Podcast Summary: BNI & The Power of One
Episode: BNI 880: Weekly Presentation Coaching 152 - Tim Knifton - Lead Generation
Host: Tim Roberts
Date: February 20, 2026
Overview
In this episode of BNI & The Power of One, host Tim Roberts returns to the weekly presentation coaching format, reviewing and coaching a recent member presentation from Tim Knifton of the BNI Las Vegas Power Partners chapter. The key focus is on refining member presentations to maximize referral generation, with practical tips and actionable feedback.
Key Discussion Points & Insights
Return to Weekly Presentation Coaching
- Tim Roberts announces the podcast’s return to coaching segments after a busy period (“It's been a minute but excited to be back as always.” [00:04]).
- Mentions organizational updates, such as new franchises and a new general manager, freeing up more time for content.
- Call to listeners to submit their 30-second presentations for review, reinforcing community involvement.
Tim Knifton’s Weekly Presentation Review
- Sample Presentation by Tim Knifton:
- Clearly states his name, company, and target referral (“I am Tim with RSVP Las Vegas. I'm looking for an introduction to the general manager of a Toyota dealership such as DW Toyota of Las Vegas, Scott Redden.” [01:00])
- Offers a conversational scenario to guide referrals (“The next time you're out golfing with Scott, ask him how is business? When he says his sales are doing okay due to the circumstances, then say I understand. Are you looking for a new way to make your business better through lead generation?” [01:15])
- Provides a clear referral ask: connect Scott with Tim if interested.
Tim Roberts’ Feedback and Analysis
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Positive Aspects:
- Specific and descriptive about the ideal referral target.
- Quote: "You were very specific in who you're looking for and you did a very good job of describing the end user." [01:50]
- Enables other members to think of similar prospects, not just the named individual.
- Strong scenario/trigger language to recognize opportunities.
- Quote: "The next time you're out golfing with Scott, ask him how is business? That's great. Lead in." [02:07]
- Specific and descriptive about the ideal referral target.
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Suggested Improvements:
- The current script feels somewhat unnatural; the referral language could be more conversational and comfortable.
- Quote: "Are you looking for a new way to do business through lead generation? I would give them another question." [02:41]
- Should include questions about what the prospect is currently doing for lead generation and frame the next step as an open, low-pressure offer for a connection.
- Quote: "Ask him, what is he currently doing for lead generation? And in that answer, ask him, would he be open to meeting somebody who might be able to help him with that?" [02:52]
- Emphasizes the importance of natural conversation that members can easily replicate.
- The current script feels somewhat unnatural; the referral language could be more conversational and comfortable.
Structure of an Effective Weekly Presentation
Tim recaps his “Who, How, What” formula:
- Who are you looking for?
- How to identify them?
- What should the member say/do next?
- Tim commends Tim Knifton for mostly nailing these points, but encourages fine-tuning to make the “what to say” more accessible.
Reflections on Presentation Length and Chapter Size
- Tim notes that with 44 members, 30-second presentations may be limiting to effective communication.
- Quote: “I do believe at 44 members, you guys shouldn't be at 30 seconds. And being at 30 seconds is probably hurting every member in the chapter with that.” [03:28]
Notable Quotes & Memorable Moments
- “The three parts to an effective weekly presentation are who, how, what? Who are you looking for, what you hit, how do we identify them, what you're doing?” — Tim Roberts [02:18]
- “The more language we give them that is not comfortable, the less likely they're going to do it.” — Tim Roberts [02:57]
- “I don't think yours is terrible by any means at all. I think you've got the structure here. You've got a few more seconds to add in, you know, that little piece.” — Tim Roberts [03:13]
- “Great start, Tim. Thank you for listening. I hope the tip is helpful. I hope it's helpful for all of us when we're thinking about our weekly presentations.” — Tim Roberts [03:33]
Timeline of Important Segments
- [00:00] — Episode Introduction; Tim discusses recent changes and context for return to weekly coaching
- [01:00] — Tim Knifton’s 30-second weekly presentation (played and transcribed)
- [01:50] — Positive feedback: specificity and trigger phrases praised
- [02:41] — Constructive criticism: making referral language more conversational and member-friendly
- [03:28] — Commentary on chapter size and presentation timing
- [03:33] — Closing remarks and call to action for listeners
Summary
This episode highlights the value of making BNI weekly presentations clear, targeted, and above all, comfortable for members to deliver in their own voice. Tim Roberts provides a live coaching example, offering praise for specificity but urging a shift toward more natural dialogue to increase success in generating referrals. Listeners are reminded of the “Who, How, What” structure, and encouraged to submit their own presentations for future episodes.
