This week’s guest is Noah Tucker, founder and CEO of Social Snowball, an affiliate & referral marketing platform for eCommerce. Their modern and automated affiliate programs drive millions in revenue for over 2,000 leading brands such as Solawave, Obvi, and Javy Coffee.

Covered in the Episode:

Noah’s entrepreneurial journey and what sparked Noah to build Social Snowball, catered to DTC and eCommerce brands
The ‘murky’ world of affiliate marketing, and how its evolved over time to what Noah calls ‘modern affiliates’
The different types of Affiliates, from influencers, creators, customers and more
Turning customers into Affiliates
The power of owning your affiliate customer acquisition channel
Using performance incentives to drive effective affiliate partnerships
How to win with affiliate marketing, from discovery, content to affiliate agreements
The Do’s and Don’ts of building a revenue driving affiliate and referral program

It's an affiliate 101 master class on how to set up, scale and drive revenue for your brand through affiliate marketing.

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