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Today: Lauren and Josh break down the latest news from Google I/O and what it means for your content. We dive into the history of ContentID, how YouTube is handling deepfakes with its new likeness detection tool, and X's AI-powered push to match creators with brands. Plus, we discuss Tom Brady's move to YouTube and Duolingo's crazy new focus module.

00:00 Welcome to Creator Upload

01:59 Viacom's massive 2007 YouTube lawsuit

03:11 The birth of Content ID

06:23 Gemini Omni comes to YouTube Shorts

07:33 YouTube's new AI likeness detection

13:28 X enters the creator marketplace era

14:28 How Creator Connect uses AI

16:23 Meta's Threads catching up to X

19:27 Duolingo locks you out of apps

22:18 Tom Brady's new YouTube trivia show

23:54 Why athletes thrive on YouTube

Creator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.

Follow Lauren: https://www.linkedin.com/in/schnipper/

Follow Josh: https://www.linkedin.com/in/joshuajcohen/

Original music by London Bridge: https://www.instagram.com/londonbridgemusic/

Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand