Success in aesthetics isn't just about technique, business strategy, or social media. According to Nina Traster, it starts with loving what you do.

In this episode of Behind the Needle, Mike sits down with Nina Traster, physician assistant and owner of iConcierge Med Spa in St. Petersburg, Florida, to discuss the role passion has played in her career. From working full-time in family medicine while building her aesthetics practice on nights and weekends to growing a thriving business of her own, Nina shares why genuine excitement for the work has been the driving force behind her success.

This episode is for anyone building a career, growing a business, or searching for work that energizes rather than drains them.

In this episode:

How Nina balanced family medicine and aesthetics while building her business from the ground up
The moment she decided to transition into aesthetics full-time
Why loving your work is one of the best defenses against burnout
The benefits of a patient-centered, concierge-style practice model
How she manages a high-volume schedule while maintaining quality patient care
The systems, preparation, and delegation strategies that keep her practice running smoothly
Why continuous education is essential in the rapidly evolving aesthetics industry
Her advice for new injectors looking to grow their skills and confidence
Why staying focused on your own patients and your own journey matters more than social media competition

Resources + Links

Work with Mike, learn more about social media and ads for your MedSpa: https://medspamediagroup.com/

Book with iConcierge: https://iconciergemedspa.com/

Follow

Mike LeMieux: https://www.instagram.com/mikelemieux/

MedSpa Media: https://www.instagram.com/medspa_media/

iConcierge Medspa: https://www.instagram.com/iconcierge_medspa/