Transcript
A (0:00)
This is adtech God and I command you to listen to this house ad. So if you're listening to this show, just know that you've really stumbled upon a giant network of content across advertising, marketing, media, publishing, and of course, the people that work in this great advertising industry. So go to market, check out all of our brands. We have multitude of shows from the Brand Forum, the Advertising Forum, the Monopoly Report, the Ad Tech God Pod, the Market, and more. We are bringing more podcasts to our network. We are consistently and constantly bringing on new shows. So check it out. Market or search for any of those brands in the app that you use to listen to this podcast. Enjoy the show and see you all soon. This episode is brought to you by the Build, a new podcast from the guys behind Sincera, Michael Sullivan and Ian Myers. They built their company by figuring out clever solutions to a few important ad tech problems in our industry. That's exactly what the show is all about. Mike and Ian interview some of the smartest tech minds in the biz to hear about how they identified opportunities, solved those hardest challenges, and grew their business in the process. Listen to the Build with Mike o' Sullivan wherever you get your podcasts. Welcome to the Ad Tech God Pod, your window into the world of advertising technology and the people behind it. I'm your host at Tech God. Hey, it's at Tech God. Welcome to another episode. We are still rolling out Architecture Live 3 content. Today's session is Everyone's a gamer now, sizing up the gaming opportunity. This is with Scott Ensign, the chief strategy officer of Butler Till. Amanda Grant, the EVP global head of data and tech partnerships at WPP Media. Chris Vo, the SVP sales and partnerships at Unity. Many brands still associate gaming with young kids, suburban moms, but this particular vertical now reaches all demos across dozens of genres. So if you're interested in gaming and what that means for you as an advertiser, as a publisher, tune into this episode and I think you'll learn a lot. Enjoy the show and if you're interested in any brand content, you can listen to the Brand Forum. We'll be releasing the Market Live sessions there. And if you like ad tech, you can listen to the marketecture podcast. Thanks again. Enjoy.
B (2:31)
You guys know us too.
C (2:34)
Yay, Chris.
B (2:37)
What's going on, guys? Thanks for joining us this morning. Amanda, Scott, Looking forward to this one. I got to admit, we really didn't prep much for this panel because we debated the walkout song so much and then I went rogue. What do we think?
D (2:51)
Just so everyone knows, I misunderstood the assignment when the walkout music came up and I thought it was just for me so I picked nsx Suicide Blonde and I thought that was like a killer song but it's not going to work for Scott and Chris so I
