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Welcome back to BNI in the Power of One. Back with another weekly presentation coaching episode reviewing submitted weekly presentations. You can submit yours bnipowerofone.com and as always, you know the design of these is to help make them more effective and I hope they're helping you when you're thinking of your own, even if you don't want to submit it. But you can help yourself even more by submitting and help others as well. All right, today we are hearing from Mary Owens. She is in Boca Raton, Florida. Says hi, I'm Mary Owens. I'm a clinical social worker and a member of B and I Business Exchange in Boca Raton. I help people who are going through major life transitions, those who feel stuck, overwhelmed or unsure of their next step steps. Been a member for about four months now. I apologize. This is was submitted a while ago too, so she's been a member longer now, but hopefully four months. Have learned a lot from your podcast, especially the weekly presentation coaching. I'm still figuring out the best way to describe my clients challenges in everyday language. Terms that are clear and relatable, but still specific enough that people recognize it when they see it. It's a challenge for a lot of us and I would say definitely in social work, probably even more. I also fall into the hard to refer category and sometimes get stuck on how to guide members in making referrals to me. Looking for feedback on any tips you might have? We have 45 seconds. Okay, so let's take out the stopwatch, let's see what you submitted and we'll go from there. 45 seconds. Again, you and I will do this at different speeds, but it gives us a point of reference. So here we go. Good morning. I'm Mary Owens, the counselor for our chapter. A client recently lost her mom to Alzheimer's. At first she felt relief. Relief that her mom was no longer suffering. Relief that the exhaust, the exhausting chapter of caregiving had ended. Then the guilt set in. What kind of daughter feels this way? She asked. I helped her see that mixed emotions are a normal part to grief. Together we work through them and she found some peace My ask when a friend who's lost a parent says, I'm overwhelmed and confused. Say, losing a parent is tough when you have a have you thought about getting support if you're open to it? I know someone who's helped a lot of people in your situation. Mary Owens Bringing Calm and clarity to Life's transitions All right, so in 42 seconds, I think it's really good to be honest with you. I do agree in the sense that you are in a quote, unquote, hard to refer to. That does not mean impossible. That does not mean like networking is not what you should be doing or that BNI is a bad fit. What it means is you're in it. You're in a profession that requires more complexity, more comfort, because it is a difficult category. Not difficult as in difficult to identify, difficult in terms of conversation, comfort, bringing it up, that kind of stuff. Similar to life insurance. But yours is probably even another level because it is just. It's not a transactional thing, right? It's not a, hey, I need a painter. I know a painter. You can get this done or I'm in need of this service and those are easier. Quote, unquote. So yours is going to take more time. I hope you're still with it. And it's going to take just consistency and patience on your part. But I think your weekly presentation is pretty good in the sense of it's simple enough. It's not getting into you. You do not want to get into, like how you do these things and, you know, the number of times you meet with them or what you discuss in them or the types of questions you're going to ask during the you really just want to identify and teach people that these feelings are real out there, people are suffering. You might need to teach them on what else somebody might be doing that isn't obvious. I think the I'm overwhelmed and confused falls on the more obvious end of the spectrum. I would still do this weekly presentation. I'm not saying you shouldn't have done that, but because your weekly presentation is pretty good. I'm just trying to give some advice on what else you need to think about in other approaches. What are the not so obvious triggers? You know, you had a friend who lost a parent that they had been caring for and you've realized you haven't heard from them in a while or you realize the last time you saw them they sounded like this or they said something like this. That might not be super obvious to an untrained professional, that is a sign of not just, not just grief, but you know, the level where they might need some help with the grief could also be, you know, you probably got a list of people who are not even dealing with this story of the mom has passed from Alzheimer's and she's having some mixed feelings around the relief factor of that. But what about people who have parents they're currently taken care of with Alzheimer's? Those kind of things. So I think you did a really good job. I do. There's not much I would pick out of this to say that you should have done differently. Even the. Even though what to say is, is not complicated, it's something anybody can do. So I would stick with this, but I would, my advice would be to really spend some time thinking about all those different lowest common denominators and triggers and spend some time making sure you're, you're training them on the, the not obvious ones, the not, you know, almost an ask for help type of ones. But beyond that, I think I would keep doing what you're doing. You're going to, you're going to get way more just like every member. This is true for all of us. But you'll get way more value out of your one to ones. Those are going to be hyper important for you as they are for everybody. But even more so because again it's getting into that conversation around like what does grief look like? What does it sound like? What is somebody struggling with some other thing look like and sound like, you know, that again, we might not be picking up on because we're just not trained or, and we don't see, you know, like we don't see our friends every day necessarily. Right. So we can easily chalk it up to oh, they were just having a bad day. And I'll give you just the case in point on that. In bni, this was years ago now, but we had a really good friend of mine who is a fellow executive director who just made the ultimate mistake, right. And, and ended up taking his own life. I had saw, I saw him a couple months prior to that and I had made the comment, I was like, oh, you just had a really bad day. He wasn't like himself and I didn't know that it was so much more than that. So, you know, there's probably a lot of opportunity for you to help a lot of people because it's such a common thing and you got a network around you. But you're gonna have to teach those people how to, how to identify that maybe it wasn't just a bad day or a bad moment might be a sign of something else. And how do they tiptoe, for lack of a better term, into the conversation to potentially bring you up? Yeah, so that'd be my feedback. I think you did a really good job with this one though, and I would, I would follow the same process that you went through with this as you're coming up with those. So you hit the who, you, you hit the how, the you know, and you hit the what to say. I think you did a great job. Keep doing what you're doing and hopefully it is making an impact. And for everybody else, hopefully this was helpful. As always. If it is, leave a comment, let me know, Share it with a fellow member. If we can help our members become better at their weekly presentation, everybody will succeed. If your members are better at their weekly presentations, you will find them more referrals. It'll make you better at finding them referrals and vice versa. So with that, have a great day.
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In this episode, Tim Roberts offers coaching and feedback on a submitted weekly presentation by Mary Owens, a clinical social worker and BNI member from Boca Raton, Florida. The focus is on how members—especially those in professions difficult to refer, like social work—can craft more effective, relatable weekly presentations to increase referrals and educate their chapter members on how to spot and refer people in need.
“It's not a transactional thing, right? It's not, 'Hey, I need a painter.' ... Yours is going to take more time…”
— Tim Roberts [02:50]
“My ask: When a friend who's lost a parent says, 'I'm overwhelmed and confused,' say, 'Losing a parent is tough. Have you thought about getting support? ... Mary Owens—bringing calm and clarity to life's transitions.'”
— Mary Owens (quoted by Tim Roberts) [03:25]
“What are the not so obvious triggers? ... That might not be super obvious to an untrained professional, that is a sign of not just grief, but ... the level where they might need some help.”
— Tim Roberts [05:09]
“You'll get way more value out of your one-to-ones. Those are going to be hyper important for you ... because ... what does grief look like, what does it sound like?”
— Tim Roberts [06:30]
“He wasn't like himself, and I didn't know that it was so much more than that.”
— Tim Roberts (relating a personal experience) [07:58]
Summary composed in the language and supportive, practical tone of Tim Roberts and the BNI & The Power of One podcast.