Today I'm joined by Rob Cochran, 2026 Chairman of NADA and CEO of #1 Cochran.

We dive into the high-stakes world of dealer advocacy, exploring how NADA defeated the onerous CARS rule and why the FTC still has the industry in its crosshairs.

Rob breaks down the "alignment gap" between OEMs and dealers, the looming threat of Chinese EVs, and why the franchise system must overhaul the customer experience to survive.

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Topics:

06:25 The FTC Rule That Almost Broke Dealers.