very vigorous high intensity exercise. Exercise per week.
A
Oh, per week.
B
And once you exceed that, that's where you start to see arterial stiffening, calcium deposition in the arteries. So basically like a heart that's more prone to atherosclerosis.
A
That's why you see like runners get harder to have heart attacks.
B
The cardiovascular data is the highest. You could also make a pretty strong case for things like cortisol or stress hormone dysregulation, joint damage, et cetera. I experienced everything from thyroid deficits to testosterone depletion to a lot of things related over exercising, over training, under recovering, somehow convincing myself that you had to reach a certain intensity and volume of exercise every single day to see results or to feel good. About yourself. And that can be damaging over time. I think a more reasonable approach, if someone's sitting here and maybe they're not an Ironman addict and like you said, they just want to get in shape. If you're lifting weights full body, two to three days a week, doing some kind of high intensity interval training session one to two times a week, this doesn't have to be every, every day.
A
What's a high interval? Give me an example.
B
That would be like for me, I do.
A
No, not for you, for a normal human.
B
Well, this is for me. Now I consider myself, I would say the difference between me and a quote, normal human is I'm so jaded from my days of competitive sports and fitness events that even though I'm no longer training with the same volume, I train at a higher intensity. Like, people hear that I'm a lot more sane now, but then they still go train with me. And my workouts are still relative, relatively soul crushing, but nowhere near. Like, for me, they're nowhere near what they used to be.
A
Yeah.
B
So lifting weights a few times a week, two to three times, you talked,
A
by the way, about on the Mark Hyman podcast, super slow weightlifting. Talk about that.
B
So if you were going to choose a form of training that lends itself best to building strength and muscle with a low risk of injury, it's not going to turn you into an Olympic athlete. There's not a lot of power development involved with it. But super slow training. Training. I did it today. I had meetings that started at 11am today. I hit the gym at 10, was in the shower by about 10:45. I had a super slow. I did one warmup set on each exercise and then I did one super slow set to failure of a few basic movements. Chest press, pull down, leg press, row.
A
Do you do machines?
B
Back extension and shoulder press. The shoulder press was with dumbbells, the back extension was with an apparatus. The rest of them were with machines.
A
And how.
B
Because it's a easier to kind of use machines much more slowly.
A
I could also see if I was talking bench press really, really slow and you hit failure, you might be in
B
trouble if you don't have a spotter. Yeah, exactly. AI robot spotter, which will be a thing soon. So 10 to 30 seconds up, 10 to 30 seconds down, single set to failure training. Not my idea, not my science. Best book about this is a physician named Dr. Doug McGuff who wrote a book called Body by Science. That's where I discovered this. And your heart rate stays up, so there's A little bit of a cardiovascular training response as well. But what I like about it, and I use this a lot with people who I'm training who are just like executives who just want to stay fit. They don't care about piling on slabs of muscle or being a pro football player. They just want to hit the gym and be able to do it and stay happy and injury free. So it's super slow training, full body, two to three times a week. Typically you can get it done in anywhere from 25 to 45 minutes. And it's a pretty good workout. If you look at data on longevity, the type of muscle that's most associated with living a long time and high quality of life and low risk of injury, is not the type of muscle that you build with super slow training. It is muscle that's kind of like small, wiry, power lifter type of muscle. Muscle that can produce high amounts of force in a short period of time. So when you're doing super slow training, let's say you're doing two to three sessions a week, you would still want some point during the week where you're doing something more powerful and explosive. So for me, that typically looks like a few bodyweight exercises. I have kettlebells, I'll throw some kettlebell swings in. I have an Airdyne. I'll throw in some sprints on Airdyne and then I play pickleball, I play tennis, I'll occasionally get out and play some other sports. I mean, I don't ping pong counts, but basically in the same way that walking briskly seems to be more important to longevity than the number of steps that you take, which is interesting. That's why I love walking with my wife because she's a super fast walker. She takes a high step count. Nice. Moving your body or a lighter weight quickly is also something that you want to be aware of and do. But that can literally be like stacking on 10 minutes of calisthenics before or after your super slow training workout. Just where you're moving a little bit more quickly. High intensity interval training. You asked me what that looks like. I do 21 minutes twice a week where I'm going like 30 seconds hard, two minutes easy. Or is this 10 seconds hard, jumping
A
jacks or what do you. What is it?
B
This is Airdine elliptical rowing machine. We were in Arizona yesterday, so I hit the pool for 20 minutes.
A
Tell me again the interval, how you do it.
B
So it depends and if you really want to dig into the physiology, this muscles, like I mentioned You've got strength and you've got power. Those are the two kind of like skills, the avenger like skills we want to focus on. So you have strength and power for muscle and then for cardio, you have your VO2 max. You have your ability to be able to buffer lactic acid, you have your mitochondrial health and you have your fat burning capacity. So in brief, what that means is that if you want a good VO2 two max once every one to two weeks, you do longer intervals. So this would look like. And obviously now speaking of GPT, you could literally replay this podcast and have GPT listen to it and spit out a workout for you based on this. But you do a longer interval cardio workout. VO2 max responds well to something like a classic 4x4 protocol. 4 minutes at maximum sustainable pace, 4 minutes, pretty easy passive recovery recovery four times through.
A
Okay.
B
And you don't need to do this like multiple times a week, literally. Research has shown that as little as once every two weeks, you can maintain or build VO2 max with that approach. Okay, so that's 1. Longer intervals. If you want to talk work to rest ratios, you do the math. It's a one to one work stress ratio. Lactate threshold is your ability to be able to buffer lactic acid. The stuff that makes your muscles burn when you're exercising. This would be a classic Tabata set. Have you heard of it? No. Okay, so a Tabata set, this is based on Japanese research. Research is a four minute set that consists of 20 seconds hard, 10 seconds easy, eight times through. So if you think about it, that's a two to one work to rest ratio. But you're not letting the lactic acid get out of the muscles before you hit the next interval. It's nice because it's short. I mean, you could literally use this as like a warmup for one of your strength training workouts. But that's lactic acid tolerance. So it's longer rest periods or longer work periods? Shorter rest periods, but still pretty short and snappy. Okay, mitochondria, that's the third one out of four. Mitochondria respond well to to hitting it hard for 10 to 30 seconds and then luxuriously long rest periods. So this would be, for example, doing once a week mitochondrial training is something that responds pretty well to a once a week protocol. Eight hard 30 second efforts with two minutes of easy recovery between each. Okay, so you could do this on Airdyne, rowing machine, elliptical trainer, whatever.
A
If someone doesn't have equipment and we're doing talking like you mentioned walking briskly. So I want to give the simplest vibe, right? Like, okay, so for somebody you mentioned walking briskly. Let's touch on that. So if somebody's like, I don't have an airme bike, I'm not even working out right now. Like, I need to neighborhood, I need to move my body.
B
Got some shoes.
A
Like, what's the cheapest, fastest, easiest way? And so what's the optimal way?
B
I like this. So walking, you head out on a walk and you walk as briskly as possible for four minutes and then you slow down and you walk at an easy pace for four minutes and you do that four times through. For lactate tolerance, you do 20 to 30 jumping jacks, you recover for 10 seconds and you do that again and you do that eight times through.
A
Okay.
B
For mitochondria, you go for a long walk that's not at a super fast pace. But every time you get to a telephone pole, for example, you shift into a jog or a little like mini sprint for about 10 to 30 seconds and then another long walk in between.
A
If you how many of those for how long?
B
Anywhere from 6 to 8 for the mitochondrial piece. Then the last piece is your fat burning zone. I do this with a walking treadmill at my desk. Like I do my zooms. A lot of calls. I do podcast interviews, podcast interviews on the treadmill. And this is just like aerobic zone 2 conversational pace. Like training your body how to move for long periods of time, preferably. And this is tied to the nutritional piece without a lot of glucose on board to burn. Which is why I like for people who are wanting to lose weight to kind of like do some fast fat loss zone 2 type of cardio.
A
Yeah.
B
Some people will jump out and say, well, there's not a lot of really good research that shows that doing facets own two cardio is going to burn fat. And they're right. This is anecdotal, this is with my clients. This is not long term human clinical studies, but waking up and doing, let's say like a 30 minute walk without eating or having a Saturday morning hike that you're going out for with just water without having had breakfast. And it's like an hour and a half to two hour long hike. It teaches your body how to tap into its own fat preserves as a fuel. If you look at why this might work from a fat loss standpoint, you've probably heard of something like intermittent fasting before now. If you look at weight loss as relates to intermittent fasting, like let's say not eating for 12 hours a day. Right. So between 9pm And 9am you're not eating any food, which is actually hard for a lot of people to do once you start to add up. Like when you snack and when you eat, eat breakfast and how much creamer you put in your coffee and stuff can sneak in.
A
Yeah.
B
The reason that it works is not because there's something magical about fasting or even working out. Fasted for fat loss. The reason that it works is because it gives you a shorter period of time to stuff calories into your gaping maw. Right. Like that's actually why intermittent fasting works.
A
Yeah.
B
Now, if you look at longevity and things that go beyond weight loss, there are some impressive elements of fasting that, that go beyond just calorie restriction that help you out in other areas of life, like gut issues, longevity, telomere length, cellular health, mitochondrial health, et cetera. But if we're just talking strictly about weight loss, most of the magic occurs by just limiting how many calories you're eating. And the practice of fasting makes it easier because you're giving yourself a shorter period of time during which you are allowed to eat. And so back to the fasted fat loss cardio video. Another reason that I think it works is when you're walking, it's harder to eat. And when you say wake up in the morning and have like a 30 minute walk that you go on, there's an extra 30 minutes that you're not eating. Or when you have like a weekend Saturday hike, that just makes it that much easier to have an intermittent fasting window.
A
Let me ask you to keep the fat burning going because I've always, I think I was, I was in my 20s and I think it was the book Body for Life by Bill Phillips, which was the biggest book back then.
B
Classic.
A
Yeah. And I think that was where I learned about. Oh, and it was a common sense. I'm like, oh, yeah, I'm gonna exercise first thing in the, the morning with no food in my stomach so that there's nothing to burn except for the fat on my body.
B
Yeah.
A
So how long do you need to wait after you do the exercise before you start putting calories in to. For that fat burning to actually be effective? 30 minutes after or how long?
B
Yeah. Nobody knows. First of all, because there's, because there's actually no studies done on this. But if you think about it, after you exercise, there is a growth hormone response that can actually allow you to burn, burn more fat post exercise or theoretically would allow you to burn more fat post exercise. So if you are trying to burn a bunch of fat and you don't care about lean muscle maintenance, you could wait one to two hours after an exercise session to eat. I don't recommend that because I think it's stressful for the body. I think that people get super hungry and then they do what is called caloric hyper compensation, where they eat way more food. People do this with cold plunges too. Like, research has shown that when people do a cold plunge, the meal that they eat after the cold plunge, they tend to add like 200 to 300 extra calories, which if you're aware of that, you're less likely to do it because you're able to check yourself. But it's a thing like we like to reward ourselves sometimes with food after exercise. So I did it.
A
Pat myself on the back.
B
Yeah, exactly. I think more of the trick is working out in the fasted state and then eating afterwards. I don't like for people to wait so long that they start to get stressed out, that they start to get hangry, et cetera. If you wore a continuous blood glucose monitor like this, if you started to see your levels dropping down into low levels, like mid 70s, 70s, high, high 60s, that's a pretty good sign that you're getting hypoglycemic to the extent where there's more cons than pros when it comes to the idea of working out fasted in the morning. Again, not a lot of good research that you're going to burn more fat besides the fact that you're giving yourself a shorter window to eat. But I like to do it because I have better workouts when I don't have a tummy full of food.
A
Sure.
B
You're just less likely to blow out your pants on the leg press, fart in the gym. There's all this stuff. It's just logistically. And there are workarounds, there's pre workouts that have calories but that are easier to digest.
A
Yeah.
B
And so much of this is person specific. Like if you're my son's, one's playing rugby night right now, one's playing lacrosse, they're trying to put on muscle. Those guys eat for like 18 hours of the day. Like they're waking up and like my son's in the peanut butter and the bread and then his pre workout and then sometimes an intra workout and then he finishes and he's making some big plate of scrambled eggs and having lunch two hours later.
A
Yeah.
B
Took them to Whole Foods yesterday, on the way to the airport, because they were in Arizona with me, was weighing their foods. Salad bar, their hot salad bar, whole foods, paper box. And you know, when I held it, I automatically, this is gonna be a $50 salad. It's gonna be a $50 salad put on the scale. Cause they just pile it on and they eat meat neat. And that's great if your goal is muscle mass.
A
So, yeah. So let me ask you about diet. That was the other topic and it's from your decades of research. What is the optimal diet for a human being to consume and why? And then the caveat to that is, does it differ based on the person? Now I know the objective. Right. If you want to. But I guess.
B
So all of that.
A
What's the optimal diet to eat? Before you answer that, let me just share this. I went to Tony Robbins event in 2000, I think you're 2000. Right. And he was preaching veganism. And I like the idea of, okay, you don't earn animals and it's better for your body. Like, oh great, let's do it.
B
Yeah.
A
And so I went, I was vegan.
B
You're a giant like Tony Robbins. It's probably easier to maintain muscle anyways. Like the growth hormone thing. Yeah, exactly.
A
But so I, but I was vegan for, for many years. And what got me to stop being vegan was I think a buddy sent me an article and it was basically about how the crucial nutrient, vitamin B12.
B
Yeah.
A
Is virtually unavailable in a vegan diet.
B
Yeah.
A
And for me, I look to nature, call it God, call it what you want as like, what makes sense, that what does nature tell me that we should do? And I went, if vitamin B12 isn't available in a vegan diet, that can't be the diet that God or planet Earth or whatever intended. And so then, you know, so now I, I'm like kind of vegan by day, Paleo by night, a little bit of both. But what are your thoughts on what's the optimal diet for a person?
B
Yeah. Vitamin B12, comma, creatine, commotorine, comma, these are all things, comma, certain amounts of vitamin D or forms of it, common omega 3 fatty acids. Like, there's a lot that is more difficult to get from a plant based based diet back to the whole like idea of me being a Christian. And many creationist Christians will say, well, the Earth was created in such a way that humans could just eat plants. And that is true. A properly structured plant based diet does give you just about everything that you need to survive and thrive. It involves a lot of work. You have to soak and sprout and ferment and unlock nutrients and food combine and protein combined and grain and rice combined. But you can do it.
A
Yeah.
B
Most people do not have the energy or the time to do a vegan diet the right way, or even a vegetarian diet the right way.
A
They're just processed soy meat.
B
And I'll come around and say though, you can do it. And then if you want to like be a serious bodybuilder, unless you're a complete anomaly or Iron man triathlete, or you want to do something that's physically, shall we say, like unnatural, you know, you want to turn yourself into a warrior, then it becomes even harder because you're putting higher demands for creatine, for amino acids, for a lot of of these vitamins on your body and it's just easier and faster to eat a steak every now and again.
A
Yeah.
B
So back to the root of your question. The perfect human diet. Well, 20 years ago, you could make a pretty good case that if you wanted to take a chance, based on all the epidemiological human study data available, that some semblance of a Mediterranean diet that is not like the Olive Garden unlimited breadsticks and sea oil drenched iceberg lettuce salad Mediterranean diet, but involves like high amount of omega 3 fatty acids, pastured eggs and some fish. Exactly. Not a ton of red meat, but red meat every now and again, some element of fasting, because religious fasting is a big part of a Mediterranean protocol. Polyphenols, antioxidants, even a little bit of red wine would fit into that protocol. Not a lot of sugars, a lot of recognizable foods. Like a properly structured holistic Mediterranean diet, low in ultra processed foods would be the one most likely to allow people to have things like absence of cardiovascular disease, dementia, all cause mortal mortality, which is just the risk of dying from anything. And I think if you just know nothing about your body, you could take a chance that that's a pretty good way to go. Maybe it's because of human origins in the Fertile Crescent, maybe it's just because that diet is so widely varying in again, like antioxidants and polyphenols and omega 3 fatty acids. But now that's why I said 20 years ago, we live in an era where it's not hard to get a genetic test, to get a urine test, to get a blood test, to get a, like a stool dual test, to test your hormones, to test what supplements you're deficient in. To test what nutrients you're deficient in and to customize your diet with that data and actually customize your diet to you. I was at Michaela Fuller's house yesterday. Jordan Peterson's daughter. She was born with severe predisposition to things like rheumatoid arthritis and autoimmune disease, which is why she's become such a champion of the carnivore diet, because she was born ill equipped to handle plant defense mechanisms. And that's just the case for some people. And some of that's genetics. Some of it can be lifestyle. Some can. It can. It can be like gut induced stress, you know, high amounts of antibiotics as a baby. So there's a lot of things that determine what foods you are and are not equipped to eat. Other people and a high number of people have like genetically high histamine sensitivities, the kombucha and sardines and anchovies and red wine and even like leftover food or fermented and smoked food that a lot of people do just fine with that are a lot of times part of a healthy diet. Give those people brain fog and bloating and gas and poor sleep and wide glucose fluctuations. So customization is the name of the game. And 10 years ago, what would have cost you, like, tens of thousands of dollars at Princeton Longevity Institute or whatever? You can get a lot of tests now in your home. If you're really handy, you can upload most of those to a large language model and a pretty good description. They're getting better of the way that you should eat based on those test results. And then you add in whatever, how much you exercise and what your goals are on top of that, and you can customize.
A
That was actually my next question for you, which is, is testing, how important is it for people to get tested? What should they be testing for? Blood tests, hormone tests, and where do you recommend they go to get those?
B
Yeah, so it kind of depends what you have access to.
A
Yeah. Let me say what's the most cost effective way for people to do this?
B
Okay. There are kind of like Mark Cuban has like a wholesale, like pharmaceutical med website where you get a lot of generic medications, those exist for a lot of the tests that your doctor might run. I think it was just a couple of days ago that Kennedy passed some kind of a law that requires transparency in insurers to be able to show what it or providers to show what it is that they're paying for and what an insurer is paying for. So people will become more and more aware of the actual cost of a prescription medication. Wow. Or the actual cost of a test. And there are wholesale testing websites where you can order a lot of tests to your own home. Now, I'm not a doctor. This isn't medical advice. There are websites like Rupa and Direct Labs that literally have hundreds of tests, many of which you without a medical license can order to your house. There are stool tests to test your gut for things like parasites and yeast and fungus and bacterial imbalances, you know. Or to your house, the Dutch test, which is a dried urine test for hormones. You can order that to your house, which is more like a movie for your hormones compared to blood, which is more like a photograph snapshot. There are salivary genetic tests. I mean, there are so many. 3 by 4, 10x or should somebody start a cell phone decode? Rupa has one called three by four. That's pretty good. That's about a lot of people do. It's a salivary test for genetics. Your saliva. Your saliva. Yeah.
A
So actually the timing of this question in terms of, you know, function health.
B
Yeah, Function Health is another one.
A
So I just did Function Health and I'll just share for anybody, this is a great place to start. And I realized I'm like, I haven't done a blood test in a while and I'm a post cancer patient. Like I need to be doing more often blood tests. And it had been a while. So Function Health, go online, pay for the test, go to Quest labs, get 17 vials of blood, which is like, this is a lot of blood, but here's what's cool. And it goes back to the customizing of the diet. So I literally just got my preliminary results this morning. And you go and you click and it shows you where you're out of range. And when you click on it, it then gives you a detailed description of what this means. And it says, here are the foods you can eat to improve this marker. Here are the foods to avoid to improve. Improve this marker. Here are the supplements you can take to improve.
B
Like it was interpretable for someone without a medical license. So what you're talking about Function Health, Cy Fox. Gosh, there's so many of them now where you can order a blood test to your house. And the difference between that and a wholesaler is you're paying more for something like Function because you're paying for the brand, you're paying for the app, you're paying for the R and D put into the app. You're Paying. And then sometimes their monetization model is, is based on recommending certain supplements to you that they make or that they have affiliate relationships with. As long as you know all that going in. A lot of times it is a smoother, more accessible experience for someone versus getting a hard to interpret PDF that you gotta hire somebody to walk you through. If you're going through a wholesaler like Direct Labs or Rupa for example. Yeah. But either way, these companies like Function that do it for you and you just drive to a Quest or a LabCorp. In most cases those are good. But back to your question about which tests it would be. A genetic test is like once in a lifetime. Unless you're one of those guys mess around like CRISPR gene editing. And for the most part your genetics are genetics for your life. So one of those, a really basic blood panel, once a quarter is a great idea.
A
And that's like the function health, right?
B
And that's like, yeah, that's like your, your lipid, your complete blood count, your comprehensive metabolic profile. A lot of time just looking at everything from vitamin D to thyroid. Some of the hormones in the blood are there. But I'm still a bigger fan of urina testing for hormones. But that's like a quarterly thing. Hormones, I like people to do that annually. Right. And I think urinary is best because again, it gives you a running snapshot of how your hormones are fluctuating over a 24 hour period and what they're getting broken down into. And then a gut test that also would be like an annual thing. Unless you come back from some vacation in freaking like, I don't know, Bali or India or Thailand or wherever, and you got like you're painting the back of the toilet seat. Like in that case you can get a gut test to see what's going on, what changed and what you need to fix. So we've got genetic, which is salivary, we've got hormones, which are urine. You have your blood panel quarterly, you have your gut panel annually. And then the other ones that I like are a good food allergy panel. And that's kind of like the DNA test. Some people would think it's once in a lifetime, but what that actually is, it's a food allergy and intolerance test that would be, there's like a company called Infinite Allergy that makes a good one and it shows you what kind of things that you're producing an immune reaction to that you might not have a true allergy towards, but you have an intolerance to because you have a gut that needs to be healed up. And in many cases you can take a test and then you start to eat really healthy and six months later you take the same test. And maybe the first test said that you were super sensitive to whey protein and all forms of dairy, whether it's goat or camel or water buffalo or cow or whatever and every bean on the planet and like beef. And then you take that test six months later and you've been eating a super clean diet and not doing a lot of like processed foods and a lot of inflammation, lower stress, better sleep and what looked like lit up like a Christmas tree from the first test, looks fine on the next test. So food allergy test typically like an annual basis is good or kind of like the guff thing, like if symptoms arise. Yeah, those would be the biggies. Besides just like your daily stuff like your wearable, you know, hrv, sleep activity, stuff like, like that. But if you got those tests, you can then sit down with that data and say, okay, here's what I should eat. Here's the supplements that would just make expensive pee for me. Here's the ones that my body actually needs because it's deficient in. And again. Yeah, I mean if you go to a wholesale lab testing website, get this stuff, get the results which are usually in a PDF, feed them into GPT. Like you could bootstrap a lot of this.
A
Yeah. And that function health, which they're not a sponsor or anything. Right. But they did a urine test and a blood test and so and then they, you get to do add ons on the website. Right. Which I ended up selling, spending way more than I was planning because they're like, do you want the grail pre cancer screening?
B
I'm like of course that sounds like that.
A
You know, do you want the hormone test? I'm like, yeah, sure. So I went from spending a few hundred dollars to a grand or whatever
B
and then you've got like next health Fountain Life. A lot of these companies popping up that do super comprehensive executive health screenings where they're doing pretty much everything I just described, plus full body MRI and Connecticut angiography and dexterity to scan. And usually, I mean you're paying anywhere from 20 to 50k annually for that level for the people who want to go to that level. I mean there are companies that just kind of have the, the turnkey approach
A
and they're selling to the affluent. That's their, their client basically.
B
They're selling to the affluent. It's stuff that you could kind of sort of figure out how to get a la carte. You'd be paying for some of it out of pocket. But a lot of these companies, they're just keeping track of everything digitally. And there's some good executive health programs out there.
A
Last question. Why is it important for someone to be testing? Like, I think we're by nature, we just. Human nature is to do the minimum we have to do to get by.
B
Can I just intuit what's going on with my body?
A
Yeah, like, I'm all right. I'm not like that. We wait until we're sick or we're in pain until we go get checked out. So why should somebody get online and go to Function Health or one of the wholesale site and like, and go get a blood test, go get a hormone test? Why is that important?
B
Yeah, well, you just answered. It's. It's preventive medicine. Well, sometimes it is preventive and sometimes it is detective work when something has actually gone wrong. But by keeping tabs on your unique biomarkers, on your internal biology, you can make dietary adjustments, supplement adjustments, medication adjustments that help you to be a healthier you coming full circle not so you can live 180 years, but so that you can be like throwing a football around with your grandkids and going on the hikes you want to go on and not spend an hour on the toilet every morning and being able to like, go out to eat and know what it is on the menu that you should order and what is gonna like keep you up till midnight with some kind of stomach issue or high blood sugar. So it's kind of like a quality of life thing. And yeah, you pay for it. You do just like anything in life.
A
Or you pay on the back end when you're sick and you're Right, exactly.
B
Yeah, it's a good point. You can pay on the back end, but it's just better living through science that enables you to be as impactful as possible and to get through a day more productively. Because you know this, you've been through a lot. Like, when you have health issues, it is a drain. It's a drain on everything you're trying to focus on, whether it's a book or an email or getting to work on time or anything else. So, yeah, it sounds silly, but just something as simple as self quantification can make a huge dent in you knowing. Let's say you've been having your healthy, I don't know, like oatmeal and orange juice with a side of Kale for breakfast for the past 10 years. And you test and it turns out that you have, like, an oxalate sensitivity. Sensitivity. And kale is bad news. And you're like, pre diabetic. And the oatmeal and the orange juice isn't doing a great job for you. And then you're sensitive to, like, lectins and gluten, so the oatmeal probably isn't the best bet anyways. And like, scrambled eggs and avocado would be a great switch for you.
A
Yeah.
B
And you just know and like, something as simple as that can kind of like change your life. Like, take you from habit to precision.
A
And so I would say, anybody listening? Do it now. Like, don't wait. Right. That's a great place to start, is go get a blood test, check out your markers, get a hormone test. If you haven't done a while, now is the best time. Y And I know as somebody who got cancer, as soon as I got it, I was like, what are all the things that I put in my body that were not natural, that may or may not have caused this? And it was. I took Adderall for like a decade so I could focus. Right. And what I realized is that I was valuing productivity above my health. I was valuing money above my health. Like, like. Right. Like I need to make money. So I'm going to short my sleep because money's more important. I want to be productive, so I'm going to take Adderall because that's more important than my, you know, it was valuing all these other things that once you, as, you know, once you lose your health.
B
Yeah.
A
Nothing else matters. And you go, oh, man, I should have put health first.
B
And fast. Feast cycles like sprint recover cycles, workout recovery cycles, back to the overtraining thing are a reality. Like if I'm like writing a book and it gets time to actually produce the final manuscript. Yeah. Like, I'm going to bed at 10 because that's when my family finally gets to bed. But I got to get up at 3:45, and I got a short sleep for like six months.
A
Yeah.
B
And you can't be perfect if you want to produce and create, but these are like spurts that you go through. It's kind of like back to the Iron man thing. It's like, you don't have to race three Ironmans a year for 40 years. Like, you could do like one or two.
A
Yeah.
B
So, yeah, we're not anti productivity. All pro health. There are times when you just got to Take one for the team. But that shouldn't be the majority of the time.
A
But it's the same thing with eating healthy. Like, to me, I have no problem occasionally eating unhealthy because I eat so. Right. Like, yeah, back to the body for life book. It was like six days a week.
B
Week.
A
You eat healthy and you have a cheat day, and you.
B
Whatever heck you want.
A
Right? Like, that kind of way of living. Well, well, Ben, man, you know, I'll have you back on. Like, there's so much we can talk about. We still talk about the bombs and the.
B
Yeah, we gotta have dinner tonight. So it's today's sheet day.
A
Yeah, yeah, yeah, Exactly. Awesome.
B
All right, cool, man.
A
What do you want to leave people with? Dude, if you leave people with one message about their health, about their family, either one or both of those.
B
Yeah. We throw out a lot. And I know that these type of podcasts, it can be almost like a little bit defeating. Like, gosh, where even stars firehose. I think, like, underrated is walking, like, so underrated. And we mentioned it briefly a few times, but I started to say this. I don't know if I finished it, but 8,000, 10,000 is a really good goal. A lot of people aren't getting that. Yeah. And it's not hard if you just reinvent your working environment. Get a treadmill desk, take calls outside. Even if you can't afford a treadmill desk, you don't have to be on video all the time. You can have your phone in your pocket. You don't have to be on the zoom video. It's like we live in an era where people expect you to be. But you can literally announce, hey. For the next hour, all talking, I'm on a walk. You can either be looking at my face, sitting in a chair, or know that, like, I'm. Like, I'm paying attention, I'm here, but I'm walking. Like, just use any excuse you can to move, and I think it's a really good place to start. Yeah.
A
Move your body every day. All right, brother. Appreciate you, man. Keep doing the work you're doing. And most importantly, keep being the dad and the husband that you're being. That makes the biggest difference.
B
Thanks.
A
All right.
B
Thanks for listening.
A
To learn more about the achieve your goals podcast and to get to access
B
access today's show notes, transcript and exclusive content from hal Elrod, visit Halelrod.com podcast
A
thanks again for joining us. Be sure to tune in next week
B
for another episode of the achieve your goals podcast.
Episode 631: The #1 Biohack Is Free (And It's Not Diet or Exercise) with Ben Greenfield
Release Date: April 1, 2026
In this insightful conversation, Hal Elrod sits down with renowned biohacker, author, and former elite athlete Ben Greenfield to discuss how true wellness goes beyond hardcore biohacks, the value of intentional living, and why the #1 health “biohack” is absolutely free: walking. The discussion explores how Ben is redefining success and health to focus on living fully––with a strong emphasis on family, rites of passage, customized fitness, and empowered self-testing. This episode is a goldmine for anyone looking to optimize energy, longevity, and the quality of life for themselves and their family.
Ben’s parting advice to listeners is simple and actionable:
“Walking. So underrated… 8,000–10,000 [steps] is a really good goal. Use any excuse you can to move, and I think it’s a really good place to start.” (80:30)
Hal echoes the importance of intentional living, especially for health and family, reminding listeners that it’s never too late to put these principles into practice.
For more details, transcripts, and resources, visit halelrod.com/podcast.