A (3:13)
Okay, great question. I do think a lot of people have made the mistake of relying far too heavily on historical averages for valuation, especially in this cycle. I'm not going to name any names here. There have been many prominent perma bears who have said, like, listen, the past average was this. Now it's this. This is a bubble, right? I. There's people talking about this in, like 2010, 2011, like way back when, early days of the bull market. Like, no, look at the valuations. This is, this is done right. And the market doesn't work like that. My whole thing with valuations is these things require context. Okay, so just this past summer, I think it was, we answered someone question, question about the history of the S and P. So I had ChatGPT create a little infographic for me. I was fighting with AI all morning about this. Throw it up there. Just a reminder so that people who always tell me like, hey, Ben, what are you doing? Showing returns going back to the 1920s. The S&P wasn't created until 1957. True, but the S&P 90 was created in 1926. It was 50 industrials, 20 railroads and 20 utilities. Nothing like the companies of today. It became the S&P 500 in 1957. Still a bunch of industrials. 425, 60 utilities, 15 railroads. Financials were not added till 1976, which is kind of amazing since banks have been around forever, right? And then in 1988 they abandoned this 40 or this 440, 4020 model and it was 400 industrials for 40 utilities, 40 financials and 20 transports. And now it's like, hey, we're going to let the sector weights go where the economy is, right? So the S and P has changed drastically. The companies are obviously different. You can do chart off here. So it's tons of capital intensive businesses. And of course, today's companies are nothing like their predecessors. And this isn't just looking back 100 years or so. Throw up. This is one of my favorite charts, a chart that Matt made for me. This is margins since 1990. Okay. And it shows the averages. This is. So this basically tracks the Internet, right? The margin averages keep going up and up and up every single decade. They keep improving. Companies keep becoming more and more efficient. They don't need as many people, they're not as capital intensive, they make more money. Okay, so chart off, please. So the thing is like, how do you put these profit margins in context of today's levels? Right, so let's do another chart on. This is from Duality Research. This really cool chart we showed on Animal Spirits recently. It's worth revisiting. So this goes back to 2005. And this is forward profit margins versus forward PE ratio since 2005. And you can see the line as both. As one moves up, so does the other one. So valuations and profit margins are essentially moving hand in hand, right? So they are, they're going up. So this kind of shows that the rise in valuations we've seen makes sense, it's justified based on the company's profit margins rising. Okay, chart off. So this is so far, all right. It kind of this environment makes more sense. So each quarter Michael and I do a video for clients only, right? We put a bunch of charts up and our research team does that. And usually you have to be a client to see that, but our research team has a good one. So I'm actually going to pull some straight from there. This is a secret, so don't tell anyone. All right, so let's do a chart here. This is the S&P493 versus the MAG7. So of course, taking those big seven technology stocks on the right, on the left is the other one. So you look and you say, well, of course the valuations for those MAG7 are higher. They make a lot more money, they're higher quality businesses, their growth rates are higher. They should have A valuation that's much higher than the S&P 493. Because you can see the rest of the market hasn't really kept up with valuations, right? They've more or less stagnated. Chart off please. Now you may be thinking, who cares? The stocks that make up a huge portion of the stock market, those are the ones I care about because that's the market, right? Who cares about the rest of the index, which I say the valid point. Now I'm not like a short term market guy. I think the long term matters more. But I think it can be helpful to look at the short term. So here's another one that our team created for us. Put the chart on please. This shows just for 2025. So the total return was roughly 18%. Earnings growth was more than 14%. Dividends put a one and a half percent on there. And multiple expansion was pretty minor. In 2025, most of the growth in stocks came from fundamentals. That's a good thing, right? Earnings and dividends accounted for a huge chunk of the returns. Chart off please. Now obviously earnings are a big piece here, right? If expectations on earnings numbers are too high, that's probably where the trouble lies. And I've put a bunch of visuals here. I haven't really been pinned down. So like BB gun to my head, where I fall on valuations are they are a good starting point to understand the market, right? And where potential risks reside. But they are not a be all end. All valuations require some context. So you can't just say the past average was this, now it's this. Therefore you can't make that leap. You have to put some context on these things.