EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.
100 episodes
The Missing Link in Omnichannel: How Authentic Brand Storytelling Drives Real Connection | Behind the Numbers
00:25:177/28/2025
Retail Media and Social are Changing Search Marketing | Behind the Numbers
00:23:387/25/2025
Amazon Prime Day 2025 Explained: Trends, Analysis and Insights from the 4-Day Event | Reimagining Retail
00:19:357/23/2025
TikTok and Instagram’s Push Into Living Rooms | Behind the Numbers
00:22:477/21/2025
Consumers Seek More Tactile Shopping Experiences | Behind the Numbers
00:19:577/18/2025
2025 Predictions Re-evaluated, Plus a Few New Ones | Reimagining Retail
00:33:577/16/2025
The Rise of Weight Loss Drugs: How They're Changing Bodies, Health, and Industry | Behind the Numbers
00:30:407/14/2025
AI Made Simple: How to Make AI Approachable and Avoid Costly Mistakes with Kathleen Perley of Rice University | Behind the Numbers
00:29:537/11/2025
Standing Out in the Men's Grooming Market with Every Man Jack | Reimagining Retail
00:28:337/9/2025
AI is Turning Bank Marketing Upside Down: What It Will Disrupt First, Second, and Then Third | The Banking & Payments Show