What separates the brands that thrive on TikTok Shop from the ones that struggle to gain traction?

The answer isn't chasing viral moments—it's building a repeatable creator strategy.

In Episode 86 of the Agency Operators Podcast, we're joined by Dan Kriss, Head of Partnerships & Agency Growth at JoinBrands and former TikTok Shop business development leader. Drawing from his experience helping brands grow on one of the fastest-moving commerce platforms, Dan shares the systems that turn creator content into a scalable growth engine.

In this episode, you'll discover:

How brands use JoinBrands to build creator engines that accelerate TikTok Shop growth.
The best practices for building long-term relationships with creators.
The dos and don'ts of launching and scaling on TikTok Shop.
Why scalable UGC has become one of the biggest competitive advantages for ecommerce brands.

Whether you're just getting started or looking to improve your TikTok Shop strategy, this conversation is packed with actionable insights you can put into practice immediately.

About Dan Kriss:
Dan Kriss is the Head of Partnerships & Agency Growth at JoinBrands, where he helps brands and agencies build scalable creator programs through user-generated content. Before joining JoinBrands, he spent two years at TikTok Shop leading seller acquisition and business development for the health vertical, helping brands grow during the platform's rapid expansion. Today, he specializes in helping businesses turn creator partnerships into sustainable growth engines.

"In today's market, content isn't optional. JoinBrands makes it scalable."

Connect with Dan Kriss:
LinkedIn: https://www.linkedin.com/in/dan-kriss-68541a148/

Key Discussion Topics

How JoinBrands helps brands build scalable creator engines for TikTok Shop
Building long-term creator relationships that drive consistent growth
The dos and don'ts of launching and scaling on TikTok Shop

Why You Should Tune In

TikTok Shop has become one of the fastest-growing ecommerce channels, but success requires more than producing viral content. In this episode, Dan shares practical strategies for building creator partnerships, scaling user-generated content, and creating repeatable systems that support long-term growth. Whether you're a brand, agency, or ecommerce operator, you'll walk away with actionable insights to strengthen your TikTok Shop strategy and build a more sustainable creator program.

This podcast is tailor-made to provide valuable insights to our community of exceptional operators who have been through a lot in their efforts to foster brand growth and positively impact lives. Whether you’re a marketer yourself or want to get into the industry this is a great opportunity to learn from agency owners who know the successful tactics to implement.