
Loading summary
Progressive Insurance Announcer
This episode is brought to you by Progressive Insurance. Fiscally responsible financial geniuses, monetary magicians. These are things people say about drivers who switch their car insurance to Progressive and save hundreds. Visit progressive.com to see if you could save Progressive Casualty Insurance Company and affiliates. Potential savings will vary. Not available in all states or situations.
AT&T Business Wireless Customer
Before we had AT&T business Wireless coverage, our delivery GPS wasn't the most reliable. Once our driver had to do a 14 point turn to get back on route. A 14 point turn. An influencer even livestream the whole thing. Not good for business. Now with AT&T business Wireless, routes are updating on the fly and deliveries are on time. And the influencer did get us 53 new followers though.
AT&T Business Wireless Announcer
AT&T business Wireless connecting changes everything.
Progressive Insurance Announcer
With no fees or minimums on checking accounts. It's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends it's pretty much all he talks about in a good way. What's in your wallet? Terms apply. See capitalone.com bank capital1NA member FDIC.
Gab Tech Announcer
Foreign.
Raj Panjabi Johnson
Hi everyone. I'm Raj Panjabi Johnson, Head of identity content at HuffPost.
Noah Michelson
And I'm Noah Michaelson, head of HuffPost Personal.
Raj Panjabi Johnson
Welcome to Am I Doing It Wrong? The show that explores the all too human anxieties we have about trying to get our lives right.
Noah Michelson
Hi Raj, how are you? I'm good. I have a question for you.
Raj Panjabi Johnson
Okay.
Noah Michelson
Do you think that you're doing protein wrong?
Raj Panjabi Johnson
Oof, that's a loaded one as usual. I'm definitely doing it wrong. And I'll tell you why. I've recently started to play around with weights more in the gym. So I know I need it and I know I want to feel strong. I don't exactly know what I should be eating. I only know a few staple things. I'm like doing the chicken and the yogurt and stuff, but I need more information.
Noah Michelson
There's also this idea that you're not getting enough. I think we keep hearing that everywhere from the Internet to, you know, it's.
Raj Panjabi Johnson
Just like I. I believe it.
Noah Michelson
You need more protein.
Raj Panjabi Johnson
That's right. What about you?
Noah Michelson
I don't know if I believe it. I am newly ish vegetarian and last couple years. So I've been thinking about protein. Am I getting enough? How am I getting it? And Then for this episode, I was, like, doing some research, and I have to say, I'm just more confused than I was before because there's so many different people who have so many different opinions about it. I'm not sure what to believe. So I want. I want to know more.
Raj Panjabi Johnson
Luckily, we have a good egg here with us today. Elizabeth Dunn is a food writer and has a substack called Consumed, which is all about helping navigate the complexities of being an eater in the 21st century.
Noah Michelson
Let's dig in.
Elizabeth Dunn
Ooh.
Raj Panjabi Johnson
Liz, thank you so much for being here. We're so excited to have you.
Elizabeth Dunn
Thank you so much for having me.
Raj Panjabi Johnson
All right, let's start at the very beginning. What is protein exactly? I say it 20 times a day. And what does it do for our bodies?
Elizabeth Dunn
Okay, so protein is a macronutrient. Other macronutrients are fats and carbohydrates. So those are the three. All three are sources of energy for our bodies. But protein is different than fat and carbohydrates because in addition to being a source of energy, it also is a source of amino acids, which is what protein is made of. And amino acids go into a zillion functions in your body, so they help build and repair tissues like muscle and skin and hair and nails. They also help you create hormones. They are parts of enzymes. So they're like. Protein provides both energy and all the building blocks of your or many of the building blocks of your body.
Noah Michelson
Right. And I kept hearing about complete protein versus incomplete protein. And that has something to do with amino acids, right? Oh, yeah.
Elizabeth Dunn
Okay. So our body. We're gonna go. We're gonna go right into the science.
Noah Michelson
Let's just get right into it.
Elizabeth Dunn
Just dive right in. So there are 20amino acids that your body needs in order to do all of its things. Eleven of them we can actually make ourselves. So you don't have to eat them, but nine of them we have to get from food. So when you hear about a complete protein, it means it's a protein that has all nine of those essential amino acids. So some proteins, like, I think every meat that I can think of is a complete protein. There are vegetable protein. And I think we're gonna dive deep into the meat versus vegetable protein thing. But there are complete proteins. There are incomplete proteins. Incomplete prote don't necessarily have all nine of those amino acids, or sometimes they have all nine, but some of them just in, like, very small quantities.
Noah Michelson
Right?
Elizabeth Dunn
Yeah.
Raj Panjabi Johnson
How much protein? You know, when we're just eating every day or drinking Because Lord knows it's in everything. How much should we be consuming? And I hear that there's like a weight ratio. So think about, you know, how much you weigh.
Elizabeth Dunn
This is what everybody needs to know or wants to know. So, okay, there is a federal guideline for how much protein we need, and that is relative to your body weight.
Raj Panjabi Johnson
Okay.
Elizabeth Dunn
So the federal recommended daily allowance is 0.8 grams per kilogram of body weight. Again, we're going, we're going right into the math and the science. So for me that is like, I think it's like 33 grams of protein a day if I'm following that formula.
Noah Michelson
Which is not that much.
Raj Panjabi Johnson
Yes.
Elizabeth Dunn
It's really not that much.
Raj Panjabi Johnson
Do we trust this guideline?
Elizabeth Dunn
The short answer is yes. Okay. I think there are some rumors out there that the guideline is just like how much protein you need to avoid dying and your body breaking down, which is not true. It's how much protein the average adult person who is moderately active needs to just maintain their health. So many nutritionists still buy into that formula, which like you said, it's not really that much. I mean, I'm a small person, so other people will need more. But 33 grams of protein, that's like a cup of Greek yogurt. And that's assuming you're getting no protein in anything else. So that's like very, very achievable. Now there's sort of an increasing movement to think about having a little bit more than that minimum. And there are certain groups that definitely do benefit from more than that, like that recommended Daily Allowance. So some of those groups are for one, kids. Kids need like about one gram per kilogram, so they need a little bit more young adults. So that like adolescent to early 20s, your body's still growing and changing. You're still, you know, building muscle. You're still, you're like more, more active. And so that group also will maybe need a little bit more. And then also older people like so 65+ are going to need more or. And the other category that I didn't mention is let's say you're a middle aged person, but you're super active. Like you are an endurance athlete. You lift a lot of weights. You're also going to need and want a lot more protein. But I would say if the 0.8 just seems like it's way too little, you are not comfortable with that amount. The more sort of, I guess like moderate. Another way to think about it, if you're more active or in those other categories is one to one and a half would be sort of on the safe side of how much protein you need. There are definitely people on the Internet who are recommending way more than that. I think you guys are probably familiar. Familiar with the protein trend.
Noah Michelson
It's wild. And I want to get into all of that, but, yeah, from what I've seen, most of us are not endurance athletes. We don't have that need. I mean, Raj, you obviously are, but.
Elizabeth Dunn
Yeah, the craziest is going to be a big theme in our conversation today is when you really, like, do some soul searching. Are you a person who's, like, slamming the weights and running 20 miles a day, or are you a person who's walking your dog and doing some Pilates and, like, being really honest with yourself about that, because that is going to really influence your actual protein.
Raj Panjabi Johnson
I just have to address a phenomenon that I am experiencing. Like, it's emotional support protein. I'm trying to be a more active person. I really am. And, you know, I just turned 41. I'm really excited about, like, I want to be a hot girl with muscles, and I have goals. Right. So I'm not an endurance athlete. I'm working out five, six days a week. I am lifting weights. Oh, that's a lot.
Elizabeth Dunn
Actually. Quite a lot.
Raj Panjabi Johnson
Okay. Thank you so much. They're very. They're very lightweight.
Noah Michelson
That's.
Elizabeth Dunn
That's okay. I'm proud of you. I think that's a lot.
Raj Panjabi Johnson
I really. I do feel like I have emotional support protein. I feel really good when I eat yogurt.
Noah Michelson
Yeah.
Raj Panjabi Johnson
And I do. I don't add. We'll get into the protein powder and stuff, but I try not to add. I'm trying to get it from, like, turkey, chicken, you know, lentils, which have carbs, too. But I do think that's a thing that's happening. Like, a lot of us are feeling kind like they want to have more protein. Not really sure why, but what I.
Noah Michelson
Was reading, because I. For this episode, I know nothing about protein, really. So I did some research, and they were just saying most of us are getting a lot of protein just in our regular diet, and there isn't the need to really, like, supplement it unless you do have one of these crazy needs for it or you're pregnant or, you know. But, like, for the most part, like you said, if you're having a cup of Greek yogurt for breakfast, that's a lot of protein right there.
Elizabeth Dunn
Yeah. So part of the problem is we talk about. We're talking about protein Protein's a macronutrient, not a food. But we're talking about it like it's got it.
Raj Panjabi Johnson
Right.
Elizabeth Dunn
We often talk about, like, proteins on your plate. Right. In a way that we maybe don't talk about fats in the same way we're talking. So people kind of mentally think, okay, well, my sources of protein are gonna be like, steak and chicken and maybe tofu. And there's actually protein in almost everything you eat.
Raj Panjabi Johnson
Yes.
Elizabeth Dunn
There's protein in strawberries. I mean, not very much. But if you're only thinking about the things you eat that are really dense sources of protein, then you're maybe gonna feel like, oh, well, I don't eat, like, I don't eat that much meat or I don't eat that many eggs. But you're actually getting, like, whole grains are sleeper, huge source of protein. And not just quinoa. Not just talking about quinoa. Oats have a lot of protein in them. Things like seeds, like hemp seeds and chia seeds. Pumpkin protein. Yeah, all those things. So you really. It adds up a lot faster than you think. And there isn't really like an epidemic of protein deficiency happening.
Noah Michelson
Right.
Elizabeth Dunn
There aren't a lot of people who are, like, protein deficient when it comes.
Noah Michelson
To the difference between animal protein and non animal protein. Is there a general idea that, like, one is better than the other? I guess, because we talked about how animal protein's usually a complete protein.
Elizabeth Dunn
Yeah.
Noah Michelson
But for the most part, if you're eating enough non animal proteins, you're gonna get all the amino acids anyways. Right.
Elizabeth Dunn
The consensus is that meat is generally considered to be a superior source of protein because the protein is more what they call bioavailable, which means that you. Your body is gonna absorb it really efficiently.
Noah Michelson
Interesting.
Elizabeth Dunn
So it is true that meats generally have like, quote, unquote, higher quality protein. Not only are they complete, but they're more bioavailable. Soy is also a very, like, almost as bioavailable as meat. So soy is sort of the top dog when it comes to plant proteins. But there is definitely a gradation in terms of how digestible and available that protein is to your body based on where it comes from.
Noah Michelson
Right. Yeah. I'm veggie.
Raj Panjabi Johnson
Yeah.
Elizabeth Dunn
Yeah.
Noah Michelson
So I get a lot of my protein from soy beans, nuts.
Elizabeth Dunn
Yep.
Noah Michelson
And I still eat dairy, so I get a lot of it there too.
Elizabeth Dunn
Yeah. If you eat dairy, do you eat eggs? I do, yeah. And so there's a lot of. I mean, eggs are just a total. I mean, Nutritional powerhouse. So if you can eat eggs, if you can eat dairy, you can get a lot of protein there. But as long as you're making a concerted effort as a vegetarian to eat a lot of different plants, like you're, you're going to get as much protein as you need. For sure.
Noah Michelson
Yeah, I saw that. A cup of spinach, I think has, I wrote this down. 5 grams of protein in it. A cup of raw peas has 8 grams of protein.
Elizabeth Dunn
Broccoli. Broccoli is heavier.
Raj Panjabi Johnson
One of the highest ones.
Noah Michelson
Wild rice. I hate wild rice, but it got 6 grams of protein in a cup.
Raj Panjabi Johnson
I have a really close friend who experienced a stroke when she was 23 and she was vegetarian. And she straight up asked her doctor, like, as I'm building my muscle mass back and you know, relearning a lot of things in my body, do I need to eat meat? And she started and she hated it. And her doctor ultimately said the exact same thing. You did that. Like, yes, animal protein is sometimes more bioavailable, but you don't need to like you. If you eat balance, you don't. And she ultimately is still vegetarian and she did what she needed to do.
Elizabeth Dunn
Right.
Noah Michelson
But you can do it.
Elizabeth Dunn
Yeah. Yeah.
AT&T Business Wireless POS Announcer
Not every sale happens at the register. Before AT&T business Wireless checking out customers on our mobile POS systems took too long. Basically a staring contest where everyone loses. It's crazy what people say during an awkward silence. Now transactions are done before. Before the silence takes hold. That means I can focus on the task at hand and make an extra sail or two. Sometimes I do miss the bonding time. Sometimes.
Progressive Insurance Announcer
AT&T business wireless connecting changes everything. This episode is brought to you by Progressive Insurance. Do you ever think about switching insurance companies to see if you could save some cash? Progressive makes it easy to see if you could save when you bundle your home and auto policies. Try it@progressive.com Progressive Casualty Insurance Company and affiliates. Potential savings will vary. Not available in all states.
Pura Announcer
Need a calmer reset after the holidays? Meet Pura's well Being Collection. Premium fragrances designed to restore your sense of place in the home and on the go. Feel grounded, feel good. Find the mood you need right now@pura.com moods.
Elizabeth Dunn
There definitely is, I think, the kind of perception online that if you're going to be, if you're going to live a high protein life that involves a lot of meat. What you don't hear talked about a lot in those contexts is the downsides to eating a lot of meat.
Raj Panjabi Johnson
Totally.
Elizabeth Dunn
So the data is Very, very clear. I mean, like decades of large scale, reputable studies that show that the higher in meat your diet is, the higher your chances are of getting cancer, of getting diabetes, of all cause mortality, meaning just basically dying younger. And so there really are pretty big health consequences to eating a very meat heavy diet, especially a very red meat heavy or processed meat heavy diet. So you have to sort of think for yourself, is that trade off between the quality of the protein, the bioavailability of the protein going to be enough to, to make up for the potential health consequences of really eating too much meat?
Noah Michelson
That's such a good point.
Raj Panjabi Johnson
That thing about processed meat, right. Like most of the meat that is available to us for what we can afford is not being like, you know, it's not from our backyard. There's stuff in it.
Elizabeth Dunn
Yeah, the whole. One of the fastest growing snack categories right now is meat sticks.
Raj Panjabi Johnson
Oh my God.
Elizabeth Dunn
You know, like chops and things. And obviously the protein trend is driving that. They also are very delicious. What really surprises me, especially because we're in this very health and nutritious conscious moment right now, is that people aren't aware of the fact that processed meats are Class 1 carcinogens, Group 1 carcinogens. So that's a World Health Organization classification and it means that we know that they cause cancer in humans. And so it's like, this is really something that I think more people should think about.
Raj Panjabi Johnson
You know why I think about that stuff? Because a lot of my friends will have like, and if it's turkey, it appears to be really healthy, but it's also a salt bomb. But genetically, like with South Asians, I am, it's like dodgeball with all the conditions for me. I'm like, oh my God. Diabetes, ah. High cholesterol, like, it's all in my family. So I try to be more aware of these things. I want the protein, but I'm like, I'm, I am now more careful about the beef and pork, like moderation, moderation.
Noah Michelson
But this is something we talk about in the show all the time. No matter what the topic is, like, you have to live holistically. Like, you can't do any one thing crazily because everything else gets out of whack. So even here, if you have too much protein from red meats or whatever. Yeah, you have to worry about fat, you have to worry about all these.
Elizabeth Dunn
Other things and you also have to worry about what you're not getting in your diet. Like, what are you eating? Because we're all. There's A maximum number of calories that we're going to consume in a day. And those calories are going to come from somewhere. And so if they're coming from protein, from, you know, protein powders or any number of protein things that are maybe not the healthiest, the question is, what do you not have in your diet that would be a lot healthier?
Raj Panjabi Johnson
What is it replacing? Yeah, yeah, let's get into the protein powders. So are you telling me that it's better to get protein from food, like, you know, more whole foods, than adding like, say away protein powder to your shake?
Elizabeth Dunn
I am telling you that. So I want to come back to this idea of like, are you a weightlifter or are you a regular person? So a lot of the pro protein energy on the Internet, I think from looking at it and kind of studying the origins, originated with the fitness and bodybuilding and to some degree the longevity world. So like Andrew Huberman, Peter Aiz. Right. And so let's take Peter Attias specifically. Like, he's one of these people that really promotes a very high amount of protein in your diet. What I think crucially a lot of people miss about that is that another part of his kind of theory of ideal diets and longevity revolves around how active you are. So he thinks people should be doing 150 minutes of cardio a day in zone two, and you're doing zone five cardio, and you're doing leg days and arm days. You are gonna need a lot of protein to support all of that. But if you're not doing that, the extra protein does nothing for you.
Noah Michelson
Right.
Elizabeth Dunn
A metaphor that I heard and really stuck with me. I wish that I remember where I heard this was that eating protein if you're not doing a lot of exercise is like delivering bricks to a closed building site. Like the protein. You can't store protein. You can't. The protein is not getting used by your body. So to your point about feel like emotional support protein, I think there's this sense of like, well, maybe if I just get the protein, I'm like three quarters of the way there. But if you're not doing all the exercise to use that protein, it's kind of for not.
Raj Panjabi Johnson
It's such common sense. I just wish, you know, it is.
Elizabeth Dunn
Common sense so easy that we could just like eat a bunch of protein powder and we'd all look like supermodels and it'd be great. But so back to your point about protein powders, if you are, you know, you're like a Member of Arnold Schwarzenegger's pump club. And you're, like, doing it. You're really working out a ton like that Whey protein is a pretty good idea because you probably do need to figure out how to get more protein and fewer calories. But if you're just a regular person who's trying to live a long and healthy life, you're gonna be better off getting that protein from Whole Foods. For the reason I mentioned earlier, which is that Whole Foods provide you with so much more than just, like, the isolated protein. It's the whole package. It's like the fiber. And by the way, this whole idea that protein keeps you full for longer, which is not totally wrong. It works a lot better if you're eating it in the context of a food that has actual bulk. Right. And has fiber in it, maybe, and it's more filling generally. So just adding whey protein to things is not really going to be a great solution for most people.
Raj Panjabi Johnson
That makes perfect sense. I mean, I have had, you know, from my various juice places, like a smoothie and add protein. I'm definitely hungry again in an hour. Like, that's not a thing. It's different. If you're eating, like, a sandwich with grilled chicken and veggies in it, that's going to hold you.
Noah Michelson
I was also reading somewhere, too, and they were saying, like, just like you were saying, a lot of people think just adding protein is going to make your muscles bigger. And they were saying if you have a choice between concentrating on working out or concentrating on getting more protein, concentrate on the working out. That is the thing that builds muscle is working out.
Raj Panjabi Johnson
That's the harder part.
Elizabeth Dunn
Oh, yeah. Well, that's the thing. It's like 100%. But it's so much easier to just buy a smoothie.
Noah Michelson
Exactly. But that's probably not doing anything.
Elizabeth Dunn
No, it's. You've got to really, like, do the work.
Noah Michelson
Have you heard anything about this idea that you should have protein right after you work out? I was reading some people were like, that's absolutely not true. And other people were like, no, it's definitely true.
Raj Panjabi Johnson
I do a carb before and protein after. I really hope that.
Elizabeth Dunn
So my understanding is that most athletes do not eat protein before because it's tough on your digestion, and so you're more likely to have, like, tummy troubles if you eat protein and then work out. And that most people do have protein immediately after because it helps with muscle synthesis. That's my understanding. But I'm very interested in this alternative Take that you should not eat protein right after.
Noah Michelson
So they didn't say that you shouldn't, but they were saying that you basically have 24 hours to rebuild that muscle after you've worked out. And so you're probably going to be getting protein at a meal anyways.
Raj Panjabi Johnson
Okay.
Noah Michelson
But unless you're again, a really high performing athlete, your muscles are gonna get repaired by the protein you're gonna get anyways. And it doesn't have to be in that 30 minutes, ready after you work out or an hour after you work out.
Elizabeth Dunn
I think that's totally, that sounds totally right to me that the difference of, you know, are we optimizing to the nth degree? Maybe you're really pacing your protein in a very specific way and that's because you're an Olympic weightlifter and you're like, I really need to, like, there are guys out there who are. I'm just trying to get the edge right. But if you're a normal person working out, it is true that you, while our bodies don't store protein for long periods of time, you basically, as long as you're getting the right amount in a 24 hour period. Our bodies are very sophisticated in terms of being able to space that out and make sure that everything is happening that needs to happen. So for your average person, it's just not something that should be taking up headspace.
Noah Michelson
Right?
Raj Panjabi Johnson
Yeah. Again, I have to say that like, for regular people like me, rushing home and having protein is a part of the process that makes me feel happy and excited to work out.
Noah Michelson
Do you know what I'm saying?
Elizabeth Dunn
It makes you feel like you're doing it.
Gab Tech Announcer
Yes.
Elizabeth Dunn
You're really doing it.
Raj Panjabi Johnson
I'm in it.
Elizabeth Dunn
I know that's a lot of the psychology of this.
Raj Panjabi Johnson
I think it's important and I get that it's just psychology, but I think it's part of the reason why I enjoyed my routine. I'm like, I'm feeling good about myself. You know, it feels very different than when I have my bacon, egg and cheese. You know, I'm like in a routine, I'm showing up for myself.
Elizabeth Dunn
But yeah, and I don't want to do down. Like, I think that the psychology is important and getting some like, momentum into your sense of wellness is important. And so I think if people are becoming very specific about their protein routine after working out and it actually makes them feel good about themselves and it gets them onto a really, into a really great routine in terms of taking care of themselves, like, by all means, do it but if you're stressed, right? If it's a source of stress. Stress where you're like, well, if I can't get the protein right after I work out, I might as well not work out. Like, do not. Yeah, do not worry about that.
Noah Michelson
Yeah, right. But a lot of it, I think sometimes we do these things psychologically and that is great. But in terms of what it's actually doing, medically, scientifically, economically might be a little different.
Raj Panjabi Johnson
Listen, so much of what goes on in my life is like, in Raji's head, like, fantasy time.
Noah Michelson
I support that. No, that is fine.
Raj Panjabi Johnson
I do have. I want to clarify because you said whey protein can be great for certain people. Do you have a preference as far? There's so many different kinds of vegetarian and not vegetarian. Vegetarian protein, pea protein seems cool. Like, what. What do you like?
Elizabeth Dunn
Right. So whey. I think the general hierarchy is that whey is kind of the. The top, the best quality protein if you were somebody who eats animal products, because obviously whey comes from dairy, so you have to be able to eat animal products. If you don't eat animal products, the next best is soy, which is like pretty close in quality to whey in terms of. We talked about, it's a complete protein. It's very bioavailable. It's. They can process it so it's very pure down. And then some people are allergic to soy. Right. Or maybe you just don't like the taste for some reason. The next one would be pea protein. But I think that's like quite a jump down from. From whey and soy to pea in terms of that question of bioavailability. So that's like. That's kind of the. The general hierarchy. Yeah.
Noah Michelson
I'm also going to do this. You know, the thing we do sometimes we're like, we are not doctors.
Elizabeth Dunn
Oh, yes.
Noah Michelson
And if you're going to try something new, you might want to talk to your doctor. I know there still this battle about soy and whether or not that's bad for some people, especially in terms of breast cancer. Everything I read said that that is actually an outdated idea. But you still want to be thoughtful. So if you're going to go on a journey with protein, especially supplements, you might want to talk to your doctor about it.
Elizabeth Dunn
And I. On the question of soy and breast cancer specifically, that's an area that I've done. I am not a doctor either, but I've done enough research into that and spoken to enough experts to feel confident saying there is a very. A good body of data that shows that eating soy is actually protective against.
Noah Michelson
That's what I've heard.
Gab Tech Announcer
Yeah.
Elizabeth Dunn
And that's legit, so that should not be a concern. Same thing with, like, men being concerned about eating soy. Is that bad for my manliness? That, like, fake news? That's. That's not an issue. But like you said, you know, different. Every people have allergies that they might not realize everybody's body is different. And if we're talking about protein powders, which are supplements, that whole industry is really unregulated. So you have to be really careful that you're getting products that are, you know, not adulterated, that are high quality. Which is yet another reason to not be like, oh, I'm gonna rely on soy powder, like, you know, any kind of protein powder for all of my protein needs.
Noah Michelson
Well, since we're like, already flirting with, like, sort of the seedy world of like, wellness and everything.
Raj Panjabi Johnson
The underworld.
Noah Michelson
Yeah, you've done a lot of research on this and everything is protein now. Like, Starbucks has protein cold foam, and like Khloe Kardashian selling protein popcorn. It feels pretty new, actually. Is this new and why is this happening now?
Elizabeth Dunn
I would say the CPG explosion thing is new. The fact that we're seeing protein added to all kinds of products, that feels pretty new to me. However, protein really has been. Has had main character energy, as I sometimes said, since like the 90s, since Atkinson. And that was when the general public, scientists and the general public started to realize that protein was valuable for weight control as well as for building muscle. So it sort of protein. Everybody kind of knew from 19th century on that it was important for building strength. In the 90s, it started to be recognized that a high protein diet actually could really help people lose weight. And that's when Atkins and South beach really took off. And I would say that there was a pretty steady interest in protein from the 90s through the 2000s through the 2000s, with different, just like different diet names. But protein was the constant. The rise of social media, TikTok, Instagram, with so many different health influencers who are looking for simple fixes to give people to draw followers. And Andrew Huberman and Peter Attia specifically as podcasters and as sort of wellness experts promoting protein. It sort of. And then you also had the pandemic where people are sitting at home, they're. They're on social media a lot. They're also really concerned about health and they're really concerned about longevity. So there was a really kind of captive Audience for this new enthusiasm for, like, this is gonna be the one thing that's gonna solve all of your problems. And it's protein. And then add to that that protein is something that it is pretty easy to just kind of inject into a bunch of products. And that's, I think, what has caused this explosion. It's just, it's easy to market around. There's the ozempic effect, which we could also talk about, that people on GLP1 drugs are being told that they need more protein, so they're looking for protein.
Noah Michelson
Oh, interesting.
Elizabeth Dunn
So there's a lot of, like, there's a lot of factors that have combined to I guess turn this trend that was floating along the whole time to like get into overdrive.
Raj Panjabi Johnson
When is it gonna be gnocchi? Like in all gnocchi days?
Noah Michelson
I don't think it's going to be. That is the problem.
Raj Panjabi Johnson
I'm gonna try it out for everyone. There are rumblings on the street, like these like, crazy trends that, like, fiber is the next it girl. Like, you know, I know. I feel like I've read it in a few articles. What do you think about that? Is fiber the thing we're gonna be obsessed with next?
Elizabeth Dunn
I think that fiber is actually a more legit thing to be obsessed with than protein in the sense that when I speak to all my nutritionist pals that are sources for stories like fiber is the thing that they have forever been banging on about that we don't get enough of. And so something like 95% of Americans are supposedly deficient in fiber.
Raj Panjabi Johnson
Have you seen people's poop?
Elizabeth Dunn
Yeah, it's not good. Well, and again, you know, the meat sticks are not helping, right? The meat sticks are not helping.
Raj Panjabi Johnson
Poop is not great.
Elizabeth Dunn
And the science on this is only really evolving in the sense that as scientists, nutrition scientists, and all kinds of doctors study the microbiome, we're realizing that. But fiber is super important to the health of the microbiome, which then contributes to the health of the whole rest of our bodies. Mental health, obviously, gut health, mental health, all kinds of sort of follow on consequences of having a healthy gut. And what nutrition scientists are discovering is that your gut, in order to be healthy, these little microbes in your digestive tract that digest your food for you, they need not just a lot of fiber, but they actually need a diversity of sources of fiber.
Noah Michelson
Of course. Yeah, Right.
Elizabeth Dunn
So it's important to get a lot of fiber. It's also important to get fiber from lots of different types of plants and that this is like really a huge driver of health that I think people feel like we're just beginning to really understand. So for that reason, I think that there is a legitimate reason why fiber should be the next big thing. I'm just questioning, are there enough different? Because it's only going to be the next big thing if food companies can profit off it. Like, that's of course, just as the truth. That's capitalism. And so the question is, can you actually jam fiber into enough things that it will take off in that way?
Noah Michelson
I also think fiber has this sort of like, taint to it because people do think of pooping.
Elizabeth Dunn
Yeah.
Noah Michelson
And so it's not like Khloe Kardashian doesn't want to make fiber popcorn. It's just people don't think that's as exciting.
Elizabeth Dunn
It could be rebranded by musil and old people prunes. I know. It just doesn't. I know. And there's the prebiotic soda trend. So that's obviously like fiber related. So I don't know. It could be the next big thing. Tbd. I think we're not done with protein.
Noah Michelson
That's what I was gonna say. It feels like protein's here to stay for a while. What have you learned about getting too much protein? Is that also a health risk?
Elizabeth Dunn
The short answer is, for most people, no. Like, unless you have a kidney problem or you're eating truly astronomical amounts of protein, it's unlikely that you're actually gonna really hurt yourself with too much protein. But again, I wanna come back to this thing of the biggest potential risk is if you are eating so much protein, you are probably not getting enough of the other things you need in your diet. That's the way in which you're most likely to hurt your own health is that you're not getting the fiber, you're not getting the really awesome phytonutrients from plants. You're just basically not getting enough plants in your diet.
Noah Michelson
Yeah. And if you're getting it from Starbucks protein cream and that came on top of a Frappuccino, then you're also getting sugar and fat and all these other things.
Elizabeth Dunn
And the same with Prot Bars. Like that would be the same argument. Is that protein bars are, you know, they're. They've got. Well, a lot of them have sugar substitutes. They don't actually have sugar in them, but they're not really loaded with lots of other things that are great for your health. They're basically just protein delivery bombs and.
Noah Michelson
Like a candy bar. Basically.
Elizabeth Dunn
Yeah.
Noah Michelson
I Used to be obsessed with protein bars when I was younger.
Raj Panjabi Johnson
They're so delicious.
Noah Michelson
But they are. And the ones I was eating when I was younger did have sugar in them and I can have like 18 grams of sugar.
Elizabeth Dunn
And you're like power bars.
Noah Michelson
Yeah.
Elizabeth Dunn
Did you eat power bars? I actually loved power bars.
Noah Michelson
I did too.
Elizabeth Dunn
But those, those were not that high protein.
Noah Michelson
No, they weren't. No. That's a great point. And also the weirdest texture ever.
Elizabeth Dunn
It was like a tasty, strangely satisfying.
Noah Michelson
No, I loved it.
Elizabeth Dunn
They're an acquired taste, but once you get into it, it's like same with.
Noah Michelson
Like a Clif bar. It was like eating a cookie almost.
Raj Panjabi Johnson
Yeah, okay. RX bars, the ones that are date based are the most hands down delicious.
Noah Michelson
They're delicious.
Raj Panjabi Johnson
You don't like them, but you have to really like dates.
Elizabeth Dunn
I like Luna bars. Those are my fave. But also not super. I mean they were considered high protein at the time, but now people are like 12 grams.
Noah Michelson
It's nothing. Yeah, no, it's so true. 100 grams or nothing. Yeah.
Raj Panjabi Johnson
I have to ask like a cultural question. I know that here in America we're probably getting enough protein, but my parents are from India and I've read multiple pieces of research that are like people in South Asia are eating too many carbs and not enough protein. When I tell you my parents will eat like a roti and a potato curry or something and I'm like, what are you doing? And they're vegetarian too, so it's like, you know, they, they eat a lot of vegetables, but a lot of times their plate has too many carbs on it. And it's totally cultural. It's like. And I eat like that when I'm in India a lot of times. And it's so delicious. It's a lot of bread, a lot of rice. Um, do we need to reflect on like what our cultural inclinations are? Because they show up in our conditions later, I think.
Elizabeth Dunn
What's the veggie sitch when you are with your parents? Like, is there, there isn't obviously if.
Raj Panjabi Johnson
You'Re cooked veggies, right? They're cooked. Yeah, but there's too many carbs.
Elizabeth Dunn
I think that the issue there is actually not the one you think it is. The issue is too many carbs, not too little protein. Right. So like the issue is you should be eating more even if they're cooked veggies, it's fine eating more of the veggies, smaller amount of the carbs and then, I mean, it's a Good question that you raise. Like, is this. Could this be a problem for a lot of populations around the world that are non Americans? I guess I would say when you think about traditional diets around the world, when you really think about them, not that many are super meat heavy. You always hear about, like, the Inuit and the Maasai, and you're like, okay, fine, but those are extremely tiny populations. Those prove the rule.
Raj Panjabi Johnson
Right.
Elizabeth Dunn
Because they're the outlier. And for the most part, you think about Western Europe, you think about Japan, people think in Japan, they eat, you know, lots of sushi. They actually eat a ton of rice, and they eat a lot of pickled vegetables. And there's are not super protein heavy. Not that many traditional diets are super protein heavy.
Raj Panjabi Johnson
Okay.
Elizabeth Dunn
So, yeah, I think just, like, lean into the veggies. I would not disagree that even though naan is delicious and roti is delicious, like, that probably is not ultimately the best thing. It's so hard to say no.
Raj Panjabi Johnson
I know. Yeah, I know. Okay, that's good to know. And of course, we never want to deviate from our cultural food.
Elizabeth Dunn
Yeah.
Raj Panjabi Johnson
But again, like, balance is the name of the game. Yeah.
Noah Michelson
What have you seen online in terms of, like, any disturbing protein trends? Have you seen anything that's, like, in the wellness sphere? I think, Raj, you were saying, like, you've seen people who just have, like, giant chunks of Parmesan that they're just eating on TikTok.
Raj Panjabi Johnson
That, like, TikTok thing. And I couldn't tell if it was serious or not. Where, like, influencers were like, I'm eating a brick of Parmesan instead of a protein bar, and it has more protein. And I'm like, okay.
Noah Michelson
But sure.
Elizabeth Dunn
The crazy thing about TikTok, though, is whether or not that was meant to be serious, for sure, people will start doing it. Like, that kind of nuance is lost, and people are not necessarily in on the joke. And so that's scary. I've not heard that. And that just makes me thirsty. Just even.
Raj Panjabi Johnson
I know.
Elizabeth Dunn
So much salt. Are you kidding me? I think the most disturbing trend is the carnivore diet, for sure. And the reason I say that is because I think it's just. It's horrifying because any restrictive diet will make people lose weight. So I think that there is a real poll that, like, oh, my gosh, these people are eating only, like, steak and butter and they're losing weight, and supposedly their autoimmune conditions are going away, which is, by the way, not a backed by research thing.
AT&T Business Wireless Announcer
Maybe.
Raj Panjabi Johnson
No, what I've researched supports what you're saying.
Elizabeth Dunn
Yeah, not a research backed phenomenon, but the reason that it's so horrible is that, you know, maybe there are these short term results for some people, but in the long term that is gonna be so, so bad for your cardiac health. And like as a woman, the leading cause of death for women is heart attacks, is cardiovascular events. And so if you're in your 20s and you're eating like this because you saw it online, like, you know, and you continue to follow that diet, that's gonna have some like pretty. You're gonna have some pretty bad visits with your doctor in your 40s. It's like your cholesterol is 870, right?
Noah Michelson
Yeah.
Elizabeth Dunn
You know, and so I think that's the big one. That's not that. I'm sure there are ones that are much more kind of like viral and surprising. But the carnivore thing, I just think it's like it's. And environmentally too.
Raj Panjabi Johnson
Totally.
Noah Michelson
It's a great point.
Elizabeth Dunn
Not the direction we really want to be going.
Raj Panjabi Johnson
Yeah. I want to ask you about something that went that was, you know, all over the news a couple of weeks ago. There's an article about how there was lead found in protein powder supplements. And I was horrified when I read the headline, of course. And then I heard the article and like read more about it, which I highly recommend for anyone to read the articles.
Noah Michelson
It's funny too because I read it and I talked to my boyfriend Benji and we do protein powder with our smoothies. He's like, we only have like four servings a week. And they said that's fine. I'm like, do we want any lead? And he was like, no, there's lead in everything.
Raj Panjabi Johnson
And what do we find? That there's lead in everything.
Elizabeth Dunn
How many people send you guys that article? I'm just curious.
Pura Announcer
So many.
Elizabeth Dunn
Yeah, me, I didn't know what there was specific to me and I guess it tells you something about who you are and like that. So many people sent me that article and were like, ah, what do I do? And it's true. So if you actually read the fine print, you look into it. This was a, this was a. Some testing done by Consumer Reports. I love Consumer Reports, but they are extremely conservative.
Noah Michelson
They're extremely conservative and a little hysterical sometimes.
Elizabeth Dunn
It can get. Yeah. And you know, they're quite, you know, particular. And so what they did with this testing of lead and protein powders was they used the limit set by California for what a safe amount of Lead is to consume daily, which is an extremely conservative limit. Like there's the FDA limit, which is actually lower than the EU's limit. So the FDA limit is already kind of conservative. And then they use the California limit, which is a fraction of that. And so when they discovered that many of these protein powders had more than you should, you know, a single serving had more than you should, than you should have in a day, or more than you should have in a week. Sounds awful. It sounds like, oh my God, I need to go. Not just throw the protein powders out, but like light them on fire and do like a sage ceremony. Like, I need to get this out of my life and talk to my priest and whatever. It's actually not that bad. The amount of lead found in these protein powders. You should not, you should absolutely not freak out if you've been eating those protein powders, having. And there. And as you said, there is lead in every. There's lead in so many things. It's in our environment, it's in the soil. We should always be working harder as a food system to get the lead out, especially for children and for pregnant women. If you were pregnant, I would say do not have protein powder. It's really important to not consume lead. Back to our earlier discussion about the supplement industry. I think the broader lesson is that you really should think very hard about having a supplements based diet because these are concentrated substances like, like whey powder is concentrated from a huge quantity of milk. And so when you concentrate the nutrients, you're also going to concentrate any kind of a toxin that might be in there. So just like a general good lesson that really a whole foods diet, you know, people say it again and again, the whole foods diet is really going to be the healthiest. Not just from what macronutrients are you having, but what toxins are you not not having. Perspective.
Raj Panjabi Johnson
I mean, my whole thing is if you have consumed a Four Loko in the past 20 years, right. You're gonna have to chill out about the lead in your whip.
Noah Michelson
Yeah. And also concentrate on things that you can concentrate on. You know what I mean? Like you said, like you can concentrate on getting more whole foods into your.
Raj Panjabi Johnson
Diet, make yourself healthier.
Noah Michelson
You can't really freak out about a little bit of lead or some microplastics because they're everywhere.
Gab Tech Announcer
Yeah.
Elizabeth Dunn
And something I think about a lot with this, this whole wellness trend that we're all so caught up in is at some point it really becomes really antisocial and a little bit selfish. If I'm being honest. It's like there's a limit to how much we should really be thinking about our nutritional choices versus our communities, like other people. I think right now, as we're taping, many people are losing their SNAP benefits around the country. If you have some extra head space to devote to food, maybe don't, you know, just like, knuckle down on every single food choice that you make and instead think about, you know, how can we help other people? How can I serve my community? Like, these are kind of better ways to spend your mental energy.
Raj Panjabi Johnson
I love that you said that so much. Because as I like, you know, drag my parents about all the naan, I'm kind of like, I love sharing naan with my parents, and I'm never gonna stop breaking bread with them to be like, don't eat that bread, or like, whatever. It is, like, the communal aspect of eating. And, you know, all of the rest of what you said, so important for our health.
Noah Michelson
Yeah. And so much of the wellness fear is about making us feel bad, making us spend money. And it, like you said, it is really selfish in a lot of ways. And it's not thinking about community.
Elizabeth Dunn
Yeah. Yeah. And I mean, it's really. It's a marathon, not a sprint with all of your nutrition habits. And so just focusing on trying to make pretty good choices most of the time, as you said, like, is it more important that you're eating a protein forward meal or is it more important that you're, like, having some giggles with your parents and having. Participating in a tradition? Way more important that you're having fun with your parents. You will probably make up for that protein, those vegetables.
Gab Tech Announcer
That's right.
Elizabeth Dunn
And another meal. And there's a lot of legitimate things to stress about right now in the world. This is just not. These are not things that people should be becoming really super wrapped up in.
Raj Panjabi Johnson
I totally agree with you.
Noah Michelson
Yeah. Thank you, Liz. This was so good.
Elizabeth Dunn
Well, thank you so much for having me. Anytime.
Raj Panjabi Johnson
I feel better. And I'm also craving some protein foam.
Noah Michelson
We're getting you some. No, not the foam. We're going to get you, like, some whole Foods, Right?
Raj Panjabi Johnson
All right.
AT&T Business Wireless Announcer
You know what's wild? Most people are still overpaying for car insurance just because it's a pain to switch. That's why there's Jerry. Jerry's the only app that compares rates from over 50 insurers in minutes and helps you switch fast with no spam calls or hidden fees. Drivers who save with Jerry could save over $1,300 a year before you renew your car insurance policy. Do yourself a favor, download the Jerry app or head to Jerry AI Acast.
Progressive Insurance Announcer
With no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about in a good way. What's in your wallet? Terms apply. See capitalone.com bank capital1na member FDIC.
Pura Announcer
If your home feels loud after the holidays, reset it right now at Pura. Get a free Pura 4 home diffuser when you subscribe for 12 months. Clean design, effortless control, and a calmer space in minutes. Limited time only. Shop now@pura.com.
Noah Michelson
Okay, it's time for Better in five. These are the top five things that we just learned in this episode. Number one, protein consumption is based on your weight. And for most people, that's about half a gram per pound. But everyone's going to to be different.
Raj Panjabi Johnson
All right, number two, we mostly associate protein with meat, but you can get it a lot from veggies and a vegetarian diet.
Noah Michelson
I sure do. Number three, for most people, it's going to be better to get your protein from whole foods, but supplements can be useful for some folks.
Raj Panjabi Johnson
Okay, number four, I love this one. We all fixate on protein, but we really need to be thinking about the big picture and particularly maybe the next hot girl. Fiber.
Noah Michelson
Fiber. Number five, your quest for protein shouldn't come at the expense of your health or having a good time with the people you love.
Raj Panjabi Johnson
Community. Okay, so, Noah, after all that, have you been doing protein wrong?
Noah Michelson
I don't know that I've been doing it wrong. I feel like we're doing it wrong as a culture.
Raj Panjabi Johnson
Totally.
Noah Michelson
That's why I love this episode. Because Liz knew so much about, like, what people are obsessed with. And a lot of it seems, like, not useful, actually. So I don't think I'm gonna be getting the protein cream at Starbucks. I know I keep calling out Starbucks. I love Starbucks. But I keep.
Raj Panjabi Johnson
He really does, fam. He really does.
Noah Michelson
But I keep calling them out. Cause that's the dumbest one that I've seen so far. I think I'm just gonna try and be mindful about where I'm getting it, make sure I'm getting enough. But I'm not into this obsession. I don't think it's serving us. Did you learn stuff?
Raj Panjabi Johnson
I did learn stuff.
Noah Michelson
Okay.
Raj Panjabi Johnson
No, you know what? Here's the thing. Mine's a little bit different than yours. I kind of am seeing that my obsession with protein is. It's good for me because it kind of makes me more motivated to work out and things like that. And I'm not. It's not getting crazy. I see that. It could get crazy.
Noah Michelson
I liked what you said, though, about the psychological part of it where, like, if that's part of your routine and that actually gets you across the finish line there, I don't think that's harmful.
Raj Panjabi Johnson
Yeah, it's the only thing that's making me feel motivated to work out, really. So I'm gonna keep it. But I've retained all the information. It's not gonna get out of hand, I promise.
Noah Michelson
Okay. I'm gonna check in on you, though, just to make sure.
Raj Panjabi Johnson
Thank you.
Noah Michelson
Anyways, as long as there are things to get wrong, we're gonna be right here to help you do them better.
Raj Panjabi Johnson
Love you guys. Am I Doing it Wrong Is a co production between HuffPost and Acast.
Noah Michelson
Our producers are Eve Bishop, Carmen Gorca Carrillo and Malia Agadello.
Raj Panjabi Johnson
Our executive producers are Jenny Kaplan and Emily Rutter.
Noah Michelson
Special thanks to HuffPost's head of audience, Abby Williams.
Raj Panjabi Johnson
Head of Video Will Took, as well.
Noah Michelson
As Kate Palmer, Marta Rodriguez and Terry d'. Angelo.
Raj Panjabi Johnson
And we're your hosts, Raj Panjabi Johnson and Noah Michelson.
Progressive Insurance Announcer
With no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about. In a good way. What's in your wallet? Terms apply. See capitalone.com bank capital1NA member FDIC.
Pura Announcer
After the holidays, your brain wants one thing less. Less noise, less clutter, less doing. Pura helps you reset your space with premium smart home fragrance. No complicated routine required. Right now, you can get a free Pura 4 home diffuser when you subscribe for 12 months, set schedules, adjust intensity, and come home to calm. On your terms. This offer won't last. Get your free diffuser@pura.com.
Gab Tech Announcer
The youth mental health crisis is growing and social media is a major driver. Kids are spending up to nine hours a day on screens unsupervised and studies show a direct link to anxiety, depression and even suicidal thoughts. That's where GAB comes in. Gab offers safe phones and watches with no Internet or social media. Just the right tech at the right time. From smart watches for young kids to advanced parent managed phones for teens, Gab keeps kids connected safely. Visit gab.com getgab and use code getgab for a special offer that's G-A-B-B.com getgab Gab tech insteps independence for them, peace of mind for parents coming off a GLP1 and looking for a weight loss solution that actually lasts this new year, research shows up to 40% of weight lost on GLP1s comes from lean muscle, slowing metabolism and making weight regain almost inevitable. Prolon's five day Fasting Mimicking Diet offers a drug free way to get and keep results. It activates fasting pathways to trigger fat focused weight loss, protect muscle and rejuvenate cells. No injections, no guesswork, just real results. Get 15% off plus a bonus gift when you subscribe@ProlonLife.com start that's ProlonLife.com start.
Hosted by: Raj Panjabi Johnson & Noah Michelson
Guest: Elizabeth Dunn (Food writer, creator of "Consumed" Substack)
Date: January 8, 2026
This episode delves into the cultural obsession with protein in modern diets. Hosts Raj and Noah, joined by food writer Elizabeth Dunn, break down the science of protein, recommended intakes, plant vs. animal sources, the pitfalls of the "protein craze," supplement myths, and the psychological significance of food routines. The three unpack trends, health implications, and common anxieties—offering listeners clarity on how to approach their own protein needs without succumbing to misinformation or unnecessary worry.
Elizabeth Dunn explains that protein is a macronutrient (alongside fats and carbs) that provides energy and crucial amino acids for the body's myriad functions:
There are 20 amino acids; our bodies make 11, but 9 (the "essential amino acids") must come from food.
[04:14] "A complete protein ... has all nine of those essential amino acids." — Elizabeth Dunn
Diets high in meat—especially red or processed meats—are linked to increased cancer risk, diabetes, and all-cause mortality.
Processed meats (sausage, deli meats, “meat sticks”) are Group 1 carcinogens (proven to cause cancer).
[15:02] “Processed meats are Group 1 carcinogens ... we know that they cause cancer in humans.” — Elizabeth Dunn
Meals heavy in protein (especially meat) might displace other nutrients, like fiber and phytonutrients.
Whole foods are preferable for most people. Protein powders are sensible mainly for high-performance athletes.
If you’re not highly active, extra protein “is like delivering bricks to a closed building site”—your body won’t use them.
[17:57] "If you’re not doing all the exercise to use that protein, it’s kind of for naught." — Elizabeth Dunn
Added protein foods (e.g., “protein cold foam,” protein popcorn) are driven by marketing, not science or necessity.
Supplement industry is largely unregulated. Be wary of quality and “additives.”
“Eating protein if you’re not doing a lot of exercise is like delivering bricks to a closed building site.” — Elizabeth Dunn [17:57]
“Whole grains are a sleeper, huge source of protein ... oats, seeds, pumpkin...it adds up a lot faster than you think.” — Elizabeth Dunn [09:43]
“There isn’t really, like, an epidemic of protein deficiency happening.” — Elizabeth Dunn [10:19]
“Processed meats are Group 1 carcinogens ... we know that they cause cancer in humans.” — Elizabeth Dunn [15:02]
“So much of the wellness sphere is about making us feel bad ... not thinking about community.” — Noah Michelson [41:19]
| Segment | Timestamp | Key Points / Takeaways | |-------------------------------|-----------|--------------------------------------------------------------------| | Core functions of protein | 03:19 | Building blocks for tissues, hormones, enzymes | | Complete vs. incomplete prot. | 04:14 | Essential amino acids, animal vs. plant proteins | | Recommended intake | 05:10 | 0.8g/kg, guidelines, who might need more | | Protein in unexpected foods | 09:43 | Grains, seeds, veggies add up—the “hidden” protein | | Animal vs. plant pros/cons | 10:41 | Absorption, completeness, how vegetarians manage | | Processed meat risks | 15:02 | Cancer risk, sodium, public health relevance | | Supplement/added protein myth | 17:57 | Overuse, “emotional support protein,” supplement industry warning | | Timing of protein intake | 21:07 | No need to rush, “anabolic window” isn’t crucial for most people | | Origin of protein hype | 25:53 | Diet industry, influencers, pandemic, GLP-1 drugs | | Fiber vs. protein obsession | 28:18 | Americans much more deficient in fiber, gut health, diversity focus | | Safety and balance | 30:47 | Protein excess usually harmless, real risk—displacing other foods | | Global/cultural perspective | 34:10 | Most traditional diets not protein-centric, cultural balance | | Most dangerous trends | 36:40 | Carnivore diets’ risks, viral “protein hacks” on TikTok | | Protein powders & contamination | 37:53 | Lead in powders, context, whole foods provide safety | | Food, community, and wellness | 41:00 | Holistic health, sharing meals, not obsessing over diet minutiae |
The protein craze is fueled by hype, marketing, and half-truths more than actual need for most Americans. Getting enough protein is surprisingly easy with a varied diet, and worrying about maximizing intake—especially through supplements or highly processed foods—usually does more harm than good. Social, psychological, and communal aspects of eating are as important as the nutrients themselves.
Elizabeth Dunn’s Core Advice:
"It’s a marathon, not a sprint with all of your nutrition habits ... focus on trying to make pretty good choices most of the time." [41:30]
[End of Summary]