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What if aging wasn’t something to fight, but something to honor?
In this heartfelt and deeply inspiring conversation, Julie DeLucca-Collins sits down with entrepreneur and skincare founder Cathi Carrier to talk about confidence, reinvention, trusting yourself, and building a business aligned with your values.

Cathi’s journey began as a young girl struggling with acne and self-confidence. That challenge sparked a lifelong passion for skincare, eventually leading her to build an award-winning spa, Bella Estetica, and later launch Purely Bella, a clean skincare brand created specifically for women over forty. Along the way, she navigated single motherhood, financial hustle, entrepreneurship, self-doubt, faith, and the courage to start again from scratch.

This episode is about so much more than skincare. It is about listening to your instincts, letting go of other people’s opinions, creating alignment in your business, embracing aging with grace, and choosing brave moves over perfect ones.

If you’ve ever felt pulled toward a new chapter but wondered if you’re too late, too old, or too unsure, this conversation will meet you right where you are.

What You’ll Hear in This Episode

• Why she believes confidence is built through lived experience, not perfection
• The leap from employee to spa owner and how she pushed through self-doubt
• Lessons from single motherhood, hustling, and rebuilding life from the ground up
• Why trusting your gut is essential in business and life
• The power of having — or becoming — your own support system
• How Cathi built a spa rooted in safety, care, and empowerment for women
• The importance of knowing your values and ideal client in business
• Funny Cape Cod stories, including the infamous waxing pivot moment
• Why self-care is not selfish and how inner health shows up in your skin
• A holistic approach to skincare, wellness, and aging gracefully
• Launching Purely Bella and creating products for women in midlife
• Redefining beauty as healthy, radiant, confident skin at every age

Website: purelybellabeauty.com
Instagram: @purelybellabeauty

🎁 Special Listener Offer:
Cathi is offering podcast listeners 20% off their first order. Use code Podcast20

Support the show

Casa De Confidence is a podcast for women navigating midlife reinvention, entrepreneurship, leadership, and personal growth. Hosted by Julie DeLucca-Collins, the show explores confidence, sustainable business success, visibility, authority building, and aligned growth for women entrepreneurs ready to lead boldly and live intentionally. Through real conversations and practical insights, listeners gain clarity, strengthen confidence, and develop strategies to expand their impact, voice, and opportunities.

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For more about me and what I do, check out my website.

If you’re looking for support to grow your business faster, be positioned as an authority in your industry, and impact the masses, schedule a call to explore if you’d be a good fit for one of my coaching programs.

Follow Julie DeLucca-Collins on Instagram at @julie_deluccacollins