Today's show features:

- Zac Kinch, General Manager of Rohrman Toyota

- Dave Spannhake, Founder & CEO of Reunion Marketing

- Jason Mahoney, Sr. Director of Marketing at Carter Myers Automotive

This episode is brought to you by:

Experian Automotive – Nearly 90% of dealers are concerned about rising fraud, with 75% reporting a measurable impact on their operations. In the past year, 85% have suspected or confirmed fraud cases. The fix? Experian Automotive's Fraud Protect. Trust Experian to help protect your dealership. Learn more at https://www.experian.com/automotive/fraud-protect

Reunion Marketing – Reunion Marketing was founded by a team that built their digital strategy inside a large dealership group, giving them firsthand insight into what dealers actually need from their marketing partners. Ten years later, Reunion has helped thousands of dealerships grow through industry leading SEO, Generative Engine Optimization, and paid search strategies built specifically for automotive. Learn more at http://reunionmarketing.com/

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