
Sterling K Brown just exposed why streaming seasons are brutally short -- the This Is Us and Paradise star laid it out plain that streamers and premium cable don't chase ad dollars like old-school networks, so pumping out 22 episodes of the same show doesn't bring in fresh subscribers the way a shiny new 8-episode banger does. Networks live off ad inventory, more episodes equal more money, but streamers make bank luring you in with the next big thing -- yeah Brown basically said your binge is getting chopped because giving fans more of what they already love isn't profitable enough.