Podcast
AI Explored
Hosted by Michael Stelzner, Social Media Examiner—AI marketing · EN
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.
Show notes at Socialmediaexaminer.com/aipod
94episodes
Episodes
Newest firstAll episodes
AI for Better Ad Creative: 3 Steps to Better Results
2d ago00:45:32Summary readyStruggling to combat ad fatigue without burning out your design team? I interview Fraser Cottrell to discover a three-step system for using AI to produce high-quality image and video ad creative at scale.Build Your Brand Knowledge Base With Deep ResearchTrain a Claude Project on Your BrandGenerate Ad Copy With ClaudeBrainstorm and Generate Ad Images and Prompts With ClaudeGenerate Ad Images With Nano Banana in GeminiGenerate Video Ad Script Drafts With ClaudeGuest: Fraser Cottrell | Show Notes: socialmediaexaminer.com/a108Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryThe Outlier Video Method: Using AI to Study What Works and Create Your Own
1w ago00:46:48Summary readyWant to use AI to scale video content research and production? I interview Sandy Lee to discover how to use Claude Code to create an AI system that will produce videos that attract your ideal audience.Developing Your Ideal Customer Profile & Content Pillars With AIResearching YouTube Content With AIAnalyzing the Outlier Video With AICrafting Your Hook and Scripting a New Video in Your Voice With AIGuest: Sandy Lee | Show Notes: socialmediaexaminer.com/a107Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryBuilding Portable AI Workflows That You Can Take Anywhere
2w ago00:47:18Summary readyIs your entire AI workflow built around one platform? I interview Nicole Leffer to discover how to build AI workflows that aren't tied to any single platform.Why Portable AI Workflows MatterHow to Create AI Workflow Portability With SkillsHow to Create AI Workflow Portability With External StorageHow to Create AI Workflow Portability With ExcelGuest: Nicole Leffer | Show Notes: socialmediaexaminer.com/a106Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryUpscaling Your People: Advanced AI Training
3w ago00:46:21Summary readyHave you invested in AI training only to watch people quietly go back to their old habits within weeks? I interview John Munsell discover a structured framework you can model for transitioning your team from basic AI users to strategic AI users.Why Advanced Employee Training Benefits Businesses More Than Large-Scale AI InitiativesEstablishing Two Types of Governance Before You Begin TrainingMapping Your Team’s AI Capability Against Four Stages of MasteryDetermining Your Team’s Role Type MakeupGiving Your People a Problem to Solve Before They Watch a Single VideoGuest: John Munsell | Show Notes: socialmediaexaminer.com/a105Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryClaude Code for Everyone: How to Get Started
May 500:44:31Summary readyWant to build your own custom AI tools and automations, but don’t have coding or developer experience? I interview Tyler Reed to discover how to set up Claude Code and build your first automation.How to Set Up Claude Code Step by StepWorking With Claude Code: The BasicsWorking With Claude Code: Advanced FeaturesBuilding Your First Automation With Claude Code: Google Calendar and TelegramGuest: Tyler Reed | Show Notes: socialmediaexaminer.com/a104Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryIntro to Claude Cowork: How to Get Started
Apr 2800:43:20Summary readyAre you looking for a way to get actual work done with AI without micromanaging every step of in chat? I interview Dan Nestle about using Claude Cowork.4 Claude Cowork Use CasesThe Beginner-Friendly Guide to Download and Install Claude CoworkConnecting Cowork to a Claude ProjectUsing Connectors in CoworkUsing Skills in CoworkUsing Plugins in CoworkGuest: Dan Nestle | Show Notes: socialmediaexaminer.com/a103Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryGetting Started With OpenClaw: Step-by-Step to Your First Bot
Apr 2100:46:23Summary readyWant to build custom AI agents and bots, but worried the process is too technical? I interview Mike Russell about how to use OpenClaw to build AI agents and bots, no coding required.What Is OpenClaw and What It Can DoExamples of OpenClaw AgentsThe Beginner-Friendly Guide to OpenClaw SetupCreating Your First Bot With OpenClaw: Gmail TriageGuest: Mike Russell | Show Notes: socialmediaexaminer.com/a102Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryAdvanced AI Deep Research: Uncover Insights Your Competitors Are Missing
Apr 1400:46:57Summary readyAre you spending days trying to keep up with everything happening in your industry? Wondering how to make faster, better-informed decisions without drowning in research? To discover how to use AI deep research to compress days of analysis into hours, which tools work best and why, and a proven framework for crafting prompts that deliver expert-level insights, I interview Natalie MacNeil.Guest: Natalie MacNeil | Show Notes: socialmediaexaminer.com/a101Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryAI Video Editing: Save Time and Create Better Videos
Apr 700:44:41Summary readyAre you avoiding video because you think the production is too time consuming or expensive? Want to use AI video tools to create and edit quality marketing videos? To discover a step-by-step breakdown of the video editing workflow, the specific AI tools that handle each stage, and how to put it all together to cut your editing time by as much as 90%, I interview Greg Preece.Guest: Greg Preece | Show Notes: socialmediaexaminer.com/a100Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SummaryHow to Gain Superpowers With AI
Mar 3100:45:23Summary readyTired of not seeing real results from AI experiments in your day-to-day work? Wondering how to use AI to fundamentally change the way you work? To discover the five-step ADOPT framework that turns scattered AI experimentation into a structured, sustainable approach to using AI to change how you work, I interview Tim Cakir.Guest: Tim Cakir | Show Notes: socialmediaexaminer.com/a99Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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