← Baking For Business Podcast
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- [00:02]
Chef Schomburg
Hey, sweet friends.
- [00:03]
Dani
My name is Chef Schomburg.
- [00:05]
Chef Schomburg
I started my baking business with a.
- [00:06]
Dani
Bottle of Di Sereno and one bundt cake pan.
- [00:09]
Chef Schomburg
Fast forward to today. From news to magazines, speaking on national.
- [00:13]
Dani
Stages and more, I can truly say.
- [00:15]
Chef Schomburg
That baking has changed my life. So now as a bakery business coach, I get to help others have the same success.
- [00:22]
Dani
I've helped hundreds of my students across the world and my global membership program.
- [00:26]
Chef Schomburg
Creates six figure businesses, mainly from home. The the Baking for Business podcast is an extension of that. From actionable tips to valuable tools and resources that can impact you as a business owner.
- [00:37]
Dani
I truly believe y'all, we would never.
- [00:39]
Chef Schomburg
Have been given a gift if we couldn't profit and prosper from it. So come on, darling, what are you waiting for? Hey, what's going on, you guys? And welcome back to the Baking for Business podcast. Today I have a special guest with me. I am joined by Dani, who who is the owner of Dani Cakes. And Dani Cakes is the queen of cake sandwiches. You've probably seen her all over your feed. And so today we're going to talk to her about how she built her cake sandwich business as well as how she became a cake sandwich instructor and all the cool things that's been happening in her life lately. So, Dani, welcome to the podcast.
- [01:23]
Dani Cakes
Thanks so much for having me on. I used to listen to you all the time when I was first getting started, so this feels like a really big full circle moment for me.
- [01:31]
Chef Schomburg
Oh, absolutely. I'm so happy to have you here. And so, Danny, for those who may not follow your page, how did you get started? What made you initially start or want to start your own baking business in Arizona?
- [01:46]
Dani Cakes
Yeah, so I actually decorated my first cake for my son's first birthday. I had just quit my job to stay home, and we were adjusting to living on a single income, so we didn't have a cake budget at all. And I was like, you know what? I think I could learn how to do this. I watched a bunch of YouTube videos and I started following some bakers on Instagram and I made my first cake, which I was very proud of. Looking back, it's not the best cake in the world. But what happened was I got really addicted to cake decorating and I just fell in love with it. And I spent the next four years making cakes and practicing giving them away for free. Basically just messaging everybody I knew. Can I make you a cake for your birthday? Like, I saw your son's birthdays coming up. Can I make him a cake for free? And then for My, I had my third baby, and on her first birthday, I made her a cake and dessert. Whole setup. It was really beautiful. And after her birthday, my husband was like, you've got to open your business. It's time. Four years has been long enough. You're good. We can start selling these.
- [03:03]
Chef Schomburg
Oh, that's awesome. And so it's always a blessing to have someone to push you, you know, to believe in you. Like you said, it was your husband. However, opening a business sometimes can seem scary. So what were your initial thoughts? What was the turning point that said, okay, I should do this, I should start a cottage business?
- [03:24]
Dani Cakes
Well, I was, I was very, very nervous. I, I think I was scared of rejection more than actually starting the business, starting all the paperwork and everything. Like, I felt. I, I did all of that and then I. Doing that first post to say, I'm here, this is my business, I'm selling cakes. I was very, very nervous to do that, but I had a lot of support from all the people I've been giving cakes to for free all these years. And I, I felt very supported by my family and my community. And, yeah, I just kind of went for it at the end of the day.
- [04:02]
Chef Schomburg
That's really a blessing. And so in the early days, what was your menu? What did your menu consist of?
- [04:10]
Dani Cakes
So, my very first menu I posted, and it's kind of funny, looking back, I think I did a little bit of everything. I, I did not offer cake sandwiches at first. I was really excited to do birthday cakes and celebration cakes. And then I also offered cake pops, cupcakes, and sugar cookies. A couple months in, I realized I'd made a mistake and I scaled back and I just was offering cakes. I wasn't a fully booked bakery right away either, so I had some time to kind of make those adjustments. I had maybe like one cake a week. And when things really started to change for me and I really updated my menu was when I started making the cake sandwich sandwiches. And they quickly went viral. And I realized I, I'm onto something here. And I've kind of. I think I opened my bakery in August of 2023, and by December, I started to just do cake sandwiches.
- [05:09]
Chef Schomburg
Was that a tough turning point? Because sometimes bakers, they do start off like you. They start off doing all the things because they think, well, if I offer more, I'll attract more as far as just diving in. And so what was it that made you say or that made you comfortable with, no, I'm just going to go in with cake sandwiches?
- [05:28]
Dani Cakes
So I Think what happened was I actually burned myself out. That baker burnout. I think we've all kind of probably gotten there a time or two. I was really excited to start this new business and like reenter the workforce after being home with my kids. And this was such a great opportunity. Right, because I got to stay home with my kids while I did this. But I basically started out advertising. I'm doing cakes, I'm doing cookies. And then when I started cake sandwiches, I think it was in. I opened in August, September, I think October was when I started doing farmers markets with my cake sandwiches. So during the week I was doing cakes and then on the weekends I was doing farmers markets. And by Christmas time was when I was doing three things. I was doing custom cakes, cake sandwich, farmers markets. And I opened my little cake sandwich stand in the mall. And I remember it was like right before Christmas, I worked a 22 hour day just to keep up with all the orders that I hadn't said no to any orders, you know what I mean? I took everything. And so I worked a 22 hour day. I slept for three hours. And then I went to go refill my mall shelf. And on the drive to the mall shelf, I remember calling my husband and I was like, we might have to close the business down. And he was like, we don't need to, we, you know, we don't need to quit. We just need to scale back. Let's take something off your plate. Because in the beginning it was really exciting. Like, I felt so, like honored that people were choosing me to make their cakes and I didn't know how to say no, I guess, and appropriately schedule my time. So it was kind of a learning curve. You get burned out and you realize I need to change how I'm scheduling everything for myself.
- [07:20]
Chef Schomburg
Yeah. And kudos to you for admitting that because you're not the only one. Because a lot of times as bakers, I hate to say the word people pleaser, but I rather say big hearted. Because sometimes we have a big heart and we don't want to tell someone no.
- [07:36]
Dani Cakes
Yes.
- [07:36]
Chef Schomburg
And so looking back, do you regret not being as firm or setting back? Because working 22 hours only off of three hours of sleep, that's cutting it really close.
- [07:47]
Dani Cakes
Yeah. I think my biggest regret was, I mean, I kind of have the personality where I think I can do it all. You tell me I have this and this and this and this do in one day. And I think in my head I can do that. You know what I mean? I think my biggest regret was that it was around the holidays. So I did miss out on some of those holiday activities with my kids. And that's when I realized I need to change this so it's sustainable for my life. But, you know, I. I don't necessarily regret taking those orders on. I have one order that still haunts me to this day, but everything else.
- [08:31]
Chef Schomburg
So how was it diving deep into the cake sandwiches, cutting the other things off and just diving in and going with cake sandwiches? How did that start to look for you?
- [08:43]
Dani Cakes
Yeah, so it was actually really. It was really amazing. So I was doing the farmers markets selling cake sandwiches, and it's. Farmers markets can be very hit or miss. Right. Even when you have great advertising and videos go viral, sometimes you're going to sell out and sometimes you're going to sell like 10. You just don't know. And then at one of my markets that I did, I was approached by a woman who owned a boutique in the mall and that hosts small businesses. And she said, you know, I would love for you to come sell out of my store. And when I started to sell out of the store, I was able to. At first it was kind of crazy, right? I was dropping off cakes at random times. But slowly I realized the benefit of getting into a schedule. And I was really able to schedule out my days like almost like a regular job. So, like, Mondays would be shopping for all the ingredients. Tuesdays would be prep, Wednesdays would be. I would bake, sample cakes and do videos and pictures. Thursday is my baking and packaging day. And then Friday I could drop it off. And then getting on that schedule also made my sales really predictable to my customers too. And they were able to start. No, they knew, okay, every Friday she's restocking her fridge and it just started to flow very naturally. Like, it all just kind of happened very organically. Yeah, it was. It was great.
- [10:12]
Chef Schomburg
I love that you have a schedule because you would be shocked how many bakers actually don't. And I love that actual breakdown of shop prep, produce, you know, then promote and actually push the. Push the products out there. So that's pretty awesome. With having your cake sandwiches in a store location, did you find that easier than just having to market them yourself?
- [10:40]
Dani Cakes
Yeah, yeah, in a lot of ways, especially around the holidays, people are just going to stores more, and so you're getting that foot traffic of people stumbling across your fridge. And I did paint it like hot pink, so it was very eye catching. And people were, you know, finding me that way. So that was very beneficial. And yeah, I think it's more convenient for my customers too than having to go to a bunch of little random farmers markets to just stay in one spot. And I think that really helped with my sales.
- [11:14]
Chef Schomburg
I love that I have a earlier episode. I'll link to it. But where I talk about alternatives to a storefront and being in a mall is, is one of them. And a lot of people don't realize it, but you can actually rent out space at a kiosk or you know, you can be in the mall, a place that already has that foot traffic and the expenses and the overhead are so much less than just, you know, having get your own storefront or do something else. I love the fact that you thought outside the box with where to actually put your cake sandwiches. And so after doing cake sandwiches for a while, you started offering classes, correct?
- [11:52]
Dani Cakes
Yeah, so that's. Yes, it's been very, very exciting. I think the most common message I was getting on Instagram, Facebook, TikTok was not actually from customers asking me, where are you located? It was other bakers who were saying, hey, I want to do this too. And over time I realized there's a really big market for other bakers that want to do this. And it did take me a while. I definitely had some fear about sharing my recipe with other bakers because I did not go to culinary school very much self taught. But once I got over that, then I realized this could be beneficial for a lot of people. And I can only serve so many people in my community. And I think it took me a while to get my guide out there to start selling my kid classes because in the beginning I was like, where is this going to go? Am I going to start shipping? Am I going to open a storefront? And then I realized that's not why I started this. I started this so I could have the flexibility to be with my kids and do this from my home. And so I can only serve, you know, my town in Arizona. So I'm going to share the recipe out and yeah, it's been so great. I have been blown away by all my new cake friends I've made through sharing my classes. It's been so fun.
- [13:18]
Chef Schomburg
I think it's empowering. A lot of times people don't realize how empowering it is when you can look and you can actually see. Like, I've helped another individual to have a skill set that has allowed them to make money in their family and in their home. And it's like you said, you can only service your town so much. So I love the fact that you actually decided to put your classes out there. And so tell us about. For those who are unfamiliar, tell us about your course.
- [13:50]
Dani Cakes
Yes. So I have a couple things going in my course. I share all because cake sandwiches are this new trend, and I've kind of found all the different resources they have out there, the best materials to use, the pans and the piping bottles. So I start off with all the tips and tricks, the materials you would need and where you can purchase them. And then I also have video tutorials for every single step, which I thought would be very helpful. I know a lot of my little cake friends who have purchased the course are beginner bakers or just hobby bakers doing it for fun. So I wanted to make sure there's the videos for beginners, and then I also share my recipes. There's a template to get you started. Just everything you would need to be able to do, start your own making your own cake sandwiches and be successful. I've included everything into the guide.
- [14:47]
Chef Schomburg
I love that you mentioned at first because it's nice to see you light up when you talk about your guide and your class and all the things that you do share. I also know that you're also inside of digital product community. You mentioned earlier, just having that fear of wondering, should I share these things with people? And that's one thing that I'm always teaching bakers, is that you should scale, you should offer digital products. You know, you should put your things out there. So are there any particular tools that have. That have helped you? Is there any resource or anything that has really helped you to actually push your guide out there?
- [15:28]
Dani Cakes
Yeah, definitely your class. I am very, very obsessed. I listen to your courses every night when I do the dishes. I listen. I re. Listen to one of your courses just for the reminders of everything that you teach in it. Um, I definitely, very much. When I. I came to you to ask for help and I got into your course, I had no idea, no idea what to do. I was just gonna put a link in my bio and call it good. And definitely just everything that you've taught us in your digital product course about getting your products out there and marketing and advertising, stuff that I had never learned about before was so, so valuable to me. Honestly, a gold mine.
- [16:14]
Chef Schomburg
You're so sweet. And I remember you remind me of a lot of people. Because I know when. When we first met and you talked about your guide, you were like, you know, I'm gonna price the guide at 15. And I was like, whoa, this is A lot of knowledge. Because like you said, you have. You guys, I've been blessed to actually see her course. I'm definitely going to recommend you check it out if you want to add it to your baking repertoire. Because she has step by step videos, she has templates, and there so many things. But you initially wanted to price it at like 15 bucks, right? And I was like, no, that's way too low.
- [16:48]
Dani Cakes
Yes.
- [16:49]
Dani
Awesome.
- [16:50]
Chef Schomburg
So you launch your course and your first week you ended up selling over 700.
- [16:55]
Dani Cakes
Yes.
- [16:56]
Chef Schomburg
That is amazing. So how did that, how did that feel? First of all, trusting a stranger on the Internet to tell you, no, raise the price. You're going to do five figures.
- [17:06]
Dani
I know, it's.
- [17:08]
Dani Cakes
I remember you told me, you were like, I think if you, if we do this and you price it this way, you're gonna make, you know, x amount of money. And I was sitting there, you said, how does that sound? And in my head I was going, that's not gonna happen. There's no way I'm making that much money. Like. And I was like, sounds good. But in my head I was like, I'm not making that much money, you know? And then when it started happening, I remember we, I think we Instagram messaged and I told you how it was going that first morning and. Oh, my gosh. Yeah, I shed a lot of tears over the success of the course. It still doesn't feel real at all. I. I was a elementary school teacher before this, so I'm not used to making a lot of money. And I feel very, very, very blessed and grateful to everybody who's trusted me in purchasing my course. I just, I just feel so, so grateful to them for trusting me to help them along their cake journey. It's been a wild ride.
- [18:19]
Chef Schomburg
That, that's awesome. That's such a blessing. And without getting into it, because your numbers are personal, but just to share, I know you messaged me that you made more in one week than you did in a full year of teaching. How did that feel? Because I, I know my course is a couple hundred dollars and sometimes people are like, I don't know if I should invest that. But you literally spent thousands going to college and made more in one week than a full year of teaching.
- [18:48]
Dani Cakes
Yes. It doesn't feel real. I, I gotta be honest with you, I have not touched the money yet. I'm a little bit scared. I don't think I've shared this with you yet. And I hope I can share this without getting too emotional, but my husband has always Supported me through my classroom. When I was teaching. He funded all my classroom projects and my books and my shelves. Teachers have to bring all their own supplies to their classroom. And then I said, I really want to stay home with the kids. And again, he's like, we're going to make it work. I'm going to work overtime so you can do this. You can stay home with the kids. And then I said, now I want to open home bakery. And he supported me in that. This entire time, since he was 19 years old, he's been driving the same beat up pickup truck. And when I tell you it's beat up, it's falling apart. He's glued things in himself back together. It's got a window down. And so one of my, I guess, like, secret goals was if I can, if I can do this and I can make money, I want to buy him a new truck. And so that's something that I'm looking forward to doing. I think it's going to happen. And I'm really, really excited because he's always provided for us and I just want to, like, give back to him. You know what I mean?
- [20:12]
Chef Schomburg
Absolutely. Girl, that it's, it's a blessing. It's mind blowing and like, how, how you feel. When I first started, there was no one to help me. There was no one to say, hey, do this in your digital course or do that in your digital course. So when I decided to teach, I was like, okay, if I could help other people have the same financial freedom that I've had with digital products. It literally is life changing because, I mean, you can go buy a car right off the lot right now if you want to, but if not, you know, it's up to you to just generate that type of income. It really does change lives, and not just with the course, but you also also sell your templates separate, which is pretty cool as well.
- [20:54]
Dani Cakes
Yes, yes. That's been so fun. Oh, and that's going to be really exciting. I've always been very creative, like maybe not so much a businesswoman, but a creative spirit. And I like creating and making things. And so the fun thing about the templates is I can always come up with new themes or new designs or new holiday packs. It's something that can keep going. It's. It's a great creative outlet for me, but it's also super helpful for people who want to make cake sandwiches or make the same cake sandwiches I'm making because it takes away the guesswork for them and we can all benefit from it.
- [21:33]
Chef Schomburg
Basically, absolutely. And one of your templates or one of your designs, you did a Lisa Frank design and she actually re shared it. How cool did that feel?
- [21:47]
Dani Cakes
Oh, my gosh. I have always loved, loved Lisa Frank. Growing up. I had all the folders and everything. So that was an amazing feeling. I just love the Lisa Frank artwork and it was really fun to be able to make that cake and see her repost that. It felt like just amazing.
- [22:06]
Chef Schomburg
That's awesome. All of your sales and all of your support has come off of social media. And sometimes we get upset with social media. We blame the algorithm. But I always tell people social media is a gift because it can literally put you in front of thousands of people in the world that you may not have ever met before. And so how important of a role does social media play in your business?
- [22:31]
Dani Cakes
Yeah. So I would say when I first started out, I had about 200 followers, pretty steadily at that 200 follower mark. And I switched to making videos of my products instead of those static posts, just the photo post. And I started posting on TikTok and I. I was amazed by the views and the positive feedback and the followers that came from putting yourself out there with your video post. And. And once that started happening, I kind of committed. Now, I'm not perfect at this, but I committed. I want to post every single day, at least one post. And so social media is a pretty big part of my business. And it's actually been something that I have really, really learned to love, even. Even more than the baking. I actually really love producing and coming up with and making these videos. It is just so fun. It really calls to me. I something about it. And so I really enjoy doing it. And I think if. If there's any other bakers that can do this, I would. I had a specific day when I was baking everything. When I had my cake sandwiches, I was baking every single day. Every Wednesday was video day. And I would try to film my videos, enough videos to get me through a whole week of content, because if you're filming every single day, you're going to get burned out of it. You know what I mean? So that's kind of what I still try to do, is try to film all my little kick videos and everything in one day, and then that gives me content to post for the rest of the week. And I. I just love it. And I love the community I found on social media. I started a Facebook group for people who purchased my cake guide. We have a Facebook community now, and we're just getting started. We're already up to 500 members and it's been very, very rewarding to get to see everybody's cakes that they're sharing. Yeah, I, I really love social media. It's been a huge, huge, huge blessing. And I can still remember, I think the first video that ever went viral. I made a hello Kitty cake and it shot off. It went viral across all platforms. And now, now I love hello Kitty too. Hello Kitty's my favorite girl.
- [24:54]
Chef Schomburg
Hello Kitty is adorable. And now, what a blessing because, like you said, you have your own private community for those who buy your cake sandwich masterclass. And how awesome is that to see all of your. You have hundreds of students now sharing their pictures of what they have been able to make from taking your course.
- [25:16]
Dani Cakes
Yeah, I feel like a proud mom. Every, every time I open it and I see the pictures, it is so, so, so fun. And I think before I launched my course and my guide and all of this, I had a lot of fear associated with, like, this is kind of scary. It's a new thing. And I never really thought about how rewarding it was going to feel to see everybod success. Like now I have. There's nothing I want more than to see everybody who buys my guide find that success and be successful and get to make. Have fun making these cake sandwiches. It's like, it's the best feeling to see all their pictures and things. Like, I. I couldn't have thought that I was going to love it as much as I did, as I do.
- [25:58]
Chef Schomburg
You're going to make me cry. Now you know how I feel watching you. That's exactly. I was like, I can't believe she's my student. She's doing so amazeballs. And when you me that first week you sold over 700 courses, I was like, get out of town. I just wanted to scream. I told my husband, and here's the crazy thing that when I first started, you know, like, I made great money, but to see you guys make good money, that's what it's all about because.
- [26:28]
Dani
You get to skip all of those.
- [26:30]
Chef Schomburg
Years of mistakes and things that I didn't know. You just go straight to having success. And I love that. For anyone else who's on the fence about, should I create my own digital products? Sha create a course. What advice would you give to someone else who's thinking about creating their own digital products for their brand?
- [26:50]
Dani Cakes
Yeah, I think, you know, initially, before I'd really gotten serious about creating the guide, people would message me for my recipe, things like that. And at the very first, I kind of had those feelings of, oh, like, if you get my recipes, you know you're going to outsell me or, you know, that kind of thing. But it really is so rewarding to see other people find the success that you have with your recipes and your tips and tricks. Like, I just, I. I think it's been so rewarding and I've enjoyed it so much to step into the role as more of a teacher, and I think it's totally worth it. And it can be life changing.
- [27:38]
Chef Schomburg
I love that. Would you recommend anyone to join digital product community?
- [27:42]
Dani Cakes
Oh, my gosh, yes. You already know how I feel. I love you. I'm obsessed with you. I'm obsessed with your course. I think I might have already said this. I. I listen to a class every night when I do the dishes, when I go to the gym, I'm walking on the treadmill. I pull up a class I'm currently learning from you, the pro, how to do affiliate marketing, and I just. I 100% recommend. I couldn't have done it without the support of your class. It's just. It has been you. Life changing, Life changing.
- [28:15]
Chef Schomburg
You're amazing, and I look forward to seeing the lives that you change with your new course. You guys, I'm going to link her social media page in the show notes so that you can check out her course. Check out her stand store, of course she's on stand. And grab her templates. She puts out new templates every single month. And Danny, before I let you go, I just want to say thank you so much for sharing your. Your story and your growth and your journey, but I can't let you go without playing a game of lightning rounds. Are you ready?
- [28:43]
Dani Cakes
Okay, I'm ready.
- [28:45]
Chef Schomburg
Let's do it. Dani, what is your favorite color?
- [28:48]
Dani Cakes
Pink.
- [28:49]
Chef Schomburg
Awesome. What is a dessert you cannot live without?
- [28:53]
Dani Cakes
Brownies with frosting.
- [28:55]
Chef Schomburg
Amen. Who is your celebrity crush?
- [28:58]
Dani Cakes
Oh, my gosh. That is a very hard one. Probably the rock.
- [29:07]
Chef Schomburg
Oh, wow, that's. That's a good one. That is a good one. What is your favorite book?
- [29:12]
Dani Cakes
Oh, gosh, I am a huge book nerd, so that is a hard question. Probably a book I read back in high school, Pillars of the Earth. But I gotta tell you, I'm still a huge Twilight, Stan.
- [29:23]
Chef Schomburg
Oh, okay. Yeah, yeah, I love that whole series, too. What is your favorite kitchen utensil?
- [29:29]
Dani Cakes
Oh, gosh, it's got to be my pink spatula. I have a favorite pink spatula I can't live without.
- [29:35]
Chef Schomburg
Okay, I love that. All right. From the bottom of my little southern heart. Danny, thank you so much for coming on the Bacon for Business podcast and hanging out with me today. It is truly appreciated.
- [29:45]
Dani Cakes
Yeah, thanks so much for having me. This has been so fun.
- [29:49]
Chef Schomburg
Wow, you guys.
- [29:50]
Dani
How awesome was it hearing Danny's story? Special thanks to Dani for just coming on, for being authentic and transpar and amazing. And also I definitely want to thank her for just being a really wonderful student because she was open to getting feedback, to allowing me to just share the ideas I had with her. And then watching her own ideas, her magic, the work that she put in, y'all. And she put in really, really great work. Like, it was obvious that she's a teacher and that same detail is what she shares in her course. So if anyone wants add cake sandwiches to their business like I stated, I'm going to put a link in the show notes. But more than anything, Dani's story is really just proof that when you step out in faith, when you face your fears and you share your knowledge, the rewards can be life changing in just one week. And you heard her say it herself, she earned more than she had in an entire year of teaching. So many of my students actually went to college. They're college educated and they're no longer doing what they went to school school for because they're finding joy and love in baking and they're taking that up a notch. And now they're finding joy and love and more income in just creating a line of digital products. And the truth is, she didn't just make money. I mean, although she made amazing money, she created impact. That is what is better than anything. And then you'll even see she shares her students. Now, those are people who are. They're making change in their business, they're making change in their communities. They now have a money maker. Just because she decided to open up and share. All of us have a tip, a tool, something that we can share. Even if it's something as simple as a chocolate chip cookie recipe. Or it doesn't even have to be a recipe. Maybe it's a template, maybe it's a technique. Maybe it's a style that you do with wedding cakes or that you do with sourdough. And in your mind you're thinking, yeah, but it's so simple. It's only simple to you. It's not simple to the next person who needs it and who is struggling with it. I know some of you listening are still holding on to doubt. You worry that if you share your recipes well, maybe they'll take it and they'll run off and they'll do better than me. But y'all, it. Please stop thinking like that. It's not going to happen. And also, it says a lot about so many people's thought processes because there's nothing wrong with there being someone on earth who's better than you. Nine out of ten, you probably know someone right now who's better than you. And multiple things don't rate. Treat yourself like that. You are amazing. You are fearfully and wonderfully made. You are good enough. It is a wonderful thing to know of other people who are doing well, because iron sharpens iron. You never really want to be the smartest person in the room. And then there's other people that just feel that they're not qualified enough to teach. That's the cool thing about digital products. You don't have to go to school. You don't have to be fancy. All you have to have is two things. Number one, a passion and willing. A passion and willingness. Willingness to help others. And number two, you just gotta have hands because somebody's got to type this stuff up and put it out there. I can give you all the game in the world, but it's up to you to take that chance. And let me just remind you of two parables that come to mind, because I know a lot of people. Like I say that Danny was really transparent and sharing. You know, she had those thoughts, she felt those things. But again, she was booked. She was busy. There comes a point in time where either you're booked and you cannot not take on anymore as a solopreneur, or it's the opposite. Maybe you have slow seasons and you just need something else to fill in those gaps so that you can earn extra income. And one of my favorite parables is from Matthew 25, verses 14:30. God blesses those who invest and multiply what he has given them. Hiding your gifts doesn't protect you, it limits you. And then the second line talks about the parable of the lamp, meaning that we are to light the world, and one lights a lamp just to hide it under a basket.
- [34:12]
Chef Schomburg
That's crazy.
- [34:13]
Dani
Like God has given you an amazing talent. You're really good at something. You have this light that's shining. Why limit yourself to just local when you could be global? That is the entire part of putting your knowledge out there and getting started with digital products. Your knowledge and experiences are meant to shine and they're meant to bless others. And you can't hoard your gifts. Y'all and y'all know this because y'all all know how I feel about faith. You would have never been given a gift if you couldn't profit and prosper from it. And so here's what I want you to take away from this. The sun is really big enough for us all. Success isn't a pie with limited slices. You can sell digital products and you can still run a thriving baking business. In fact, no one's ever saying to pick. I think that's one thing. People get mixed up too. Like I have to drop one to do the other. No, you do them all. When you go to the Baker for Business website, that is the first sentence that you see on my website. It says, I am committed to helping you create multiple streams of income. Multiple streams of income. Just like the parable says, I can do all things through Christ who strengthens me. And then eventually you can step away from one, peel back from another. But you'll never know how good you can be at stepping into the role of being a divine product seller. You'll never know how good it can be on the other side. When you do start sharing your recipes, your templates, your ebooks, or whatever it is that you decide if you don't get started. And so just think about that. Because it's not an either or choice. It's an expansion of what's possible for you. Why would you put limits on yourself when I know for a fact God has not put in any limits limits on you whatsoever. If this conversation resonated with you and you're ready to start leveraging your expertise to create passive income, my digital product community is where you need to be. Inside. You'll learn step by step how to package your knowledge, build your confidence, start selling with strategy. You'll get all the tools from not just me, but from other five and six figure baking entrepreneurs. You don't have to figure this out alone. There is a community of bakers just like you who are making it happen.
- [36:31]
Chef Schomburg
So if you're tired of watching from.
- [36:33]
Dani
The sidelines and you're ready to make your knowledge work for you, then join us today. You can find the link in the show notes or you can simply DM me on Instagram aaking for business and just say chef, can I have the link to join digital Product Community And I would love to send it your way. I pray this story inspired you and motivated you. I look forward to helping you earn money with your baking gift. Not just digitally, but in any particular way that we can do it legally. Y'all because we want to shake our cakes legally. I pray you guys have a blessed day. Thanks so much for tuning in. I love you guys all to the moon and back. Take care. Bye for now. And also if you enjoyed this episode, tag me on social media aking for business as well. I would love to give you a shout out and know that you're listening and share it with a friend right now. Send this episode to a friend and share so that you can encourage and inspire someone else. All right you guys, bye for now.