Podcast
AI Marketing
Hosted by Mark Fidelman · EN
Season 4: Join Mark Fidelman on "AI Marketing," where cutting-edge AI solutions meet modern marketing strategies. Each episode, we dive into the latest and most effective AI tools revolutionizing the marketing landscape.
From deep dives into specific AI technologies to discussions with industry pioneers, our podcast keeps you at the forefront of AI-driven marketing innovation. Whether you're a marketing professional eager to enhance your campaigns or a tech enthusiast curious about AI's impact on marketing, "AI Marketing" is your go-to resource for staying ahead in the dynamic world of AI marketing.
Tune in to explore how artificial intelligence is transforming marketing.
14episodes
Episodes
Newest firstAll episodes
NEO Unpacked: Specs, Price, Timeline: What It Really Does
Oct 3000:40:42Tap to summarizeHumanoid robots just jumped from sci-fi to go-to-market. We unpack Neo from 1X—what it is, what it can (and can't) do today, and how humanoids will reshape marketing, service design, content, and consumer behavior. We also hit privacy, regulation, price, and competition (Tesla Optimus, Boston Dynamics). If you sell to consumers or operate storefronts/hospitality, this is your early warning—and first-mover playbook. Humanoid Robots in Marketing Neo Humanoid Robot Overview Key takeaways (for marketers & founders) New channel: the robot at home. Neo is effectively a walking, talking, context-aware device that can surface highly personalized offers ("I see Folgers—want their new roast sample?") — powerful but must be transparent/opt-in to avoid creepiness. Humanoid Robots in Marketing "Robot Optimization" will follow SEO. Expect brands to build "skills" for humanoids (folding, cooking, demos) and fight to be the default skill for a task. App-store dynamics are inevitable. Humanoid Robots in Marketing Neo Humanoid Robot Overview Novelty marketing works—briefly. Pepper/Connie-style deployments boosted foot traffic and attention; humanoids will 10x the experiential angle, but you'll need real utility to sustain it. Hotelier Magazine+4Vox+4Emerj Artificial Intelligence Research+4 Costs & limits mean B2B first. With $20,000 or $499/mo and first US deliveries slated for 2026, near-term impact skews toward shared environments (hotels, banks, quick-serve, pop-ups) vs. mass consumer homes. 1X+1 Reality check. Expect tele-ops "expert mode," battery and dexterity constraints, and privacy guardrails early on. Treat Gen-1 as a marketing and service pilot platform, not a labor panacea. Neo Humanoid Robot Overview 1X Competitive heat. Tesla Optimus is improving fast (but still looks clunky in public demos); Boston Dynamics pushes manipulation and mobility. Plan for rapid capability jumps through 2026–2028. Cinco Días Neo Humanoid Robot Overview Suggested chapter markers 00:00 – Why humanoids matter for marketers (new touchpoint, personalization) Humanoid Robots in Marketing 04:30 – Use cases: retail, hospitality, pop-ups, content (robot concierge, robot "spokes-creator") Humanoid Robots in Marketing 10:10 – The "Robot App Store" & skill economics (default skills = moats) Humanoid Robots in Marketing Neo Humanoid Robot Overview 13:40 – Data, ethics, and transparency (trust > conversion) Humanoid Robots in Marketing 16:45 – Constraints: cost, batteries, tele-ops (pilot smart, don't overpromise) Neo Humanoid Robot Overview 19:30 – Competitors & timelines (Optimus, Atlas; what to watch) Neo Humanoid Robot Overview 21:30 – Mark's playbook & call to action Humanoid Robots in Marketing Mark's take (no fluff) Early humanoids are a marketing weapon disguised as labor automation. Use Neo-class robots to earn attention, collect consented preferences, and deliver "wow-utility" in the real world. If you wait for Gen-3 perfection, your competitor will already own the default robot skill for your category. Humanoid Robots in Marketing Neo Humanoid Robot Overview Episode receipts & references (watch/read these) Official NEO pages (pricing, delivery, FAQ, deposit): preorder $20,000 early access or $499/mo; US deliveries 2026; global expansion 2027. 1X+21X+2 1X company background (Halodi → 1X; EVE → NEO): history, founders, and industrial lineage. 1X+2Robots Guide+2 IShowSpeed x NEO livestream (earned-media case): viral, chaotic, and effective. YouTube+3YouTube+3Humanoids Daily+3 Precedents for robots in service/retail: Pepper raised foot traffic/sales in pilots. Vox+1 Hilton "Connie" (Watson-powered concierge) set the hospitality precedent. IBM UK Newsroom+2The Verge+2 Competitor snapshots: Tesla Optimus recent demo and scale ambitions. Cinco Días Boston Dynamics / Atlas (mani...
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Should We Ban AI Superintelligence? Let's Be Real.
Oct 2300:28:51Tap to summarize🔥 Episode Summary: Hundreds of public figures — from Steve Wozniak to Prince Harry — just signed a petition demanding a global ban on AI superintelligence. Their fear? That super-AI could outthink us, escape our control, and maybe even spell the end of humanity. I get it. The Skynet comparisons. The doomsday bunkers. The "pause everything until it's safe" approach. On the surface, it sounds reasonable. But here's the hard truth: If we don't build it, someone else will — and you better pray they believe in freedom. 🧭 Timestamps: 00:00 - Intro: "Prince Harry wants to ban superintelligent AI?" 02:30 - What the open letter actually says 05:00 - The real fears behind the ban movement 07:15 - Why bans might backfire (China, anyone?) 09:20 - Historical analogies: cars, nukes, and Pandora's box 11:30 - Who benefits from slowing AI down? 13:45 - Regulation vs. prohibition — the real solution 16:00 - The only thing scarier than ASI? Letting someone else build it first. In this episode, I break down: 🚨 Why people are calling for a ban on superintelligent AI 🤝 The fears we should absolutely empathize with 💣 Why banning it could actually make the threat worse 🧠 How we can build ASI safely — but only if we lead 👀 Why some folks shouting "pause" might just be trying to protect their power I don't side with blind acceleration. But I don't buy moral panic either. There's a middle path — innovate with oversight, lead with principles, and don't cede the future to authoritarian AI. This one's unfiltered, unsponsored, and unapologetic. Let's go. Contact Mark: @markfidelman on X
Transcribe →Sora 2 Exposed: How AI Video Will Change Marketing Forever
Oct 1500:20:28Tap to summarizeEpisode Summary: Join Mark Fidelman as he explores Sora 2, the innovative AI video tool poised to transform marketing and content creation. Hear real-world experiences, uncover its strengths and weaknesses, and learn practical tips for safe, creative use. Key Points: What is Sora 2? Sora 2 is an invite-only, AI-powered video tool that allows users to create hyper-realistic video "cameos" and collaborate in a social network-like environment. Strengths: • Rapid prototyping for video and creative concepts • Minimal resources needed for cinematic or cartoon-like videos • Control over dialogue, scene editing, and collaboration • Democratizes video production and amplifies virality for early adopters Limitations: • Audio inconsistencies and facial alignment issues • Every download comes with a Sora watermark (for now) • Guardrails create creative friction; copyright filters can be inconsistent • Max video length is typically 10 seconds, with quality varying Legal/Ethical Notes: • Beware of copyright and right-of-publicity risks, especially involving celebrities or brands • Use disclaimers and label content as AI-generated to reduce liability Pro Tips for Marketers: • Experiment—create 100 short clips to test viral ideas and hooks • Label and document your creative process for future audits • Use Sora 2 for mock ads, concept visuals, and even legal exhibits • Reach out for usage permissions if using others' likenesses or brands Looking Ahead: Features requested include: watermark-free pro mode, enterprise API, licensing marketplace for digital likenesses, and advanced video editing control. Connect with Blockchain: Find more content, examples, and ongoing discussions by connecting with Mark Fidelman on X or LinkedIn. Note: Sora 2 is rapidly evolving—stay tuned for updates and new insights as the technology matures!
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AI vs. Human Training
Sep 1900:25:32Tap to summarize📌 Episode Overview In this episode of AI Marketing, Mark Fidelman sits down with Monica Márquez—executive strategist, workforce futurist, and co-founder of Flipwork—to explore a pressing question: Can humans adapt fast enough to survive the AI revolution? They break down why traditional training models are failing, what AI means for the future of jobs, and how individuals and companies can avoid getting left behind. 💡 What You'll Learn in This Episode Why corporate training isn't dead—but the old playbooks are obsolete. How AI is reshaping job roles faster than people can reskill. The difference between artificial intelligence and what Monica calls authentic intelligence. Why adaptability is the new currency of survival in the AI era. How AI tools and nudges can reinforce learning and help adoption become habit. What the workforce of 2030 might look like—and why humans still have a role to play. 🔗 Connect with the Guests Monica Márquez 🌐 Website & Newsletter: themonicamarquez.com 💼 LinkedIn: linkedin.com/in/themonicamarquez 🚀 Flipwork (in stealth): launching soon—stay tuned! Mark Fidelman 🌐 Website: markfidelman.com 💼 LinkedIn: linkedin.com/in/markfidelman 📕 Book: Agentized → agentized.ai 📣 Why This Episode Matters AI is no longer a "future trend." It's here. It's accelerating. And it's replacing skill sets in real time. Leaders who stick with outdated training models are driving their companies off a cliff. Employees who resist adapting will get left behind. This conversation gives you the roadmap to stay relevant—and thrive—in an AI-dominated world.
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