Transcript
Alex Goulet (0:00)
Listen up.
Kyle Fitzgibbons (0:00)
Focus your attention on me now.
Avery Trufelman (0:03)
Do not infuriate me and make me repeat myself.
Kyle Fitzgibbons (0:06)
Do you understand me? Chapter one.
Avery Trufelman (0:11)
Let me start with the basics. The most basic basics. Khakis, button downs, crisp white T shirts. These are all clothes that one goes to buy at Buck Mason. And so if we think about what is a classic closet and what belongs within it, then. Then our job as a brand is to make the best version of those archetypes. Buck Mason was founded in 2013 and has positioned itself to be a purveyor of classic cool clothes that are so timeless, they almost elude description. And I was in their Los Angeles headquarters with Kyle Fitzgibbons.
Kyle Fitzgibbons (0:49)
I am chief design and creative officer.
Avery Trufelman (0:53)
Kyle told me that this brand's whole classic cool vision was inspired by vintage clothes, which makes sense. I mean, clothes. Clothes are considered classic for a reason. Kyle told me they keep a whole stockpile of vintage clothes in storage, but they brought out just a little section to show me. Wait. Oh, you're really not fucking around. I was led into a conference room that was dripping with old clothes. It was in piles on the table. It was dangling from racks. It was hanging from the walls. The actual collection's a lot bigger than this. These clothes are the stuff of Kyle's work. This is what he and the other designers play with and take apart on a daily bas. They're copying elements of these classic old clothes down to the tiny details. Stitch, color, fabric, finish, trim, finish, things like that. Quite literally, they're copying the details. So what we'll do is, like, let's say one of the designers is making this pant. What they'll do is they'll get a magnifying glass, and they'll count the stitches per inch on an out seam or a side seam or a fly and then replicate that. Replicating tiny details is a way of grafting a little character onto a new piece of clothing. And to Kyle, this is about giving a garment a sense of soul feeling like it has a life to it. But almost all of these classic, timeless garments shared a very similar past life. All of these garments that had been collected for me in this conference room were all old military surplus clothes. If you pick things off of this wall, there's almost every archetype for every modern piece of clothing. Like, what are we seeing? I see flight jackets, bomber jackets, 1950s and 60s Automotive car culture jackets, every version of a field jacket, chore jackets. It's all there. Almost all classic menswear is based on 20th century militaria.
