“Accountability is really what ties a commitment to a result.” Today, Leila (@LeilaHormozi) discusses the definition of accountability and the role of leaders in fostering a culture of accountability. She also talks about the importance of setting expectations, measuring performance, and providing feedback, while highlighting the negative consequences of low accountability on various aspects of business.

Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.

Timestamps:

(2:08) - Accountability: CEO disseminates, not delegates

(6:51) - Signs of low accountability: complaints, no follow-through, unfinished projects

(10:15) - Accountability ties commitment to results

(14:18) - Two types of accountability: tactical and developmental

(18:41) - Avoiding accountability leads to firing, not coaching

(20:45) - Accountability formula: expectations + measurement x feedback

(25:18) - Feedback methods: meetings, one-on-ones, surveys, exercises, recognition

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