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Cleveland Clinic
When it comes to your health and well being, the right care can change everything. That's why Cleveland Clinic has been elevating world class patient care for over a century. From the latest in heart neurology and cancer care to advanced diagnostics and beyond, Cleveland Clinic is here for every care in the world. Explore a wide variety of health and wellness info by visiting clevelandclinic.org today.
Walt Disney World
We're leaving today and entering a world of Cinderella Castle Sightseeing Tron Light Cycling Jungle Cruise Pun Pirate Swashbuckling Everest Climbing Dapper Denning Soaring soaring Fireworks show of I'm not crying, you're crying. World of Favorites for whatever you love, infinite worlds await at the most magical place on earth. Walt Disney World Resort.
Merit Beauty
Let's be honest, our beauty routines should make life easier, not more complicated. Merit Beauty was created as the antidote to the overwhelming world of beauty. They simplify what it takes to get ready by creating high performing, impossible to mess up makeup and skincare products. Merit's best selling products include their Great Skin Instant Glow Serum, which instantly hydrates and plumps for a fresh, dewy look the Minimalist Perfecting Complexion. Stick a foundation and concealer in one for quick natural coverage and Flush Bomb, a sheer buildable cream blush that blends seamlessly for a healthy natural flush. Every product is designed to work together effortlessly so you can achieve that polished, put together look without the extra steps. Not sure where to start. Merit has developed a selection of curated sets like their five Minute Morning Set. It has everything you need to get ready in just five minutes or less. It's time to simplify your morning. Head to meritbeauty.com today and you'll also receive Merit's signature makeup bag free with your first order.
Matt
Hey everyone, Matt here with Joel from How to Money. Joel, I know you like a good road trip. What's the last one that you've taken? Okay, well, this was a flight, not a drive, but my wife and I just got back from the iHeart Podcast Awards in Austin, Tex. That was a lot of fun and I knew it was going to be a hectic trip, so I booked a comfortable Airbnb for us that was very walkable to downtown. It was perfect. Yeah, and nothing worse than like spending half your trip stuck in traffic when you're trying to enjoy a new city. Walking, even running around on foot like that is the way to do it, man. Agreed. Yeah, and you know what hit me while I was there, Matt? How brilliant it is to list your own place on Airbnb when you're traveling. Especially now that you can team up with a co host who handles everything for you. Find a co host@airbnb.com host.
Rachel Zoe
Hi, everyone, I'm Rachel Zo and you're listening to Climbing in Heels. The show is all about celebrating the most extraordinary superwomen who will be sharing their incredible journeys to the top, all while staying glamorous. Today with me, we have my favorite duo of besties, the incredible Clea Scherer and Joanna Teplin from the Home Edit. Together we speak about the beginnings of their insane organizational skills. Like, actually insane. Moving to Nashville and y both for their husbands. And meeting on a blind friendship date that turned into their most amazing business. The girls also talk about when they have their moments where they need to mentally shut off, relax, and of course, recuperate. But of course, they're still together during absolute silence. First of all, I'm so happy to see you both and speak to you both. And, you know, you're such dear friends. I obviously know how you guys came together. I don't wanna make you tell your whole life story. But what I do wanna talk about. How in God's name did you get here? It's funny because I remember meeting you for the first time and hearing about you from a few friends. And I obviously fell in love with you guys. Cause you were so funny and so silly and so passionate. Right? And for me, the magnet that I have to certain people are when they have a passion for what they do, no matter what it is. If you, like, are smiling and excited and put your whole self into it, to me, that's the draw, right? Absolutely. And so I think with both of you, it's very clear. This is your passion. All you have to do is spend 10 minutes with you in any closet or anywhere, and the OCD really kicks in high. And so I want to kind of understand a little bit. Who were you as a kid? Like, were you always, like, cleaning up? So are both of you like that or not really?
Clea Scherer
This is actually my favorite question. Joanna's smiling because she knows how, like, truly this just is. It hits to my soul because the most amazing thing is that I was. But Joanna went through a real slob period. That is just. It's like my favorite thing for people to ask. I love it.
Joanna Teplin
I think she pays people to ask.
Clea Scherer
I literally. I'm like, if you could just ask this question. Because all of us. You know what? Here's what we'll do. I'll tell my story and Joanna can.
Rachel Zoe
Explain, but it's beautiful. Can I tell you why? Because it shows that there's hope for people that aren't like Clea. So, Clea, tell me. So you were born like this?
Clea Scherer
So I was born this way. And I now use my powers for good and not evil. But when I was a kid, I would spend an inordinate amount of time in my room making everything just so I would move furniture around, like, what I would do on, like, spring break. I remember the first day of spring break. I was like, well, this is. This room is my home. Like, this is my apartment. And I am going to make sure that every. Like, my bed is made every morning, that everything is perfect. And I was going to set up my little, you know, my reading station, whatever it was. You know, back in the day, we didn't have iPad. Like, this was like my. The. What I did in my room was my entertainment.
Rachel Zoe
You just want to take the electronics for our kids so they do the same.
Clea Scherer
I kind of do. And Stella, if she were here, she'd be like, oh, but, like, I do that just on Roblox. Like, I, like, make, like, a nice room. But I just. I'm like, okay, that's not the point. But there was a portion of my younger life before my mother remarried, and then my stepdad went to adopt me. But my mother was a single mom until I was in, I would say, the fourth grade. Fourth or fifth grade.
Rachel Zoe
Pretty pivotal.
Clea Scherer
It is. It was pivotal. And my mom was the hardest worker ever. She inherited my grandfather's business. And even when she. And she just retired a few years ago, my dad has been, like, begging her to not. But it's just. It's who she is. And everyone in my family. Joanna, I talk about this a lot. Every single person in my family is an entrepreneur. No one ended up working for a company. Everyone worked for themselves. And so that's what I witnessed growing up. And that's, you know, I think where my footsteps kind of fell in.
Rachel Zoe
So your kids. So do your kids love it? Do they reject it? Do you think it's just you're born with it or not? Because I have one that is and one that isn't.
Clea Scherer
It's really interesting. And I find myself being hopeful and frustrated at the same time because I don't think that there's, like, a perfect. You know, no one has, like, come out blazing here, so. Which is frustrating. My daughter has a lot of things where she will be like, this bothers me. You know, like, if something isn't in place or this is so satisfying, or, like, doesn't it kill you if. And I'm like, yes, I see all those things. Why is there laundry on the floor?
Joanna Teplin
Like, why?
Clea Scherer
Like, where? What about your skincare? Like, why is it on? Can you put it away? So it's like, I, again, I appreciate that about her. My son is. He's not bothered by anything. Sutton will wear the same three shirts for the rest of his life because he wears them. They're clean, folded, put back. So he just. His things are less chaotic because he's just simple. And Stella has to try everything on and then like leaves it everywhere. I think part of the issue is my kids have never had 1 million toys or 1 million things like that. I've always had it pretty paired down. But with clothing. What are you going to do? They have to get dressed.
Rachel Zoe
God help.
Clea Scherer
God help us.
Rachel Zoe
I'd be. I'd be in jail because I'd be broke.
Joanna Teplin
You would be living on the street, but your daughter would be the best dressed in like head to toe Gucci.
Rachel Zoe
But I'd be broke on the street 100%.
Clea Scherer
And I'm about to be because Stella has now she's grown into, like an actual taste for clothing, which is so. Sorry, clothing is expensive. It's so frustrating. Like, we're target is a done day. Like that is not happening anymore. So yes, things actually cost money and it's, you know, very stressful. Thank God Sutton doesn't care, like, at all.
Rachel Zoe
Yeah, it has to balance out, save money there.
Clea Scherer
Stella was always. She always cared about her outfits. The very first time Joanna came over with her kids, Marlo, who you know, Joanna has an older boy, younger daughter. And so Marlo came over like frumpily Stumpkins. She was just like in like Vile's clothes.
Rachel Zoe
Right?
Clea Scherer
Like, I feel like she was like.
Joanna Teplin
Pleasant, but she was dressed like me in like leggings and a sweatshirt.
Rachel Zoe
I was like, probably like a cute, normal girl. Like, like she just wasn't in like sweatpants. Right.
Clea Scherer
She was in like sweatpants and tennis shoes and like, whatever.
Rachel Zoe
Sure.
Joanna Teplin
And Stella too, Like, let's be clear, she was 2.
Clea Scherer
Stella took Marlo by the hand, led her into her closet, into her room.
Rachel Zoe
I was like, come, friend, come.
Clea Scherer
Yes. She was like, let me help you. And she put Marlo in like a ball gown, of course. And Marlo came out like Cinderella when she like spins around and it like sparkles. Marlo was a change person. She was like, mom, like you.
Joanna Teplin
What?
Rachel Zoe
Why have you been holding out on the same dress?
Joanna Teplin
This old navy dress that I had to Buy in every color until the size ran out. We bought it year after year, six years in a row. She only wore the one dress because it was, like, basically the one that Stella showed her.
Rachel Zoe
But see, that's the thing. I do think 90% of who we are, if not more, is how we're born, right? Because I was like Stella. And most of my friends were like Marlo. And, by the way, still are. But they still, like, enjoy getting dressed up. But they also, in their most happiest self, are like, they still look great. They still look cute, but they're casual. And I think it really does. I think we look at our kids when they're born and go, who are you going to be? And I had so many wise people tell me, like, they're this. They're what you're looking at. And when I think about it, my kids are literally exactly as they were born. Okay, so, Joanna, you grew up and you were neat freak and then became a slob and then became a neat freak.
Joanna Teplin
Yeah, no. I started off really, really organized. And I always loved moving furniture around. Like, when my mom would come home, I had, like, move beds myself. I was really into how things look. I also.
Clea Scherer
I.
Joanna Teplin
You probably don't even know this one, so just stand back on this one. But I used to collect. Like, my grandmother would take me shopping in California. I grew up in North Carolina, and I remember coming to California every Christmas break, and we would go shopping, and we would go to, like, Benetton and Gap.
Rachel Zoe
Like.
Joanna Teplin
Like, all of those things. And I would collect the bags that the clothes would come in, and I would hang them on my walls. And so I would decorate all the walls with all the shopping bags.
Rachel Zoe
Yeah.
Joanna Teplin
And this is like.
Rachel Zoe
Well, by the way, that you're out. By the way, you should do that again.
Joanna Teplin
Clea's. Clea's a gas.
Rachel Zoe
I need to see.
Clea Scherer
I need to see what it looked like.
Joanna Teplin
It was fabulous. It was like an art installation.
Rachel Zoe
That's what I mean. It sounds very much like something at the Met. Like, I'm really. I'm super into this right now.
Joanna Teplin
It was like pop art before I knew what that was. But anyway, I had this in me, so I was, like, very particular about how things would go. And I would always try to rearrange furniture. And then I took a sharp left turn in high school and was a complete slobber. Mature, leading clothes broad in the back of my trunk of my car. Like, everything on the floor, absolute total disaster. College close to the ceiling, the biggest mess. And then I turned a corner, I guess. God, I don't even know when. Sometime after college. And I was like, I need everything back in order. I just can't live like this. And I just became obsessed. And especially after I had. When I was pregnant and after I had Miles, my son, just perfecting every closet and every inch matters and, like, how it makes me feel sane and calm and in control and all these things that I didn't have at, you know, having a newborn or whatever.
Rachel Zoe
Yeah.
Joanna Teplin
And I've never looked back.
Rachel Zoe
It's almost like we do the same thing, honestly, but in a different, you know, a different angle, like a different facet of the industry. Right. Like, there are so many similarities. Right. And so for me, it's like that getting dressed thing. It's a little bit like. So you guys, your peace of mind is, like, everything in order. Right. And I definitely have a lot of that. I do have this part of me that if I have five events in a week, you cannot imagine what my bathroom and bathtub look like. There's, like, gowns and tulle and jewel. Like, it's just everywhere. So a lot of it for me is like a time thing and, like, just being like, you know. But I will say that, like, for me, even if it takes me five minutes to get ready or whatever, I can't really, like, function until I feel like. I was telling someone the other day, like, I had Covid once. I took me two and a half years to get. I got it. They said, so what did you do? Like, when you had Covid, did you get dressed? And I was like. I was in different rotating black robes. My skin hurt so bad that, like, everything hurt. But I had a full cat eye lash and a lips.
Clea Scherer
Oh, my God.
Rachel Zoe
Because I couldn't. Yeah, it was like, I couldn't. I just couldn't. I twirled my hair. Nobody was seeing me. Like, I. Nobody. I locked everyone out.
Clea Scherer
Clean.
Joanna Teplin
I always say this about organizing, and I have a feeling, and this is sort of maybe how you feel. I mean, you can tell me if I'm wrong, but when we're organizing, something just has to click into place. And once it's in the right spot, it's just like, this is right. This is how the space has always been intended to be.
Rachel Zoe
It's true.
Joanna Teplin
And I don't know if you're like that with. I'm not like, yeah, clothes or outfits, anything. I know nothing about any of those.
Rachel Zoe
It is.
Joanna Teplin
But I can imagine for you, baby, that's how it feels.
Rachel Zoe
And especially when you're styling somebody else. Because you look at it like the way you guys are in a room, in a space, and it like clicks, clicks, clicks. Yes, 100.
Clea Scherer
But you know what, Rachel? I understand so much. I mean, I. I laugh about the like the perfect wing on the eye just because I actually don't know how to do that. But I think about during chemo where every single person in my life is like, oh, you have a pass. Like, you're like, live in your pajamas. Live. And I kept trying to explain, then I stopped trying to explain that I was literally doing it for myself, like putting on makeup. And I was already like, you're already like when you have Covid or whatever. And I had Covid during cancer, which is like, that's rude.
Rachel Zoe
And I want to touch on that because we've talked about this and I've mentioned it a few times on different things. You know, I come from a family of cancer and I also have multiple friends that have gone through it, obviously, you being one of them. Bravest warrior I ever knew. I will say that the hardest thing I have seen for women is not feeling like a woman and not looking like a woman. And not when you do take everything off and we do get stripped down, it's that part of it that makes you feel a certain way. And I think to your point, it was truthfully in this podcast is not about me. So I don't wanna turn it on me. But actually when I quit styling right after 9 11, I quit styling. Cause I felt like it was very superficial. And I said, I don't wanna do this anymore. It means nothing compared to like what these social workers, the doctors, the frontline workers and everything. And I was like, quitting. And I turned down all these jobs for like three to six months. It was crazy. Crazy. And my father tried to get me back in. And then I. There's this doctor friend of mine, she's a. Actually a brain surgeon. And she was down at the hospitals, you know, during 911 for that whole month to month. And I said, I. She said, oh my God, tell me something about fashion. Tell me something. And I said, I quit. And she said, what do you mean you quit? And I said, I quit. I don't wanna do it anymore. It doesn't mean anything. It's stupid. I'm like, it's superficial. And she's like, you've lost your mind. And I said, no, really, like what you do matters. What I do doesn't. And she was like, okay, sit down. And she literally sat me down and explained to me why it matters and that how much, like, my. My book or the things that I do and the way that I helped women kind of want to get out of bed sometimes and do those things. And she talk me through this. And so it was at that point I shifted, literally, like, the purpose of what I was doing and started to sort of try to go in all these different directions that were really focused on helping women live their best lives, be their most confident selves.
Clea Scherer
That makes so much sense. And I think. I mean, you inspire me a hundred percent. And then I'm like. It almost makes me giggle. Cause I'm like, who am I to be inspired by Rachel Zo? Like, I'm not going to have a chance at that. You know, Like, Joanne and I, like, will leave every time. Be like, there's no one more glamorous than Rachel in this world.
Joanna Teplin
No, you.
Clea Scherer
But you people. Zero people. Maybe. Maybe Molly, too. Like, I feel like you guys both. I can't.
Rachel Zoe
But Molly can do the sweats real cute. She can, like, do workout clothes all day and still be super cute.
Clea Scherer
And you just wouldn't. Like, you just wouldn't.
Rachel Zoe
Because you couldn't look cute.
Clea Scherer
You know, you would look cute. But I genuine. Like, I can literally see you in pajamas before I could see you and.
Joanna Teplin
Not who you are.
Clea Scherer
Right. It's just not who you are.
Rachel Zoe
I feel like I ran out into the world naked.
Clea Scherer
I think that's right. I think you'd rather be naked.
Joanna Teplin
I actually think you'd rather be naked than in sweats, I feel like.
Clea Scherer
But it is true. You teach people and you inspire people to be their, I think, most beautiful, inner glamorous self. You know, like, you don't necessarily need.
Rachel Zoe
It doesn't have every one you wear. No.
Clea Scherer
Right. It doesn't. But I do feel that way about you. And it's so genuine and it's so wild because it's not just, like, your public Persona. That is who you are as a person.
Joanna Teplin
Yeah, I fully agree with you.
Rachel Zoe
Well, don't you own your own insanity, you guys. Don't you just say, like, I am who I am. And it's like you get to an age and a point in your life where you just go, okay, whatever.
Clea Scherer
I know it is, I am. I am who I am.
Joanna Teplin
And it's easier to accept friends for who they are, too. I mean, I honestly think that's what makes the friendship CLE and I have so powerful, is like, we both know who the other person is. So.
Clea Scherer
Right.
Joanna Teplin
Just, you meet them where they are.
Merit Beauty
Let's be honest, our beauty routine should make life easier, not more complicated. Merit Beauty was created as the antidote to the overwhelming world of beauty. They simplify what it takes to get ready by creating high performing, impossible to mess up makeup and skincare products. Merit's best selling products include their Great Skin Instant Glow Serum, which instantly hydrates and plumps for a fresh, dewy look the Minimalist Perfecting Complexion. Stick a foundation and concealer in one for quick natural coverage and Flush Bomb, a sheer buildable cream blush that blends soft seamlessly for a healthy natural flush. Every product is designed to work together effortlessly so you can achieve that polished, put together look without the extra steps. Not sure where to start? Merit has developed a selection of curated sets like their five Minute Morning Set. It has everything you need to get ready in just five minutes or less. It's time to simplify your morning. Head to meritbeauty.com today and you'll also receive Merit's Signature Makeup Bag free with your first order.
Target
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Cleveland Clinic
From prioritizing time to keep our bodies active to simply creating space to check on our well being happiness Lab listeners take their health very seriously. But when it comes to treating complex issues like heart disease, neurological disorders or even cancer, the right care can make all the difference. That's why Cleveland Clinic has been elevating world class patient care for over a century. Whether they're raising the bar in heart care, uncovering the mysteries of the brain, or researching new treatments for cancer, Cleveland Clinic continues to redefine what's possible for every breakthrough in health for every care in the world. Explore a wide array of health and wellness information by visiting clevelandclinic.org today.
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Clea Scherer
That'S exactly right.
Rachel Zoe
So, you guys, I have a question. So you obviously. Okay, so give me like the two minute of how you came together just for our listeners who don't know, because I think. And then I want to talk about this afterwards. I do want to talk about the copycat effect.
Clea Scherer
Yes. Oh, I could talk about that.
Rachel Zoe
I do want to talk about that because obviously, like, we've all been through that, but I do want to talk about it because I'm seeing them coming in numbers and I'm very sensitive to it with you guys. I'm very like, so, so. So I want to talk about how you came together because it was very unlikely.
Clea Scherer
It is very unlikely. I will give the very bird's eye view of it. So I moved to Nashville in 2015. So that'll. It's coming up on eight years. Joanna moved a year and a half prior.
Rachel Zoe
Why? Just randomly. Your husband, Your husband's husband.
Clea Scherer
Both of us.
Rachel Zoe
Both of us.
Merit Beauty
Both of us.
Clea Scherer
Both of us. Both of us moved from California to Nashville sight unseen.
Rachel Zoe
Wow.
Joanna Teplin
We literally.
Clea Scherer
I flew in for 36 hours to buy a house and then flew right back to la like we had never stepped foot.
Rachel Zoe
You guys are my heroes.
Joanna Teplin
I had never come here until I moved here. Same.
Rachel Zoe
That's I came to buy a house thing. Ever.
Clea Scherer
Joanna and I both think it's insane that we said, yes, it is insane.
Joanna Teplin
But.
Rachel Zoe
But listen, people do it all day, every day.
Clea Scherer
I'm not. But it was meant to be. No, it was. It was obviously meant to be. We always say that we moved for our husband's jobs and now everyone's staying for our jobs. So. But Joanne and I met Through a mutual friend who basically put us in a blind friendship date together to go to lunch. Joanna was slightly reluctant to go to lunch with me because she did not want a business partner. And Leah kind of pitched it as, you guys both want to start an organizing company. And we both told Leah this, which is so random, right? Like, who wants to start an organ? Well, now everyone does, but who wants to start an organizing company? And so she was like, oh, I have these two friends who both want the same thing. Joanna was hesitant, but we sat down and we got up after four hours of lunch as business partners. And that very same day, that evening, actually, we came up with our name, our logo, our. We got our domain, our social handles. We started filling out paperwork. We fill. We opened up bank accounts together that week. It was crazy. No one should know it was crazy. But it worked.
Rachel Zoe
And how many years is this now?
Clea Scherer
It'll be eight years on August.
Joanna Teplin
Seven and a half.
Rachel Zoe
Jesus Christ, you guys. That's literally crazy. And it's crazy for so many reasons, because, look, you guys, girls are tough, right? Like, let's be real. Girls are tough. We've all had tough girls. We've had amazing girls, right? But when I think about it, I think about, you know, I'm like, who could I be partners with? Honestly? Probably. Probably Mary Elizabeth could be my business partner. Right? Like, right. The only person I might not want to, like, assassinate after first, like, week. The fact that you guys are still this inseparable because I see you actually, like, offline, not working, and you guys are like an old married couple. Honestly.
Clea Scherer
We really are. We literally are. Again, it's like, it goes back to what we said with you. Like, I think all three of us, we don't really. Our public Persona and private Persona is actually the same thing. Yes, it's just the same thing. We just don't have the patience, I think, to be anyone else, you know, or the energy. We just are who we are. And Joanna and I. It is the craziest thing in my life that we are still just this same exact way. I don't remember if we told you or not, but the house that I'm building, Joanna's building a house around the corner for me. So we're actually. Everyone thinks we live together, but now we're basically. It's the most clean Joanna thing. It's the most clean Joanna thing we could do. We're building homes basically next to each other, which is psychotic.
Joanna Teplin
Yeah.
Clea Scherer
But it's not, though. Like, spend all of our life together.
Rachel Zoe
That's What?
Clea Scherer
I know. I just need.
Joanna Teplin
We just need to be together, like, basically.
Rachel Zoe
I think that's literally the greatest and cutest thing ever. Do you. I have a question. Do you guys have sisters?
Clea Scherer
I have a. Joanna does. I don't. I have a.
Rachel Zoe
You super close with your sister or. No.
Joanna Teplin
You know what?
Clea Scherer
She.
Joanna Teplin
I am. In the sense that she is the sweetest, the most.
Rachel Zoe
You're very different.
Joanna Teplin
Are nicer than me. Very different.
Rachel Zoe
Oh, stop. What is nicer than you? Stop it.
Clea Scherer
No, there are a few things.
Merit Beauty
Yeah.
Joanna Teplin
But by the way, she's a lot nicer than me.
Rachel Zoe
My. I say that about my sister. My sister is like candy. She's like candy sugar next to me. And everyone's like. I'm like, please trust. I look like an. Next to her.
Clea Scherer
Joanna's sister's very.
Rachel Zoe
But I think that's also. But you don't cleave.
Clea Scherer
I don't have a sister. So I'd say Joanna.
Rachel Zoe
Yeah. Because it's funny because I always say.
Clea Scherer
That we talk like sisters or siblings, and then some people will be like, oh, you must not have a sister, because Joanna and I don't fight. We just. We don't fight.
Rachel Zoe
We. It's.
Clea Scherer
People think we're fighting. That's just the way we talk.
Rachel Zoe
But that's my point. But that. So that is an actual sister thing. Like, Jen Meyer and Sarah Foster are like, that totally. They are like sisters. Because my sister is my safe person, right. Who I can, like, scream my head off at her for, like, 60 seconds and, like, be like, what are we eating? You know? And then, like. Or sit in the same room for two hours and not say a word. And, like, no one's pissy about it. You know what I mean? So it's like. So I do find you have that relationship. Like, we do. Like, you'll tell each other if you're. What you're wearing is fucking hideous. Like, I guess what I'm saying is there aren't walls between you. And I think that's the difference between a friend and a sister. You know, you don't have to protect what you're saying. You don't have to filter. How about that?
Clea Scherer
It is shocking to Joanna that, like, when I was in treatment, specifically, because, you know me, I'm an Energizer Bunny. I'm a big extra.
Rachel Zoe
You're an insane person.
Clea Scherer
I love around people. It, like, gives me energy. It gives me life. And when I was in treatment, I told Joanna, there were a few times I was like, I'm really Tight. Like, I don't know if I can hang out with this person. Like, I went for dinner and I got tired. And first of all, Joanna's like, welcome. Thank you.
Rachel Zoe
I'm tired.
Clea Scherer
She was like, this is great for me. But she also was so shocked.
Rachel Zoe
She's like, I can't.
Clea Scherer
How can you have a friend that depletes you? Like, how can you have a relationship with someone where you can't just not speak? Like, how? And because with Joanna, it's. She'll be like, I don't want to wear you out. Like, when I was tired.
Rachel Zoe
Sure.
Clea Scherer
And I was like, you don't wear me out. I was like, you can sit there, and I literally don't have to talk.
Rachel Zoe
Sure.
Clea Scherer
And she's so shook that, like, anyone in my life isn't that. But it's true. It's like, Joanna is a special person in my life.
Joanna Teplin
I think I also.
Clea Scherer
I think I have too many people in general, but because Joanna's like, I only have three friends, and I can do that with all of them.
Joanna Teplin
For me, I need to be around people that I. I tell Clea, this is, like, the utmost compliment, but it's like, you don't count. It's like, you're friends.
Clea Scherer
Sure, I only want to be around.
Joanna Teplin
People that don't count, but I can be a thousand percent myself. I can sit there quiet or not. We could talk. We can laugh or just ignore each other.
Rachel Zoe
So home at it. We have, like, the show, we have the products. We have the. Like, I Wish There was 600 of you. Like, I wish one of you could just live in my guest room so I could live this organized. Like, it's funny because anytime I meet someone and they're like, oh, yeah, you know, we have this business where we, like, go into people's homes and we, like, I go, like, the home edit. And listen, there can't be one stylist. There can't be one hair. Like, there can't be one of anything. Right? And there is the old thing that, you know, my team used to say, well, imitation's the best form of flattery. I'm like, why does that not help me here?
Clea Scherer
Doesn't help me.
Rachel Zoe
It doesn't help. Right? So. So I. I think I like to talk about this because in every journey to the top, there are challenges, right? And things that concern you when you go to sleep at night or wake up in the morning. You know, things that get under your skin.
Clea Scherer
Well, I will say this, and Joanna might have a different answer, but I think that things used to get under our skin way more than they. Than it does now. I think that. And I think that's normal, right? Like, you get to a point, we had to center ourselves in saying, okay, we have multiple books out, we have multiple seasons of a show, we have a very public Instagram account. We have launched a thousand ships, and we've given them the tool. We've given everyone the tools. We've given everyone what we do and the way we do it. So we can't really be upset that people have taken those tools and use them to create businesses.
Joanna Teplin
And truly, if we can inspire, you know, there's just. What you, I think, also realize is that there's so much room for everyone in this world. It's just, you know, if we can inspire especially, you know, female entrepreneurs to come out, do an organizing business, like, fabulous, you know, and a lot of.
Clea Scherer
People come up to us and they.
Rachel Zoe
Say, like, I started doing this because of you.
Clea Scherer
And I actually think that when, like, I think that's a beautiful thing to me is a huge compliment, and I'm like, wow, that's amazing. So proud of you. That's incredible. So I feel like all of that is really good, and I think everyone's different. When Joanne, Brandon and I first started an organizing company, the Home Edit, we looked at all the other professional organizers who were doing things very differently. And then we looked at, you know, someone like Marie Kondo, who was also doing it very differently and who now.
Rachel Zoe
Apparently came out that she's a slob.
Clea Scherer
I know I was like, Marie, like, Marie. So. But again, I. And I think that she's just going through a Joanna. I think that. I think she'll be back. I think she'll be back. She'll be back.
Rachel Zoe
Hormonal. No, just kidding.
Clea Scherer
Totally, right? I'm like, she'll be back. But I think that from our perspective, we were like, okay, we sit here and we want to try and do something that is different and that that is how we ended up with. Again, like, no one was making cursive labels back then. Like, that was silly. Everyone was using a label maker or something practical. We were like, we want to just have a signature. We want to have a calling card that represents us. And again, that's totally fine. Right now. I can't say if I was starting an organizing business, I wouldn't look at the two of us and be like, okay, let me find a partner that I really like. Like, try and do something cool on Instagram. Let me. You know, I get It. We created a.
Joanna Teplin
Emulate what you see, you know, and then again, I think we. We've all been so lucky to be inspired by people to create for us, to create something, a new version of it, and then to hopefully pass the torch on to the next generation that.
Clea Scherer
Does it even better. Join our old. Like, we're getting up there. We're talking about climbing in heels, you know, like climbing.
Joanna Teplin
And I know I'm like climbing in tennis shoes. Seriously. Barely. I don't.
Clea Scherer
I have barely. I.
Rachel Zoe
We was one of you barefoot at Baby to Baby at the gala. I feel like it would never be me.
Joanna Teplin
Oh, I think my shoes off at one point because I've been hurt so.
Clea Scherer
Much, I'd rather be bleeding.
Rachel Zoe
I do want to understand a little bit about the go forward for Home Edit. So Home Edit is larger than life. I think everybody knows it. For me, the biggest challenge of trying to grow my styling business when I was styling full time, was that they all wanted me to be there. You don't have this problem. You have incredible people that. That work with you. But, like, my biggest challenge obviously was, you know, kind of snakes in the grass. That worked with me. So that's a very common thing with, like, hairstylists. I hear it from makeup artists, I hear it from law firms. I hear it from agents, managers. So how have you guys been so blessed to have incredible people that can sort of execute on the Home Edit vision and dream?
Clea Scherer
Initially, hiring was the scariest thing we could ever think of. And because, number one, it's crazy to think about replicating your skills and yourself and your work ethic, like, you know how you work. So initially, I would say we scored the biggest score of our life because we got Sumner and that she was our first employee. So she set the path of hiring other people.
Rachel Zoe
Amazing.
Clea Scherer
It never got easier to let that control go. But what we learned really quickly was, number one, people are really talented and good at what they do, and we can teach them everything other than the passion. As long as someone kind of has that drive and that passion and that work ethic, we can teach them the organizing. So again, it's like figuring out the type of people you want to hire. And I won't say that every situation has worked out perfectly. And there are definitely people who used to work for us who now have organizing companies, just like there are people who work for you that ended up becoming stylists. And I think that in some ways it kind of is like launching other organizing companies in general. Like, you just have to take a Deep breath and steel yourself in your own confidence that you are really good at what you do and that everyone who works for you is really good at what they do. And you have to trust to a certain extent or like, you'll never grow. Like we would.
Rachel Zoe
It's true.
Clea Scherer
We would never grow.
Joanna Teplin
If we didn't trust, we would have never grown. We could never be where we are. No, it's true. Trust people.
Clea Scherer
So, Joanna. What I'm curious what, I'm sure you have other things to add to that. What do. What is your take?
Joanna Teplin
No, I would agree completely. I think it was really hard in the beginning. I mean, it's why I didn't want a business partner. You know, it was the same reason. I'm like, why would I ever want someone to be in this world with me when I only can count on myself?
Rachel Zoe
Sure.
Joanna Teplin
And so. But you know, then I sort of had the epiphany that it's like, wow, if you meet the right person, this need 1 billion times better than what I could have ever dreamed of.
Rachel Zoe
Sure.
Joanna Teplin
And so to Clea's point, we hired Sumner who was like, it was like birthing the first best child you could ever dream up.
Rachel Zoe
So it's like so lucky.
Joanna Teplin
And so she sort of paved the way that like, yeah, other people can absolutely do this and do this well. And in order for us to continue to grow, we have to trust.
Rachel Zoe
Yeah.
Joanna Teplin
And so like we were only going to get in our own way if we didn't do that.
Rachel Zoe
No. A hundred percent. And here's the thing, takeaway for that I want to say to anyone, like building a business of anything of this nature, where you have to hire to in order to grow, you have to. It's never about how you leave. It's never about leaving. It's about how you leave. That's the thing. Like all of us want everyone to live their best life and be their most successful amazing selves.
Joanna Teplin
Yeah.
Rachel Zoe
But it's how you do it that matters. And that is really, for me the biggest lesson that I try to teach kind of 20 somethings now starting out in their lives is like, just be straight. Just be straight. Be professional, be kind. And you will never trip over yourself. That's it.
Clea Scherer
It's actually so true. It's so true.
Joanna Teplin
That's the thing is because we would never. You would never want to stand in the way from someone of pursuing their own.
Rachel Zoe
Of course not. You expect people to work for you for the rest of their lives.
Clea Scherer
Right.
Rachel Zoe
It's interesting because I, you know, it's very. For me to watch you guys grow to where you are now. I think I always am, like. And you're very big personal lives and very big family lives. And so I think it's important to do that. What's next for Home Edit? Are there obvious dreams ahead?
Joanna Teplin
Yeah, well, we got acquired by hello Sunshine, Reese Witherspoon's company, in February, and hello Sunshine is an unbelievable partner for us. I mean, they're allowing us to continue to grow the Home Edit in all the ways that, you know, amplify all the things that we were already doing with their support. It's a dream.
Clea Scherer
It is a dream. And one of the dreams that we're going to be living out this year is a lot of stuff that we had to shelve last year. I physically couldn't do it, but that meant we physically couldn't do it. So we're going to be just, you know, coming up on this year, we're going to be on the road a lot. I can say that. We have a few projects that are going to be become public projects. We have a lot of, like, media things. And when I say media, we have, you know, our books, tv, podcasts, all of that. And we're really excited to be in person and live again, which we kind of haven't been since 2019. So we're really excited that we get to do these things and be with people again. So I think that to me, and you know how I am, I love being with people, so to me, that's like, the most. And I love being with Leah, so.
Joanna Teplin
It'Ll all work out.
Clea Scherer
I'm just excited, honestly, at this point, the thought of traveling for work. Nothing sounds better, right? Nothing sounds better. But I was, like, recounting all of my favorite last moments of 2021. So this was in 22, but I was, like, thinking about all of, like, the last trips we went on. Like, we were in D.C. during the holidays. I was like, joanna and I have had so many good trips.
Rachel Zoe
You guys are literally the cutest. It's so amazing that you built the home at it. I know you're, like, really big and fancy now, but I really need you to come live with me for a week. So feel 100% dying here. I'm dying. I can't find anything. I don't know where anything is, and I need to get rid of 50% of it.
Joanna Teplin
You know, we'll be there, Rachel.
Rachel Zoe
I know I just said that, but I'm not going to do that. I'm not I know you're.
Clea Scherer
We already know. We didn't even listen to get rid of stuff. Like, we already know that. You know, the crazy thing is we've organized different homes, different closets. I feel like I know your inventory.
Rachel Zoe
Yeah.
Clea Scherer
So well.
Rachel Zoe
Good. So you can just place it wherever you want.
Clea Scherer
I really, like, I feel like I know it. Like, I even know, like, which things are priorities, which things we could have on higher shelf. Like, I feel like I really know it.
Rachel Zoe
You do.
Joanna Teplin
So we could probably.
Clea Scherer
Yeah, we could probably do it quickly.
Rachel Zoe
But I really just want to see say that I love everything you guys do. I'm so excited to see, like, what I feel like you have like another thousand things that are about to happen. And I'm so excited. I think it's a really great career path for a lot of women that I hear from in person or on my social media. Like, I think that's this sort of really big lesson that I think is really important to learn from you guys and what you do and live in the like, home edit state of mind, you know?
Clea Scherer
And I know, and I feel like Joanna and I could take a page out of your book and live in slightly more glamorous state of mind. But we live in an organized involve.
Joanna Teplin
Me getting dressed every day.
Clea Scherer
But yeah, I'm like, you know what? Rachel, like, checks that, like, I'm like, I think of her glamorous. Okay, we don't. Joanna and I are never going to be. I'm just excited when I put jeans on. I barely see you in jeans.
Joanna Teplin
But I'm like, wear jeans.
Clea Scherer
No, she does.
Radhi Devlukia
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Rachel Zoe
I wear a Polish denim. I'll do a polished flare.
Clea Scherer
Thinking about you in sneakers and a.
Rachel Zoe
Boyfriend, it's like a disaster. Okay. Love you both so much.
Joanna Teplin
Love you. Love you.
Rachel Zoe
These two are such a breath of fresh air. I mean, they're just two of the hardest working, beyond hilarious women. Every time I talk to Clea and Joanna, I can't stop laughing because the way that they. They really are like an old married couple that have been together for like 70 years. That's kind of like how their vibe is. And also they're so professional. They work so hard. I think they are just such a good example of how to follow your dream and also inspire others. And that positive, positive female energy. And it's just so refreshing. And that was a fun one. I really love that.
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Climbing in Heels with Rachel Zoe: ICYMI - The Home Edit
Release Date: April 11, 2025
Host: Rachel Zoe
Guests: Clea Scherer and Joanna Teplin from The Home Edit
Produced by: Cloud10 and iHeartPodcasts
In this episode of Climbing in Heels, Rachel Zoe welcomes Clea Scherer and Joanna Teplin, the dynamic duo behind the renowned organizing company, The Home Edit. Rachel delves into their journey, exploring the origins of their partnership, the evolution of their business, and the personal dynamics that have fueled their success.
Meeting and Formation
Rachel begins by expressing her admiration for Clea and Joanna, highlighting their humor, passion, and extraordinary organizational skills. She recalls their initial introduction through a mutual friend, Leah, who orchestrated a "blind friendship date" for them.
Immediate Collaboration
The synergy between Clea and Joanna was evident from the start. After a four-hour lunch meeting, they decided to partner up, immediately brainstorming their company name, logo, and even setting up bank accounts within the same week.
Childhood Organizational Tendencies
Rachel inquires about their early inclinations towards organization. Clea shares her lifelong passion for creating order, contrasting it with Joanna’s journey from a neat freak to a "complete slob" during her high school years before rediscovering her love for organization post-college and motherhood.
Clea Scherer [05:10]: "I was born this way. And I now use my powers for good and not evil. ... I was going to set up my little reading station..."
Joanna Teplin [10:20]: "I started off really, really organized... went through a period where my closet was a complete disaster."
Family Influences
Clea attributes her entrepreneurial spirit to her family, noting that every member ran their own businesses, which inspired her to follow a similar path.
Balancing Organization with Parenting
The conversation shifts to the challenges of parenting children with varying levels of interest in organization. Clea details how her daughter insists on perfection in their environment, while her son is indifferent, and their other daughter has a penchant for clothing chaos.
Clea Scherer [07:20]: "My daughter has a lot of things where she will be like, this bothers me... why is there laundry on the floor?"
Rachel Zoe [08:02]: "God help us."
Influence on Children
Clea and Joanna discuss how their organized lifestyles have impacted their children, with Clea expressing both hope and frustration over her children's differing attitudes towards tidiness.
Trust and Hiring
Rachel probes into how Clea and Joanna have successfully scaled The Home Edit without falling prey to common business pitfalls like "snakes in the grass." They emphasize the importance of hiring talented individuals who possess the same passion and work ethic, even if they don't replicate their organizational skills exactly.
Clea Scherer [32:05]: "Initially, hiring was the scariest thing we could ever think of... people are really talented and good at what they do, and we can teach them everything other than the passion."
Joanna Teplin [33:32]: "We would never grow if we didn't trust... you have to trust people."
Overcoming Challenges
Joanna shares her initial reluctance to take on a business partner, fearing that she could only rely on herself. However, partnering with Clea proved to be a game-changer, allowing them to expand and innovate beyond their individual capabilities.
Inspiration vs. Imitation
Rachel raises concerns about the increasing number of businesses emulating The Home Edit's model. Clea and Joanna view this as a testament to their influence, embracing it as a form of flattery rather than a threat.
Rachel Zoe [28:14]: "I think it's like emulation... why does that not help me here?"
Clea Scherer [29:13]: "We've given everyone the tools. We can't really be upset that people have taken those tools and use them to create businesses."
Positive Impact
Both Clea and Joanna believe that the rise of similar businesses indicates a broader acceptance and appreciation for professional organizing, especially among female entrepreneurs.
Recent Acquisition
Joanna reveals that The Home Edit was acquired by Hello Sunshine, Reese Witherspoon's company, in February. This partnership is set to amplify their brand and support their continued growth.
Upcoming Projects and Public Engagements
Clea shares that they have several projects revived this year, including books, TV appearances, and podcasts. They are excited to engage with the public again, which had been on hold since 2019.
Value of Authenticity and Professionalism
Rachel emphasizes the importance of being genuine and professional in business dealings. She advises upcoming entrepreneurs to be straightforward, kind, and professional to avoid stumbling blocks in their careers.
Appreciation and Inspiration
Rachel expresses her deep appreciation for Clea and Joanna, citing their hard work, humor, and positive energy as inspiring examples for women striving to follow their dreams.
Passion Drives Success: Clea and Joanna's genuine passion for organization is the cornerstone of The Home Edit's success.
Trust in Team Building: Building a reliable and passionate team is crucial for scaling a business effectively.
Embracing Imitation as Flattery: The rise of similar businesses underscores the positive impact and influence of The Home Edit.
Authentic Leadership: Maintaining authenticity and professionalism fosters trust and long-term growth.
Future Growth: Strategic partnerships and upcoming projects position The Home Edit for continued expansion and influence.
Clea Scherer [05:10]: "I was born this way. And I now use my powers for good and not evil."
Rachel Zoe [28:32]: "It's never about how you leave. It's never about leaving. It's about how you leave."
Joanna Teplin [33:54]: "If you meet the right person, this need 1 billion times better than what I could have ever dreamed of."
Rachel Zoe [34:15]: "Just be straight. Just be straight. Be professional, be kind. And you will never trip over yourself."
Rachel Zoe's conversation with Clea Scherer and Joanna Teplin offers an insightful look into the creation and expansion of The Home Edit. From their serendipitous meeting to their strategic business decisions and personal growth, the episode underscores the importance of passion, trust, and authenticity in building a successful enterprise. Clea and Joanna's stories serve as inspiring blueprints for aspiring female entrepreneurs navigating the complexities of balancing personal life and business ambitions.
For more insights from powerful female entrepreneurs and inspiring stories of success, tune into future episodes of Climbing in Heels with Rachel Zoe.