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Weight Watchers now offers access to affordable GLP1s. It works for members like I'm Hailey and I've lost 100 pounds. Weight Watchers has everything I need from weight loss medications to nutrition support and help with my side effects. It's all in one place. Weight Watchers handles the insurance for you and offers affordable cash pay options. With our program, our members are losing more weight with expert nutrition and side effects support.
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I'm Mike and I've lost 135 pounds. Weight Watchers prescribing GLP1 medications. It's been life changing.
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I'm Shar and I lost 80 pounds on Weight Watchers.
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I realized that it would take more.
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Than a prescription to lose weight and feel good on a GLP1.
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Better results, expert support, Lose more weight, make it last.
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I can't imagine doing a GLP1 without Weight Watchers.
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If you're the purchasing manager at a manufacturing plant, you know having a trusted partner makes all the difference. That's why hands down, you count on Grainger for auto reordering. With on time restocks, your team will have the cut resistant gloves they need at the start of their shift and you can end your day knowing they've got safety well in hand. Call 1-800-GRAINGER Click grainger.com or just stop by Granger for the ones who get it done. Welcome to the podcast. Today on the show we are talking about ChatGPT rolling out ads. Now there's a lot that goes into this story. On the one hand, I think a lot of people are complaining about having ads in ChatGPT. On the other hand, there is a lot of drama between Anthropic and OpenAI in relation to all of this. And I also think for people interested in AI side hustles, there is a massive opportunity if you can be one of the first people to to get ads into ChatGPT. So we're going to talk about where it's at, how you can, you know, if you can get ads into it, what ChatGPT is saying about it, kind of the whole state of this situation. But before we do, Jamie, do you want to tell them about our school community?
- [02:11]
B
Yeah. If you haven't heard about it yet, you should definitely check it out. Our school community called AI Hustle. We'll link it Below it is an amazing place to get resources. Learn how to actually make money online using AI tools, grow your business. We're doing a really interesting series right now on Vibe coding and all the different ways you can make money with that. Redesigning websites that are SEO and AI search crawlable. You know, today we did an episode and I showed you how I can have been turning still images on websites into motion video to just increase their visual appeal. Lots of tons of different categories and things we talk about. We have about 300 members right now and it's $19 a month. So if you join today, you can lock that price in. It's a really great value we feel and a really great place to also network with like minded people. So check that out. But let's talk about ChatGPT's ads. I have yet to see an actual ad on ChatGPT, but that could be because I'm a Plus member. Jaden, have you seen any yet so far?
- [03:18]
C
Yeah. So you won't see them unless you're on the free tier or the thing that I think is the most shady if you're on the go plan. So you're still paying eight bucks a month for the go plan. You're also getting ads which I don't know, in my opinion I'm like maybe like lower your rate usage but if I'm paying you money, I don't want to see any ads. I think they're trying to do some sort of like hybrid model where like Netflix, they have some of their like cheaper tiers but they also still have ads baked in. And so yeah, so unless you're free or go, you're not going to see the ads. So I'm on the 20 bucks a month, I'm not going to see the ads but otherwise they're going to be on there.
- [03:55]
B
Yeah, I mean I think to me that makes sense. I guess like you compared it to Netflix where you have like a mid tier that's you know, some ads. But yeah, I would be interested to see what the benefits are of going with the go plan compared to the free plan because it doesn't seem like there's much incentive now. But so people have been criticizing this, saying it's the end of AI. You know, how can you trust AI now with all these baked in ads? But OpenAI has made it clear that they're going to identify these. If, you know, if you look at a screenshot it's, it gives you, it clearly identifies where there's ads. So now they are going to relate to what you're searching about, but it isn't like they're trying to deceive you by putting like little links in, in like the text. So does that make sense? I, I think people are confused at what this actually means. I don't think it means that we're going to lose the, the trust in our AI search queries. But Jayden, what do you think about it?
- [04:59]
C
Yeah. So inside of their blog post, I think one thing that they did try to give some clarity on is they said ads do not influence the answers ChatGPT gives you. And we keep your conversations with ChatGPT private from advertisers. Our goal is for ads to support broader access to more powerful GPT features while maintaining the trust people place in ChatGPT for important and personal tasks. I mean, so basically it's not like, hey, you know, what's the best way to wash my car for cheap? And then it's not like the response is going to be like, you should wash your car with Spiffy's Auto Car Cleaner. Like there. It's not going to be the ads, it's not going to be the response itself that puts the ad. There's going to be a separate section below with products related to that. And so like you might get, you know, an ad for Spiffy's Auto Cleaner or whatever at the bottom of your, of your chat thing, but it's going to be clearly separate from the actual response that the AI model gives you. And I think that's important. Like you mentioned, it's not like there's going to be links inside of it or, you know, it's like all of a sudden the responses it gives you are going to be completely changed. And I think the reason why some people are confused about that comes down to anthropic. Well, no, it's not because of anthropic. I mean I basically this is. If you say there's gonna be ads in ChatGPT, people's assumption. There's a really funny super bowl ad the Anthropic put out. If you guys haven't seen it poking fun at OpenAI and in it. So there's a, there's a few different ones, but one of the ones that I saw was there was like this guy and he's like doing a pull up and he, you know, it's really hard for him to pull up and then he, like, there's a, you know, personal trainer beside him and he's like, hey, how do I get a six pack really fast the personal trainer is like, you know the chat GPT in this anthropic ad? And he's like, hello, great question. Get a six pack very fast. We can do this. How? Like tell me your information. The guy like says his like height and weight and stuff and he's like great, you can do this with a workout plan we can build for you. But before we do that, more importantly, you should get the Super Boost Ultra shoes to make short kings stand tall. And he's like, what? And he's like, get these shoes now. 20% discount. Okay, so anthropic is making it seem like the response you're getting from the AI model is, is going to have like the AI ad baked in. Really? It's going to be at the bottom. It was pretty funny. And I don't know if you. Did you see Sam Altman's response to those ads on Twitter?
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B
I didn't see his response, but I did see that. I thought it was, I thought it was pretty funny.
- [07:21]
C
Yeah, it's pretty funny. If you go to, if you go to Twitter, Sam Altman had a like a response to it and in it he was like, he's like haha, those ads were funny. I actually laughed. And in my personal opinion that's basically where he should have stopped his tweet. And then we would all just moved on with our life. Like whatever. You're just poke fun. Then he goes on this long, long, long, long, long essay, like an entire essay below that about how anthropic is authoritarian and how he's like saving the world with the only like open AI model and how that they're deceiving everybody by. I'm like, dude, bro, come on. You the, you're the open, open source that turned into a closed source for profit nonprofit to for profit company. Like spare me all your moral superiority. But like anyways, so I think a lot of people had the same reaction to that. Ads are funny. Come on, just admit the ads are funny. And yeah, it's kind of funny.
- [08:15]
B
Yeah, well, I mean like you got to think about all the investment that OpenAI has made, infrastructure wise, development wise. They have to turn a product, they have to start making money somehow. And this is a quick answer. You know, you do have your subscription fees, like an API access, all that kind of stuff that they can make some money out. But ads I feel like are especially for the free users who are not necessarily using this for business use, but just personal use. I feel like ads are, it's a, it's an easy way for them to start generating. Generating money, which they. They desperately need to do. So it does say some of these topics like health politics or mental health will not have ads, which is good. And also people under 18 won't see ads. So, you know, that's all, that's all well and good, but I do think, you know, they're trying their best to make it something that doesn't ruin the app. So I think, you know, I would do the same thing if I was in their situation.
- [09:12]
C
Yeah, 100%. So one other thing that I will also bring up in, in how this all goes is this so, like all of the kind of backlash from having ads altogether, of course people are going to complain. Of course people are going to say, no, don't put ads in. I mean, especially a lot of the free users that have had kind of this free experience forever, and maybe they're rate limited or something, but they got ChatGPT for free. They're going to be like, no, we don't want ads. But what, but what happened is all of this backlash actually started last year. They were testing some app suggestions and they basically kind of looked like ads at the bottom. So there's this tweet that went viral where they were like, ChatGPT has started posting ads on pro accounts. I hope this is just testing or a mistake. Sam, don't do it. The ad is completely unrelated to the chat. So basically, like, you know, every complaint in the world, I think a lot of people were posting about this. And then he, he got a response from OpenAI on this specific post. And this was back in, in December. So OpenAI said, thanks for flagging this. This is not an ad. There's no financial component. It's only a suggestion to install Peloton's app. But the lack of relevancy makes it a bad, confusing experience. We're iterating on suggestions and trying to make sure they're awesome, whatever. Okay. So it kind of seemed like, oh, my gosh, they're doing this thing. And then OpenAI's like, Don't worry, we're not really doing it. And then they're like, okay, actually we are doing it. Here's the ads. And they rolled it out. So it's kind of funny. They, you know, they, they slowly lead us along. Um, and then they put the ads in here. Now, at the end of the day, like you mentioned, I would do the same thing. They have to make money from this. I'd be curious to see if Anthropic doesn't, doesn't have ads forever, which is kind of seems like the position that they're taking. And it's funny because Sam Altman like commenting on that in his whole, you know, anthropic is evil kind of post, he was like, anthropic makes expensive AI for rich people. We're trying to like save the world, whatever with our cheap AI. Which I thought was kind of funny because I think that there's free components to Anthropic as well. But in any case, it is true that the average anthropic user is paying a lot more money. Like their, their, their kind of like core base isn't just these $20 a month people either. It's like $200 a month developers trying to like use Claude code is kind of the big thing. So I mean, saying they're making it for rich people, I guess you could say developers, but like, I don't know, it's just like a business use case. It's like a very specific like, you know, career use case. Anyways, it's kind of funny. I love all the drama between these, these, these, these different companies. If you go over to TechCrunch, they have a whole article and this is what they said about it. They said, well, understandable. Critics fear that ads could influence ChatGPT's answers. Opening I denies this in their announcement, saying that the ads will be optimized based on what's most useful to you. The company says they will also be clearly labeled as sponsored or separated from the organic content. In tests, OpenAI has tried matching ads to users based on the subject of their conversation, past chats and previous ad interactions. For instance, users searching recipes might see ads for grocery delivery services or meal kits. OpenAI said advertisers won't have access to user data, only aggregated information about ad performance, like views and clicks. I think that's another thing people are concerned about and I'm happy they're clarifying, but like, yeah, I don't want them sending peloton all of my health data from my OpenAI Health section. Right. Like, I think a lot of people will be concerned about that. So they're segmenting it. I mean, they're going to let you see the views and clicks as an advertiser. And that brings me to the final point of this episode, which is if you can get to be one of the very first advertisers on this program, how much it's going to cost and kind of what the opportunity is here, Jamie, for you, is this something that you Feel like you would want to get on right away, or you'd kind of sit back and wait to see how it all plays out before as an advertiser, you'd want on the platform.
- [13:02]
B
I mean, I would, if I had the budget, I would get on it right away. Because I feel like right now, when there's not as much competition and people don't know about it as much yet, your ad price is going to be way cheaper. So your cost of getting a customer is going to be, you know, negligible compared to what it will be in the future. So, you know, similar to when Facebook ads rolled out or Instagram, they all start off cheap because it's a supply and demand thing. So the more demand you have for people wanting to run ads, the more expensive the placement gets. So they're cheapest right now. But I think you probably have to be a special company to at least at this point, run, run ads. But for any small business, I would keep your eye open to see when they start, you know, allowing for smaller people to run ads or smaller budgets, then I would jump right on it. I mean, would you agree with that?
- [13:50]
C
Yes. So here's what I've, what I've read so far, and I don't have an exact number. I apologize. So don't, don't kill me if I'm misquoting this. Cause I saw this on, on X somewhere and I was just looking it up, couldn't find it. But there's two things. Number one, they're not letting everyone on. There's not like a widespread platform right now. They have a select amount of advertisers that they're piloting, quote, unquote, testing. And even in their blog post, if you go look at their blog post, it's literally labeled testing ads in ChatGPT, ads that support free access and don't change ChatGPT's answers. Like, they're really trying to, like, say this is a test. So it's not guaranteed that this is something they're going to roll forward. Is it going to be. Yeah, 100%. They're not. Once they start making money from this, they're not pulling back. What they're doing is they're not testing the ads. They're testing the backlash. They're testing if everyone revolts and leaves their platform. So I don't think it's. And then label it like a test. But if, if no one gets mad, it's here to stay. Like, it's a way to make money. Okay, so they're testing out with different advertisers and a handful. So it's a closed group of people and I think they want to make sure it's just really high quality and not like anyone's going to do anything spammy. And the other thing that I did see was that the way they're pricing this is it's actually a premium offering. It's not like, you know, Google or Facebook ads when those first launch and you get pennies on the, you know, for pennies you could get clicks. Apparently they're doing something like $20 for 1000 views of your ad, so. Or like kind of a high price. So it is fairly premium for digital advertising. And the way that they justify it is they're like, well, like you're able to advertise to people that are like specifically searching for very specific things. You get like really good insights. And more than just a Google search where someone might be searching for something specific and clicking. It's like you can see the whole chat history technically could be helping narrow down and target your specific product. So they're pricing this as premium. I'll be interested to see what the ROI is on the companies at the end of the day. Am I going to test it? 100%. I'm getting on there and testing it as soon as it's available. But I will say I don't know if it's going to be kind of this like ad renaissance like we saw with Google or Facebook being super cheap back in the day. But anyways, it's going to be interesting. Thanks everyone for tuning into the podcast today. If you enjoyed the episode, make sure to go and check out the AI Hustle School community. Guys, we would love to have you as a member and it's $19 a month. We share this week some incredible tips about businesses that we are starting and doing and how we're making money with AI. All of the tools, workflows, how you can grow and scale your business and career with AI. Go check it out. Linked in the description. We'll catch you guys all in the next episode.
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Weight Watchers now offers access to affordable GLP1s. It works for members like I'm Haley and I've lost 100 pounds. Weight Watchers has everything I need from weight loss medications to nutrition support and help with my side effects. It's all in one place. Weight Watchers handles the insurance for you and offers affordable cash pay options. With our program, our members are losing more weight with expert nutrition and side effect support.
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I'm Mike and I've lost 135 pounds. Weight Watchers prescribing GLP1 medications it's been life changing.
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C
I'm Sharia and I lost 80 pounds on Weight Watchers.
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I realized that it would take more.
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Than a prescription to lose weight and feel good on a GLP1.
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Better results expert Support Lose more weight.
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Make it last I can't imagine doing a GLP1 without Weight Watchers.
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Get started for as low as $25 at weightwatchers.com glp1 for over 60 years, we've helped millions of members find what works for them. Now it's your turn. Weight Watchers Watch It Work.
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