Podcast
Consulting Spotlight
Hosted by Software Oasis · EN
Ready to master the art of B2B consulting and accelerate your professional journey? Consulting Spotlight brings you weekly insights from the consulting industry's most brilliant minds. Host Michael Bernzweig, founder of Software Oasis, leverages decades of experience connecting top B2B consultants with leading organizations to bring you deep-dive conversations about what really works in consulting today. Each episode features strategic discussions with industry leaders, successful consultants, and decision-makers who share their proven methodologies, challenges overcome, and secrets to building a thriving consulting practice. From winning high-value clients to scaling your consulting business, get actionable strategies you can implement immediately. Whether you're an established consultant or planning to enter the field, this podcast delivers the expert knowledge you need to succeed. Subscribe now to join our community of ambitious consultants and get weekly episodes filled with practical wisdom, real-world case studies, and insider insights.
43episodes
Episodes
Newest firstAll episodes
From Developer to Strategic CTO: Vygandas Pliasas on Transforming Tech Teams
Jan 16, 202500:32:45Tap to summarizeIn this episode of Software Consulting Spotlight, we sit down with Vygandas Pliasas, founder and CEO of Cortip, who specializes in fractional CTO services and executive consulting. Vygandas shares his journey from developer to strategic technology leader, offering invaluable insights into transforming engineering processes and building effective remote teams.Through his work with early-stage companies and SMBs up to Series A, Vygandas has developed a methodical approach to diagnosing and solving complex organizational challenges. His expertise lies in streamlining the entire product development cycle, from stakeholder ideation to final delivery.Key Discussion Points:- Transitioning from agency models to in-house development teams- Managing stakeholder expectations and prioritization- Technical maturity assessment methodologies- Remote team management strategies- Knowledge transfer and documentation approaches- Scaling SaaS products effectively- Metrics for measuring development success- Building consensus across organizational levelsSubscribe to our bi-weekly newsletter to stay updated with more insights from technology leaders and transformation experts.
Transcribe →Process Transformation Expert: How Errol Allen Revolutionizes Business Operations
Jan 11, 202500:32:27Tap to summarizeIn this episode of Consulting Spotlight, we sit down with Errol Allen, founder of Errol Allen Consulting and veteran operations consultant. After leaving corporate America in 2011 at age 53, Errol transformed his analytical mindset and operations expertise into a thriving consulting practice focused on process optimization.With over a decade of experience helping businesses streamline their operations, Errol shares powerful insights about the critical role of process documentation in organizational success. From his base in Texas, he has helped countless organizations identify inefficiencies, implement effective workflows, and achieve remarkable transformations in their operations.Key Discussion Points:- Journey from corporate analyst to independent consultant- Three-phase approach to process documentation- Real-world case study of process transformation in Houston- Impact of remote work on documentation practices- Tools and technologies including Visio and Loom- Methodology for identifying critical processes- Measuring ROI of process improvement initiatives- Employee engagement strategies during change implementation- Future of process documentation with AI and automationSubscribe to the Software Oasis newsletter for weekly insights from industry experts like Errol Allen. Visit to join our community of consultants and business leaders dedicated to operational excellence.Creators & Guests Errol Allen - Guest Michael Bernzweig - Host Click here to view the episode transcript.
Transcribe →Empathy-Driven Marketing: How Brandon Falcon Built a SaaS Growth Empire
Dec 31, 202400:34:48Tap to summarizeIn this episode of Consulting Spotlight, we sit down with Brandon Falcon, founder of Falconics, who transformed his $1,000 startup into a leading marketing agency specializing in empathy-driven approaches for B2B SaaS companies. Starting in 2014 with web design and social media, Brandon evolved his company into a powerhouse that helps software founders connect authentically with their target audience.Brandon shares his journey from serving local businesses to partnering with Fortune 500 marketing agencies, ultimately finding his sweet spot in the B2B SaaS space. He reveals how his agency helps founders move beyond feature-focused messaging to create emotional connections that drive long-term customer relationships.Key Discussion Points:- The evolution from local marketing to B2B SaaS specialization- Implementing the "60 conversations in 60 days" methodology- Transforming technical features into emotional benefits- Building trust through founder-led customer conversations- Converting one-on-one feedback into scalable marketing strategies- Increasing customer engagement from 5 to 13 conversations per week- Developing VIP setup processes for customer retention- Balancing funded startups vs. bootstrapped founders- Creating authentic dialogue with ideal customer profiles- Understanding micro-metrics in decision-making processesSubscribe to Consulting Spotlight on your favorite podcast platform and visit softwareoasis.com/subscribe for our bi-weekly newsletter delivering exclusive insights, trends, and analysis that will propel your consulting career forward.Creators & Guests Brandon Falcon - Guest Michael Bernzweig - Host Click here to view the episode transcript.
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