Transcript
Brad (0:00)
Hello and welcome to Choose a fy. Today on the show, we have our friend Jesse Kramer back for another episode. Jesse is a relationship manager at a financial planning firm in Rochester, New York. He's the host of the Personal Finance for Long Term Investors podcast. And he's just a really interesting guy. He consistently sends me new blog posts and I'm always intrigued by what he's up to. He's just a wealth of knowledge and I think you're going to really like this episode. This is really a background on ultimately over optimizing and is the juice worth the squeeze? I think that's what a lot of us sometimes don't know. We get bogged down in detail. We don't know how to see the forest for the trees sometimes. And Jesse's ultimate contention is how do you make great decisions within an imperfect world? And I think that's what we're all dealing with. There's no life is not simple. We're in a very complex, dynamic system and we have to understand that sometimes, sometimes there's a give and take and when you over optimize in one area, it might cause risks in other areas that you just might not see. I think it's just important to be cognizant of this and I think that's the ultimate takeaway from the episode is how can I learn? How can I keep abreast of what's going on in the world in my financial life and how can I make the right decisions for me, not for somebody else, but for me? I think you're really going to enjoy this episode. And with that, welcome to Choose Fi. Jesse, it is so good to have you back on the show. I'm really excited for this conversation.
Jesse Kramer (1:32)
Brad, it is an honor to be here again and yeah, I'm excited to share some cool thoughts, hopefully with the Choose Fi audience.
Brad (1:38)
Yeah, well, you rocked it on episode 492. So it was this. You came up with this very interesting thing, rrttlu, which you called the Rudy Lu Investing Framework. And yeah, I know that definitely stuck out to a lot of people. And you said a lot of choose it by listeners went over to your podcast, which has actually been recently rebranded. So why don't you tell us the new name of the podcast?
Jesse Kramer (2:01)
Yeah, so for those who kind of were aware of me in the personal finance space, my blog is called the Best Interest. You know, an investment and knowledge pays the best interest. Benjamin Franklin's quote. And then at first my podcast was called the Best Interest Podcast, but working with a marketing team and just trying to find it, make it a little more discoverable. Because if you're just a random person coming off the street, the best interest podcast might not mean anything to you. So at episode 100, we rebranded to Personal Finance for Long Term Investors, which is certainly more boring as a name, but very clearly describes the content that I talk about.
