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In this week's episode of ASCII Anything, Marc Brickley, Director of Application Development and Product Manager of Clear Path for Jira, sits down with Natalie Fischesser, Director of Application Development and Moser Labs, to tackle one of the most important technology decisions organizations face:

Should you build custom software or buy an off-the-shelf solution?

They explore:

When custom development creates competitive advantage
When SaaS solutions are the smarter financial move
Hidden costs of both options
Scalability, security, and compliance considerations
Accessibility and inclusive design implications
How to evaluate long-term product ownership and technical debt

Drawing on decades of experience across federal aviation, aerospace, logistics, medical, consulting, and digital collaboration industries, Marc and Natalie provide a practical decision framework for IT leaders, product managers, and executive teams.

If you're evaluating a new system or replacing legacy software this episode will help you make a confident, strategic build vs buy decision.