Corvette’s Hybrid Identity Crisis

The Chevrolet Corvette E-Ray sounds like a clever evolution of the long-running Stingray nameplate, marking the model’s first-ever hybrid powertrain. However, according to sources cited by GM Authority, Chevrolet may be considering a name change to Grand Sport X, as the current name may be hurting sales.

The report stated that the letter ‘E’ in E-Ray may confuse buyers, as it suggests the model is fully electric. That misconception is considered a factor in the hybrid sports car's reportedly falling short of sales expectations, with the Grand Sport X name seen as a way to address it. The rumored new name isn’t just a random change; it also carries historical significance within the model’s lineage.

A Familiar Name Returns

In previous generations, the Grand Sport moniker sat between the base Stingray and the track-focused Z06 trim. For the uninitiated, Chevrolet has not yet introduced a Grand Sport for the current C8 generation, which debuted in 2019, though reports suggest it could finally arrive sometime later this year. The “X” in Grand Sport X would also follow the naming pattern of its more extreme hybrid sibling, the ZR1X, although the brand has maintained that the letter does not stand for anything in particular.

The regular C8 Corvette Grand Sport is expected to use a new 6.7-liter naturally aspirated small-block V8, likely designated LS6. Historically, Grand Sport trims feature a rear-wheel-drive (RWD) layout, which should help distinguish it from the E-Ray – or potentially the Grand Sport X – since the hybridized model uses an all-wheel-drive (AWD) system, a first for the Corvette nameplate.

Will It Move the Needle?

While it remains to be seen whether changing the name would make a difference sales-wise, Chevrolet offers the Corvette E-Ray with a starting price of $108,600, excluding destination fees. That pricing gives it the “value supercar” appeal, considering its European rivals – such as the Ferrari 296 GTB and McLaren Artura – come with far steeper price tags.

Given that market demand hasn’t strongly favored expensive performance EVs — with Porsche even reportedly considering merging the Taycan and Panamera amid cooling interest in EVs — an all-electric Corvette isn’t expected anytime soon.

For buyers who still want an electric vehicle under the Bowtie brand, however, Chevy offers options like the Equinox EV, which ranked as one of the best-selling EVs in the U.S. last year behind Tesla’s models. A more affordable option priced under $30,000 is also back on sale with the 2027 Bolt EV.

View the 3 images of this gallery on the original article

Chevrolet Might Drop the “E-Ray” Name Because Buyers Think It’s Electric