Hey everyone, today I'm joined by Jon Morris.

Jon is the founder of Rise Interactive, a digital marketing agency he grew to over $40M in revenue before selling. He now runs Fiscal Advocates Inc. and advises agency owners on the financial infrastructure they need to grow without burning out or breaking the business. Jon's work sits at the intersection of financial strategy and agency operations, and he's spent years helping owners understand the numbers that actually matter.

I wanted Jon on because most agency owners are running blind when it comes to their finances. They know revenue and roughly what's in the bank but the metrics that actually predict health and growth are usually invisible until it's too late.

In this episode, we discuss:

When agency owners should stop ignoring cash reserves
How to use financial data to time hiring decisions
What profit margin separates thriving agencies from struggling ones
And more...

You can learn more about Jon on LinkedIn.

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