
Hosted by Dr. Latanya Hughes, The Global Mentor Coach · EN

There are so many things that go into starting a business but age isn't one of those things. Who cares how old you are? There are tons of examples of successful entrepreneurs and their ages run the gambit. There’s no right time to start a business or even close your business. There’s no one-size-fits-all to being an entrepreneur. Plug-and-play models are for fools! Cookie-cutter stuff like that almost always doesn’t work outside of a franchise opportunity. Do yourself a favor and be an individual and take the plunge! If you're ready to be an entrepreneur, follow these tips!

It can certainly be challenging to run an ethical business among dishonest people in the marketplace. The reality is that there are dishonest people in the world. With countries advocating for vaccine passports, there's a whole new world of questionable behavior in the marketplace. How do you maintain an ethical business with dishonest customers? Find out in today's episode of Business Basics with Dr. H, The Global Mentor Coach. Article AP. (2021, May 26). EXPLAINER: How Vaccine Passports for Global Travel Will Work. https://www.usnews.com/news/business/articles/2021-05-26/explainer-how-vaccine-passports-for-global-travel-will-work

What does it take to build a sustainable, eco-friendly business? It's not as difficult as you think. In this episode of Business Basics, you'll learn about LEED and other ways to make your business eco-friendly to reduce your carbon footprint. tags: #LEED #CocaCola #green Resources Pocheban, J. (2019, Aug 14). Inspired Eco-Friendly Offices Incorporate Sustainable Furniture. INC. Retrieved from: https://www.inc.com/jeff-pochepan/inspired-eco-friendly-offices-incorporate-sustainable-furniture.html USGBC. (nd). Why LEED? Retrieved from https://www.usgbc.org/leed/why-leed

Undoubtedly, COVID19 has changed the world. Recent data shows just how disproportionate the misfortune has been for women. Women lost $800 BILLION in income last year. Talk about a major setback for women's equity! As a business owner, you have the power to help right this wrong so we ALL can have a little bit of normalcy. Take a listen. The CNN Article: Women lost $800 billion in income last year. That's more than the combined GDP of 98 countries

I get inspiration from everywhere and this episode is based on the classic 80’s movie Mr. Mom. Teri Garr becomes a marketing executive that surprisingly lands an $11M contract all from doing market research! Take a listen to this bonus episode.

The internet was abuzz when Apple announced it was allowing the controversial app Parler back onto its platform. When it comes to your company's stance on social issues, what does it mean for your customers? How do you toe the line? Listen and find out.

A while back, Payless attempted a comeback. The thing with comebacks, though, you’ve got to do a lot of work to regain customer trust. Take a listen.

PR isn't about showing up in times of societal crisis. It's about showing up EVERY DAY and having a consistent message. Who gets it right? Who falls short? Listen and find out!

At the height of the pandemic last year, the airline industry was poised to receive billions of dollars in bailout money from the government and I was dead set against it. Why? If Southwest Airlines can have billions of dollars in cash reserves to pay their employees and manage for six months, the other airlines could too!

Ignoring market trends can be costly, VERY costly. Just ask J. Crew! They waited entirely too long to shift with the market and ignored what THEIR market was saying and that led to their ruin.