
In this week's Weekly Presentation Coaching episode we meet Nichole a dog trainer from OR!
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Sam Foreign, welcome back to BNI and the Power of One. Back with our weekly presentation coaching. This is where we review your submitted weekly presentations. You can submit yours@bnipower of1.com today we are hearing from Nicole Myers Youngquist out of Albany, Oregon. And let me open up the weekly presentation here, here so we have. It says hello Tim. I belong to Albany Business Builders, BNI chapter located in the beautiful Willamet Valley of Oregon. I hold the dog trainer seat. Our chapter members get 45 seconds for their weekly presentation. Okay, so Nicole, I'm going to pull up my timer here just so we both have it. And here we go. Hi, I'm Nicole with Zumi's Dog Social club and training your rewards based force free dog trainer. Let's have a serious conversation. Imagine learning through fear. That's what happens with shock prong or choke collars. They inflict pain, damaging trust and leaving dogs emotionally scarred. Who in your contact sphere uses these collars on their dogs? I want to connect with them. I'd love to chat, hear their perspective and offer a demo of alternative equipment. No pressure, just a conversation. Let's set up a one to one. Our dogs deserve to learn with confidence. Strengthen, strengthening our bond. Choose kindness, not pain for a truly happy furry family member. Okay, So I went 38 seconds and we're missing a few parts. So I would number one right out of the gate I would change one word so I would say, hi, I'm Nicole with Zumi's Dog Social club and training a rewards based force free dog trainer. Not your again, nitpicking a little bit. But we want to get rid of the use and yours as much as possible. The who in your contact sphere is way too broad of a area. You might as well say anyone. Do you know anyone? Do you know someone? Do you know anybody? Do you know somebody? Which gets us no one and nobody because we're, we're literally asking our members to go prospecting for us. And in saying contacts here isn't any more specific than any of those words really as well. And contact sphere isn't really what you're looking for. That's not the right terminology. So just for everybody, contact spheres are the professions that are looking for the same types of referrals that you're looking for. That means, you know, I might not even know the people in there in my contact sphere, et cetera. So you really want to be very specific and paint a very specific picture of somebody. I want to talk to your brother who trained who has dogs. I want to talk to your sister who has dogs. I want to talk to your best friend who has dogs. Paint a very specific picture of somebody. They will fill in blanks, right? I don't have a brother who has one, but my friend does. They'll start doing that for you. When you say contacts here is, I mean, my friends are nowhere near my contact sphere, so you got to change that up. You also want to teach people what to be looking for when they're at their friend's house. That would tell me, hey, maybe they're using an inappropriate type of training, or maybe they're not training, or maybe they're in the midst of training. So all three of those can be different weekly presentations with different triggers on what to be looking for, what to be listening for, that kind of stuff. It could be somebody who's got a new dog and they're trying to train them and they're complaining about how hard the dog is to train, or they're complaining about a mess the dog is making, or they're complaining about something else with the dog. It could be whatever you, you, you will have probably a long list of all those, but that's what you want to get into. And so you can usually tie it into a little bit of a story. It doesn't have to be like a full. Let me tell you a story. But you can kind of like almost like you're painting a picture. You're. You're telling a story of somebody who just got a dog. They're struggling with training. They're having this issue. They're trying this thing, and now I see that, and now what? So that's the third piece that's missing. As you went from. Who in your contact spheres uses these calls on the dogs? I want to connect with them. I'd love to chat, hear this. Well, how do I make that connection? How do I actually bring you up in a way to do that? Because I'm probably not going to go, hey, I see you're using this choke collar. That's really bad. You need to talk to my friend. That's probably not how that conversation is going to go. I'm not going to be comfortable doing that. And so then it doesn't happen. Right? So, okay, I see my friend, he's got a new dog. He looks like he's using a choke collar. What do I ask them? Hey, I notice you're using this type of thing. How's it working? How's training going? Have you seen any resentment from the dog? Whatever. You'll be Able to come up with a lot of better questions and everything else, but I need a conversation starter here. Hey, what have you been trying? How's it been going? I got a friend of mine who has a lot of success helping is a dog trainer. Would you be open to an introduction? They might have different options, those kind of things. So again, for everybody, we're trying to train everybody on three things. Who am I looking for? Which you didn't really hit. You kind of did in the sense of you want somebody who's using like a choke collar, but you didn't really paint a picture exactly who you're looking for. Used a very vague term of context series, which I think is just a misuse of that term for what you really want. We didn't really teach what to look for or listen for. I mean, again, we could argue like, well, I said show callers, but it's like, even then, like, what does that look like? How would I know they're using one? What situation might I be in where I'm going to see them use one that's really painting that picture? And then we didn't give them okay what to say. You just said, well, I want to connect with them. Well, again, how do I do that? How do I do that in a way that's comfortable for me, somewhat natural, but also very effective? If you don't teach me how to get into a conversation about you, I'm not going to be as effective if. If effective at all in doing so. So we need to hit all three of those things, and I don't think we really hit all three of those things. You still have time. It was short, but it does need to be reworked a little bit. And so I appreciate you sending it in, Nicole, and hopefully this is helpful and I would love to see you rework it and submit it again so that we can see and continue to work through it as well. And as for everybody else who submit theirs, thank you. We are getting to them and appreciate everybody who, if you're thinking about it, do so. The best way to learn if yours is being effective is to hear it, hear it out loud, hear some feedback, see where you can make it even more effective for you. Because this is the skill set we're using each week at our BNI meeting. The more effective we are at it, the more results we're going to get. As always, comments, etc. Reviews, leave them, Apple podcasts, Spotify, however you're finding, appreciate you all. Sam.
Summary of Podcast Episode: BNI 849: Weekly Presentation Coaching 143 - Nichole Myers-Youngquist - Dog Trainer
Release Date: August 15, 2025
Host: Tim Roberts
Podcast: BNI & The Power of One
In episode 849 of the BNI & The Power of One podcast, host Tim Roberts delves into the intricacies of crafting effective weekly presentations within the BNI network. This episode features coaching for Nicole Myers-Youngquist, a dedicated dog trainer from Albany, Oregon. The focus is on enhancing Nicole's 45-second presentation to maximize its impact and generate increased referrals.
Nicole began her presentation by introducing herself and her business:
"Hi, I'm Nicole with Zumi's Dog Social Club and training your rewards-based force-free dog trainer. Let's have a serious conversation. Imagine learning through fear. That's what happens with shock prong or choke collars. They inflict pain, damaging trust and leaving dogs emotionally scarred. Who in your contact sphere uses these collars on their dogs? I want to connect with them. I'd love to chat, hear their perspective and offer a demo of alternative equipment. No pressure, just a conversation. Let's set up a one-to-one. Our dogs deserve to learn with confidence. Strengthen, strengthening our bond. Choose kindness, not pain for a truly happy furry family member."
(Duration: 38 seconds)
Tim Roberts provided comprehensive feedback aimed at refining Nicole's presentation for greater effectiveness. Here's a breakdown of the key points discussed:
Avoiding Vague Terminology:
Tim emphasized the importance of replacing broad terms like "contact sphere" with more specific language. He suggested Nicole use phrases such as "anyone," "someone," or "anybody" to make her request clearer.
"Do you know anyone? Do you know someone? Do you know anybody?"
(Timestamp: 03:15)
Defining the Target Audience:
Instead of a general approach, Tim recommended that Nicole paint a vivid picture of her ideal referral partner. For example:
"I want to talk to your brother who has trained dogs. I want to talk to your sister who has dogs. I want to talk to your best friend who has dogs."
(Timestamp: 04:45)
Incorporating Stories:
Tim advised Nicole to weave short narratives into her presentation. This technique helps in illustrating the problems her services solve, making the pitch more relatable.
"You can almost like you're painting a picture. You're telling a story of somebody who just got a dog. They're struggling with training. They're having this issue. They're trying this thing, and now I see that, and now what?"
(Timestamp: 07:30)
Facilitating Natural Dialogues:
To ensure smooth conversations, Tim suggested Nicole include specific questions or prompts that her referrals could use when approaching potential clients.
"Hey, I notice you're using this type of thing. How's it working? How's training going? Have you seen any resentment from the dog?"
(Timestamp: 09:20)
Introducing Alternatives Gracefully:
Instead of directly criticizing other training methods, Tim encouraged Nicole to offer introductions in a non-confrontational manner.
"I got a friend of mine who has a lot of success helping as a dog trainer. Would you be open to an introduction?"
(Timestamp: 10:05)
Teaching Members What to Look For:
Tim highlighted the need for Nicole to educate her BNI members on identifying signs that dog owners might be using inappropriate training methods. This empowers members to make informed referrals.
"What have you been trying? How's it been going?"
(Timestamp: 11:40)
Tim Roberts concluded the episode by encouraging Nicole to rework her presentation incorporating the provided feedback. He emphasized the importance of continual practice and refinement in mastering the art of effective presentations within the BNI framework. Additionally, Tim thanked all members who submitted their presentations, highlighting the value of peer feedback in achieving greater business success.
"The more effective we are at it, the more results we're going to get."
(Timestamp: 14:50)
This episode serves as a valuable resource for BNI members aiming to elevate their presentation skills, ultimately fostering stronger business relationships and increased referrals through the power of one.