Feeling excited about AI but also kind of overwhelmed? Same. In this episode I'm taking the hysteria down a notch and sharing exactly how I'm using AI in my business right now — in the most non-techy way I can manage.

I walk you through four practical pillars: Insights, Efficiencies, Automations, and Innovation — with real examples from my own business, including how a two-week SEO project started bringing in more organic leads and what I'm building inside Amplify that could change how clients get results.

This one's for you if you've been wanting to start with AI but don't know where to begin.

In this episode:

Why Claude is winning over ChatGPT for me right now
How I used AI to find the biggest gaps in my business across all my platforms
The grunt work that used to weigh on me that AI is now handling
The automation I'm building to turn one video into a full content suite
What innovation actually looks like in a coaching business

Links + Resources:

Grab the free Claude Brand Builders Guide
Ready to amplify your personal brand and get seen as the expert you are? Learn more about working with me inside Amplify → https://www.suzchadwick.com/amplify

442. 4 Simple way to start using AI in your small business (non technie edition)