ChooseFI Podcast Episode Summary
Episode Title: Incremental Gains
Date: January 19, 2026
Hosts: Jonathan & Brad
Overview
In this energetic, insight-packed episode, Jonathan and Brad pull back the curtain on the broad landscape of Financial Independence (FI) and introduce the concept of "Incremental Gains." Rather than a deep-dive into a single tactic, the hosts lay out a diverse “table of contents” for the FI journey — a rapid-fire smorgasbord of tips, tools, and mindsets that help listeners accumulate small but powerful wins over time. With personal stories, practical examples, and a strong emphasis on enjoying the journey (not just the destination), Jonathan and Brad illustrate how embracing intentional, incremental changes today can add up to reclaiming decades of your life.
Key Discussion Points & Insights
1. The Power and Philosophy of Incremental Gains
- Mini-Retirements & Red X Months:
Jonathan describes his “red X month” (inspired by Vincent Puglisi), where he took nearly all of December off to prioritize family time in Cape Town, South Africa.- "There is something really magical about that. And I think this is not only aspirational…but very possible. It might just simply be, hey, I still have to go to work, but I’m taking a red X month from all the other things in my life…Just have some free space." — Brad [05:10]
- Brad compares this to past red X months in Maui and Scotland, reinforcing that the journey and “detours are the magic of this thing.”
- These concepts highlight the FI mindset of purchasing freedom and flexibility, even before reaching FI “the number.”
2. The Journey vs. The Destination
- Appreciating the Process:
- The hosts liken building FI—and life in general—to assembling a massive LEGO set or playing Minecraft: the setbacks, challenges, and problem-solving are the fun and the growth.
- "You have to enjoy the journey. And we actually had that talk at the end [of building the LEGO roller coaster with my daughter] where I’m like, you know, part of the fun here is putting this together, and part of the fun is also having setbacks sometimes. And I think that’s a really interesting relation to life; life is not just straight up and to the right. If it was, it would be boring." — Brad [11:07]
- Jonathan cites teaching his son Minecraft in “survival mode” rather than creative mode — a metaphor for learning, resilience, and creating value, not just receiving outcomes.
3. Why “Dropping Truth Bombs” Isn’t Enough
- Understanding Your ‘Why’:
- The right process only sticks when it’s internally motivated and personally meaningful—the “why” must be your own.
- "Dropping facts on someone is just...almost irrelevant by themselves. What makes it important, what locks it in, is the person understands the why." — Jonathan [23:48]
- Trust the Process:
- The anecdote of muscle-building (and referencing Dean Turner’s masterclass in Ep. 516) parallels financial habits; both require humility, consistency, and the right mindset for incremental progress.
- "To have a fresh mind, learn new things, is a critical part of having a good life. Sometimes you just have to say, ‘Alright, I trust in the process. I’m going to put the inputs in because I’ve seen other people succeed.’" — Brad [21:44]
4. Rapid-Fire Table of Contents: Essential FI Tactics and Tips
(Starting around [26:09] and continuing with detailed commentary and examples)
a. ETF vs. Mutual Funds [26:18]
- Don’t buy a mutual fund of one company at another brokerage (especially VTSAX at Fidelity or Schwab) — it incurs unnecessary fees.
- Favor ETFs like VTI for their flexibility, lower fees, and cross-platform accessibility.
- Notable explanation of fractional shares (mutual funds vs ETFs), trading mechanics, and brokerage differences.
b. Roth IRA for Kids [30:39]
- Kids with earned income can open a Roth IRA (with parent as custodian). Documentation like 1099s or invoices is crucial for compliance.
- "It's a pretty good one... the Roth IRA for kids. So if your child has earned income, they can put money in a Roth IRA up to that amount." — Brad [30:39]
c. Roth Contributions Are Always Accessible [33:13]
- Contributions (not earnings) to a Roth IRA can be withdrawn tax and penalty free at any time. This removes psychological barriers to funding it.
d. Crushing Recurring Expenses: Cutting Cell Phone Bills [34:37]
- Using MVNOs (like Mint Mobile) can save $100/month per line—translating to $90,000 in long-term impact.
- Jonathan describes switching to Mint Mobile and using Google Fi for international travel with a crucial process tip: activate Google Fi before leaving the US and use it at least 24 hours before departure.
e. Automating Your Financial Life [40:48]
- Autopay for every bill and especially credit cards (always pay in full).
- Pay yourself first—set up automatic transfers to retirement/investment accounts.
- "We want to take our brains out of everything when it comes to personal finance…just set up principles so that things just work." — Brad [42:04]
f. The Massive Cost of Investment Fees [43:01]
- 1% advisor or fund fee, compounded over 40 years, can cut your portfolio nearly in half (example: $1,000/month at 8% vs 6% yields $3.45 million vs $2 million).
- "Fees matter. They matter a lot." — Brad [47:09]
g. The “Emergency Fund” Rethink [54:39]
- On the path to FI, you may not need a huge emergency fund in cash. Ample assets and the ability to sell investments quickly (including Roth contribution access) grant flexibility.
- "We’re not arguing against [cash emergency funds] for early-stage folks…but for people on the path to FI, you can invest above a certain buffer and sell assets if needed." — Brad [54:39]
5. Community Participation & Sharing Wins
- The episode wraps with a call for listener submissions:
- Frugal Win of the Week — Small actionable savings, hacks, or habits.
- Life Hacks — Broader tips that enhance life or accelerate FI.
- Submissions via the ChooseFI website; these listener-driven segments will feature in every episode.
- "This is the ultimate crowdsourced personal finance show. This is what it's all about...send these things in, send what you’re doing, and we want to talk about them." — Brad [62:15]
Notable Quotes & Timestamps
-
On Red X Months:
“It might just simply be, hey, I still have to go to work, but I’m taking a red X month from all the other things in my life, all these other responsibilities and meetings and scheduling. Just take a red X month from scheduling things and just have some free space. Have some time where you can do whatever it is you want to do.”
— Brad [05:10] -
On Growth Mindset:
“To have a fresh mind, learn new things, is a critical part of having a good life.”
— Brad [21:44] -
On ‘Why’ Over Facts:
“Dropping facts on someone is just...almost irrelevant by themselves. What makes it important, what locks it in, is the person understands the why.”
— Jonathan [23:48] -
On Fees:
“Fees matter. And they matter a lot. They just matter.”
— Brad [47:09] -
On Shareable FI Life Hacks:
“This is the ultimate crowdsourced personal finance show. It’s all about you—send these things in, send what you’re doing, and we want to talk about them.”
— Brad [62:15]
Timestamps for Key Segments
- The Red X Month & Mindset — [02:33]–[06:04]
- Journey vs Destination, LEGO, Minecraft — [06:04]–[17:19]
- Why Mindset (Health/Finance Parallels) — [17:19]–[26:09]
- FI Tool Table of Contents (ETF/Mutual Funds & More) — [26:09]–[33:34]
- Cell Phone & Recurring Expense Savings — [34:37]–[40:45]
- Automating Finances & Credit Card Caution — [40:48]–[43:01]
- Investment Fees & Compounding Consequences — [43:01]–[49:25]
- Bank Fees & Optimizing Cash — [49:25]–[54:39]
- Emergency Fund Rethink — [54:39]–[58:34]
- Invitation for Community Submissions — [58:34]–[65:12]
Memorable & Lighthearted Moments
-
On Fear of Heights vs Roller Coasters:
"I'd rather sign up for a marathon of the Exorcist than go watch Free Solo. That's where I am." — Jonathan [09:54] -
On FI Community's Love of Lists:
"Brad's been making a list and checking it twice. Well, at least the making a list part." — Jonathan [00:00] -
Podcast Process Realism:
"You only realize that after on the other side, I mean, you know… We're like, you know what? We were going to give you a hundred things, but it's looking a lot like 10." — Jonathan [13:02]
Conclusion
The first of a multi-part series, “Incremental Gains” serves as both an energizing primer and a powerful reminder: success on the path to FI comes not from sudden, drastic changes, but from stacking intentional, small decisions and celebrating the process. With practical tactics, heartfelt stories, and a dash of their signature banter, Jonathan and Brad provide both the “what” and the essential “why” behind building a life where work becomes optional.
“The fire is spreading. We’ll see you next time as we continue to go down the road less traveled.” — Jonathan [65:12]
Next Steps & How to Participate
- Submit your ‘Frugal Win of the Week’ or ‘Life Hack’:
Go to choosefi.com/login for easy access. - Explore further: Listen to Episode 516 for a “masterclass on building muscle” as referenced for habit-building inspiration.
For anyone new or returning to FI, this episode is both a pep talk and a practical toolbox—don’t miss it!
