Nathan Stahr sits down with Katie Neumiller-Floming of Neumiller Farms to discuss the incredible story behind the Illinois family farm that inspired one of this year’s biggest Super Bowl commercials.

Based in Savannah, Illinois, Neumiller Farms has spent generations growing potatoes along the Mississippi and Illinois Rivers while building a decades-long relationship with Frito-Lay. Katie shares how her family’s farming legacy began in Eastern Europe, continued through Wisconsin, and eventually found its home in Illinois.

The conversation dives into:
🥔 The real-life story behind the Super Bowl commercial
🚜 Working side-by-side with family every day
👨‍👩‍👧 Passing the farm down to the next generation
📺 What it felt like seeing their story viewed by millions
🌱 Why understanding where food comes from matters

Katie also opens up about the father-daughter relationship at the center of the commercial, the challenges of succession planning on a family farm, and how agriculture continues to shape communities across Illinois.

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