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This is your complete guide to posting one time per day on Instagram without burning out through the magical tool that is known as batching. Now, today's episode is not just going to be about batching content. It's going to be about the five key strategies that I use to post consistently without burning out. Now, I'm sure you've heard it before, consistency is king. But what does that even mean? Well, on Instagram, the more you post, the more you grow. And when I say post as in the more you post or post one per day, I'm talking about feed posts. Stories have a completely different purpose. And if you want a full video on how to boost your story views, I posted that just last week. So go ahead and go back and watch that video if you haven't already. And also if you haven't already, don't forget to hit that subscribe button because we're super close to 100,000 subscribers and I always forget to ask, but I did a good job. Go Brock. I actually remembered to ask you at the beginning of today's episode. But back to what we were talking about. The more you post, the more you grow. There is a direct correlation on Instagram between the frequency in which you post to your feed and the amount of growth that you see every single month. So. So how much should you post once a day? Twice a day? Once a week? Once a month? The more you post, the more you grow. At the time of recording this, I have posted consecutively for the last 1,792 days and most of those days I've posted more than once. And in fact I have been accelerating my posting rate over the last two years from twice a day to three times a day to now over five times per day. And no, I am not a full time content creator. I am a business owner first and foremost and I'm someone who very much values my free time and my priorities. I'm not one of these hustle culture bros who's making posts at 3am most days. I don't even start working until around 11am and by 5pm I am absolutely done working because my dogs need to go for a walk. The vast majority of my time is spent running the actual insta clubhub business and I only create posts every couple days at most. Sometimes I'll even go a week or even up to two or three weeks without creating a single post for Instagram. So yes, I know a thing or two about getting consistent on Instagram. And so my first tip to help you get consistent on Instagram and achieve your 1 post per day goal is to remember that slow and steady wins the race. While it can be tempting to hear that people like me post five times a day, or Jamie Brindle, who I interviewed a few weeks ago, is posting 12 times a day, I instead want you to focus on what you can sustain. Now, when I say what you can sustain, I want you to literally look at how many times have you posted in the last 90 days. That will give you a good snapshot of what you have realistically been able to sustain. And part of this tip is also recognizing that you cannot compare what you can sustain to what anyone else can sustain. And because that's just going to lead to unrealistic expectations, burnout and frustrations. The reality is we all have different capabilities, resources, energy levels. Some of us have a team, some of us are solo entrepreneurs, some of us have really big goals and we want to hit a million followers this year. Some of us are just trying to hit a thousand followers this year. So whatever that number is for you, that's fine, but we're not just going to stick with that number. We're going to challenge ourselves to post a little bit more. Now, of course, when I say that, that probably conjures up images of hustle culture and grind mentality into your mind. I am not here to tell you that if you want to post more on Instagram, you just need to work hard, stay up later, sacrifice your family, your friends, your hobbies, and just make more posts for Instagram. Instead, what I'm here to do is to show you how to work smarter, not harder, so that you can challenge yourself to push yourself outside of your comfort zone. Because in life and in Instagram, that's where growth comes from. But we're going to work smarter. We're going to use automations, we're going to use systems in order to increase our output without having to drastically change the input. The second thing that you can do to get consistent on Instagram is to FEC perfection. And I hope you understand what I'm saying right now. But I want you to stop over analyzing every post you make. Stop trying to make every post a touchdown, slam dunk, home run, perfect, A plus post. Instead, your goal should be to have the post posted. And ultimately, we have to all admit to ourselves that we don't really know whether a post is good or not until we've posted it. Let me ask you this. Have you ever made a post that you thought was going to go viral? You thought it was Going to crush. You thought it was going to do super well and then you posted it and it flopped and it failed. Right? And then let me also ask you this. Have you ever made a post that you just kind of whipped up, you didn't think much of, you posted without much planning, and it ended up doing well, doing better than the average, maybe even going viral? Yeah, me too. That happens all the time. And that's because we are all horrible judges of our own content. Not to get too scientific or philosophical or psychological on you, but basically our ego gets too close to these posts. We are too in love with the post to be able to judge them fairly. And so ultimately, the only true way to judge your post is to post it and then see how it performs. But if you ask 99% of business owners and content creators, they will tell you that their best performing posts are the posts that not cost the most to make, had the highest production value, had the most time spent editing, had the most time scripting and revising. In ChatGPT, they were instead the posts that were the most raw, the most real, the most imperfect, and the most authentic. One of my hot takes is that burnout on social media doesn't come from posting too much. It comes from overthinking, overanalyzing, and stressing out over a post until the point that you either give up and you're like, okay, I'm just going to post it, or you're like, finally, I got it perfect. But then either way, you post it and it flops and it fails, and it's that negative feedback loop that is really draining for content creators. And over time, that is what leads to burnout. Burnout doesn't come from just posting too much. Because if I told you that all you had to do to grow on Instagram was literally post any random photo from your camera roll every single day. You could do that without much energy or effort. It wouldn't take you very much time. And also your expectations would probably be really low. And so that wouldn't burn you out. So as someone who does this for a living, who has coached some of the biggest influencers in the world and works with Fortune 500 companies, I give you permission to post things that are not perfect, to post things that are just good enough. One of the quotes that my mom told me when I went off to college was that C's get degrees. And I think you can apply that to your content as well. You don't have to make an A plus post, you have to make a C level post good enough and then you can learn from there, you can grow from there, and, and ultimately you don't really know if it's going to be a C, a B, an A or an F before you press post. But with that being said, let's get into strategy number three for posting every single day, and that is batching your content. Now, within this step I actually have eight sub steps that I'm going to walk you through. So the batching isn't just a vague definition of create posts in bulk and post them later, but there's actually a systematic approach that you can use over and over again in order to create a lot of content in a short amount of time. Before we even get into the first step of batching, something that I don't necessarily do myself myself, but that I know has been very helpful for many of our Insta ClubHub members, is number one, actually scheduling the time that you're going to be batching. This is especially helpful if you're someone who has a very jam packed calendar. I think this is going to be super helpful if you are a parent or someone who doesn't necessarily always have 100% control over their schedule. Basically, treat content creation in social media like a meeting, treat it like any other part of your business, treat it like a workout class, sign up for a specific time slot or add it to your calendar that, hey, on Tuesdays from 1:30 to 3pm you are going to be batching your content. Now personally, I have a little bit more freedom baked into my schedule, so I can be a little bit more flexible as to when I create content and I can create content more. So on the days where I'm feeling inspired, where I'm looking good, where I have the energy and I feel like I'm going to have the on camera charisma and that's what works for me. But if you're someone who just needs to put it on the calendar or it won't get done, definitely do that. And then the second tip before we actually get into the steps of batching is to get an accountability partner. Again, that's something that I don't necessarily have myself. And not to toot my own horn and make myself sound cool, but I have the discipline that if I say I'm going to post every single day, well then yeah, I'm going to make sure that I post every single day. But I recognize that for some people that might be tougher. For some people it might be easier if you just find someone, maybe it's a loved one, a friend, a spouse, a colleague, someone in a local entrepreneurship group who can hold you accountable. Regardless of how I feel or what personally works for me, I know it's absolutely true that we are more likely to skip out on, cheat and lie to ourselves than we are to do that to someone else. So finding an accountability partner can be super helpful if you are just getting started in creating the habit of being consistent on Instagram. Step number one of the batching process is you need to get ideas. Before we can make a bunch of posts all at once, we need to have ideas as to what we are going to make. One of my favorite ways to get inspiration and to get ideas is from other people. Now of course you could get ideas and inspiration from other people in your niche, but I think that that often creates an echo chamber or a parrot situation where every single person who is a fitness coach is posting just like everyone else who is a fitness coach and no one is really standing out. So instead, one of my favorite things to do is to look at other niches. For example, I love looking at the fitness niche. I love watching snowboarding content. I love watching what creative real estate agents are doing to sell houses and taking little bits out of those reels. Taking inspiration from that content and applying it to my own. I also love seeing popular trends or video formats and thinking, how could I apply these to my own niche? How could I put my own unique spin on it? The easiest way to collect these ideas would be in a saved collection on Instagram. Just hit that bookmark button and then you can create individual collections for individual post types. You could have an entire big collection with just every possible post that you want to recreate. You can really customize your saved folders, however, works best for you. But there's actually a better way that you can save posts on Instagram and make it so that they're easier to access and easier to use when it's actually time to batch. I learned about the system from Steve Miller, so shout out to him. But essentially what you're going to be doing is sending your posts to yourself and then you're going to use a ManyChat automation to automatically take the post that you have sent to yourself and add it to a Google sheet. This is definitely a little bit more advanced, so if you're brand new to ManyChat or if you've never used DM automation at all, you can probably just fast forward through this part. But essentially the trigger for this automation is that I'm going to receive A message containing HTTP. Because of course, if you are sending an Instagram post to yourself, that post has a link that begins with HTTP. Then you are going to set up two actions. One is a user field so that the latest response includes the last text input. This basically just tells the automation that, hey, whatever the last message that I received is, whatever the last piece of text is, which in this case will be the link to a post, I want you to note that. And then I also want you being the DM automation, to note the date and time that this action occurred. So the date and time that the post was received. Then you add a condition so that it's only if the Instagram username is your username. If you don't add this condition, then anytime anyone, friends, family or anyone at all sends you a post on Instagram any, it will run this automation. So just set it up so that the contact matches all of the following conditions and then set it so that it's the Instagram username. You can do that by going to system fields, scrolling down to Instagram and then tapping on the button that says Instagram username. And then you just type in your own username and then it will give you a green circle for what will happen if this is true and what will happen if the contact does not match this name. Of course, if the contact does not match this name, that means that it was a post sent to you, not by yourself, and so you could have it do nothing or I have it add a tag that it's not going to run the save bot. If it is green, as in yes, it was you sending a post to yourself, then you have it run an action which would be inserting a row into this Google Sheet. Now you do have to create this Google sheet prior to creating this automation, or else the automation won't have any Google sheet to reference, right? It won't have anywhere to send the link. So you just set up a blank document, name it whatever you want, add a date column and a link column and then come back to ManyChat and press insert row. It will ask you for the name of the spreadsheet, the worksheet, if you have multiple sheets within the spreadsheet, and then you can set it so that the date column is referencing the date and time which we previously set up and the link column is referencing the latest response or the most recent message that you have sent yourself. And then I set it up for ManyChat to automatically say got it saved. Just so that I know that the automation took place and it actually ran correctly. So now anytime I send myself a link, it will automatically be saved to this Google sheet and I won't have to open Instagram and potentially get distracted or potentially fall into a doom scrolling pit of despair. Instead, I can reference all of my saved posts right here. Once you have your list of ideas, the second step in my batching process is to create a list of repeatable formats. Now this is something that I've talked about in a past episode of Build you'd Tribe, but essentially these are templates, if you will, or formats for your reels that you can do over and over and over again. Maybe from that list of content that you just saved, you're going to recognize some repeatable formats in there. Maybe you have already created some repeatable formats on your own Instagram without realizing it. But if neither of those things are true, here are three repeatable formats that I have personally used that you can absolutely steal and use as your own repeatable format. The first one is what I call my trophy reel. Essentially I just filmed a video of myself holding up my hands and then I added an emoji of a trophy. You could also film a video of yourself and just literally hold up a trophy if you happen to have one handy. But then you save the video with no text. What this allows you to do is in the future, possibly even every single month, you can take that video and just change who the award is being presented to. So in my case, I will say this award is presented to anyone who didn't use X trending audio. This award is presented to anyone who didn't buy followers in 2025. This award is presented to anyone who didn't cuss out Adam Mosseri if you're a real estate agent, you could say this award is presented to the client who didn't schedule an open house during the Super Bowl. If you were a fitness coach, you could say something like this award is presented to anyone who actually tracked their macros every day this week. The second repeatable format of mine that you are welcome to steal is the how every generation does something real. I have a couple different versions. I have how different generations post on stories, how different generations post on Halloween, how different generations post on Christmas. And almost every single time I do one of these, it goes viral. Essentially all you have to do to use this for yourself is apply how different generations and then finish the sentence with something that relates to your niche. So if you are in the mental health niche, you could say how different generations deal with anxiety if you were a dog trainer, you could say how different generations teach sit and you could even repeat that format with every single trick that a dog could learn. And then the third and final repeatable format. I'm not going to claim this one is mine, but you are welcome to seal it Is the dude with a sign or dudette with a sign approach. Basically just grab a piece of cardboard, write some sort of message, some sort of hot take, some sort of unpopular opinion, some sort of quote or story or quick tip or something that you have noticed about the world that relates to your niche. Take a picture of yourself holding it up. Pro tip. Make sure that you're not holding it up in your living room. Make sure that you're actually like standing on the street. Even better, if you're clearly in a crowded area like New York or LA or any other big city, hold up that sign, take a picture and or a video of yourself and then you can repeat that every single month by simply having a different message on the sign. Are you ready to take your business marketing to the next level? Meet Brevo, the all in one marketing and CRM platform built to connect you with your customers, boost engagement and grow your business smarter. 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Just head to www.brevo.com tribe and take your marketing further with Brevo and Aura for the last few years I've been using Notion to basically organize my entire life. It's so much more than just a to do list app, it's truly a one stop shop for organizing any area of your life or business. And it's not just great at organization, it's also great at automations as well. There's so many complex things that you can do and build. That can happen automatically and instantly within Notion. And now for the first time, they are introducing Notion AI agents. The new Notion custom agents will allow you to automatically perform advanced tasks without you even having to lift a finger. For example, I built a Notion custom agent that automatically pulls the link to any reel that I have posted and then it pulls out the text that I say or the text on the screen in the first few seconds of the reel. Basically, it pulls out my hook and then it's able to look at how that post performed and compare it to the hook, which allows me to see which hooks are actually working so that I can reuse them and tweak them for future reels. Notion is an AI powered connect, connected workspace for teams. Notion brings all of your notes, docs and projects into one space that just works. It's seamless, flexible, powerful, and with AI built in, you spend less time switching between different apps and tools and more time creating great work. Now, with Notion's custom agents, busy work that used to take hours or, let's be honest, didn't really get done at all, runs itself. The easiest way to think about the difference between a custom agent and normal AI is that normal AI requires you as the human to prompt it. But custom agents work for you 247 behind the scenes without you having to lift a finger. But don't just take my word for it. Notion is used by more than half of Fortune 500 companies and some of the fastest growing companies in the world, like OpenAI, the company behind ChatGPT. Try custom agents now at notion.com byt that's all lowercase. Notion. N O-T-I-O-N.com byt to try custom agents today. And when you use my link, you're supporting our show again. Notion.com byt as someone who cooks about 95% of their meals at home. And no, that's not an exaggeration. Usually the only meal that Tay and I eat out each week is our Sushi Saturday. What we eat, what we prepare, it matters a lot to us. And that's why I'm so excited to introduce you to our newest sponsor, HelloFresh. HelloFresh allows you to choose between more than 100 recipes every single week, including cuisines from all around the world and bigger portions that satisfy everyone. Over 35 of those weekly recipes are high protein recipes, which fires me up. And it allows me to feel great because I know that I'm eating wholesome ingredients like sustainably sourced seafood and 100% antibiotic and hormone free chicken. And of course most important of all is how it tastes. And let me tell you, it actually tastes really good. This helps me be a better business owner because I'm able to eat meals that taste good and help me feel satisfied. I don't have to spend as much time thinking or prepping each meal and I can make sure that I'm hitting my protein goals in the process. Go to hellofresh.com byt10fm to get 10 free meals plus a free Zwilling knife which is a $144.99 value on your third box. This offer is only valid while supplies last. Free meals applied at discount on your first box for new subscribers only and varies by plan Some other repeatable formats that I like to use are a video of myself crying. Again, I saved a video of myself crying without any text on it and I just change up the text to change what is making me cry. Another repeatable format that I use is celebrity quotes about Instagram, so you could find celebrity quotes that relate to your niche. Basically, coming up with your own list of repeatable formats will make content creation easier because then not every single reel has to be like a long, high production value talking head reel. Nor does it have to be something that you start from scratch and reinvent the wheel every single time with. Instead, you can take some of these existing videos, some existing B roll, or an existing format that you've already done, and just swap out the text or change one minor thing about the video and boom, you have a fresh piece of content for the next week or the next month. Once I have my list of reels that have inspired me that I want to in some way recreate or emulate, and I have my list of repeatable formats, I organize those all into one master spreadsheet. This is also when I'll write down and include any fresh ideas. Like if I have something that is purely from my brain, without any outside inspiration or any outside previous posts that I'm drawing ideas from, I will add those ideas to this sheet as well at this time. Then Also part of this step is don't just put everything in one master spreadsheet. I add two columns, one column for the difficulty level of the post. And when I say difficulty, basically I estimate how hard will it be to make this? Is this something where I'm going to have to include multiple people and it's going to be a lot of editing and a lot of production, it's going to be a whole skit or is this Something that I'm just going to have to change the text on an existing video and then the other column is just for what type of post is this? Is it a carousel? Is it a reel? Is it an infographic? Is it a meme? Is it a B roll reel? Is it a photo? What kind of post is it? I find that helpful to know. For me personally, those first three steps in this process are things that I'm kind of always doing. I'm constantly on the hunt as I'm scrolling for inspiring reels. I'm constantly getting inspiration from TV shows and books that I'm watching. So I'm always kind of collecting post ideas and that's what works for me. Maybe you need to have a specific dedicated time where you're going to be looking for ideas and scrolling for inspiration. If that works for you, knock your socks off. But for me, I kind of let inspiration come to me whenever it comes. Step number four is something that I do specifically set aside time for and that I don't just kind of do willy nilly, and that is the actual script writing or the outlining or the planning of what each post is going to be. So far in step one and step two, we're primarily getting loose ideas, inspirations, topics for posts, general formats, but we're not necessarily writing out the entire script just yet. We're not necessarily fully planning out every word that's going to be said. That is instead what this step is for. Step four is for that planning process. This is also when I will start to use ChatGPT or the Brockbot to get a little bit of AI assistance in my post writing. I like to use generative text based AI to make my posts more concise, easier to understand, or just simpler. Step number five is to actually film the content. And when I say film the content, that's all we're doing in this step. People oftentimes have a tendency to film a video, edit a video, film a video, edit video, write the caption, and they're doing all of these different steps. And when you do multiple steps at a time, you are less productive because every time you switch tasks you have the opportunity to get distracted and your brain just has to change what it's focused on. If instead you just focus on filming, filming, filming, then you're going to be able to get a lot more done during that filming session. Personally, during my recording sessions, I like to start with the easy stuff first. There are some people I know who start with the harder videos, the ones that take a little bit more time, energy or effort, because then they know, hey, at least I got that big thing off my to do list and I'm done with it. But the way I look at it is whether it's a big thing that took a lot of work, a high production value reel, or it was something that was very, very simple and easy to make, either way, it's equal to one post. And so if I can do 12 easy posts in the time that I would have done one really hard post, 12 is greater than 1. And just because that 1 is higher production value or took more time doesn't necessarily mean it's going to do better. So again, I start by focusing on the easy stuff first. What I like to call the low hanging fruit. The one thing that I find super helpful when I'm filming, besides just filming, is I track what I have filmed. Because sometimes I can get on a roll and suddenly I'm having ideas flow out and I'm saying things that I'm coming up with content on the fly that wasn't even scripted or planned. And then I get to the end of the day and I'm like, whoa, I have these 14 files. Is this 14 unique videos? What did I record today? What needs to be uploaded, what needs to be sent here or there? And so as you go, whether you're tracking it in a spreadsheet or even just in your notes app on your phone, or heck, even just writing it on a piece of paper, try to write down every single individual post that you have filmed. So when you get to the end of the day or when you get to the next few steps in the process, you have an idea as to what you just made. When I'm filming something like let's say trending audio or a viral format that a lot of other people have made, I will just record myself lip syncing the audio or acting out whatever I'm supposed to be acting out in this video. But I won't worry about the text on the screen yet. I won't worry about what is it going to say, how is it going to relate to my niche, how am I going to take this viral sound bite from the office and make it applicable to Instagram hashtags? I don't worry about any of that yet. I just film myself as the actor. I just film myself doing whatever I'm supposed to be doing for that particular trend. If I'm doing a talking head reel, one of my favorite things to do is to record individual sentences or individual clauses one at a time. So Rather than trying to speak for 60 seconds straight and remember my whole script or like glance down at my notes while I'm talking, I will just say one sentence and then I'll pause and then I'll say my second sentence and then I'll pause, I'll check my notes, I'll refresh myself on what I need to know, and then I'll say my third sentence and then I'll pause. Or sometimes I'll even just say half a sentence at a time. I'll say these individual independent clauses, pausing between each one so that my energy can stay high, I can stay as concise as I wanted to be, and I can stick to the script without having to memorize the script. Then, once you are completely done filming because you're losing your voice or the kids got home or you got to go to your next thing, I want you to upload every single file to some sort of cloud based storage system. Whether you use Google Drive or Dropbox or some other software, I do not care. But you need to be storing your content somewhere. Please stop saving it in your camera roll. Even if you filmed a bunch of videos on your phone and they're in your camera roll, send them to your computer via airdrop or whatever you got to do and upload them all to a cloud based storage system. This way you have all of that footage backed up and saved somewhere and once it's in something like Google Drive or Dropbox, you can put it in folders within folders within folders, you can label it, you can add notes and it makes the searching for this content and finding it in the future so much easier. You no longer have to scroll through your camera roll and find oh yeah, what was that video about? And watch it for a few seconds to remind yourself, no, you already have it labeled, you have notes and you have it all categorized and organized so that you can easily find it in the future. This is where the whole track while you film thing really pays off because then you can just easily label everything before you even upload it. That way it's categorized and easy to find once it's in there. This is also the step where you could share your footage with an editor or with your team if you happen to have one. Now I do want to say for my first four or five years of being a full time social media expert, a business owner content creator, I was creating and editing all of my posts and admittedly yes, there's a little bit of ego involved. There's a little bit of, well, I know how to edit. I like editing. No one's going to be able to edit the way I like. Or I was thinking, I don't really want to pay someone X number of dollars per reel. I'll just do it myself. And it will save time. But in reality, it won't save time because a professional editor is going to be able to edit way faster than you or I ever could. And not paying an editor is not going to be saving you money. It's actually going to be costing you money. Because the hours that you're spending editing your videos could be spent on other more productive tasks. Things that only you could do, things that are within your zone of genius, or even things like spending time with your family and friends, enjoying your hobbies, or just living your life. So now, yes, I do have an editor for my talking head reels. If it's a trending audio reel that's seven seconds long, I don't need a professional editor to edit that. But if I'm doing a talking head reel, if I'm doing a vlog style reel, if I'm doing a day in the Life reel, if I'm doing a tutorial reel, basically any reel that has multiple scenes, multiple cuts, and it has dynamic editing, I'm passing that off to my full time editor. For those things that aren't being passed off to my full time editor, I will set aside another time in the future to edit all of my content. For most people I find that the mindset that you have to be in to be on camera and to film things is different than the mindset that you have to be in to actually be in edit mode. And so again, like I said earlier, don't try to do both at the same time, but definitely set aside a time or schedule a time window where you are going to edit all of these videos that you just filmed. Three quick tips that I have for you for your editing process. Number one, my favorite new AI tool is Gling AI. No, they're not sponsoring this episode, but Gling AI can automatically edit your videos for you and it works super, super well. In fact, the rough edit of the podcast that you're watching was edited with Cling AI, so definitely check that out. Super helpful. The second thing is edit on Capcut desktop. If I am editing my own talking head video for whatever reason, or really editing anything that isn't just an in Instagram 7 second trending audio, I will use the Cap Cut desktop app because I find it's much easier to use and much faster than Capcut Mobile or Edits Mobile or any other mobile editing app for that matter. And then the final thing that I will say is that when I'm editing, I cut based off of the sound, and that makes the editing process much faster. This is something that is not possible in the Edits app, unfortunately. Adam. Adam Mozeri, if you're watching this, please consider adding wavelengths and audios to the Edits app. It would make editing much more efficient. But essentially, I'll put a little tutorial on the screen right now, when I am editing my videos in Capcut, instead of watching the entire video and pausing and cutting at certain moments, I just go straight to where I see the wave files or the audio kind of spike up, and I know that's the beginning of my sentence, and then I go to the end of that sentence, and if I see multiple little spikes in a row, well, then I know that, oh, I probably made a mistake at some point in that sentence. And so I was just starting over. So I can go right to the last take. I know that my last take was the best take. I cut out everything before, I cut out everything after. And I know that that was my one good take that I'm going to save. The final step. Step number eight in my batching process is to upload, schedule, and write captions. Now, when I say upload and schedule, my favorite tool for doing this is Metricool. Metricool is what I use to schedule about 90% of my posts. So I will upload everything to Metricool. I will then add a caption, which, by the way, let me say most captions are overdone. Most captions are too long, they're overwritten, they're too wordy, they're too lengthy. And most people ain't reading them anyways. So, sure, there will be a few posts here or there where I will have to write out a longer caption. But for most of my posts, my captions are very simple. There may be one to two sentences just kind of restating what the post was about and or including a call to action so that people are more likely to engage. So that, in a nutshell, is my entire batching process. And that is something that I do up to twice a week, but realistically, more like once a week or even once every other week. But that is not all that I'm doing to stay consistent on Instagram. My fourth strategy for staying consistent on Instagram also involves Metricool, and that's duplicating every single post that I just made. So when you finish the batching process, you're likely going to have most, if not all of those posts be evergreen. What I mean by that is that they make sense today, they're going to make sense three months from now, and they would have made sense three months ago. There are exceptions to this. Like for example, if I post a Grinch meme around Christmas time, that would not be evergreen. That's very much tied to a season. But if you have content that is evergreen content where it wouldn't matter if someone watches it in March or if they watch it in June, duplicate it, create a copy of that post. Some scheduling tools make this easier than other I like metrical because I can literally just press the duplicate button and then schedule that post to be posted again at least 60 days from now, preferably 90 days or more, but at a minimum 60 days in the future. And then you can repeat this process a third time and a fourth time, and you can continue repeating this process. That way, when you're batching content, you didn't just make 12 posts, you made 24 or 36 posts, because all 12 of those original posts that you just made are going to be directly re uploaded a second, third or fourth time. And this brings us to my fifth and final tip for staying consistent on Instagram, which is what I like to call upcycling. Upcycling is my fancy name for the strategy where you basically take any post that you have already posted or already created and you either re upload it as we were just describing, or you slightly recreate it. People need to hear things over and over and over again. And so just because you talked about a topic, just because you told a story, just because you gave a tip once, doesn't mean that it stuck with people, let alone maybe even reach them every single day. I hear from so many business owners, nobody is seeing what I post. And I also hear from so many of those same business owners I can't re upload that. Everyone already saw my post. No they didn't. Most people did not see your post, and the very few who did, they do not remember. At most, it's 1% of your viewers who are going to remember your post 90 days later. The reality is they've seen tens of thousands, if not hundreds of thousands of posts between the first time you uploaded it and the second time you uploaded it. So don't flatter yourself. They don't remember. And if it was that good, if it was that educational, that valuable, that entertaining, they wouldn't mind seeing it again. So for every single post you make, as long as it's evergreen, I want you to schedule it to be posted three times and try to create three different variations of it where you take the same idea, the same story, the same topic, the same tips. And you may be presented in a different format. Maybe one is a B roll reel with a long caption. Maybe one is a carousel. Maybe one is a talking head reel where you just are reading the caption that you used on your other post. Essentially, same idea, same tips, just in a different style. And if you do all of this, you're going to end up with so much more content and it's going to be a force multiplier. I truly believe that the more posts you make, the easier it becomes to make even more posts. If you're currently posting three or four times a week and you want to post once a day, that's going to be tough. But then as soon as you start posting once a day, posting twice a day isn't that much harder. And then going from two posts a day to three posts a day is almost nothing. Going from three to five posts a day is easy. The challenge for you is just going to be getting over that initial hump, pushing yourself to actually get consistent and to build the habit. But the final thing that I will say is this. Do not rely on motivation. There are plenty of days where I'm not motivated to make a post. There are plenty of days where I'm not motivated to show up on Instagram. But I have the discipline to show up anyways because I know that my future self is watching. I know that there are hundreds, maybe thousands, maybe millions of people who could be reached by me showing up today. And to say, the other side of that coin, there are hundreds, maybe thousands, maybe millions of people who are missing out on my posts, who are missing out on my business, who will never hear about me. If I don't post because I don't feel like it, I don't feel motivated. Screw your motivation and be disciplined enough to show up every single day. Thank you so much for watching. And as always, happy networking. Sam.