Welcome to ADHD-ish, where we explore the strengths and struggles of being an entrepreneur with an ADHD brain.

In this episode, host Diann Wingert introduces a groundbreaking new resource – Di AI, her ADHD business coach digital clone, created to be accessible 24/7 for those moments when you need support most, not just during scheduled calls.

Di AI isn’t a replacement for human coaching, but an extension of Diann Wingert’s strategic thinking, built on her coaching frameworks, podcast content, and business methodology.

Diann explores the limits of traditional coaching, the ethical and practical concerns about AI, and the unique training process that ensures Di AI actually reflects Diann Wingert’s distinctive voice and approach.

Whether you’re curious about AI, skeptical, or just looking for a tool to help you navigate ADHD-powered business decisions, this episode is packed with insight, honesty, and practical next steps—plus an invitation to test DiAI during its beta launch.

Here’s what you’ll learn in this episode:

Why Coaching for Entrepreneurs with ADHD is Extra Tricky: Diann Wingert shares why our brains don’t stick to scheduled inspiration and what inspired her to build a digital clone just for us.
What Di AI Really Is (and Isn’t): Get clear on why this isn’t therapy, isn’t generic AI, and absolutely isn’t replacing real-life business coaching, but instead extends Diann’s support to the moments you need it most.
How Di AI Helps You in Real Life: Whether you’re obsessing over pricing at 10 PM, stuck on firing a tricky client, or hit by a rejection sensitivity spiral, hear how Di AI becomes your go-to thought partner, 24/7.
How You Can Take Di AI for a Spin FIRST: Get all the info on joining the beta—free for now!—and help shape this tool for the ADHD business owner community.

Fun Fact from the Episode:

The inspiration for this digital clone project started all the way back in 1996, when Dolly the sheep became the world’s first cloned mammal. Diann Wingert admits her first thought was, “OMG, I can clone myself and finally do all the things!” 😂 Turns out, turning that wish into reality just took about thirty years, a platform called Coach Vox, and a lot of fine-tuning!

About the Host Diann Wingert (she/her)

A former licensed psychotherapist and serial business owner turned business strategist and coach, Diann understands ADHD inside and out. She’s dedicated her career to helping entrepreneurial clients turn their ADHD strengths into strategic advantages —making business success sustainable and tailored to real brains with real challenges.

For years, Diann has wrestled with a challenge: how could she empower more people with her transformative coaching, proven business methodology, and popular podcast content?

Known as “Di” to her close friends, she created Di AI, her own digital clone, using the CoachVox platform. Trained exclusively on Diann’s expertise, Di AI is designed to offer the very same high-impact guidance she’s honed over 30 years—making her unique coaching accessible to more people than ever before.

Mentioned During This Episode:

How to Sign Up for Di AI:

Sign up for Di AI beta access here
Agree to the User agreement (seriously, read it!)
Try it out and complete the quick feedback form