What if the pressure to be “on” every single month is actually holding your business back?

In this episode, I sat down with Abi for a deeply honest conversation about building a business that’s profitable and sustainable.

Abi shares her journey from early entrepreneurship and freelancing to running an agency and coaching course creators — along with the reality of feast-and-famine cycles, mindset traps, and why there’s no single moment where everything suddenly feels “figured out.”

This conversation is calm, practical, and refreshingly real — especially for anyone tired of chasing constant growth.

What you’ll get from this episode:

Why slowing down doesn’t mean you’re failing
How to think long-term instead of chasing constant momentum
The mindset shift from outcomes to transformation
Why courses aren’t “dead” and what actually makes them work
How to build something you still love when things get hard

If you’re building a business and questioning your pace, this episode will feel grounding.

Get to Know Abi:

Abi is an evergreen funnel strategist who helps course creators step off the launch treadmill and build businesses that feel both profitable and peaceful. Her work focuses on long-term strategy, messaging, and optimization guiding clients to become confident decision-makers rather than relying on tactics, trends, or constant urgency. Having built her career through resourcefulness and adaptability, Abi brings a grounded perspective on what it actually takes to grow in an unpredictable market. She helps creators build not just better funnels, but a deeper sense of trust in their work, their skills, and themselves.

Connect with Abi:

LinkedIn: https://www.linkedin.com/in/abi-prendergast/

Instagram: https://www.instagram.com/abiprendy/

Website: https://www.aptcontent.co.uk/

Your host, Candice Mitchell, can be found online at:

Website: https://talentdevelopmentnerds.com/

LinkedIn: https://www.linkedin.com/in/candicemitchelltdnerd/

Instagram: https://www.instagram.com/talent_development_nerd/

YouTube: https://www.youtube.com/@candicemitchell.TDNerd

Talent Development Academy: https://talentdevelopmentnerds.com/tda

Original music composed by: Paul DeHaven

pauldehavenmusic.com

Why sustainable success isn’t about being “On” all the time