Podcast
Cold Call
Hosted by HBR Presents / Brian Kenny · EN
Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.
33episodes
Episodes
Newest firstAll episodes
How Software Startup InsightSquared Wrestled with Creating an Optimal Sales and Marketing Strategy
Mar 1700:31:47Tap to summarizeSoftware startup InsightSquared had recently hit $2 million in revenue and secured an $8 million round of venture capital. However, the founders disagreed on the path ahead, specifically on the sales and marketing plan. Should they focus on a sales-centric approach to growth or a marketing-centric one? Which strategy was optimal for their venture’s next phase of growth? Harvard Business School Senior Lecturer Mark Roberge joins Brian Kenny to discuss the case, “InsightSquared: Developing the Sales and Marketing Plan” and ideas related to his new book, The Science of Scaling. They explore the penultimate startup question of how to scale and point to the importance of implementing and communicating an effective sales and marketing strategy.
Transcribe →Why the Commonwealth Bank of Australia Opened Up to Customers about Credit Card Risks
Mar 300:25:02Tap to summarizeIn August 2017, Commonwealth Bank of Australia was looking for ways to differentiate itself from competing banks and was also trying to improve the financial well-being of its customers. One area where this was particularly relevant was in its bank-issued credit card business, where customers routinely selected cards that — although profitable for the bank — could be a poor fit for their needs. This led to low customer satisfaction scores, cancellations, and occasionally, financial distress. The bank decided to experiment: Rather than just presenting the strengths of its various credit card offerings, they proposed also promoting each credit card’s drawbacks. Being transparent with customers might help them make better choices, but would those choices come at the expense of bank performance? Harvard Business School Professor Leslie John joins Brian Kenny to discuss the case, “Commonwealth Bank of Australia: Unbanklike Experimentation” and ideas related to her new book, Revealing: The Underrated Power of Oversharing. They explore the benefits and potential drawbacks to the bank “oversharing” information with customers.
Transcribe →Innovations in Olympic Speed Skating: When to Reveal a Novel Approach
Feb 1700:22:27Tap to summarizeThe U.S. Men’s Olympic speed skating team devised a new approach to the team pursuit event following their disappointing performance in the 2018 Winter Olympics. The team saw promising initial results from their innovations, but they faced a decision about whether to reveal their new techniques. The U.S. Team’s strategy was easily imitated if competitors witnessed it in a race, but it was a risk not to test it in competition before the Olympics. And, were there possible upsides to imitation if it improved the entire sport? Should they share their techniques, and if so, when? Harvard Business School Assistant Professor Rebecca Karp joins Brian Kenny to discuss the case, “A Winning Strategy: Innovation in Olympic Speed Skating.” They explore whether and when to launch a novel idea, product, or service, and what are the consequences—good and bad—to being imitated.
Transcribe →If and How to Scale the Acquired Podcast
Feb 300:42:16Tap to summarizeFounded in 2015 by co-hosts Ben Gilbert and David Rosenthal as a hobby, the business podcast Acquired had become their full-time jobs by 2023, and they managed all aspects of the company. By telling in-depth stories of companies, the podcast had doubled its audience year over year, reaching one million listeners per episode. And they’d grown without a strict release schedule or relentless optimization. Still, they felt pressure to scale. They took 2025 to evaluate the podcast’s success to date while determining if, and how, it should change its well-established and revenue-generating processes. Because maintaining the balance of work, life, and family they’d achieved was an important priority too. How did they determine a way forward? They join Harvard Business School Professor Shane Greenstein and host Brian Kenny to discuss the case “The Acquired Podcast: Scaling the Mic.”
Transcribe →How Italian Luxury Brand Golden Goose Determined Its Next Phase of Growth
Jan 2000:26:18Tap to summarizeIn 2025, Golden Goose, the Italian luxury brand known for its handcrafted, distressed sneakers, was at a turning point. Under CEO Silvio Campara, the company had grown from cult favorite to global player, with $650 million in revenue and a loyal following. What should drive its next phase of growth? Should Golden Goose double down on its signature sneaker business, grow into a full lifestyle label with ready-to-wear and accessories, or expand into new international markets? Harvard Business School Professor Juan Alcacer and entrepreneur Alexandre Daillance discuss their co-authored case, “Golden Goose: Reshaping Luxury,” with host Brian Kenny. They explore how the company has challenged fashion norms by embracing imperfection, co-creating with customers, and rethinking what it means to scale a luxury business.
Transcribe →How Equitable Confronted Its Inertia After 160 Years in Business
Jan 600:34:42Tap to summarizeEquitable, a 163-year-old financial services firm, serves more than five million clients across three main lines of business: retirement planning, wealth management, and asset management. Spun out of French insurance giant AXA in a 2018 IPO, Equitable’s leadership team was excited to be out on its own but quickly realized that to overcome inertia and remain relevant, the company’s ways of working would need to change. In 2019, CEO Mark Pearson launched an effort known internally as New Ways of Working, or NWOW, aimed at helping the firm become faster, more accountable, and more adaptive in a highly competitive and regulated industry. Several years in, the effort sheds light on core leadership questions: What does true cultural change look like? What makes it last? And how do leaders bring skeptics along? Harvard Business School Professor Das Narayandas joins Pearson and COO Jeff Hurd to discuss the case “New WOW at Equitable: A New Way of Working.”
Transcribe →Climate Rising: Extending Apparel Lifespan with ThredUp
Dec 2300:36:34Tap to summarizeWith the holiday season upon us, and thrifting a major trend, we’re sharing an episode of Harvard Business School’s Climate Rising podcast that’s focused on extending product life, reducing waste, and the growing role of resale in the circular economy. Climate Rising is all about what businesses are doing, can do, and should do to confront climate change. In this episode, “Extending Apparel Lifespan,” HBS Professor Mike Toffel talks to ThredUp CEO James Reinhart about why ThredUp chose to build a national logistics and technology platform for resale. They also talk about how the company partners with big brands to run their own resale channels and how AI and automation are reshaping the industry. It’s an insightful conversation for anyone interested in sustainability or circular business models.
Transcribe →Inside Coinbase’s Mission-First, Remote-First Bet
Dec 900:27:55Tap to summarizeIn 2020, cryptocurrency exchange Coinbase made two bold organizational moves: going fully remote and banning political discussion at work. These decisions, aimed at reinforcing a mission-first culture, were supported by a written, codified approach to company values and a hiring philosophy designed to attract talent aligned with that mission. In this episode, Chief People Officer L.J. Brock joins case author and HBS professor Charles Wang and host Brian Kenny to discuss how Coinbase’s strategy, explored in the case “Mission First at Coinbase,” raises critical questions about focus, inclusion, and attracting top talent in a volatile industry.
Transcribe →BrandBastion Mixes AI and Human Judgment to Build Trust at Scale
Nov 2500:26:32Tap to summarizeJenny Wolfram founded BrandBastion in 2013 after noticing that many companies’ social media pages were teeming with spam, hostile messages, and unanswered comments—all of which chipped away at customer trust. She built an AI-powered platform, supported by human moderation, to help brands manage comment sections at scale, respond quickly to customers, and protect their reputation. Wolfram joins the company’s Head of Operations and Finance, Vesa Rikkinen, Harvard Business School Assistant Professor Julian De Freitas, and host Brian Kenny to discuss the HBS case “BrandBastion: Managing Online Brand Communities.” They explore key decisions brands face, including when to step in and respond to customers online, and how to make the case for investing in moderation.
Transcribe →Apollo Global Management’s Business Model Transformation
Nov 1100:29:16Tap to summarizeApollo Global Management has transformed itself from a traditional private equity giant into an insurance-fueled credit powerhouse—thanks to its acquisition of life annuity issuer Athene. CEO Marc Rowan makes a bold bet that an asset-heavy model, which is backed by hundreds of billions in long-term insurance liabilities, can drive repeatable, superior returns and propel Apollo’s assets under management to $1.5 trillion. However, public markets award Apollo a multitude on its earnings that is far lower than asset-light peers like Blackstone, which highlights important trade-offs. Harvard Business School professor George Serafeim joins host Brian Kenny to discuss the questions raised by the case, Apollo Global Management, and explore what Apollo’s transformation reveals about business-model innovation and risk management in today’s rapidly evolving private markets ecosystem, and what it means to be a modern investment firm.
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