In this episode of Biz/Dev, we talk with Jeff Seymour, CEO and Co-Founder of Softsellr, about what it actually takes to close and grow enterprise deals.

Jeff has spent years working inside complex sales environments, from Quantexa and TIBCO to now building Softsellr, and brings a clear perspective on how revenue really gets built.

We get into why most sales strategies break down in practice, how relationships actually drive deals forward, and what it takes to create consistency in long, multi-stakeholder sales cycles.

Along the way, we also talk about partner ecosystems, real account intel, and how buyers actually make decisions.

Softsellr Website

Jeff on LinkedIn

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David Baxter - CEO of Big Pixel

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The Podcast

David Baxter has been designing, building, and advising startups and businesses for over ten years. His passion, knowledge, and brutal honesty have helped dozens of companies get their start.

In Biz/Dev, David and award-winning Creative Director Gary Voigt talk about current events and how they affect the world of startups, entrepreneurship, software development, and culture.

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