Podcast Summary: Digital Social Hour
Episode: Angel Fernandez: Growing Up on the Border Changes You Forever | DSH #1741
Host: Sean Kelly
Guest: Angel Fernandez
Date: January 9, 2026
Episode Overview
In this raw, unfiltered episode, Sean Kelly sits down with Angel Fernandez, a self-made entrepreneur whose formative years growing up along the US-Mexico border deeply shaped his worldview, hustle, and drive. The conversation is wide-ranging: from the harsh realities of border life and family struggles, to transformation through business, AI, and spirituality. Angel shares vivid accounts of his upbringing, his journey through adversity, and powerful reflections on responsibility, resilience, and purpose.
Key Discussion Points & Insights
1. Life on the Border: Survival and Hustle
- Family Ties to Crime
- Angel recounts the normalization of cartel-related activities where he grew up:
- “Everyone that lives along the border has an uncle or a cousin that's gone to jail for transporting drugs.” (00:00, 21:38)
- “Everyone…knows someone that's involved with the cartel. It's just...everyday life for us.” (00:07, 21:46)
- Sharing these realities, Angel explains how environmental pressures lead people to “do what you gotta do to survive.” (01:17)
- Angel recounts the normalization of cartel-related activities where he grew up:
- Early Responsibilities
- Absent father; started working at 9 with his uncle and cousin in landscaping. (01:21–01:43)
- “No Saturday morning cartoons for me...I was watching documentaries and Law and Order when I was like nine, bro.” (01:43)
- Absent father; started working at 9 with his uncle and cousin in landscaping. (01:21–01:43)
2. Youthful Entrepreneurship & Self-Education
- Early Hustle
- Dropped out of high school at 17 after basketball season; was already earning more than his teachers by selling jewelry. (02:09–02:32, 03:25)
- Learned sales from a young age and emphasized the importance of self-education over formal education.
- “I was in high school, like teaching myself the sales bible. Like, I knew I wanted to go into business.” (02:38)
- The Value of Sales
- Angel describes sales as “just helping someone understand,” not just transactional. (03:02–03:20)
3. Gang Influence, Fights, and the “Chip”
- Gang & Violence Exposure
- Angel was introduced to gang culture by family at age 6, fought often, and had to prove himself repeatedly. (04:06–04:42)
- The Chip on His Shoulder
- Early need to “prove something” became central to his identity—still motivates him in high-achieving circles.
- “That was me my whole life, man. That's still me right now. Always ready to prove something…” (05:03)
- “I thought the chip was off my shoulder till I got around them, bro… All of a sudden I just felt the chip on my shoulder again…” (05:31)
- Early need to “prove something” became central to his identity—still motivates him in high-achieving circles.
4. Business Partnerships and Providing Value
- Meeting Mike Baron
- A chance meeting at Louis Vuitton with a top sales manager led to partnership with entrepreneur Mike Baron. (06:23–07:11)
- “Not too many guys that look like us spinning bread at Louis Vuitton.” (06:54)
- A chance meeting at Louis Vuitton with a top sales manager led to partnership with entrepreneur Mike Baron. (06:23–07:11)
- Value-Add Philosophy
- Angel stresses the importance of always seeking to provide value, build bridges, and serve others—not just for those “above” you.
- “You serve people, bro. Continuously. You gotta serve people.” (08:12)
- “I'm all about building bridges and providing value for people.” (07:58)
- Angel stresses the importance of always seeking to provide value, build bridges, and serve others—not just for those “above” you.
5. Leadership, Team Building, and Business Culture
- Selfless Culture vs. Fear-Based Leadership
- Advocates for leading by example and fostering selfless environments, which attracts more talent.
- “If you have that mindset all the time, bro, you're just constantly attracting people to you.” (08:15)
- “I constantly have a line of people who want to work for me.” (09:13)
- Advocates for leading by example and fostering selfless environments, which attracts more talent.
- New Business Venture: DM Closers
- Angel is building a business focused on handling and monetizing social media DMs, a crucial but overlooked opportunity for entrepreneurs and influencers.
- “My new play is taking advantage of that hole in the game. I want to fill it with the right staff, with the right team.” (10:14)
- “I'm looking right now for about 15 people...a strong DM sales team.” (10:33)
- Angel is building a business focused on handling and monetizing social media DMs, a crucial but overlooked opportunity for entrepreneurs and influencers.
6. AI, Crypto, & The Future of Work
- AI Investments
- Angel recently backed “Noce” (N-O-S-E), an AI start-up aiming for cultural cognizance and crypto trading abilities. (11:40–12:56)
- Surprised at how AI can generate wealth:
- “The amount of money I'm making, bro…Not doing anything, just off some investments. It's crazy, bro.” (13:14)
- Freedom, Purpose, and Work
- Both agree that even if financially free, true passion (basketball, podcasting) would still drive them to work.
- “Even if I made no money off this, I would do it.” (13:41)
- “Basketball is such a quick game that you have no time to think anything outside of the sport itself.” (14:18)
- Both agree that even if financially free, true passion (basketball, podcasting) would still drive them to work.
7. Mental Health, Sports, and Self-Development
- Flow State & Meditation
- Talks about NBA players using meditation for performance; shares his own transformation through yoga to channel anger and aggression positively. (15:01–15:46)
- Contrasts in Upbringing: Confidence vs. Aggression
- Sean lacked confidence as a kid, while Angel had to self-motivate and played with aggression. (17:06–17:28)
- Money as a Motivator
- Discusses using incentives (e.g., paying children for achievements in sports) and output-based rewards in business. (17:39–18:28)
- Critique of “blame culture” and the shift toward mediocrity in American culture. (18:38–19:07)
8. Family, Gender Dynamics, & Traditional Roles
- Family Structure
- Angel shares his view on distinct male and female roles, partly shaped by his border upbringing:
- “Women have to be cared for. Women have to be protected. That's what I was taught by my grandparents.” (19:49)
- Angel shares his view on distinct male and female roles, partly shaped by his border upbringing:
- Working Parents & Influence on Children
- Remarks on the difficulty of maintaining strong family structures with two working parents.
- “It gets kind of hard to have your kids kind of stay in line and kind of get pointed in the direction.” (20:23)
- Remarks on the difficulty of maintaining strong family structures with two working parents.
9. Border Culture: Danger, Cartels, and Corruption
- Life in Border Towns
- Regular cartel presence, danger, cars in convoy for safety, yet relative safety for tourists.
- “Whenever we go out to the club, it's one Suburban in the middle, one Jeep in the front, one Jeep in the back. The plaza is hot...” (22:05)
- Regular cartel presence, danger, cars in convoy for safety, yet relative safety for tourists.
- Government Corruption
- Discusses deep collusion between cartels and the Mexican government; cross-border power plays.
- “The Mexican government is pretty involved with everything that happens, really.” (22:51)
- Example: Governor of Baja California losing a US visa; speculation about high-level US politicians interacting in Mexico. (23:07–24:25)
- Discusses deep collusion between cartels and the Mexican government; cross-border power plays.
10. Politics, Responsibility, and Mindset
- Cynicism Towards Politics
- Neither believes politicians fulfill promises; describes politics as “an illusion.” (25:58)
- Self-Reliance
- Strong emphasis on personal responsibility as the only true determinant of success.
- “Responsibility is the ability to respond...a lot of people just don't want to take [it].” (26:16)
- “Even when I get scammed, I blame myself...I made the decision.” (26:37)
- Strong emphasis on personal responsibility as the only true determinant of success.
11. Entrepreneurship: The Real Journey
- Hardships, Sacrifice, and Delayed Rewards
- Both Angel and Sean candidly discuss years of struggle, self-doubt, and sacrifice before reaping any rewards. (36:04–37:10)
- “If you want to be an entrepreneur, get ready for pain, man. Get ready for long days...be broke for a long time.” (37:39)
- Angel: “There’s an invisible energy… you’re building up… that doesn’t become money until way later.” (38:01)
- Both Angel and Sean candidly discuss years of struggle, self-doubt, and sacrifice before reaping any rewards. (36:04–37:10)
- Building Bridges & Lasting Relationships
- Importance of honesty, fairness, and not burning bridges—especially coming from humble beginnings.
- “The more bridges you build, the more places you can get to.” (31:15)
- Importance of honesty, fairness, and not burning bridges—especially coming from humble beginnings.
12. Modern Education, AI, and Trade Skills
- Changing Value of College
- “College isn't what it used to be...It's partly a scam if you let it be a scam.” (31:55)
- Skills and trades, now often taught online, are increasingly valuable.
- AI Displacing Traditional Jobs
- Real-life examples: Replacing paralegals, leveraging AI to analyze legal documents. (32:54–33:39)
- Entrepreneurship & Personal Brands may be more “AI-proof.” (34:59–35:11)
13. Spirituality, Mortality, and Presence
- Views on God & The Afterlife
- Angel is spiritual but eschews traditional human definitions of God.
- “God cannot be defined by a human being. And if it can, that's probably not the real God.” (41:21)
- Angel is spiritual but eschews traditional human definitions of God.
- Near Death Experiences & Acceptance
- Angel says he’s at peace with death, influenced by near-death experiences and faith in something greater.
- “I'm at peace with death, bro. I'm at peace with life. I'm at peace with death, bro.” (43:35)
- “The only thing I regret are the things I didn’t do.” — Angel’s grandfather, deathbed advice (49:27)
- Angel says he’s at peace with death, influenced by near-death experiences and faith in something greater.
14. Mental Health, Trauma, and Healing
- Roots of Anger
- Angel opened up about physical hunger and anger in childhood, exacerbated by family struggles. (50:02–51:10)
- Cannabis as Transformation
- Cannabis helped Angel relax, become self-reflective, and heal relationships with others. Now uses CBN-infused gummies for sleep. (52:09–53:21)
- Cannabis Industry Insights
- Excitement about future legalization; high margins today despite heavy taxes. (54:00–57:06)
15. Neurodiversity as Superpower
- Autism, ADHD, and High Achievement
- Both host and guest discuss evolving views on autism and ADHD—as potential gifts, not curses.
- “It's a skill, bro. It's a skill set...Look at you…super successful.” (61:58)
- Rejection of medicalized pathologizing of neurodiversity.
- “I don't think ADHD is also what they made it out to be… I just think it was another evolution.” (63:04)
- Both host and guest discuss evolving views on autism and ADHD—as potential gifts, not curses.
- Childhood Trauma Exists Across Socioeconomic Lines
- Sean points out trauma is universal, even in affluent settings. (65:05)
16. Angel’s Current and Future Projects
- Building Teams for Handling DMs
- Angel is recruiting “DM setters/closers,” offering guaranteed placement, training, and potential for high earnings.
- “We have a DM setter on our team...making like $20,000 a month.” (66:25)
- To apply: DM Angel “elite” at @DigitalMoneyAngel on Instagram. (68:04)
- Angel is recruiting “DM setters/closers,” offering guaranteed placement, training, and potential for high earnings.
Notable Quotes & Memorable Moments
-
On Border Life:
“Everyone that lives along the border has an uncle or a cousin that's gone to jail for transporting drugs.”
— Angel Fernandez (00:00, 21:38) -
On Early Adversity:
“My dad left when I was around like 8 years old. So it made me grow up super quick, man...No Saturday morning cartoons for me.”
— Angel (01:43) -
On Sales and Value:
“It's not just people looking to buy something from you. It's people looking to work with you… That's how they can touch you.”
— Angel (11:07) -
On Being Selfless:
“If you have that mindset all the time, bro, you're just constantly attracting people to you.”
— Angel (08:15) -
On Responsibility:
“Responsibility...is something a lot of people just don't want to take...Responsibility is the ability to respond.”
— Angel (26:16) -
On Entrepreneurship:
“If you want to be an entrepreneur, get ready for pain, man...get ready to be broke for a long time.”
— Angel (37:39) -
On Regret:
“The only thing I regret are the things I didn’t do.”
— Angel’s Grandfather, quoted by Angel (49:27) -
On Spirituality:
“God cannot be defined by a human being. And if it can, that's probably not the real God.”
— Angel (41:21) -
On Present Moment:
“Bro, the future exists only in your brain, and so does the past...Only the present moment is the one that's true.”
— Angel (46:33)
Noteworthy Timestamps
- 00:00–02:09 - Life on the border; family’s ties to crime; childhood responsibility
- 03:25–04:42 - Dropping out of high school, basketball, early business
- 05:03–06:16 - “Chip on the shoulder”; drive to compete
- 09:43–11:21 - Leadership style; building culture; DM sales business
- 11:40–13:14 - AI startup, making money with AI, future of work
- 19:49–20:28 - Traditional gender roles, family structure, children
- 21:29–24:42 - Cartel life, government corruption, cross-border power
- 25:58–26:44 - Disillusionment with politics; embracing self-reliance
- 36:04–38:30 - Entrepreneurship realities: hustle, struggle, emotional toll
- 41:21–43:39 - Angel’s spiritual philosophy and acceptance of mortality
- 49:27 - Grandfather’s deathbed wisdom on regret
- 50:02–52:09 - Anger, hunger, using cannabis to heal
- 61:57–63:04 - Autism/ADHD as superpower, not disability
- 66:25–68:04 - Angel’s DM sales training program, call to action
Conclusion
This episode dives into the gritty truths of border-town survival, the transformation from anger to achievement, and the unvarnished reality of entrepreneurship. Angel Fernandez’s journey—steeped in adversity but resolutely forward-looking—offers a compelling testament to resilience, self-responsibility, and the power of building bridges over burning them. The conversation is an antidote to self-pity—direct, unapologetic, yet ultimately hopeful.
Contact Angel (for DM Sales Opportunity):
Instagram: @DigitalMoneyAngel — DM the word “ELITE” for info/training.
