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Myesha Moore
Foreign.
Podcast Announcer
Welcome to the Black Entrepreneur Experience podcast Inside the business buzz and brilliance of black entrepreneurs. Here is your host, Dr. Francis Arlene.
Dr. Frances Arlene
Quick note before we get into today's episode. If you're a small home health agency owner, you already know this. Most agencies don't fail because of census. They fail because of continuity and compliance gaps that don't show up until it's too late. I've been working directly with small agencies around continuity, planning, compliance, readiness and operational stability, especially owners who are wearing too many hats and don't have a real plan if key people, systems or processes break. This isn't coaching and it's not a course. It's hands on consulting to help you reduce risk and build something that can actually survive audits, turnover and growth. If that's you and you want to talk, you can find me@drfrancisrichards.com all right, let's get back to the show. What happens in Vegas goes all over the world on Black Entrepreneur experience, episode number 537. Thank you for joining us as we elevate the Black Entrepreneur experience by interviewing CEOs, thought leaders, innovative thinkers and black entrepreneurs across the globe. I'm your host, Dr. Frances Arlene. Are you ready for a story born from love, laughter and unforgettable meals? Meet Myesha Moore, the founder of St. Enzo, whose brand brings people together one table at a time. Welcome, Maisha.
Myesha Moore
Thank you. Thank you for having me. Really happy to be here today.
Dr. Frances Arlene
I'm admiring your backdrop and I want to ask you, I've given our audience such a brief bio. Why don't you fill in the blanks and share with our audience what you'd like them to know about you and your company?
Myesha Moore
Sure. Background here is definitely Saint Enzo. Yeah. So I myself and I come from the PR marketing world. I've worked with very top luxury brands. I've worked with companies that have been around for eons and help them just to kind of disrupt and get back into the market and gain a new demographic, if you will. My husband and I, which is my business partner, have decided to really pour all of that, his talent in tech and my talent with PR and marketing and really just pour it into Saint Enzo. Here we are, launched last summer and are just moving forward and out of
Dr. Frances Arlene
all the industries, why the wine industry or the spirit industry?
Myesha Moore
So I think when we really were this is the genesis of it comes from Armand and he really just saw an opening, if you will, or an opportunity. And that came from just a very tangible moment from us an authentic moment where I was going out for brunch. I was a new mom and I was able to get out finally and meet with my friends. And it was so exciting. And here when we got to brunch, everyone was really kind of just stuck at the drinks. And it just created this moment of, I don't want to say just, you know, but it just didn't meet the magic of the moment, if you will, of what I was hoping for. People were just like, oh, can we order a bottle? No, we can't. No one can agree. We're doing coffee, we're doing mimosas. Oh, champagne gives me headache. This, this, this. So there was just more complaints than there were. Just like, this is a joyous occasion. So when I came back from brunch and I told him about this, he's like, ah, I wonder if there's like a brunch wine, like a wine that you know. And so this really just kind of came about. He also definitely has background in working for high luxury. Just kind of. And I say high luxury price point, but just more so just the brand itself. In Singapore and in Asia, he dealt with wines in particular. I think there is some definitely things that come from there, that background. But yeah, this was born out of a very authentic moment of just seeing some white space and realizing there is a need for something new at the brunch table. And wine being more so centered around connection and not this very kind of older approach of do you know your grapes? Do you understand the tannins? Do you understand all of the markers that go into it? But more so, just like this is a feel good moment and definitely here to connect individuals, talk about the naming of the business.
Dr. Frances Arlene
Sure.
Myesha Moore
So Saint Enzo, again, coming from just like that PR marketing background, we went through a full strategy to develop the name. But just like that pares down to Saint being Lambrusco is actually BC before Christ, the grapes itself. So this has been around for a while. We just wanted to pay homage to that through Saint. And then we have Enzo. So, you know, when we were looking at just kind of the wine itself and how the brand was coming together, it was really a little masculine in itself. And it was a gift to women. Enzo being the traditional boy's name in Italy, like a very prominent name and also our second son's first name. I have to say I was just totally blown away by Enzo Ferrari's documentary. And so we named our second son Enzo.
Dr. Frances Arlene
Nice, Nice. Let's talk about the interception between being a mother, a business owner, and running a business in marriage. So it's really like love and entrepreneurial shit.
Myesha Moore
Sure. As you embark on something as a business with your partner. Right. That's always. Can be sometimes seen as like, oh God, what's going to happen? Are we going to just turn into a business couple? Is the love going to dwell? You know, so you go back and forth. But I will have to say this journey, although sometimes in the beginning maybe I was a little hesitant, but along this journey, I've really been excited. I'll say it's just been able to really bring out things in Armon that, you know, I wasn't privy to every single day. Seeing the way he thinks, the goals that we're setting, the wins that we're making, and even when we do have things that necessarily we have to work through, it's both of us putting our mind together and seeing the best of both of us in a different way. Right. Which ultimately brings us back to love. It ultimately brings us back to really true mutual respect for one another and a bond that I think we initially always had. But we're able to see it now in works. Right. We really bonded together over a lot of creative. He's a creative. I don't deem myself as creative, but through a lot of these works, I've noticed that I do definitely have some creative bone. But yeah, it's been, it's been really. And a lot of marriage counselors or therapists would say that have something that you're building together, have something that you're doing together. I don't care if you're just like doing, I don't know, building out the backyard with a new doghouse or like cold plunging together. Like finding something that you guys are doing together is very important. Being a mom on top of that, it really brings in the family, honestly, us naming Saint Enzo after our second born son. Our children are involved and just definitely not the tasting, of course, but they're involved in all of the aspects of just like color. I remember my other son, Astric, my older son, we were trying to figure out the foil color and he's really great with color. Like we've just noticed that as an early age. He just really understands color very well. And he was able to really get in there and tell us this foil is not actually matching the word. I think you guys need to move it around here. And so they're able to come on set with me when we're doing campaigns. They're able to sometimes have to come when I have to go to a restaurant and, you know, do certain tastings, and they're able to have grape juice, and they hear me talking, they see what their dad and I are building, and the goal is ultimately for them to either be inspired or, of course, want to take this over, talk about
Dr. Frances Arlene
raising capital to start the business.
Myesha Moore
So we are fully funded. We. This was. We didn't necessarily go out and raise capital. It was something that we knew that we were taking on 100%. We didn't want to dilute the business. So this was something that we reared up for. We made cuts in certain places personally and made sure that we were prepared to launch this wholeheartedly. Of course, later down the line, we definitely have plans to for building capital, but right now, we are fully 100% owned and 100% funded.
Dr. Frances Arlene
Excellent. I want you to have a monologue. I want you to name this person, living or not, and they've inspired you so much. Maisha, who is that person, and what are you saying to that person?
Myesha Moore
I would be talking to my grandma, Eloise Mayo. She was a mother of three daughters and lost her husband pretty early on. And the way that she just continued to forge through, she owned multiple homes, and she was just a very keen on ensuring that the girls, especially her girls, and then leading on to me, were seen, were heard, and were brought up to know that entrepreneurship is ownership, if you will, is important. And so I really just have always. I don't think I realized it, that I was being groomed, if you will, for that, but I just. Her foresight, her vision, and what she left is just a legacy, and I'm really grateful for her.
Dr. Frances Arlene
Thank you for that. Let's talk about your top three influencers, and what lessons did they teach you?
Myesha Moore
I'll have. Maybe it'll be a little bit of a mix, but one of my mentors really taught me early on that if you're gonna really put your name on it and go out there, go for the top 1%. And what, you know, that really resonated with me is that know your demographic, know who you're going after, and push there. I do not believe in marketing to everyone. I think that's incredibly hard, if you will. And it also just. You miss a lot of people. That was just something that's always stuck with me there. And then I would say, when dealing with, as far as Saint Enzo, there's been a lot of influence from chefs and definitely women. And so that. And I would say women that are in their, you know, like, 30, early 30s, mid-40s have really helped to shape this brand, have really helped. We have. We dove deep into just like conversations with them and just round table talks. And they have really helped us to understand what are the pitfalls of the industry, why some are drinking wine, some aren't. What they really are looking for now in a brand, especially a wine brand. And they have really helped to curate this moment that we're entering. Especially when I talked about connection, they really helped us to understand why connection is needed too. And when we're talking about convening brunch wine, all these things come together. And why aren't they top of mind? Why aren't they top of mind for most wine brands? Why is it organized always just about the grapes, the, you know, where, the region, the things that we all are excited to hear about. But what about the other lifestyle part of it?
Dr. Frances Arlene
And what is something that consumers don't know about the luxury wine industry that they should know?
Myesha Moore
I would say it's about what's. What's in the bottle. Honestly, I think when we talk about luxury, sometimes people just talk about it from a price point, but I don't think that we really talk about what's in the bottle. St. Enzo itself is 100% grass Barosa grape. That is extremely rare. And to me, as a purist, and which is why I would say also my partner, we're just purists at heart, this is something we can back and really get behind. And that's luxury. To me. That's something that is not diluted. It's not watered down. You're not getting any fillers, if you will. 100% of something is very rare nowadays. And so I think when people are thinking of luxury, they can think about it in many ways, but a lot of times, let's just think about what's actually in the bottle.
Dr. Frances Arlene
What is something you wish you knew before starting the brand?
Myesha Moore
I mean, I think, honestly is how new. I mean, how this industry is so new. For me, I don't come from a background of, like, understanding the wine industry or knowing the details around the wine. I'm actually just like learning how to ride a bike. That's what I tell people all over again. And that can some days be amazing because you make strides, you realize, and then at sometimes you're like, oh, okay, I've hit a wall, and how do I get over that wall? And so there are quite a few just challenges. But with strategy and with communication, I have to say, like, we really have been able to continue to make strides
Dr. Frances Arlene
all along the way, you talked about knowing your demographics. Who is your ideal client?
Myesha Moore
So our ideal client is definitely a female. I would say she can range between late 20s to mid-40s. And she's into fashion. She's into a functional day drinking something where she might have to get back to her kids. She may also have to get back to the office. She may be a lawyer that comes out for happy hour, has some Saint Enzo with a good friend, and is going back to the office late night with 11% alcohol content. She can do that. She also is conscious about what she's putting into her body, what she's putting on her body. She is a thought leader, and so that's really who we're targeting. If you look at a lot of our campaigns, if you look at a lot of our things, content that we're putting out there, it's definitely speaking to this woman.
Dr. Frances Arlene
That's awesome. What problem exists in the world today that you'd like to solve?
Myesha Moore
We are in some heavy times right now, Some very, very heavy times for all of us. And I think traveling internationally and coming back to America really sets a tone for you to just kind of have. Have an understanding of maybe where we're missing the mark here. I'd have to say just the American dream. Overall. I myself, as an entrepreneur who am pushing forth towards this American dream, know many others that are trying to too, who have come here from many other countries. And I think that that's what makes America beautiful as far as what we're seeing and what we're happening, what's happening. I just hope that we all don't normalize it and we find the strength to just keep coming together as a community, keep holding each other up in our moments that we need and showing up for one another.
Dr. Frances Arlene
Absolutely. When you talk about entrepreneurial ship, what was that pivotal moment when you knew that you were going to be an entrepreneur? You talked about your grandmother and how you didn't realize you were being groomed.
Myesha Moore
So.
Dr. Frances Arlene
So I assume you've had and you can share with the audience your corporate career, talk about that pivot and your day quit, sort of speak.
Myesha Moore
You know, when you think about entrepreneurial, you don't just. It does. It's not something that just kind of snaps and you just jump into it. There's many steps that go into it prior to that. When I think of my journey ending here, of coming to this moment, I have tried many different times to be an entrepreneur in some aspect, when I think about it, you know, in that sense. And so they weren't always successful. They weren't always for the long haul. I don't think that I always knew exactly how to get my footing and carry it all the way through. But I have to say, one thing that always rang true with me is that when I thought through something and I put it down and I tried it, it was ROI positive. And so that is kind of like where I really double down on. Right. And that moment came for me was I definitely was at my day job. I was probably being transitioned, I think, to a different account. And I remember saying to myself, I have this business here that is thriving. I'm getting traction at some point. I can't split myself anymore. I can't split myself to being a wife, a mom, and. And entrepreneur and working a 9 to 5. So how. Something's got to give. And I thought about my grandma, I thought about my mom. I thought about women that said, you better go for it. You better go for it. Now, you can always go back to the day job, but you can't always come back to this when you've got this type of momentum. You know, Armand and I talked about it at Greats, and he had told me this probably, you know, a year or two prior when we were just in concept mode, is that one of us is going to really have to make that jump and make that. That commitment. It just was timing, and it just. It also was a lot of faith. And just also looking at, like I said, we had made some cuts. We had really planned for this moment. And I will say to any entrepreneur, you can't always plan for all the pitfalls, but at least you can be a little bit more prepared, you know, and so set yourself up for success if you can and what you can do. And so for us, it was all about the upfront planning. And then the moment just came where I said, this is the moment that I need to strike. This is the moment I need to get out here and really move things forward.
Dr. Frances Arlene
Speaking of pitfalls, what is the biggest obstacle that you have overcome?
Myesha Moore
I think one of the biggest obstacles that I've overcome is to not worry about being traditional.
Dr. Frances Arlene
Okay.
Myesha Moore
And I say that because a lot of times you're trying to fit into an industry, you're trying to, like, be an alike, you're trying to think like them. And honestly, those are the things that make you unique. Those are the things that really help you step out. I can't tell you how many people have seen Saint Enzo and said, we've been waiting for something like this, we didn't know we needed that. And I always bring that back to. Sometimes it's about surprise and delight and sometimes. Sometimes consumers don't know what they need until they see it. And when you're trying to fit and be like everyone else, how are you creating that surprise and delight? How are you standing out amongst the rest?
Dr. Frances Arlene
What is something that you need that you don't have to move the needle forward?
Myesha Moore
I have a really solid team, and that's something. But, you know, we are looking at the team growing, so. But we have. I mean, honestly, I have to say we're in a place right now where I feel like we have everything that we need. I think what I would want is, of course, what everybody's looking for that's starting a business. More accounts, more customers, getting to spreading the word, more things like that. But as far as, like, what we need, we are really in a strong place. We're really positioned right now. We're touching a lot of niche sports. We're moving in different rooms, if you will, that are helping us to really talk to our target audience as well.
Dr. Frances Arlene
That's awesome. When you think about bringing a luxury brand to market and talk specifically to the consumers that are not aware, it's different from if you were bringing a leather bag, which you have an amazing. And I'd like you to talk about that, how that came about, the carrying case for your wine. But it's not like a dress or a product like that where you can just automatically release it, state to state. Talk about that.
Myesha Moore
Sure. So the wine, to your point, that is exactly it. I think the biggest. You know, one of the hurdles has been how do we get people to think about wine prior to going to a store? As you know, we are not in your local wine shops. We are online. Our. Most of our sales come from online. We are at. We're at a certain hotel, Le Mortage in Beverly Hills, and we're moving forward with a couple of other restaurants. But the main thing is getting the thinking. The thinking of, I am going to have a couple bottles at home. I'm gonna plan. And normally when you think of planning and thinking of moments, you think of the woman of the house, you think of women and their home. You know, we are the natural planner. Right. And so a lot of what comes with this is saying, okay, it's, you know, the middle of January. I'm just gonna order three bottles because I don't know if I'm gonna do a Galentine's. I don't know if I'm gonna head out in February to something, but I'm going to be prepared for the moment or I'm going to have people over. It's New Year's and people are still coming, popping by to see me, and I'm going to have something to meet that moment, a moment for connection. And so that has been really where. And also just there's education around Lambrusco. Lambrusco got a really bad rap in the 80s as being very sweet. And we are really pushing. We call it the OG it's the original version of Lambrusco. It's dry, it's. It has a nice hint of cherry on the back end. But you know, I'm getting people telling me like, I didn't even know reds could sparkle. You know, this is amazing, like just what we're getting. So we're introdu. We're reintroducing something which has been a lot of education. And then also we're helping people to rethink how they plan. Rethink how they plan for moments and of celebratory moments. And when you think about the bag and carrying the poor Saint Enzo is more than just a wine. You know, we are really thinking about our consumer and their connection moments and their fashion moments. And they're showing up in all of their glory. And so what better way than to have something that they can carry that really sets the tone? And so that was designed by Arman. He really went fully in. We went through various models and we really wanted the first to be a monochromatic, just seamless look, just very beautiful when you entered a room. And I've carried the bag, I've carried the bag with wine I've had people carry and they're just like, anytime I enter a room with this, people are like, what? What is that? You know, and on top of it, you can put your credit cards in there, you can put your cell phone in there. So it's very functional. You know, we don't just have this like beautiful thing that's not functional. But yeah, so there's, there's just these touchpoint moments where we're thinking about our consumer. And so we're not going to leave her empty handed. And if you're a gentleman looking to give something for a female, right. You can meet her where she is. And what better way to say, I've planned for you, I've thought about you. I'm showing up in these moments with love than with Saint Enzo and the bag. And floral. I always love a good floral Moment.
Dr. Frances Arlene
That is awesome. Maisha, if someone spent the whole day with you, with what is something they would learn about you that we don't know?
Myesha Moore
I think they would learn that. I am constantly thinking through. It's like a maze sometimes, but I'm constantly thinking through. I am always reflecting, pushing boundaries. They'll hear me on phone calls, and a lot of times, I can't just accept what was being said. I want to really get to the meat of it. I want to really, like, think through this with the person. They'll understand that, like, my creativity also pushes boundaries. It's pushing boundaries to decide to do a holiday campaign, a. A New Year's campaign, and followed up by a Valentine's campaign is really that out of the box thinking. And so they'll understand that, like, my day to day is to drum up what is my girl thinking about? What is my demographic? What is she looking for? What is she like? What does she want? I am obsessing about her. I am literally obsessing about her. And through that, I'm able to chime into these moments. I hope that, you know, if you spent the day with me, you would realize, number one, I talk to myself a lot because I'm talking through a lot of solution. I'm solution oriented. So I'm thinking through a lot of things. I'm also doubling down on budget data. You know, I'm looking at social media data, so they'll realize I have both sides of the brain, which I do think you need when you're running a business.
Dr. Frances Arlene
Looking back, what are you most proud of about Myesha?
Myesha Moore
I'm most proud of my journey. I'm most proud of the unconventional kind of moves that I've had to take. I left the healthcare industry to come to the marketing industry. And so I'm really proud of myself for not being boxed in, for honoring what's where I am, and for always being open to learn, learning.
Dr. Frances Arlene
Looking forward, what do you hope to accomplish in the next year and the next five years?
Myesha Moore
In the next year, I definitely have some just strong standing goals for Saint Enzo. Of course, we're looking to build out just like, an ambassador program. We're really looking to charter and create some real strong moments with cricket, which is a sport that's hitting America, if you will. So I think there's just some, like, definitely some things we're moving towards that we're looking to, like, hit numerically, of course, with Saint Enzo. And then when you think of the next five years, it's just that this is just the precipice, if you will, like the beginning of what we're trying to do. I think our overarching is to possibly, you know, come out with another wine, maybe a Bianco, you know, something really go into the fashion industry. I think we're definitely. There's a whole shift that you might see. Not a shift, but like a movement that you might see us head towards. And so, yeah, I think over the next five years you'll. You'll just see us grow. You won't see us just only grow where. With where we're where you can purchase, if you will, but grow as a brand, but grow as a community. That's what I mean by growth.
Dr. Frances Arlene
And what is your personal zone of genius?
Myesha Moore
My personal zone of genius is communication. I've been known to be able to enter a room and can tell who I need to talk to, who's really here for this moment, who's the one I need to convince. So they call that reading the room. And I'm able to read the room really well.
Dr. Frances Arlene
And what keeps you going? What inspires you to continue moving forward?
Myesha Moore
Purpose and my family. There's nothing like having purpose and understanding that we all have it and we all can tap into what we're here and our purpose. And I've been given something that is purposeful and meaningful and that's what keeps me pushing through. And of course, just every day, looking at your family and knowing that like there's something I want to hand down to them, there's something that I want them to, I want to imprint on them. I have to get up every day and show that.
Dr. Frances Arlene
Let's say you lost everything and you had to rebuild in the next 30 days. What industry and why?
Myesha Moore
I think I would go and rely on my. I would get a marketing job for sure. I would get a PR marketing job. It's what I execute and know. Well, it's my background. And it probably would be somewhere in sports, nil kind of things like that.
Dr. Frances Arlene
Absolutely. What is something I want you to talk specifically to the audience and what is something you want them to know about Saint Enzo, the industry and specifically that they don't know?
Myesha Moore
I think the main thing that I really want people to take away from St. Enzo is that this is not your mass produced wine. These are thoughtful people behind the brand. This is a curated, small batched wine that you can get your hands on. And so I really think that people sometimes look at things and they think that there's just an unlimited supply. We are not that there isn't an unlimited supply of this. I would just urge people that are looking for a moment of beauty, a moment of connection, a moment to really be able to say, like, I've got my hands on something that was really thought through and made for me. That is what Saint Enzo is about. That's what we're bringing to your table. And that's why it's the choice.
Dr. Frances Arlene
Poor Maisha. Talk to a younger you. What advice would you give to a younger Maisha?
Myesha Moore
Action kills anxiety. Just keep. Keep at it.
Dr. Frances Arlene
I like that. If you conducted this interview, what is the one question you would have asked yourself? I want you to ask the question and answer it.
Myesha Moore
Well, that's a good one. Usually I would ask myself about the labeling, about the beauty of the label. And I say that because a lot of times it gets a moment when you open up the bag. People are like, oh my God, this label is so gorgeous. But it speaks to our out of the box thinking of us working with a designer that actually is a fashion designer is Domo Wells, who's from D.C. and she was able to really kind of come in and get the ethos of St. Enzo and put that to a label to print. And so through and through, when we think about our consumer, I just really want them to know that they were thought about even in these small moments, in these small detail moments. We went and got a woman that was really thoughtful and curated this bottle for you.
Dr. Frances Arlene
I love that there are so many brands and businesses that are dominating. Talk about a brand or a business that's dominating that you admire and why.
Myesha Moore
But I'd have to say going back to that kind of like moment is the wnba. I think they're doing a very good job of not just focusing on the basketball. I think they're doing a really strong job of just creating moments for people to experiential moments versus just come to the game. It's really important that they did that because they. They basically took the data point of like, okay, people are not coming to the game to see the actual game because they going to the NBA game. But what can we do to create these experiential moments that are adjacent game adjacent. And so they're starting with just like even the fashion show runways when you have people like Domo, people, you know, other women who are coming in and designing for these moments. So this is just like exactly kind of when you think of St. Enzo, when I tie it back to what we're doing, we're not. It's wine. Definitely Wine is the moment, Wine is of the choice. But like when you think of the bag, when you think of the other things that we'll be producing, this is how you build a community outside of just one vertical, if you will. This is how you continue to bring new people and new eyeballs to your brand.
Dr. Frances Arlene
I love that. And I can really hear your passion for something. A big takeaway for me in the interview and thank you so much for joining us. I've done a lot of business classes, but when you hear what you're saying, the passion about really knowing your market, really knowing your client. And I think a lot of times as small business owners or business owners, we don't like to use the term as small, but you hear that a great deal. But I think what Maisha, what I'm hearing is you've really focused in on when you said, I'm obsessing over my client and every moment and you hear, do you really know your client? And so it's almost like when you think about actors and actresses and if they're doing a story about Billie Holiday and they say they embody the spirit of that person. And that's what I'm hearing you say. So it has been amazing to hear the passion and for you to say that you have come from the healthcare industry into a whole new industry. But it lets you know or for me, I sense it's your lane and you are very passionate. So thank you for that.
Myesha Moore
Thank you.
Dr. Frances Arlene
We come to the part of our interview, it's called the rapid round of fun. I'm going to ask you a series of questions and I'd like you to give me very quick answers. If there's something you desire not to answer, feel free to say pass. Are you ready for the rapid round of fun?
Myesha Moore
I'm ready.
Dr. Frances Arlene
What is your favorite comfort food?
Myesha Moore
Potato chips.
Dr. Frances Arlene
The last movie you saw, I just
Myesha Moore
watched on Netflix, the Cowboys. I don't even know the exact name of it, but it was all about the cowboys. It was like a case study on and it was amazing.
Dr. Frances Arlene
Was it a business related about the Cowboys, the team, or was it.
Myesha Moore
Yes, it was. It had to do with the owner and the coaches and how he was just doing these like, I mean, unprecedented things. And at the time people thought he was absolutely crazy. But sometimes that's, you know, you've got to shake things up that way.
Dr. Frances Arlene
Yeah, I like that. I'm gonna find that.
Myesha Moore
Yes. You relax.
Dr. Frances Arlene
Doing what?
Myesha Moore
Drinking St. Enzo. Honestly. With a book on the couch.
Dr. Frances Arlene
Love it. Your favorite singer or rapper?
Myesha Moore
My favorite singer. I'm just a Mariah Carey girl. I really still she still just does it for me.
Dr. Frances Arlene
Mariah Carey, your favorite dance song?
Myesha Moore
My favorite dance song is somebody that you used to know what food you
Dr. Frances Arlene
eat every week, no matter what.
Myesha Moore
Garbanzo beans. I'm just like, I put them in salads, I put them in soups. Garbanzo beans.
Dr. Frances Arlene
Work out or hit the couch.
Myesha Moore
A workout. Workout, girly. I have to work out.
Dr. Frances Arlene
Awesome. Maisha Moore, thank you so much for joining us on Black Entrepreneur Experience podcast. Before we let you go, share with our audience the best way for them to connect with you, to do business with you and leave all your social media handles.
Myesha Moore
Okay. You can find us on Drink Saint Enzo on Instagram and we connect the rest through that way you can DM us, message us. We're definitely very chatty there. And if you'd like to order some wine, it's saintenzo.com and we ship directly to your door. All states.
Dr. Frances Arlene
Thank you. That's a wrap.
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Thank you for listening and subscribing to Black Entrepreneur Experience. We would love for you to leave a review and rating on itunes and share with your friends. For show notes and more episodes, go to www.beepodcast.com. join us next Wednesday. And remember, green is the new black, so keep your bank accounts and your business in the black.
Release Date: February 25, 2026
Host: Dr. Frances A. Ince (“Chief Encouraging Officer”)
Guest: Myisha Moore, Founder of Saint Enzo
In this episode, Dr. Frances Ince sits down with Myisha Moore, the dynamic founder of Saint Enzo, a modern, Black-owned luxury Lambrusco brand. Myisha shares her entrepreneurial journey, discusses the intersection of family, love, and business, and explores how Saint Enzo is redefining what it means to celebrate and connect over wine. The conversation touches on the intentional design of her brand, the value of community, challenges in the wine industry, and Myisha’s passion for elevating the experience of her target audience—modern, fashion-forward women.
The episode is inspiring, insightful, and filled with actionable wisdom for aspiring Black entrepreneurs.
Biggest Obstacle:
Key Learning:
“Action kills anxiety. Just keep at it.” —Advice to younger self (31:13)
Pivotal Moment:
Zone of Genius:
What Drives Her:
For more inspiration and wisdom from Myisha Moore and other trailblazing Black entrepreneurs, subscribe to Black Entrepreneur Experience and visit beepodcast.com.