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Pipe Klee announces the opening of the Urban Dirt Co Design Studio in Sherman, Texas. We examine the opportunities in serving the garden needs of homeowners private schools, and chefs while connecting the dots of gardening misconceptions.

TIMESTAMPS: 00:00 Intro 00:50 Why opening a design center as an extension of Urban Dirt Co 03:23 Homeowner gardens and the disconnect to market gardening for a living 07:02 Microgreens, market gardens, culinary gardens: delivery needs density 08:43 Real Estate & urban expansion speculation 10:57 Property investments need to generate income 12:55 Design center class room 16:56 The scale of home gardens 22:42 Buying pro products for home gardeners 24:51 Purchasing property 28:71 How to get people behind your ideas and earn support 34:42 Experiencing different gardens and budgets 40:34 The experience to say NO to shiny objects and false opportunities 41:32 Private school garden opportunities 42:14 Soft opening beta tests 43:37 Implementing hospitality into agritourism