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Mike Coffey grew his social media audience from nothing to more than 120,000 Instagram followers. Here, he reveals how contractors can use social platforms to build trust, show their humanity, and turn finished-project beauty shots into real sales opportunities. He also shares how suffering a stroke last year changed his priorities. Instead of feeling consumed by the less inspiring parts of his business, he is now focused on building a life around the things he loves most: producing excellent work and the creation of meaningful content he can share with others.

In this episode you will learn:

How much social growth your business really needs
The difference between personal branding and company branding
How Mike learned the best times to post
Common social media mistakes contractors should avoid
What to know before working with sponsors and brands

Listen to the episode to learn more.

Resources:

Learn more about Coffey Custom Builds here.