Digital Social Hour: How This CEO Built a $100M Natural Health Empire From Nothing | David Sandoval DSH #919
Release Date: November 24, 2024
Host: Sean Kelly
Guest: David Sandoval, Founder of Purium
Introduction
In episode #919 of the Digital Social Hour, host Sean Kelly welcomes David Sandoval, the visionary CEO behind Purium—a natural health company that has grown into a $100 million empire. David shares his remarkable journey from overcoming personal challenges to building a business grounded in integrity, sustainability, and holistic health.
David Sandoval’s Journey to Success
David opens up about his tumultuous upbringing and the pivotal moments that steered him toward his passion for health and wellness.
David Sandoval [08:05]: "I was homeless by choice... My dad drank, he was violent. I didn't like my mom putting up with it, so I made myself gone."
David recounts finding refuge with his aunt and uncle in Northern California, where he experienced unconditional love and support. However, tragedy struck when his aunt passed away due to complications from processed foods, igniting David’s determination to combat the health issues caused by modern diets.
David Sandoval [09:48]: "I was so angry at that food that killed her... I never wanted to see anyone else's Aunt Judy die again."
The Philosophy Behind Purium
David delves into the core philosophy of Purium, emphasizing sustainability, natural ingredients, and the long-term health benefits of their products.
David Sandoval [03:21]: "Our forefathers have an impact on the next generation. It's time that we bend that arc back to the benefit of not ourselves, but to our children."
Purium stands out by eliminating plastics in packaging and focusing on heirloom grains and pure, nutrient-dense foods. David highlights the environmental and health impacts of traditional supplement distribution, advocating for more sustainable practices.
Overcoming Industry Challenges
David discusses the significant hurdles faced in the natural health industry, particularly the high costs associated with health food distribution.
David Sandoval [30:11]: "When you were selling in health food stores, do you know that the health food store takes a minimum of 40% of the retail price?... And by the time you're done, you're left with six cents out of the dollar."
Despite these challenges, David leveraged his expertise and dedication to create affordable, high-quality products that cater to various economic backgrounds, ensuring access to health solutions for all.
Innovations in Health and Epigenetics
A significant portion of the conversation focuses on epigenetics and how lifestyle choices can influence genetic expression and overall health.
David Sandoval [25:08]: "You look at African nations where it's not uncommon for seven-footers... Our nutrition is directly related to our development mentally, physically, and emotionally."
David explains how Purium’s products are designed to support the body’s natural functions, reducing inflammation and promoting longevity. He shares his personal experiments with various diets, including the unconventional sunlight diet, to illustrate the profound impact of nutrition on health.
Addressing Modern Health Crises
David addresses the prevalence of chronic diseases linked to poor diet and environmental toxins, advocating for proactive self-care and informed dietary choices.
David Sandoval [40:45]: "How are you going to die like you are what you eat? So, you know, I'm not saying you shouldn't or can't do anything. I'm saying whatever you do, do consciously."
He critiques the current healthcare system for its focus on symptom management rather than root causes, emphasizing the importance of preventative measures through diet and lifestyle.
Building a Sustainable and Ethical Business
David outlines Purium’s commitment to sustainability, including biodegradable packaging and regenerative farming practices that enhance soil health.
David Sandoval [38:39]: "Our packaging from our product makes soil better... We have science that proves that when you use it in your compost, it makes your compost better."
By controlling the quality of their ingredients and fostering direct relationships with farmers, Purium ensures that their products are pure and free from harmful chemicals, reinforcing their mission to promote holistic health.
Testimonials and Success Stories
David shares inspiring testimonials from customers who have experienced significant health improvements thanks to Purium’s products, underscoring the tangible benefits of their approach.
David Sandoval [47:40]: "I get these letters every day... my daughter had CELS and now she could have a baby."
These stories highlight the profound impact of natural health solutions and validate Purium’s dedication to providing effective, science-backed products.
Conclusion
David Sandoval’s story is a testament to resilience, innovation, and a deep commitment to improving health through natural means. His leadership at Purium exemplifies how ethical business practices and a focus on sustainability can lead to substantial success while making a positive impact on society.
David Sandoval [43:37]: "Make these your sustenance... Do something to protect your liver. Do something to put oxygen back in your blood."
David encourages listeners to take responsibility for their health, make conscious choices, and embrace solutions that benefit not only themselves but future generations.
Notable Quotes
- David Sandoval [03:21]: "Our forefathers have an impact on the next generation. It's time that we bend that arc back to the benefit of not ourselves, but to our children."
- David Sandoval [25:08]: "Our nutrition is directly related to our development mentally, physically, and emotionally."
- David Sandoval [40:45]: "How are you going to die like you are what you eat?"
- David Sandoval [43:37]: "Make these your sustenance... Do something to protect your liver. Do something to put oxygen back in your blood."
Final Thoughts
David Sandoval’s insights offer valuable lessons for aspiring entrepreneurs and health enthusiasts alike. His approach to business and wellness underscores the importance of integrity, sustainability, and proactive health management. Whether you're an established business leader or just starting your entrepreneurial journey, David’s story provides actionable takeaways to thrive in today’s fast-paced digital world.
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