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AI-Driven Marketer: Master Practical AI Marketing Skills
I Might Cancel ChatGPT (The "Workspace" Factor)
00:40:05
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- [00:05]
A
I've been a Chat GPT loyalist for almost three years now. Ever since that tool came out, I've been pretty committed to Chat GPT. I've been paying for it for two years. And this week I felt like I might have to turn my back on Chat GPT for the first time ever because Gemini has gotten to the point where I'm like, oh dang, what is Chat GPT got left? And in this episode, we're going to be covering this ChatGPT vs Gemini scenario right now because I feel like a lot of people are starting to feel the heat. They're like, oh, I don't know, I'm already using Google. I'm already paying for that. Do I really need this extra Chat GPT subscription? Can Gemini become my daily driver when it comes to my copilot, my main AI tool? So welcome back to Bot Bros, the segment of the AI Driven Marketer where we uncover the help from the hype of all the AI news going on out there. I'm Dan Sanchez and I'm joined by my brother, Travis Sanchez. Here I am, here for all to see. Felt like that was a Billy Graham reference, but we'll see. So we're going to be diving into it, covering the news around Gemini 3 the nano banana Pro, and then talking about some of the other updates that have come out from all the other tools. Because a lot of news has happened this week, but Google kind of sucked up all the air in the room. So we'll be covering a few of the other updates, like some of the past ones like ChatGPT 5.1, some of the updates from Anthropic, even Grok had some updates this week that nobody talked about because Google was the highlight. But let's talk about that highlight starting with Gemini 3. Now if you haven't heard this week, Gemini 3 is Google's most advanced model. And it's not even. They didn't release like a bundle where it was like a low model on a high model or like a fast model on a deep thinking model. They just released the Deep thinking one, like the more powerful of the two. And it's freaking good. Like I was already starting to use Google's deep thinking 2.5 model more often because it was better at a lot of things than even ChatGPT's best thinking model. But then they launched three and I'm like, oh dang, this thing is just better at research. It's better at dealing with data, it's better at turning transcripts into long form content. It Hallucinates less, it's more accurate. It's also not super long. It doesn't take it 30 seconds to think through things. It's pretty snappy for a deep thinking model. I think all around it just crushed it and all the benchmarks. So I was like, wow, like I feel like 2.5 was already ahead of ChatGPT in many ways. And then they just like, well in case that's not ahead enough, here's three. Thank you. You're welcome world. And I was like, okay, well this is nice. And I'm already paying for Google. So now it started the debate for me of like, oh, like is ChatGPT supposed to be my main thing? I'm not a big fan of switching tools, but it might be time. Hey, before we get back to Gemini, I have to ask you a question. How are you feeling about where you're at with AI for 2026? Do you feel like you're ready or do you feel like the crazy amount of tools, workflows, automations and different things that you could learn are starting to slow you down? If so, then I have an offer for you. I want to sit down with a bunch of you in order to help you level up over a 30 day period by sitting down with you for a one to one session, building out a customized growth plan just for you, and then following up with another 30 minute call at the end of 30 days. Because I don't know about you. There are a ton of courses, YouTube videos and articles that you could be reading out there. Or you can meet with someone like me who can pick just the right things for you, build something significant that actually helps you move forward and actually gives you all the learning that you need for where you're at in your process. Whether you're a beginner or you're more advanced and want to accelerate your AI mastery, let me know. Go to dances.complan and book a time with me. Have you tried Gemini 3 yet? Have you played with it?
- [03:55]
B
I have played with it. I haven't tried Gemini 3. When it comes to just the everyday use, the common questions being asked, the hey, help me write this email. The frustration that I have found with Gemini is that it's long winded, it doesn't speak to you as a person, so it feels like it's very robotic where there is some soft touches. When it comes to ChatGPT, every time I speak with its voice or I'm just having a conversation about maybe a relational situation, like how should I look at this? It always comes back feeling a little bit more empathetic and sympathetic, which I know the emotional stuff you have to be careful for, but as a human you kind of want to be related with. And Gemini is just so robotic. So that might just be a personality thing on what you prefer. But obviously we're going to get into the image generation, which there's no comparison at this point when it comes to Gemini.
- [04:52]
A
You know, now that I think about it, I think you're right. Chat GPT is way better at the day to day small chats you have with.
- [04:58]
B
Right.
- [04:59]
A
Way better. And then I just, I'm logging into Gemini right now and I'm like, well, the part, part of the reason why Chat GPT is so much more friendly is because I told it to be like, like we had that conversation way back in spring. I'm like, bro, put this in your account settings. Way better. And it made it friendly. It's fun. Like last night I asked it for like, hey, I just remembered that my South African friend had these thing called rusks. It's like a biscotti, but it's like hard as a brick. And you dunk it into your coffee, it's less sweet. It's amazing. But I just remembered that he had this thing that I've never had since I'm like, but you, you probably know what it is. You could send me the recipe, right? And sure enough, ChatGPT is like, I got you, bro. You know, it's like, it's just conversational and fun. Gemini. None of that. Gemini is like, yes, of course a rusk. You know, it sounds like a Wikipedia article.
- [05:43]
B
Correct, Correct. So, and I will say this, even without the personalization on Chat gbt, it still has a personal touch to it that is nicer. Now if you do turn the personalization on, it feels like you're talking to your bro that doesn't mind roasting you every once in a while. Which personally makes me laugh. Like, it makes me want to show somebody like, look how bad this thing just roasted. So I've, I've literally had it say, calm down, bro. Like, you're getting way too far. So, but that was a question I was going to ask you. Can you turn personalization on with Gemini? Is that a thing?
- [06:16]
A
Well, here's the thing. I'm in it right now and I'm like looking at the settings and there's no settings, there's no account level settings, which I'm like, ooh, like that's such a freaking easy win. Like Google, like, give me some Account level settings. So I could just, just give me a freaking paragraph box that I could type into settings and I can instruct it on all the things. Like Chat GPT has actually got nuanced with it, where they have different fields you can pick, but all you really need is one blanket field that's account settings that you could speak like, here's your personality, here's the things I want you to remember, here's a few details about me that you should remember. But actually Gemini doesn't have that. So you can't even tell it to be more friendly if you wanted to, which sucks. So that's another thing that like, okay, ChatGPT's got that on Gemini. It doesn't even have account level settings. They just unlock the ability 2 days ago or 3 days ago when they released whatever Gemini 3 to have it remember all past conversations. I haven't tested it. I don't know how good it is. I imagine if you go and be like, hey, tell me a story about myself based on the last. On the chat history. Which for me would be kind of weird because I don't have enough conversations in it. All. All the conversations I've had with Gemini are like, hey, convert this transcript into a blog post. Hey, use this transcript for this. Because that's what it's good at is dealing with transcripts. So I'm like, it's not going to know too much about me, but it might. It's going to start remembering conversations. So I'm like, that was a big step forward as far as like a feature that Chat GPT had that was really cool that Gemini now has. But no, no account level settings to change personality or to remember things. There's no like top level memories like Chat GPT has. So honestly, part of me kind of likes that. It's not that friendly though, because sometimes I just don't want it. I don't want it to be chatty and friendly.
- [08:07]
B
I understand. But, but, but, but I will caveat what you're told. I will caveat that chat GBT with this new 5.1 update. It is less chatty when it, when you're, it like picks up the context of what you're talking about.
- [08:24]
A
It does. I agree.
- [08:26]
B
So when you're saying, hey, I just need a recipe for this really quick, it's like, got it. Here you go.
- [08:32]
A
Yeah.
- [08:33]
B
So depending on how you asked your question versus, like, hey, like, am I off base here? It'll be more, I don't know, wordy and relational.
- [08:42]
A
Yeah.
- [08:42]
B
So it really does well, it can read the room. Read it reads the room. I like it.
- [08:50]
A
There's a lot to be said for that. I am nervous about the general direction OpenAI is going with opening it up for like adult conversations and stuff now too. That's something I've hated about Grok that I'm. Now I'm like, oh, is that something? Is that going to be something I love to hate about Chat GPT? And it's going to be like the final kicker for me over Gemini. Be like Pete Deuces. I'm out. We'll see.
- [09:10]
B
I also think it's the wrong move. I mean, keeping it professional and streamlined and for creatives, but going just 18 plus kind of content. I mean, why?
- [09:22]
A
Because a lot of people want it. Because there's market demand.
- [09:25]
B
And I'm like, it's gross.
- [09:28]
A
I've been saying this on LinkedIn, but I'm like, if a lot of people are like, let us be adults. ChatGPT if I want to do adult stuff, let us be adults. And I'm like, every time someone makes the argument of let adults be adults, they're essentially saying to the world, let me behave like a chilled child if I want to.
- [09:51]
B
I'm like, accurate. How accurate is that?
- [09:54]
A
That's how it comes off to me is like, hey, let adults behave like children if we want to. Okay. So anyway, that's. That's the news on Google 3. Oh. If you want to look at the stats, it pretty much crushes all the bench. Normal benchmarks. I've really loved creating a book with it. I'm also like working every other than this one episode every week. Almost every other episode we've been doing this month has been Ken and I working through a whole book. So. And we're turning the transcripts into chapters of peace and Gemini freaking crushes it.
- [10:25]
B
Nice.
- [10:26]
A
I have to say I'm still not sure whether it's I'm going to use Claude or Gemini's. Claude still has still even with Gemini 3 still has that. That writer's touch that is just slightly better than Gemini. But Chat GPT is out of the game when it comes to trans, like doing that particular really transcripted book chapter. It's just not even close to Gemini or Claude. It can't touch it.
- [10:46]
B
Wow.
- [10:47]
A
It can't keep the conversation straight because conversations are loosey goosey. You know, you kind of talk about it and then someone like, like co host jumps in, says something and then you swing back around it or maybe you even remember something 10 minutes later. Gemini will pick up on the all of it and put it in the right section. It'll go and grab all the nuance for it and put it in like a human writer would.
- [11:05]
B
Wow.
- [11:06]
A
That's deeply thinking about how to pull all the best content out. Chat GPT struggles with that. Wow. But as a podcaster, I'm like, that's a big thing for me and Gemini now because I'm dealing a lot with transcripts, my whole marketing strategy based on podcast transcripts. So I need it to be able to pull it out. Even this show gets turned into a newsletter, and Gemini is way better at taking the whole. All the segments we have in the show and turning it into the newsletter. Wow. So I'm like, sorry, Chat. I just. Gemini is crushing it, and you are not on this important part for me. So the other big news that came out this week is Nano Banana came out with a pro version, which is really just nano banana 2, or image generation, whatever number. Instead of going with the number, they just. They named the last one Nano Banana. And then instead of giving it Nano Banana two, they just called it Nano Banana Pro. So really weird naming convention, but I guess the Nano Banana thing caught and it hit hard. So they're like, well, we'll stick with the silly name Nano Banana, because everyone knows what that is now. It is smart and they like using the banana emoji. So it works. It works, but it is much better, and it's finally surpassed ChatGPT I was using. Nano Banana was better even before at, like, holding to likenesses. Like, if you gave it a photo of yourself and said, put me in a spacesuit, it was probably gonna look like you more than ChatGPT does. But it was not nearly as good at dealing with text or design or color palettes or a bunch of different things. So ChatGPT was actually a better design tool until yesterday. Once the Nano Banana Pro dropped, I'm like, yeah, this is game changer. All my thumbnails are gonna be made by Nano Banana. Not only is it's more accurate, it's better at design and. And you can generate faster and more. I could be like, hey, give me three different visual options for this podcast episode. And it's like, writes me the the prompt. I'm like, okay, execute all three. Here's two source images of Travis and I for the image. And it'll be like, yes, sir. Bam, bam, bam. Done. Okay. It's a little slower than that, but you know how slow ChatGPT was, right? It was just like, it's painfully slow for per image.
- [13:12]
B
Five minutes. Yeah.
- [13:14]
A
To get around it, I would just open up six tabs and then just give it the prompt back to back to back and back with the image back to back to back. And then I would just let each of them render. You could do that for about 12 images at a time. So that's the way I sped up ChatGPT. I just render multiple at a time through multiple tabs. But Gemini, no problem. You want to knock out three for you. Bam, bam, bam. All of them. Hit the prompt as you needed it to. With the source files already in it, you could put up to 14 source files. You got 14 individual people you need in that photo combined in there. It's going to pull all 14 of them in there. Wow. Freaking nuts.
- [13:50]
B
That is wild.
- [13:51]
A
I haven't pushed it to its max yet because I'm like, dude, the fact that it can do two is amazing. But you can do a whole squad in there. So that's Nano Banana. I know you were playing with it and you don't think you've, I don't think you've really been able to really test it yet because you were, I think you were playing with like a past version of it yesterday.
- [14:06]
B
Yeah, I, what I think is confusing is that when you want the Nano Banana Pro, you have to, you have to click thinking with 3Pro.
- [14:16]
A
Ah, is that the thing? I just have 3Pro turned on by default now.
- [14:21]
B
Yeah. So I, I, I, my default is fast, so if you ask it to generate an image in Gemini, it will just default to fast. So I couldn't, I'm like, how do I get this thing to create realistic pictures of humans? Because I was using GROK at the same time and Grok without having to switch any setting. It's on its, its new model that it just released the 4.1. Fast thinking. If I said create a realistic human, the images it creates, I'm like, dang, this is really good. If I click. If I found the setting. If I click Gemini Fast thinking or thinking with 3Pro. It does say creating with Nana Banana 3Pro or whatever. The image is more realistic looking. Like, it does look like someone just snapped a photo across the table from a real human. It's almost too real. It's funny.
- [15:15]
A
Yeah.
- [15:15]
B
It's so real that I'm like, well, that person is so bland looking because it's just creating like a, like a regular looking individual. If that makes sense. Now I'm sure I can make it, you know, give me someone who's. I Don't know, more attractive or whatever.
- [15:33]
A
Had some freckles.
- [15:35]
B
I just said, I used Nana Banana Pro. And I said make the most realistic human. That's all. That was the only prompt I said. And it made a woman Probably 65 gardening. There. There isn't a chance. I would have been. I would have known this was AI. There's not a chance.
- [15:53]
A
If you saw it in the feed, you would just been like, oh yeah, there's a woman gardening. Cool.
- [15:56]
B
Yeah. I'm like, wow, what a stock photo of a woman gardening. I'll send it to you right now. It the most casual. I mean it's clearly like she's in a community garden with people in the background. It's got great like depth perception on it.
- [16:12]
A
Oh yeah. This looks like it came right out of istock photo.
- [16:15]
B
Uh huh. But it's like they're the dirt shot.
- [16:17]
A
With a nice camera. But like the lighting's perfect. Oh my gosh, it looks so good.
- [16:21]
B
Isn't that crazy? And the prompt. So good. The prompt for that was literally create a realistic human. Yeah, her wrinkles.
- [16:30]
A
It freaking crushed it. That looks like.
- [16:33]
B
Usually it's the hair that gives it away. She wears this like worn jean jacket which.
- [16:40]
A
Yeah.
- [16:41]
B
She's got the gardening gloves that has the rubber kind of rubber front with still the mesh back and it's like hued from being used. I don't know it. I'm. There's weeds in the unfocused part of the photo and the dirt behind her. Listen.
- [16:56]
A
So now part of me wants to take this photo and I think the thing that's fun about Nano Banana Pro is now you can make these super high real like very realistic looking images. And then with a click of a button say like, okay, animate it. Bam. All of a sudden it's video. And that's. I think this is why Nano Banana Pro is actually kind of a big deal. Because VO3 is very powerful. Or I think it's 3.1 now. But like it can now deal with that complexity and the richness of the images. I created an image of like a tomorrow's episode for the thumbnail. Oh yeah. I was like, just give it a subtle animation. And it was like my. I don't know, it was a weird picture of like this AI brain coming out of my head and this like screens kind of floating around my head and it animated it with the subtle pan in. The screens are all like hovering in. The sound effects are perfect and subtle and light and it looks like me just kind of like Looking into the camera, blinking, I'm like, oh, my gosh, this is amazing.
- [17:55]
B
Like, yeah, it was really good.
- [17:57]
A
Game changer. So Nano Banana Pro now crushes ChatGPT's image generator. And to move into the third bit of news and then we'll talk about. Okay, now what do we do with all this? ChatGPT, of course, came out with 5.1, which was just a subtle tweak to its 5 model last week. And it's pretty good. They kind of let it go understated and everybody was like, oh, okay, wait. Oh, look, this is good. Oh, it's way better at following instructions. And the big news was that it can now smart enough that if you tell it not to use EM dashes, it generally doesn't use EM dashes, which was like, what? Right. That would be. The big killer thing was interesting. It's just better at following instructions. And they brought some of the warmth that people loved about 4.0back. I've noticed it. It's way more friendly again versus 5. Oh was a little bit more cold and calculated, which I didn't mind. I was like, okay, I don't even mind. I don't need to be all chatty with it all the time. But honestly, when it starts getting friendly with you, it's. It's hard to, like, not smile. So, like, we all like it, right? It's like, I don't. We all like kindness and sympathy, right?
- [19:00]
B
All I'm saying.
- [19:01]
A
Well, they also launch group chat. Like, you can actually have a group chat with somebody else's chat GPD account. Like, where you're having, like, an instant message or.
- [19:10]
B
That's interesting.
- [19:11]
A
I didn't know that he can now be in the conversation with you. I don't know how that works. They just released yesterday, haven't even tested it yet, but that's a thing. And of course, Grok made some updates to its model this week. I think Claude even made some updates to its model this week. There was just a lot of updates, but Google had a lot of things going on. But all this stuff's going on. ChatGPT is great. It's the best it's ever been. It's the best it's ever been. But now with Google making such large strides, I'm in this, like, conundrum where I'm like, oh, my gosh, do I. I'm not a big fan of switching tools. I don't like really even juggling a lot of different tools. Like, I have been. Because Gemini is so much better at some key Things to the point where I'm like, well, I'm already paying for Google Workplaces with, for my email account. Like I already have, I actually have two Google workplaces account for dances.com and aidrivenmarketer.com. so I'm already paying for Google twice.
- [20:04]
B
And that gives you the pro Gemini.
- [20:07]
A
Yeah, of course there's different levels of Google Workplaces. So my personal one is like at the bare minimum model and then my, my AI driven marketer one.
- [20:14]
B
Is it an expense thing? Are you not wanting to pay another $20 for.
- [20:18]
A
I just, I'm like, do I really need the plus version of Chat GPT anymore? When everything I would have done with plus I could just now do with Gemini. It's like I could still keep ChatGPT as a free account and use it for the few things that Chat GPT does better. But like I'm already already using Google Drive extensively. I'm already doing YouTube extensively, like Google Analytics, all the other things. And Google's slowly building out all these other apps like Notebook lm and they have their own automation systems that are very much beta 1.0. So they're not that great yet. But I'm like, eventually once they connect it to like make it easier so their automated systems can connect into other apps, I'm like, I'll probably use that because I'm already paying for it. Like, do I really need all these other tools? Part of me always likes to take a look at the tech stack and stream it down to as simple as possible because the more complex things get, like, the more time consuming, the worse it usually is. So now I feel like we've had an abundance of AI tools and there's some consolidation happening and now I'm on the fence. I'm on the fence and really, it's the, really the bet is if I make the change now, will I be okay with that for at least a whole year? Because of course Chat GPT is going to come back swinging in a month or two. I don't know, am I going to be like, am I going to have instant remorse when I shut down and kind of like stop using Chat GPT? Am I going to want to go back? That's the hard part. And that's, that's really the question is am I committing for the next year? Because I don't like switching environments like this. You have to pull all your chats over all your custom GPTs or I'm now pulling a lot of my custom DBTS and gems now because it's Just better at executing it.
- [22:01]
B
Geez.
- [22:02]
A
So what do you do?
- [22:03]
B
You have some decisions to make.
- [22:05]
A
Here's, here's how I'm evaluating it. I'm looking at it and thinking that Gemini is now ahead. There's a few things that I wish they had, like projects. I wish there was a collaboration feature in said projects, but I'm like, that's not that hard to make. They'll probably release that within the next three months. I wish their automation tools worked a little better. And I wish I now just discovered that they don't have account settings. I'd like that. So there's only a few small things that I need for it to completely eliminate Chat GPT in my workflows. So I'm thinking that Chat GPT will. I'm, I'm, I'm expecting if they throw some freaking swings in December, that I'm like, oh, that's game changer. I'm not moving. That's kind of what I'm waiting on now. Chat GPT is going to have something cooking and they're going to release it in December. Like, they had a whole lineup of things they released December last year that were game changer. Right. So probably by the end of the year, by Christmas, I will have made a choice. Am I committing to Gemini or am I going to stay with ChatGPT? Wow. Right now I'm straddling both and I could go either way. Wow. So it really depends on what ChatGPT releases in December. Otherwise next year I'm just going to commit to Gemini. If they don't have a sufficient response.
- [23:18]
B
There it is. Well, waiting for December.
- [23:25]
A
That should be a Hallmark movie.
- [23:28]
B
Waiting for December.
- [23:29]
A
Some weird nerd AI Hallmark movie. Which I wonder if there's so many Christmas Hallmark movies that I'm like, someone's got to make an AI Christmas Hallmark movie. Right? Yes. Since AI girlfriends are becoming a thing, eventually someone's going to make that movie. Someone's going to make like the Hallmark spin off spoof with AI all right, someone make that an A. If not, I'll just have VO3 create it two years from now and I'll watch it by myself. It's. My wife will probably not appreciate that one.
- [23:59]
B
Anyway, moving on, in two years, AI is going to be sending you a text. Hey, remember that podcast that you talked about creating an AI movie that was Hallmark themed? Yeah. Well, we made it for you. Would you like to see it or do you want us to scrap this project?
- [24:10]
A
You're like, do you want to see the trailer?
- [24:11]
B
You're like, no, I'm good, I don't want it.
- [24:15]
A
All right, let's talk about the sponsor, which of course is High Level, which is my favorite app for almost everything beyond my co pilot AI tool, which I'm now on the fence about. High Level I am not on the fence about. It's the easiest hundred dollars a month that I've ever spent because it takes care of pretty much everything else. My email marketing, my text message marketing, my memberships, my courses, even my websites are all hosted on. Whether it's WordPress or their own site builder, I have both are all hosted on High Level. It's like the one app that fixes everything and everything's pulling from the same database. It just makes everything simpler. It's robust, yet it's pretty simple. Of course, anything that has that many tools in it, there's some take some time to learn. But it's the one thing that I recommend to everybody who needs any kind of CRM or marketing automation or email sender of any kind. Go check out high levelanchez.com high level and you get your your. I think it's a 14 day free trial, but if you go through my link it's a 30 day free trial. Go and check it out for free and see if you like it. If not, you know, just bail from the trial and move along. But thank you High Level for working with me on this podcast. Moving on to everyday AI. Have you got any use cases of things you've been doing for AI over the last couple of weeks?
- [25:30]
B
Yeah, so we're doing a scavenger hunt for kids at my church and they were looking at Pinterest for just different images for the nativity scene. And it was just like black and white, drawn out, boring, very cartoonish looking AI stuff. Or not AI stuff, just generic nativity things. So I told the Christmas Planner. I was like let me just create seven images with AI. So I used AI said write seven prompts that can create images that tell the nativity story. So then ChatGPT wrote out the seven prompts and then I was testing. This is how I knew I was testing between Gemini and ChatGPT to who create a better image. And obviously Nano Banana just dropped. But I wasn't even using Nanobanana 3. I was still using the original Nano Banana. Nano Banana.
- [26:21]
A
Nano Banana Pro is the new one. I know they're all over the board with naming.
- [26:25]
B
I need to go back and actually test the prompts that I actually got these Nativity scavenger hunt Images created with Nano Banana Pro and see how much better they turn out. But we went with a LEGO theme. So I have the nativity story completely told an image form in seven images in lego.
- [26:47]
A
Brilliant, bro.
- [26:48]
B
Yes. So that are the, those are the scavenger hunt images. And of course I did a ton of renditions, different images, and I'll. I'll send you a couple that I had it create. And it did a fantastic job. I mean, Gemini crushed it, unbelievably so. And that wasn't even the pro model. So I'm curious what it would do.
- [27:13]
A
Recently, I just yesterday I was thinking back to like a childhood park we used to go to, but I couldn't remember. I didn't remember what it was called. So instead of going to Google, which Google can't get the context unless it's using AI itself, I went to ChatGPT. I was like, yo, Chat, I'm trying to remember a park that I used to go to as a kid. It was in the LA general area and we all called it Moon Park. There's these massive cement bridges in it. It looked like it had been around a while. It's probably still there. Where? Find me images of this park. I want to see if it's still around. And sure enough, it's like, oh, I know what park you're talking about. And everybody, that's the, that's the name. Everybody calls it Moon Park. And if you go and Google it, you could just Google Moon Park. It's actually pretty well known by that name. But it brought me images of it and it's still there. It's like. So this, like it's this cement park they made in the 70s and it has like craters and weird bridges. It looks like a lunar landscape, or at least kind of like what they pictured it in the 70s. And it's kind of like a nostalgic place in LA. So that was just kind of a weird thing that I used ChatGPT for recently was to kind of find something that I had to explain it and then have it go and find. Have it go and find it. Because that's something you weren't able to do with Google search before. You couldn't just like give it a paragraph explanation of a childhood place that you couldn't remember the name of. But ChatGPT is really good at context and we'll start doing all the searches for you to go find it. And it did.
- [28:36]
B
I don't remember if I shared this already, but a while back I used AI to find a Specific candy that I had in the seventh grade. So it's been 20 years and I didn't know what it was called. I knew there was a hard candy and there was an actual dried fruit inside of this hard candy. So I just searched. I searched for 20 years for this candy and I had no idea what it was called. Google doesn't help you at all because it's referencing anything that people have written, which is like, it wasn't hitting anything SEO wise. So I explained it to ChatGPT and it goes, oh yeah, you're talking about Lihimoy. It's a traditional Hawaiian spicy dried plum that sometimes is just the dried fruit or it's surrounded in this candy. Here's a link to Amazon. And I went, so I bought it, I ate it. I'm like, this is it, man. That was a 20 year dream fulfilling moment.
- [29:33]
A
It's like all these old things. There's all these things in my mind that you think of, like over the last five years or so. You're like, oh, wouldn't it be nice if. Well, I don't, I don't know where that person's at anymore, so I'm not gonna ask them. You know, that was like the rusks that I talked about, like the, the, that biscotti, like, thing. I was like, well, I, I could probably email the Yonkers about that, but I just, I'm not gonna take the time. But now it's like, I just asked ChatGPT like, hey, do you know what rusts are? Can you send me a recipe? Done. But Recently I asked ChatGPT to find me a TikTok video that I had seen and it failed. Gemini also failed. I was looking for that video of that guy doing the skit about ChatGPT. You know, he's like, tell me about, tell me a story about the creation of the world. And ChatGPT's like, Let me tell you a story. And he's like, more. Less words, more simple.
- [30:24]
B
Yeah, yeah.
- [30:24]
A
You know that video? Yeah, yeah. And Chat GPT could not locate said video, not until I gave it. I finally found an image of that particular creator. And it's like, oh, this is. This is who you're talking about. Okay. And then it found the video, but it take a bunch of guesses, but it could not find the video. So it's not perfect, but it's a lot better than what we had before. Wow. Moving on to the poll of the week, I went and asked my audience on LinkedIn, are you considering moving to Gemini from ChatGPT as your main AI poll or main AI tool. This was the poll, and I had people all over the place on this one. It was, like, really mixed. Here were the options. I said, already have on the edge. I've considered it. No way. I have 148 votes on this sucker as as of this recording. And 22% said, already have. I'm like, oh, that's a lot. 15% said they were on the edge, which is where I'm at right now. I'm one of those votes. And 31% said I've considered it, and 32% said, no way. So it's a pretty dang good split between the four, so we have the full gamut. There are definitely people in the comments that are defending, like, nah, chat. I just like Chat GPT better. Can't explain why. I'm like, yeah, it's that emotional empathy, I think is what it is.
- [31:44]
B
Right.
- [31:44]
A
That's why. But a lot of people, I can tell Gemini is raising quite a base of fans. There's some people that I see regularly commenting on my Gemini post. They're like, yeah, come on. I'm like, okay, we got some rowdy people for Gemini. A year ago, nobody. Zero used it. You know who that is today, though? That I'm like, I wonder if they'll come back. Because Gemini was nobody a year ago, but now, like, the person that nobody uses now is Meta. Have you ever met a single person who uses Zuckerberg's AI?
- [32:14]
B
No.
- [32:15]
A
Not one, not zero, not even a mention, not even a holler. Like, this is the one podcast where they're probably going to get mentioned other than breaking news.
- [32:23]
B
You know why I think that is? Because Meta threw their AI everywhere. Into Instagram, into WhatsApp, into Facebook, into Messenger. And if you used it, like, everyone tried, they probably went and said, let me just search one thing. That thing hallucinated more than a pig who found a pile of psychedelic mushrooms, man, I'm telling you.
- [32:50]
A
And.
- [32:50]
B
And they had one shot to make people go, okay, this is potentially a game changer.
- [32:55]
A
AI.
- [32:55]
B
They had one shot and they released it. And everyone went, what in the hallucination craziness is this? And no one has gone back.
- [33:02]
A
Yeah, I just don't even test it. Even when they release new stuff, I'm like, if it's actually good, I'll find out about it. Somebody else will tell me. Grok is good. Grok is great. Like, if. If ever. If Gemini and Chat GPT disappear, then I'm like, okay, I'll Just use Grok. It's. It's amazing. It's great. Is it my. Is it better than the other two for, like your daily app? No. No. Would it be a great replacement? Yeah, it's, it's, it's powerful. I could do a lot. It can search and find things. It can do things. It's great. I don't like that crap they're shoving in it now. But it's, it's fine. Meta. I'd be like, right, just. Big day. But it is interesting. I remember on social media, examiner has its AI marketing report that we covered maybe a month ago. And the big insight that I had on there is that they. On their report, which they've done two years now, they let people select multiple tools, not just their top tool, because then Chat GPT becomes the winner, but they select which ones are using on like a weekly or daily basis or something like that. And Google, of course, Gemini Chat GPT is still the winner. Both years it went from like 90 to 83%. Not a significant difference. But Gemini jumped from like the low teens, maybe like a 10 to 13% somewhere around there to like the low 50s in utilization. I was like, that's a major jump as maybe like a secondary tool. But still, that's when I started just seeing that report. I'm like, oh, shoot, Gemini is actually coming up and run. I remember laughing at people for even mentioning Gemini last spring, and now I'm like, already, like, considering moving to it. Wow, Gemini, Google, swinging, man. So they are. That's the poll results. If you want to see the next poll. I'm usually putting them out on Thursdays, sometimes Wednesday, but come connect with me on LinkedIn@LinkedIn.com in DigitalMarketingDan. That's where these polls are. If you want to throw your own vote in or throw your, your comment into the mix on those posts. That's where we're doing those last segment is the viral post. I can't say. Actually, this post is not viral at all, but I thought it was. It was, it was worth mentioning in this conversation about Gemini, this X account called Flowers. And he's kind. I don't, I don't know if it's a man or a woman, actually, because there's no profile picture. It's just flowers. You're like, okay. But I see them commenting in AI and they get quoted and like they're, they're part of the mix of people on X talking about AI. That's like where most of the news breaks is on that platform. And he had an interesting take that I was like, yeah, I'm sure a lot of people are thinking about this, but I wanted to address it. Flowers take is, this is so annoying. Every few months a new model drops and the same people start yelling that some competitors cooked. It just rotates one release. It's Google. Then it's open AI. Then it's suddenly anthropic or xai on the top. Can't we just agree that the newest model is usually the strongest at the moment and everyone else will leapfrog again and they will ship their. When they ship their next one? I was like, reasonable take. I also thought of that, but this time it's feeling a little bit different because, yes, that's been going on for the last year and a half and everyone's model's better and they're better for like, two weeks. And then somebody else ships a new model and that's kind of where we've been. I feel like Gemini was better. Chat GPT put out 4 or 5.1, didn't top Gemini 2.5, and then they put out 3. So I'm like, there is. And we're kind of neck and neck, but there's still. You could still see where the momentum of somebody is changing the tr. The trajectory is looking different. It's not where they're at now, it's where they were. And where the trajectory of Google is going, I think is what's different is we're looking at, like, where Google was, like, way behind and, like, over a very short period of time. The momentum they have tells me that six months from now, they will be the clear winner where Chat GPT has been the clear leader for two years now.
- [36:59]
B
Right.
- [37:00]
A
And I think that's my feedback to Flowers post, because I thought it too. And then I sat down and thought about it a little bit more and read a lot of other people's comments. So it's not just me thinking this. A lot of people are seeing that. Do you think that's accurate that, like, we're looking at a trajectory, or do you think Flowers has got more, like, has something better to say on it?
- [37:21]
B
No, I agree with him. And that's why I was a little shocked when you were like, I don't know. I think I'm gonna jump ship and go to Gemini. I'm like, bro. But within. Within a month or two, you might be going, why did I do that? So I'm like, but I don't know how long you can hold fast because you kind of do have to? Well, I don't know. I guess it depends on your budget and if you can afford to just play around with the top two or three while things are just so progressively getting more intense.
- [37:50]
A
And it's not even just about budget, it's about time optimizing. Because, like every time I do this, I have to move stuff over from one to another. Like, I'm slowly moving over my custom GPT instructions and then rebuilding in gems and then working out the bugs. Because Gemini is a little bit different than ChatGPT and you have to streamline it and spend some time working on it. But I have a bunch of different processes in one that are harder. I don't want to have to do that over and over again.
- [38:15]
B
But don't you think there will be different qualities for each?
- [38:21]
A
Of course. And people tell me that all the time. They're like, Well, I use ChatGPT for this and Genius for that. I'm like, cool. But I generally like to go all in on one app. I like 80% of my time to be spent on one app.
- [38:32]
B
Right.
- [38:33]
A
And then I 20% for one off, use cases or experimentation with the others. I find if you're jumping around too much, you're losing steam. Context switching between these apps and a lot of your data is spread out across all of them where you probably want it more in one.
- [38:48]
B
Right. Final note, when you create an image with Gemini with the Pro thinking model, it creates a 9 by 16 image. If you're not using Pro, it creates a 9 by 16 image or a square image. Excuse me. So I don't know why, but isn't that strange?
- [39:12]
A
You can tell it to make whatever you want it to make before you can't.
- [39:16]
B
In regular Gemini, I created these LEGO images. I said, make it 16 by 9 when I was using the fast version. It was. It would not do it.
- [39:24]
A
Yeah, no, no, the new one can.
- [39:26]
B
Okay, that makes sense.
- [39:27]
A
The new one can do 16 by 9, which they finally figured out. Like, everybody wants 16 by 9 because that's the standard thumbnail size. Keynote size. Like every 16 by 9 is standard for rectangles. I don't know why they went with the other ratio. Like, for like old TVs.
- [39:42]
B
Yeah, four by three.
- [39:44]
A
What the heck. No, that is a big thing. And I've been loving it because now. But now it's going to be interesting because I had a pretty good thumbnail process and now everybody's thumbnails are going to be freaking lit on YouTube because it's really easy to make awesome thumbnails. Now, seriously with the Gemini.
- [39:57]
B
So that's the pod man. Battle of the bots.