The capital-raising memo says: pitch harder, send the long intro email, and voilà, meetings.

Stacy Havener never got that memo.

She came into this industry as an English lit major who wanted to be a college professor. Finance was a means to an end, not the whole plan. She had no idea there was a "right" way to do capital raising.

So she just led with what she knew best, which was storytelling and creating human connection.

It wasn't until someone tapped her on the shoulder and said, "What are you doing? Because you keep raising money," that she realized what she was doing was different.

Different, and working.

She took her high school soccer coach's fund from $1M to $500M in two years. Then joined a firm at $17M and helped grow it to $5B in three.

In this Story Snack, she's breaking down exactly how and why the answer is never more volume, more cold emails, or more at-bats.

Listen in to learn:

Why "get more meetings" is the wrong goal if the meetings you’re getting aren't converting
How to use small, genuine "gives" to build trust before you ever ask for a meeting
Why give, give, give, ask beats pitch, pitch, pitch every time

This is Story Snacks, a bite-sized, jam-packed series for fund managers who are ready to master strategic storytelling in under 20 minutes a week.

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Ops shouldn’t be.
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