Podcast Summary: Carolyn Tisch Blodgett Talks Player Salaries, Women's Sports
Podcast: Bloomberg Talks
Host: Bloomberg (Multiple contributors in this episode)
Episode Date: January 14, 2026
Episode Overview
This episode features a lively discussion with Carolyn Tisch Blodgett, Governor and Lead Owner of NWSL’s Gotham FC and CEO of Next3 Ventures, alongside Bloomberg News sports reporter Vanessa Domo. The conversation explores the rapidly changing landscape of women’s sports—rising player salaries, strategic investments, competition from European clubs, and the critical importance of star athletes in business growth. The hosts dive into how new ownership and a surge in investment are shaping the future of the NWSL, and what it takes to retain top talent without overspending.
Key Discussion Points and Insights
1. Women’s Sports Investments & Competition
- Shift in Investment:
- Two years ago, almost all sports investments were directed toward men’s teams, but with new ownership in leagues like the NWSL, WNBA, etc., the environment is changing.
- Quote: "When we came in, 99% of investments in sports went to the men's teams... You're starting to see a real shift." — Carolyn Tisch Blodgett [01:23]
- Competition Is Healthy:
- The emergence of European teams as competitors is seen not as a crisis but as a natural phase in the global development of women’s soccer.
- Quote: "Competition is good... we're competing for global talent in a global game. This is kind of the natural evolution." — Carolyn Tisch Blodgett [02:44]
2. Retaining Talent Amid Rising Salaries
- Player Movement:
- While star players sometimes leave for Europe (for higher salaries and legacy clubs like Chelsea), there’s also movement in the opposite direction, with athletes returning to play in the U.S.
- Quote: "You’ll also see players coming back... we've had players go play in Europe and then come back." — Carolyn Tisch Blodgett [02:15]
- Non-Financial Incentives:
- Gotham FC focuses on investing in their competitive advantages: renowned coaching, top-tier medical care, mental health resources, and personal player development.
- Quote: "We probably have arguably the best medical director in women's soccer... If you want to get better, Gotham is the best place to go." — Carolyn Tisch Blodgett [02:54–03:59]
3. The Power of Star Athletes
- Driving Viewership With Stars:
- Big-name players are fundamental for attracting casual fans and growing the sport’s visibility.
- Quote: "I'm a big believer that stars drive viewership, and stars drive particularly a casual fan." — Carolyn Tisch Blodgett [04:39]
- Brand Building:
- Drawing on her Peloton marketing experience, Blodgett emphasized supporting both established and emerging stars to elevate their profiles and bring more attention to the team and league.
- Quote: "That was really our model—help these instructors turn into stars. That's something we've brought to Gotham." — Carolyn Tisch Blodgett [04:39]
4. Growth of the Business and New Ownership
- Skyrocketing Franchise Values:
- Discussing NWSL expansion: Arthur Blank (Atlanta Falcons) paid $165 million for a new team—reflecting exponential growth from 2019’s $2 million fee.
- Quote: "From 2019, from $2 million expansion fee to $165 million... What's the next step?" — Vanessa Domo [06:01]
- Stability and Long-Term Vision:
- New owners bring deep sports experience and are committed to sustainable, long-term growth rather than quick returns.
- Quote: "The conversations at the board are about how are we going to grow sustainably... not about how can I make a quick dollar and sell it." — Carolyn Tisch Blodgett [06:59]
5. Future Investments and Grassroots Sports
- Focus on Emerging Leagues:
- Blodgett’s venture arm is looking at volleyball, sailing, and especially youth sports leagues that foster grassroots development.
- Quote: "We're very focused on youth sports and who are the leagues that are really building up grassroots sports from the ground up." — Carolyn Tisch Blodgett [08:11]
Memorable Quotes & Moments (with Timestamps)
- "Rising tides lift all boats... I don't think our league would be as successful if there weren't other leagues that were competing for talent." — Carolyn Tisch Blodgett [01:23]
- "If you zoom in, it feels like, oh my God, the sky is falling. Everybody's leaving for Europe. [But] this is the natural evolution." — Carolyn Tisch Blodgett [02:44]
- "Our general manager... has put together an incredible roster... we've won two championships in the last three years." — Carolyn Tisch Blodgett [02:54]
- "Stars drive viewership, and stars drive particularly a casual fan... That brings the U.S. women's National Team fans to Gotham." — Carolyn Tisch Blodgett [04:39–05:24]
- "From $2 million expansion fee to $165 million... What's the next step? How does that keep going?" — Vanessa Domo [06:01]
- "This is a group of owners that want to be there and want to invest in its future." — Carolyn Tisch Blodgett [07:15]
- "We're continuing to look at emerging leagues, look at emerging sports... focused on youth sports." — Carolyn Tisch Blodgett [08:11]
Timestamps of Important Segments
- [01:23] – Investments in women’s sports shift & competitive landscape
- [02:15–02:44] – Player movement to and from Europe: challenge or opportunity?
- [02:54–03:59] – Gotham FC’s strategy for talent retention
- [04:39–05:24] – The impact of stars and building brand equity
- [06:01–06:59] – Explosion in franchise values, the role of new ownership
- [08:11] – Venture investment outlook: volleyball, sailing, and youth sports
Tone & Style
The conversation is enthusiastic, quick-paced, and forward-looking—reflective of leaders actively shaping the future of women’s sports rather than simply reacting to industry trends. The focus is pragmatic but optimistic, celebrating growth while directly addressing challenges like player retention and rising costs.
Takeaway
This episode is a must-listen for anyone interested in the business of sports, particularly as it relates to women’s leagues undergoing rapid transformation. Blodgett and the panelists provide unique insider perspectives on how strategic investment, thoughtful retention strategies, and the cultivation of star talent are laying the groundwork for a more visible, valuable, and sustainable women's sports industry.
