Many entrepreneurs believe their biggest challenge is strategy.

But what if the real challenge is focus?

In this episode of Casa De Confidence, Julie DeLucca-Collins sits down with ADHD strategist, coach, entrepreneur, and founder of Unconventional Organisation, Skye Waterson.

Diagnosed with ADHD while pursuing her PhD, Skye shares how she transformed her personal struggles with focus, overwhelm, time blindness, and burnout into a thriving business helping ADHD entrepreneurs and executives scale sustainably.

Together, Julie and Skye explore how ADHD impacts business growth, why traditional productivity advice often fails neurodivergent entrepreneurs, and how systems, structure, and self-awareness can help entrepreneurs create consistent revenue without sacrificing their well-being.

Whether you've been diagnosed with ADHD, suspect you may have it, or simply find yourself overwhelmed, distracted, and struggling to prioritize, this conversation offers practical strategies and hope.

In This Episode:

What ADHD looks like in high-achieving entrepreneurs
How Skye discovered her ADHD during her PhD program
The concept of time blindness and why it impacts productivity
Why traditional planning systems often fail ADHD entrepreneurs
The connection between dopamine and focus
How to identify the 20% of activities driving 80% of results
Building systems that work with your brain
Scaling a business without burning out
Managing teams and creating structure as an ADHD entrepreneur
Lessons learned from leaving academia to build a successful business

Connect with Skye:

Website: https://www.unconventionalorganisation.com/

Instagram: https://www.instagram.com/unconventionalorganisation/?hl=en

LinkedIn: http://www.linkedin.com/in/skye-waterson-026286204

Free Offer:

The 2-Minute Focus Formula https://www.unconventionalorganisation.com/the-adhd-focus-filter

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Casa De Confidence is a podcast for women navigating midlife reinvention, entrepreneurship, leadership, and personal growth. Hosted by Julie DeLucca-Collins, the show explores confidence, sustainable business success, visibility, authority building, and aligned growth for women entrepreneurs ready to lead boldly and live intentionally. Through real conversations and practical insights, listeners gain clarity, strengthen confidence, and develop strategies to expand their impact, voice, and opportunities.

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For more about me and what I do, check out my website.

If you’re looking for support to grow your business faster, be positioned as an authority in your industry, and impact the masses, schedule a call to explore if you’d be a good fit for one of my coaching programs.

Follow Julie DeLucca-Collins on Instagram at @julie_deluccacollins