
Icebox desserts are no-bake or low-bake desserts that assemble quickly and set in the refrigerator.
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Alison Stewart
You are listening to all of it on wnyc. I'm Alison Stewart. There are two more weeks for you to finish reading our April get lit with all of It Book Club Book. It's the Dream Hotel from acclaimed author Leila Lalami. It follows a woman who is detained after an AI algorithm analyzes her dreams and determines she may try to harm her husband. As weeks stretch into months, she begins to wonder if it's possible to prove she's innocent of a crime she's never committed. I will be in conversation with Layla and you on Tuesday, May 6th at 6pm at the New York Public Library, Stavros Niarchos Foundation Library Branch and our special musical guest will be New York based band Imal Ganawa. To reserve your free tickets and to find out how to borrow a copy of the ebook, visit wnyc.org getlit Again, that's wnyc.org get get lit now let's get this hour started with the latest cookbook from Magnolia Bakery. Depending on your age, you may have parents or grandparents who refer to the thing in the kitchen that keeps food cold as an icebox. And if you're really lucky, you may have a family tradition of making and eating icebox desserts. They are no bake or low bake desserts that come together your refrigerator. They often have few ingredients and they can be assembled quickly and are very adaptable. A new cookbook out today features 100 recipes of not just icebox cakes, but icebox pies, cheesecakes, bars and puddings. There's Lemon Curd, Icebox Cakes, s'mores, Icebox Bar, Salted Caramel Banana Pudding with Double Fudge brownies. I may pass out after that. It's titled the Magnolia Bakery Handbook of Icebox Top. Its author is Bobby Lloyd. She is also Magnolia Bakery's CEO and cbo, that's Chief Baking Officer. She joins us now in studio to talk about it. Nice to meet you, Bobby.
Bobbi Lloyd
Nice to meet you too Alice. And thanks for having me.
Alison Stewart
Okay, according to your book Icebox Cakes, they're about a century old. Tell us a little about your history with icebox desserts.
Bobbi Lloyd
So as you mentioned that sometimes it's generational grandmothers great grandmothers. I have my great grandmother's cookbook that came out, a cookbook that she had from 1933 or 34. But these were desserts that she loved to make, especially in the summer season because you don't have to turn on your oven. And then they passed it down generation to generation. With my grandmother, my mother, I do it. I taught my kids to make them. I love icebox desserts.
Alison Stewart
Is there any sort of hardcore definition of an icebox dessert?
Bobbi Lloyd
I kind of define them as that they finish in the refrigerator. I always put it, like into quotes that let your refrigerator do the baking because you can. You can make the bits and parts and components ahead of time, assemble, and then just let it sit in the fridge and do its thing.
Alison Stewart
What makes them so special?
Bobbi Lloyd
Simplicity is, number one, the fact that you don't have to turn your oven on except for maybe a few minutes to cook across. Unlike cheesecakes, they do take an hour plus to cook. But what makes them special is that it's the simplicity of it and the ability to make it your own. And the way I did this book was I designed it so that you do the components. It's a crust, it's a filling, it's a topping. Change it up. Do your thing.
Alison Stewart
Listeners, we want to bring you into this conversation. Do you have a family history with icebox cakes? Did you grow up making them? Give us a call, 2124-3396-9221-2433. WNYC.
Co-host
You can call in and join us.
Alison Stewart
On air or you can text that number. Or if you have a question for Bobby Lloyd about technique, call us 2124-3396-9221-2433.
Co-host
WNYC. You said that your mom used to make these cakes.
Alison Stewart
Did any of them make it into the book?
Bobbi Lloyd
Oh, yeah, lots of them. In fact, they're very much inspired. So traditional icebox cake, cause there's several different categories is layering of cream, whipped cream, or a flavored whipped cream and cookies. The original one was what was on the back of the box on the chocolate wafers from Nabisco. All it is is cookies and whipped cream. That's it. Super simple. But you can expand on that. So you want caramel whipped cream with chocolate chip cookies. Go crazy. Get a little dangerous. Do what you like the most. That's what we did in our household. My dad, we called him the junk food junkie. There's an icebox bar, and icebox bars are a little bit different. They're usually a crust, a whipped cream cream cheese filling, and then some kind of topping or inclusions. So the Fully Loaded was named after my dad, which my mom and dad made together, sort of. My dad loved sweets, so this was his way of using up ingredients in the refrigerator and throwing it all together.
Co-host
What inspired you, a chief baking officer, to create a cookbook full of non baked desserts?
Bobbi Lloyd
That's a very good question. So my first book, volume one, the Magnolia Bakery Handbook, volume one. It was supposed to be 150 recipes, 50,000 words. I finished my manuscript, I had 200 recipes and about 80,000 words. And I realized I had to remove an entire chapter. So I took cheesecakes out of it and said next book. And I took about half of the icebox desserts that I had in the book out of it. Next book. So I knew that there was a lot in there still waiting to hit the world.
Co-host
It's so funny, in the front of the book, you thank the staff at Magnolia, but then you have a quote from Marcus Aurelius that says your days are numbered. Them to throw open the windows of your soul to the sun. Why that quote?
Bobbi Lloyd
Because every day is an opportunity. Every day something presents itself as an opportunity and so just go for it. And I use that with my staff a lot too, is that we collaborate enormously throughout every department in the company. And creativity is one of them. It's just open your soul, open your mind. What will come out. Sometimes what I start with and create ends up being something completely different. After we all sit around the table together. Cause someone will say, like, I love Kit Kat bars. Throw those into it. And now we have a Kit Kat bar dessert.
Co-host
We are speaking with Bobbi Lloyd. She's the CEO and Chief Baking Officer at Magnolia Bakery. Her new cookbook, the Magnolia Bakery Handbook of Icebox Desserts, it's out today. We want you to get in on this conversation. Did you grow up with these kind of desserts? Tell your family story. How have you altered your recipe to make it your own? Your own icebox? Desser 2124-3396-9221-2433-WNYC oh, this text says, my grandma taught us all how to make them. Recently, our favorite Nabisco cookie was discontinued and we all worked together to find the best replacement. Great segment. What do you do if your favorite cookie is discontinued?
Bobbi Lloyd
So that happened in the real world. Nabisco stopped making the chocolate wafer. I'm sure the world went crazy. So at Magnolia Bakery, we actually created a recipe that you can make your own. It is time consuming, takes a while, but the cookies are really good. And if you're gonna make it, make enough cookies to make at least two icebox cakes. The other alternative is you can make your icebox cakes using any cookie that's dry and crisp. Doesn't have to be. So that's why I use the example of you want a chocolate chip cookie, Use chocolate chip cookie. Just don't use soft ones. Find a crunchy, crispy cookie because the cookies are going to absorb the cream. And this is what's amazing about I box cake. The cookies absorb the cream and they become one and they become cake. They completely dissolve and it looks like cake. Yeah. And you'll see if you make your cake and it starts out 8 inches high, 6 hours it'll be 7 inches high, 10 hours, it'll be 6 inches high. It starts as the cream is absorbed. It actually shrinks in height.
Alison Stewart
What does that do to the taste?
Bobbi Lloyd
It makes it one all combined cake. It tastes more like cake. In the beginning, you can't even cut it because the cookies are still really crunchy. So you need to let them sit for a while and soften. And so it doesn't, when you first put it together, it's cream and cookies, two separate components. But as it sits for six to eight hours, as I said, they become one. It becomes a chocolatey, creamy cake.
Alison Stewart
Let's take a call. This is Stephen calling in from Manhattan. Hey Stephen, thanks for taking the time to call us today.
Caller
Well, I'm really interested because I must say I don't have much to say about icebox cakes. But I have an icebox which came from back at the time they were making it. It comes from, probably from my grandmother who had a house from the time that my mother was born, which was in 1910 and she fed entire family. And the icebox was here pre, pre refrigerators. And we've had that icebox ever since. I know. And I'm 84 now. And it was, it was outside our house my entire life.
Co-host
Love that story.
Alison Stewart
Thanks for calling, Stephen. Let's talk to Eric who is in Washington Square.
Co-host
Hey Eric, thanks for calling, all of it.
Caller
Hi, thanks for taking my call. I am calling because I read a biography of Hattie McDaniel, the first black Academy Award winner. Came out about 30 years or so ago and it mention that she was a renowned cook and it included her recipe for icebox cake.
Bobbi Lloyd
Wow.
Caller
And I don't know if the book is still around. You can probably find it at Strand or, you know, used Book Service. But there is her recipe in there, which apparently was quite famous.
Alison Stewart
Thank you so much for that tip.
Co-host
What a piece.
Alison Stewart
A good piece of trivial.
Bobbi Lloyd
There's history with icebox cakes. See, that's what I love about them. It goes on for generations.
Co-host
I did want to ask you about.
Alison Stewart
The title of the book because it's the Handbook of Icebox Desserts.
Co-host
So what's the difference between a handbook and a cookbook?
Bobbi Lloyd
So my first book is called the Magnolia Bakery Handbook. And what it's meant to be is a guide. It's meant to train and teach the home baker that these are recipes that are accessible, that you don't have to be a skilled baker to make these things. Just follow the directions and you will be able to produce any of these products. I love. A lot of people tell me that they're afraid of cheesecakes. Oh, my God. I've never made one before. They're so scary. It's like, no, they're not. They're really easy. Just follow the directions carefully.
Co-host
Let's talk about how you should layer the cream and the cookies in the classic cake. How does it go? Is it one on one? Is it two on one? Explain to me how you layer them up. For example, your.
Bobbi Lloyd
On the front of the book, the banana pudding. So in a classic icebox cake, we build it at Magnolia Bakery as a round cake. In the Old Fashioned, the way it was the back of the box recipe, it was built like a log. So you put your cookies straight up and down and then put the cream between them like a log. And Magnolia, we do it like a cake, a round cake. So you layer your first round of cookies. I usually say seven on the outside, one in the center, put the cream on top of it. The next layer of cookies, you fill the empty space, kind of like bricklaying in between the other cookies, then another layer. And then you do. Each time you layer the cookies, like bricklaying, you do it in the void and by the time you get to sometimes it's 8 to 10 layers. Depends on how much cream you use between your layers. And that cake will be pretty high. It'll be about 8 inches high. And then as I said, as it sits, it gets a little bit shorter, ends up about 6 inches high.
Alison Stewart
What kind of cream do you use?
Bobbi Lloyd
Heavy cream.
Co-host
Okay.
Bobbi Lloyd
You do not want to use half and half ever. People mistakenly like, oh, my cream's not whipping. I bought half and half. It's like, it will never whip. Put it away. So heavy cream Is heavy cream is better than whipping cream also. Why is that so? Whipping cream has usually some kind of an additive in it and it won't whip to the full volume. And do not use cool Whip. Don't use the stuff you buy premade. First off, it will be way more expensive. And secondly, you're gonna use about four containers.
Alison Stewart
This says, I just started hosting monthly dinners so I could gather my friends and pursue my passion of cooking. What is a good dessert for a beginner?
Bobbi Lloyd
Icebox desserts are great desserts for beginners. Again, you can make it all ahead of time. So if you're making a full meal, appetizers and entrees and side dishes, your dessert is done, it's out of the way, and it doesn't take up your oven space. So you can make the components the day before or the week before. Cheesecakes are amazing. You can make them a month before and freeze them. They freeze beautifully.
Co-host
Let's go to your famous Magnolia's famous banana pudding recipe. It's in here. It looks deceptively simple.
Alison Stewart
First of all, how did this end up going viral?
Co-host
Everybody I knew was like, oh, you have to have banana pudding. It's amazing, the banana pudding.
Bobbi Lloyd
So the thing I love about banana pudding, I've googled it before to say, where did this start from? Nobody really knows the true answer. It was in some cookbook in 1890 or some magazine. Then it was somebody's grandmother in the South. And by the way, I never fight with grandma. If someone says to me, my grandma makes the best, it's like, you bet she does. So this is the Magnolia Bakery version of the back of the box recipe off of vanilla wafers. So we've altered it a little bit and made it our own. But what's in the book is what we make in the bakeries. It's absolutely delicious. I think that it was a southern dessert that got discovered by northerners about 30 years ago at Magnolia Bakery. And little by little, we found that the more we made, the more we sold. And then we said, we have something here that people aren't aware how amazing it is. Over the years, I've added over 40 different recipes, maybe 50 now, of different combinations and variations, including banana less puddings. Bananas can be polarizing. So fine, you don't want bananas. You can do apple crisp pudding. You can do peach crisp pudding. You could do roasted strawberry pudding. So there's a lot of ways to make it your own.
Co-host
Again, what did you learn about pudding from making this banana pudding? Sort of the secret behind it.
Bobbi Lloyd
You know, this is such a good question because I have battled other chefs. A Michelin starred chef, I won't name his name because you might not want his name mentioned. But our kids went to the same elementary school together. And as parents do, we volunteer to provide product to events where people pay tickets and come and eat things. Somehow we got stuck at the table next to each other. He made his homemade banana pudding and I made Magnolia Bakery banana pudding. And his table was empty, no people the entire night. And my table was jam packed all night long. There is some combination of sweetness and vanilla y flavor with the bananas and those vanilla wafers that just works perfectly with this pudding. And it just and that's why I say I don't fight with grandma. If you say your grandma's is the best, I'm sure it's a Michelin star.
Co-host
You'll fight with Michelin star chef.
Bobbi Lloyd
Yep. Had such a good laugh over that one because he's like, why isn't anybody eating my pudding?
Co-host
But I have to imagine it doesn't travel particularly well though.
Bobbi Lloyd
Fresh pudding. Bananas turn brown. It's what they do when you stick them in a refrigerator. So technically it would travel well without the bananas in it. Without the bananas. You can also freeze it, which is a great thing. Bananas turn yucky when you freeze them and thaw them. Right. But at Magnolia Bakery, we do have a frozen version that you can order online that's pretty incredible. And that one is actually banana puree in the pudding. So that can freeze.
Co-host
And by the way, listeners, later on this afternoon we will have a recipe for banana pudding on our website. Thank you so much for letting us post that. We really appreciate that. My guest is Bobbi Lloyd. She's the CEO and chief baking officer at Magnolia Bakery. Her new cookbook, the Magnolia Bakery Handbook of Icebox Desserts is out. You grew up around icebox desserts. We want to hear about them. Tell us your family story. 2124-339692-21243. WNYC. After the break, we'll get more baking tips from Bobby.
Alison Stewart
You are listening to all of it on wnyc. I'm Alison Stewart. With me in studio is Bobbi Lloyd. She's author, CEO and chief b at Magnolia Bakery. They have a new cookbook out. It's called the Magnolia Handbook of Icebox Desserts. Let's get to some text. It says my mom's icebox cake was very simple. Jell o chocolate pudding and Nabisco graham crackers. Excellent. This one Says my mother, who would be over 100 if she were alive. Made icebox cakes with jello and graham crackers. I'm guessing the recipe came from one box or the other. Did either Jell O or Nabisco crackers have the recipes on their back of the boxes?
Bobbi Lloyd
Those are different kinds of recipes. So Jell O probably did more of the classic banana pudding, unless it was the chocolate recipe. There's so many of the back of the box recipes from the 1930s and 40s, plus any piece of equipment that you bought back then would have a little booklet that came with it, just like we get today. You buy a mixer, you get a little booklet from KitchenAid. A lot of those little booklets had the icebox desserts. And I have a small collection of cookbooks from that era that, you know, it was kind of a new time frame too, where food came in boxes. It was new and it was really exciting for the that time it was moms at home, what can I make? It's coming out of a box. Jello pudding, cookies, all kinds of things. And how do I assemble that together?
Alison Stewart
We have a couple of your tips from your book. You say weigh, not measure your ingredients.
Co-host
Why?
Bobbi Lloyd
Accuracy is the number one reason. That's the number one reason. Accuracy. The second reason is less dishes to clean. So if you put one bowl on a scale, you just keep pouring the things into the bowl. Instead of a measuring cup and another measuring cup, it can just clean up a lot faster.
Co-host
What if I have something sticky like peanut butter?
Bobbi Lloyd
I always say spray the inside of your if you're doing a measuring cup, spray your measuring cup with nonstick spray and then it will fall right out. But if you're using a scale, you don't have to worry about it.
Co-host
That's true.
Alison Stewart
What about having ingredients at room temperature?
Co-host
Why is that important?
Bobbi Lloyd
Temperature matters in what you're making. So if you're making a cake, you want to make sure your ingredients are the same temperature. Typically, it would be room temperature butter, about 67 or 68, which means that your eggs and your milk should be the same temperature. When you're making icebox design cream cheese, for example, you can't really whip it and cream it if it's coming straight out of the refrigerator. So room temperature will help it become thinner, lighter, less lumps, and smooth and creamy.
Co-host
All right, sometimes the recipe says sifting. Is that necessary or do you consider that overly fussy?
Bobbi Lloyd
Depends on what you're sifting. So in baking, I rarely sift flour and ingredients because I Use a scale. I'm not packing anything down and my measurements are accurate, but unless there's lumps in it, I don't really need to sift my flour. Powdered sugar. I do recommend sifting all the time because it does get clumpy. So but like a lot of baking books would say, sift together your flour, your spices, your leavening, I'll just throw them in a bowl and whisk it together.
Co-host
In your book, I learned something new. The term folding. Ah, what does this actually refer to?
Bobbi Lloyd
So the folding is an incredibly important part of how we build and mix ingredients together. So blending, if you think of it in terms of like blending something is you're mixing them together and they become one. Folding is, it's. You can't see my hands going through the process, but it's gently incorporating one ingredient into another, usually without deflating it. So whipped cream is whipped double volume. You don't want to blend it in because now you're just going to lose all of that work that you did to to whip your cream to double volume. Same thing with egg whites. Egg whites go from, you know, small volume to a much higher volume. If you blend them in, you just killed all your leavening.
Co-host
Is that the biggest mistake people make with icebox cakes?
Bobbi Lloyd
It can be. I think another one is just not properly mixing. If you're making cream cheese or whipping cream cheese is not mixing it enough. But with whipped cream, the biggest mistake is under mixing or over mixing. And so is what is soft peaks and what is stiff peaks. And if you think about it, when you pick up your mixing, your mixer, a spoon, a soft peak means that it just gently kind of folds over like a peak. Imagine a peak. Like folding over stiff peaks means it stays straight up in the air. So if the recipe says whip to stiff peaks, you need to whip it to stiff peaks. You can go from stiff peaks to over whipped in about five seconds.
Co-host
What do you do if you've gone. If you've over whipped, what do I do?
Bobbi Lloyd
Well, there is a way to save it. Okay, so if you over whipped, add a little more liquid cream to it and just rewhip it for literally sometimes five seconds, brings it all together so you can save it. If you've gone to the point of butter, you're not saving it. And that's it, you're done.
Co-host
This is an interesting text. Says would like to gift your book to my daughter. Can you suggest frequently used pan or dish I might include with the book? Well, first of all, you have a signing yes.
Bobbi Lloyd
Yes.
Co-host
When's your signing?
Bobbi Lloyd
That is tomorrow afternoon at our Columbus Avenue location in New York from 4 to 7pm okay.
Co-host
If you had to recommend a pan or a dish to go with this.
Bobbi Lloyd
Book, for this book, I would recommend a springform pan. You can use the spring form pan for making the. Pretty much all of it. The cheesecakes for making an icebox cake, and an icebox bar if someone doesn't have one, or a trifle bowl. Because a trifle bowl is a really beautiful way to present all of the puddings, all the banana puddings and banana less puddings.
Alison Stewart
I've been calling you a chief Baking officer as well as the company CEO, but there's. You're truly a Chief Baking officer, I.
Bobbi Lloyd
Love to call myself. I made up that title. So it was very difficult for me to explain to people with the CEO title what I actually do. So I do run the company as the CEO, but I am a baker as well. So I do the creative side of developing new product and people just didn't get that part. So I just use both of them interchangeably.
Alison Stewart
How do you develop recipes?
Bobbi Lloyd
I love that question. A lot of it has to do with either what I'm thinking or tasting in the moment. If I've just had. I'm gonna use the strawberry desserts as a perfect example. I was trying to create a strawberry banana pudding, and every product I used, it was either liquid puree, strawberries or strawberry jam was too sweet, the puree was too wet. And then I said, you know what? I'm just gonna take strawberries and roast them in the oven to concentrate that flavor without any additional sugar. And when I did it, it came out with this beautiful jam, like, consistency with no added sugar. I was like, ooh, eureka. We hit on it. It's perfect. Folding that into the banana pudding meant that I didn't add any liquid to it, but I added all that intense flavor. So sitting around, just kind of mentally going through it, sometimes I also know what a dessert is going to taste like before I make it.
Alison Stewart
You know, it's in your head.
Bobbi Lloyd
It's in my head. I've just done it for so many years. I already understand in my head what it's going to taste like. So I have to then create it on paper and then make it.
Alison Stewart
What is a recipe or a taste that you have that you've really wanted to make, but you just haven't gotten it yet?
Bobbi Lloyd
I don't know if there's one I haven't gotten yet. Oh, that's A good question. I think the strawberry was a good answer for that because it took me a while. It took me about six or seven different variations of getting it just right. And I have a rule of five. My rule of five is that I will do it five times until I get to where I want it to be. Then I send the recipe out to five of my key bakers, one of them internationally, because we have a lot of locations internationally. One in Chicago, one in la, because we have stores there, and to one of my chefs in New York. And if they all get it and it comes out the exact same way, then I know this will be a hit.
Co-host
This is sort of a serious question. You've expanded so much since you started Magnolia Bakery. I remember it's a little tiny store.
Alison Stewart
And now it's in the Philippines, it's in Turkey, it's in India.
Co-host
What processes do you have to ensure that it's still Magnolia Bakery, that it doesn't turn into a carbon copy of something?
Bobbi Lloyd
The number one most important thing is that we still bake from scratch. We bake from scratch using quality ingredients, no matter where we are. I've created a process of training where it's done by technique. And so we may have bakers in India, bakers in Turkey, all over the world. They still follow the process of. For cakes, it's cream the butter, add the sugar, add the eggs, alternate with wet and dry ingredients. They still follow the same process. And we're very, very particular about how we formulate the recipes, too. I'm kind of OCD about it that every recipe follows the same structure, so someone isn't learning over every time they have to try a new product or create a new item.
Co-host
And our final question from our text is, what advice would you give to an aspiring teen baker?
Bobbi Lloyd
You know, one of the lessons I was told a long time ago is that painters paint, writers write, bakers bake. I started baking at a very young age. I started with my mother and grandmother. It's just keep doing it. Just keep baking. If you make a mistake, it's still going to be edible. Might not look exactly the way you wanted it to look, but you're going to learn every single time you bake. Take notes. I kept a notebook always. And I would write down everything I ever made when I made it, and I would write notes in the margin about what would I change, what would I add to it? And so I work with a lot of mentor, a lot of young women in the industry who are interested in exactly that, like how do I start? How do I learn? You'll learn skills and basics in culinary school, but you have to just do it. That's why painters paint. Keep painting, keep baking.
Co-host
I've been speaking with Bobby Lloyd, the CEO and chief baking Officer of Magnolia Bakery. The Magnolia Bakery Handbook of Icebox Desserts is out today. Bobby will be signing copies of it from 4 to 7.
Bobbi Lloyd
4 to 7pm that is coming up.
Co-host
This Thursday at Magnolia Bakery on Columbus Avenue at 69th Street. Thanks for coming in.
Bobbi Lloyd
Oh, my pleasure. So much fun.
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All Of It: Put Your Fridge To Work – 100 Icebox Recipes
Episode Release Date: April 22, 2025
Host: Alison Stewart
Guest: Bobbi Lloyd, CEO and Chief Baking Officer of Magnolia Bakery
Duration: Approximately 28 minutes
In this episode of All Of It, hosted by Alison Stewart, the spotlight is on the delightful world of icebox desserts. Stewart introduces the latest cookbook from Magnolia Bakery, "Magnolia Bakery Handbook of Icebox Desserts," authored by the bakery's CEO and Chief Baking Officer, Bobbi Lloyd. The conversation delves into the history, versatility, and enduring charm of icebox desserts, offering listeners a comprehensive guide to mastering these no-bake treats.
Defining Icebox Desserts
Bobbi Lloyd begins by sharing her personal connection to icebox desserts, highlighting their generational appeal. She explains, “[03:17] I kind of define them as that they finish in the refrigerator. I always put it, like into quotes that let your refrigerator do the baking because you can. You can make the bits and parts and components ahead of time, assemble, and then just let it sit in the fridge and do its thing.” This simple yet effective method emphasizes the ease and adaptability of icebox desserts, making them accessible to bakers of all levels.
Historical Roots
Lloyd traces the origins of icebox desserts back to the early 20th century, referencing her great grandmother’s cookbook from the 1930s. She notes, “[02:46] These were desserts that she loved to make, especially in the summer season because you don't have to turn on your oven.” This historical perspective underscores the practicality of icebox desserts in an era before widespread refrigeration.
Overview of the Cookbook
The new cookbook, "Magnolia Bakery Handbook of Icebox Desserts," features 100 recipes that expand beyond traditional icebox cakes to include pies, cheesecakes, bars, and puddings. Lloyd emphasizes the book's versatility: “[03:35] What makes them special is that it's the simplicity of it and the ability to make it your own. And the way I did this book was I designed it so that you do the components. It's a crust, it's a filling, it's a topping. Change it up. Do your thing.” This modular approach allows readers to personalize recipes according to their tastes and available ingredients.
Family Traditions and Inspirations
Drawing from her family's culinary heritage, Lloyd shares how traditional recipes influenced her work. “[04:32] Oh, yeah, lots of them. In fact, they're very much inspired. So traditional icebox cake... the original one was what was on the back of the box on the chocolate wafers from Nabisco. All it is is cookies and whipped cream. That's it. Super simple.” This homage to simplicity and tradition is a recurring theme throughout the cookbook.
Listener Participation
Throughout the episode, Stewart invites listeners to share their own family stories and experiences with icebox desserts. This interactive element fosters a sense of community and shared culinary heritage, enriching the conversation beyond the cookbook’s pages.
Celebrity Insights
A notable moment occurs when a caller, Eric, mentions a biography of Hattie McDaniel containing her famous icebox cake recipe. Lloyd responds enthusiastically, “[14:26] There's history with icebox cakes. See, that's what I love about them. It goes on for generations.” Such anecdotes highlight the cultural significance of icebox desserts across different communities.
Essential Techniques and Tips
Lloyd provides valuable insights into perfecting icebox desserts, emphasizing precision and technique. She advises, “[19:08] Accuracy is the number one reason. That's the number one reason.” Using a kitchen scale for measurements ensures consistency and reliability in results.
Common Mistakes to Avoid
Addressing common pitfalls, Lloyd warns against using the wrong type of cream: “[12:34] You do not want to use half and half ever. People mistakenly like, oh, my cream's not whipping. I bought half and half. It's like, it will never whip. Put it away.” She also explains the importance of proper whipping techniques to maintain the desired texture and volume in desserts.
Innovative Recipe Development
Lloyd shares her creative process for developing new recipes, illustrating it with her strawberry banana pudding example: “[24:04] I was trying to create a strawberry banana pudding, and every product I used... the puree was too wet... I'm just gonna take strawberries and roast them in the oven to concentrate that flavor without any additional sugar.” This innovative approach ensures robust flavors without compromising the dessert's structure.
Cultivating a Fan Favorite
One of the standout recipes discussed is Magnolia Bakery’s banana pudding, which has garnered significant popularity. Lloyd recounts, “[14:30] We found that the more we made, the more we sold. And then we said, we have something here that people aren't aware how amazing it is.” The dessert's balanced sweetness and combination of textures resonate widely with customers.
Competing with High-End Chefs
Highlighting its widespread appeal, Lloyd amusingly compares her banana pudding to that of a Michelin-starred chef: “[15:15] There is some combination of sweetness and vanilla flavor with the bananas and those vanilla wafers that just works perfectly with this pudding.” Her pudding’s success emphasizes the power of thoughtfully crafted traditional recipes.
Ensuring Consistency
With Magnolia Bakery’s expansion into international markets, Lloyd discusses the importance of maintaining quality and consistency. She states, “[26:17] The number one most important thing is that we still bake from scratch. We bake from scratch using quality ingredients, no matter where we are.” Rigorous training processes and standardized recipes ensure that customers receive the same high-quality products regardless of location.
Recipe Formulation Standards
Lloyd’s meticulous approach to recipe formulation is crucial for maintaining the bakery’s signature taste. “[26:17] I'm kind of OCD about it that every recipe follows the same structure, so someone isn't learning over every time they have to try a new product or create a new item.” This dedication to precision safeguards the brand’s reputation and customer satisfaction.
Persistence and Passion
Lloyd offers heartfelt advice to young, aspiring bakers: “[27:13] Just keep baking. If you make a mistake, it's still going to be edible. Might not look exactly the way you wanted it to look, but you're going to learn every single time you bake.” Emphasizing the importance of practice and learning from errors, she encourages continual growth and experimentation.
Documentation and Mentorship
She also underscores the value of keeping detailed records and seeking mentorship: “[27:13] Take notes. I kept a notebook always. And I would write down everything I ever made when I made it, and I would write notes in the margin about what would I change, what would I add to it.” This methodical approach is essential for refining skills and developing a personal baking style.
In this episode of All Of It, Bobbi Lloyd enlightens listeners on the timeless appeal of icebox desserts through her new cookbook. From the historical roots and personal family traditions to practical baking tips and innovative recipe development, the conversation offers a comprehensive guide to mastering icebox desserts. Lloyd’s passion for baking and commitment to quality shines through, inspiring both novice and seasoned bakers to explore the delectable world of no-bake treats.
Listeners are encouraged to engage with the Magnolia Bakery community, share their own icebox dessert stories, and take advantage of the expert tips provided to elevate their baking endeavors.
For more recipes and baking tips, visit WNYC's website. To purchase "Magnolia Bakery Handbook of Icebox Desserts," and attend Bobbi Lloyd’s book signing event, visit Magnolia Bakery’s Columbus Avenue location on 69th Street.