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Morgan & Morgan's Game-Changing Legal Marketing Tactics | Dan Morgan DSH #754
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🔥 Discover the game-changing legal marketing tactics of Morgan & Morgan with Dan Morgan, exclusively on the Digital Social Hour with Sean Kelly! 🎙️💼 Tune in now as Dan shares how they revolutionized the legal industry, leveraging partnerships w
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- [00:02]
A
Hey, music fans, there are some great.
- [00:04]
B
Concerts headed this way.
- [00:05]
A
Don't miss out on all the shows in your favorite venues, like Deftones at Madison Square Garden, Eagles at the Sphere, and Foster, the people at the Ryman Auditorium. Tickets are going fast, so don't wait.
- [00:20]
B
Head to livenation.com to get your tickets. Now, that's livenation.com.
- [00:30]
A
Or something ridiculous. He was at a game. The guy actually said a racial comment to Bradley about a bet that he lost, and Bradley looked at the guy and flipped his hat off. And then two days later, you know, the police were calling saying Bradley's wanted for assault. Holy civil lawsuit was, you know, drafted. And so I was on the front lines of that for a little bit, and then I, you know, once we got the civil thing resolved, then I passed it off to, like, the best criminal guy in town. And then from what I understand, it's all been put to bed now.
- [00:56]
B
All right, guys, got Dan Morgan here from Morgan and Morgan, welcome to the show, man.
- [00:59]
A
Hey, thanks for having me.
- [01:00]
B
Yeah. Is this your first podcast?
- [01:02]
A
I've done a few podcasts before. My first one in person, though, so.
- [01:04]
B
Okay. It's the first, baby. We're out here in Vegas. UFC is a client, correct?
- [01:08]
A
Yep. About here in Vegas. I was filming commercials at the Apex center yesterday with some of the fighters for some content we got coming out. So, yeah, UFC is. They're not a client, they're a partner.
- [01:17]
B
Yeah. And you guys have revolutionized the marketing industry on the legal side of things.
- [01:21]
A
Yeah, I mean, we've been really trying to push it ever since. You know, my dad was. He went on TV in 1988. He was one of the first attorneys to go on tv, at least in Florida. There's some people out west that were doing already, which he saw, so we kind of brought it there. But ever since then, we've always kind of been trying to push it to do new and exciting things, whether it be sports or influencers. And now, obviously, social media, you see probably tons of different lawyers on there now that. That, that. That are in your feet. So we definitely try to get. Keep things interesting and go where the eyeballs are.
- [01:50]
B
Yeah. You guys even sponsor podcasts? I saw.
- [01:52]
A
Oh, lots of podcasts.
- [01:53]
B
Yeah.
- [01:53]
A
Maybe you're soon.
- [01:54]
B
Yeah, no, it's cool, though, because I don't see any other law firms doing that, honestly.
- [01:58]
A
Well, that's. Yeah. I mean, that's kind of me and my team, when we kind of were starting to look at where the eyeballs were and really where our people were going you know, you can only have so many commercials on tv, and even now, I was thinking, when I'm watching tv, I'm watching TV like this, scrolling and looking. So even when you're not hitting them there, you can be hitting them here. So, yeah, I mean, it's been. It's definitely where I think everyone's going. It's more. It's more of social media and podcast, and when you get the actual readers and the people to do it, live in it. Like, we have, like, Theo Vaughn and Tim Dillon and, you know, Bobby Lee and these guys that have, like, kind of cult followings. Their fans hear them vouching for us, saying our name, saying how good we are, they're obviously gonna come into the fold as well. And those guys are great, too, you know, personally as well. So that's how it all kind of started. I was friends with Theo, wanted to get in the mix to test, you know, some podcast sponsorships. We tested it, saw a huge spike in cases, and we're like, let's start doing this with more people. We did barstool. Yeah. So we've been. Definitely been leaning into that space a lot.
- [02:51]
B
That's huge. And your onboarding process is insane. So basically, people just download an app and they can have a lawyer ready, right?
- [02:56]
A
Pretty much, yeah. We try to make it as easy as possible. That's our, you know, that's our slogan. You know, it's. It's. It's easy. But, yeah, essentially, you know, you can call. We have pound law. So £5529 from your cell phone, you can call that, you can sign up. But yeah, you go online, I think it's eight clicks or less. Wow. We can get you signed up. Obviously, you have to have a case and be verified. You know, sometimes you get people that are making up facts, and you have to clear, clear, clear those out. Yeah, for the most part, you can get signed up really quick, and that's important, especially in our cases, because, say you're not representing an insurance company calls you, you can sign something real quick, and all of a sudden, you know, you just lost out on everything, not realizing what exactly you. You were signing. So we definitely try to get the clients sign up quick and then let the insurance company know, stop talking to our clients. You got to talk to us now.
- [03:38]
B
Yeah. And how do. How do you feel about insurance companies overall?
- [03:42]
A
I mean, it's a necessary evil, I guess. I mean, they're definitely doing what, you know, what needs to be done as far as, you know, providing the compensation things like that. However, the way they go about it typically aren't, you know, they really nickel and dime and delay, delay, delay, righteous claims too. Like, you know, I think there's times all, there's, there's all the time really, where we know, hey, client has a hundred thousand in medical bills, there's a hundred thousand dollar policy, and the insurance company will be like, all right, we'll offer you 40,000.
- [04:10]
B
Yeah.
- [04:11]
A
You know, and then kind of you're, they're always just, you know, you guys can go negotiate your medical bills, get those lower. They always just deny, deny, deny, and pay as low as possible. And we. I read an article that Warren Buffett put out. You know, he's the owner of geico.
- [04:23]
B
Oh, he is?
- [04:23]
A
Oh, yeah, yeah, yeah. Geico's Warren Buffett. So that's a lot of where the money comes from. But yeah, so pretty much his, his paper to his executives was pretty much the longer we, you know, don't pay these claims, we take all that money that should be paid out, we can put that into the market, make the interest on it, and then, you know, if the lawsuit takes three or four years to play out, even though that money's paid, but we can ride the market for four years, and then once we do pay the client, we at least made 8% on our money.
- [04:50]
B
Right.
- [04:50]
A
So, you know, it's kind of that game delay as long as possible. And even now I have had a verdict for 2.6 million like three years ago. They appealed it, they lost the appeal. They stole the 2.6 million. And progressives like, hey, we'll pay you 100,000.
- [05:02]
B
Geez.
- [05:03]
A
Even though the verdicts happen and they're still just appealing and denying it and yeah, I mean, eventually, in the OS fees and costs and everything, you have to keep going through these processes because even when you get a verdict or even when they know they're supposed to pay, they still say no. You know, pretty much make me.
- [05:15]
B
That's crazy. You could get a verdict for 10 million and they'll just take like 5, 10 years all the time.
- [05:20]
A
Yeah, exactly. And sometimes you'll get a verdict for 10 million and they'll say, all right, we'll pay you 5 now. And you're like, no. You're like, all right, well, you know, tell your client to enjoy the three year appeal process. They're never going to see that. Holy crap. If you have an old client, you know, you could have someone in like their 90s. They don't really have that time. So you got to just Kind of, you know, do what you do. You have clients sometime that know that, they're like, listen, I know I have this great judgment, but I just want this done today. I want X amount of my pocket. Just get it done. And the insurance company know that too. So they know like, hey, there's a. There's a person on the other side of this that really needs that money. They'll eventually take a 50% discount to get it in their pocket today, especially if they have, you know, bills at home and things like that. The front burner issues they got to handle.
- [05:56]
B
That's crazy. Yeah. That must be frustrating for you guys because you guys have won some huge settlements.
- [06:00]
A
Oh, yeah. I mean, we've. We've recovered over. I think now our number is somewhere around $24 billion.
- [06:04]
B
Holy crap.
- [06:05]
A
Since inception. Yeah. So.
- [06:06]
B
And that's like 30 years. That's.
- [06:07]
A
Yeah. We did 3 billion last year and we're already over 2 this year.
- [06:11]
B
That's insane.
- [06:11]
A
Yeah.
- [06:12]
B
Do you ever expect it to get like this?
- [06:14]
A
Like, I mean, not again. My dad started. So it was actually started in 88. I was born in 89. So I've seen the rise the whole way from Orlando. And then we went to Tampa, then Jacksonville and then Atlanta. That was our first out of state. So my dad's slogan is grow or die. So he always wants to be improving and growing and getting bigger. I don't want to say I didn't see it coming, but I was also pretty humbling and amazing to see it all come into kind of fruition.
- [06:36]
B
Right. You target the major cities. Is that how the growth works?
- [06:39]
A
Exactly. Yeah. So, you know, it started off in Florida and we went to Atlanta and then we started going up the East Coast. Really kind of. It's easy to leapfrog to places where people already kind of know you. So we did New England area, we went to Philly, New York, Boston, kind of D.C. and then about six years ago, we made the big hop across to LA. Now we're in LA, Vegas, Arizona. So yeah, we're definitely go to the, the higher pop. Higher popular cities. We also look at the laws of the state. So, you know, there's certain states that have terrible laws for attorneys as far as caps. You know, Vegas, for instance, is one of the worst for medical malpractice.
- [07:13]
B
Really.
- [07:13]
A
There's really bad caps. So even if you know you, you die. You're a certain threshold limit, you can't recover more than X. And certain states have that. For instance, in Florida, if you get hit by a City bus, you're capped at $200,000 no matter what.
- [07:26]
B
Wow.
- [07:26]
A
In California, if you're hit by a city bus, it's unlimited money.
- [07:29]
B
Holy crap.
- [07:29]
A
There's no caps. And then you're suing the state of California. So there's like, yeah, I'd rather, you know, be in a state like California with great plaintiff laws than a state like, you know, Florida has decent planning laws. We just got hit with bad tort reform where they came in and they try to gut it and really deny rights to our clients and medical bills and things like that, with insurance companies always doing. They're going to legislation and fighting for more rights for them, less rights for the people. But yeah, we look at good, good jurisdictions, good markets. You know, Chicago's one that's really big. We're not there yet. We're probably going to be there soon. Texas, we, we've been growing. Michigan, we opened two years ago. Detroit has some of the best plaintiff laws in America. So once we saw they changed those laws, we went up there and been growing. We have like six attorneys now, I think our five attorneys in Detroit.
- [08:12]
B
Nice. Do you have a minimum case value you'll take?
- [08:15]
A
No. I mean, for the most part, it has to be a valid case, but we don't look at it and say, hey, you know, there's a lot of lawyers who say there's not enough property damage or, you know, the client only went to the chiropractor.
- [08:24]
B
Right.
- [08:24]
A
You know, if there's an injury and they were hurt and there was medical bills and it wasn't their fault, we'll definitely take that case.
- [08:30]
B
Got it. So there's no minimum hu.
- [08:31]
A
There. There's no minimum. Sometimes, you know, we can go through the process and the client might have gone to the chiropractor like four or five times. They're like, hey, I'm not really that hurt anymore. The insurance company might say 2,000 bucks. We'll say, hey, we're going to turn this case down. You just call the insurance company and settle it yourself. In those instances, if it's kind of, you know, juice isn't worth. Worth the squeeze or the time value and money thing. But for the most part, yeah, there's no limits or caps or. Yeah. You know, there's some firms out there, you know, I call them the diamond shops. Will they only take a catastrophic, you know, leg off type of case. Like that's all they do. But they're really good at that. And they have, you know, 60 cases in their inventory, and that's all they do every day are those really high value ones. So if they get one great one, it pays for the year. You know, we're, we're, we're kind of a mix of that. We have, obviously, I think we had a verdict two weeks ago for 25 million.
- [09:18]
B
Wow.
- [09:18]
A
And we had another, you know, we settle cases for 10k all day in Florida as well. So there's really no, you know, threshold.
- [09:23]
B
Yeah. And do you do everything in house or do you outsource a lot of cases?
- [09:26]
A
We do. So personal injuries, all in house. So car accidents, slip and falls, anything done, you know, anything that was you, you were injured is all in house, state by state of various, like medical malpractice. We're in Florida, we're in Atlanta. We're not in the. Those are the only ones. We really do the medical malpractice and we're in employment law and across the country. But, you know, for the most part, if we're not, if it's not our niche or area, we have a crazy network of referral partners. That's actually what I kind of in charge of now is our referral network. So any case, any state, we can, at least if we can't help you out, we get you to the best people that can.
- [09:57]
B
Got it. Have you done any big profile celebrity cases?
- [10:00]
A
I have. I mean, even on. I'm actually a basketball agent as well, so I'm in that space a little bit. So I've done some, some stuff, like criminal defense stuff for some, like Bradley Beal got an incident in Florida where he like flipped the guy's hat off and the guy tried to sue him from, you know, intentional infliction of emotional distress. Was going after Bradley for like flipping a hat for like 8 million bucks or something. Ridiculous. He was at a game. The guy actually said a racial comment to Bradley about a bet that he lost. And Bradley looked at the guy and flipped his hat off. And then two days later, you know, the police were calling saying Bradley's wanted for assault. Holy civil lawsuit was, you know, drafted. And so I was on the front lines of that for a little bit. And then I, you know, once we got the civil thing resolved, then I pass it off to, like, the best criminal guy in town. And then from what I understand, it's all been put to bed now. But I mean, yeah, there's, there's been different celebrity stuff. We actually were involved in. The guy we represent, the guy that got punched by Mike Tyson on the plane.
- [10:52]
B
Oh, I saw that.
- [10:53]
A
So we represented Him.
- [10:55]
B
That was a bad one.
- [10:55]
A
Yeah, it was, it was. But Mike's been good about it. You know, we're on good terms with him. We actually sponsor his podcast. Oh. So, yeah, I mean, it's cool to.
- [11:02]
B
See him, like, you know.
- [11:03]
A
Yeah. He knows he was, he was in the wrong. Obviously, we're working through that. But yeah, there's been different ones. 50 Cent, we have a case right now. He threw a mic at a girl's head. You know, he said the mic wasn't working. He didn't see her, he threw it down and it, you know, buster over and gave her stitches. But yeah, we, we see all, all types of different cases.
- [11:19]
B
Yeah. If you're a celebrity, you're just going to be targeted no matter what. I feel like every year is a lawsuit.
- [11:23]
A
Exactly. I was talking to someone. I'm not going to say his name, but he's on a TV show right now. He has some stuff that's coming after him and he's like, if I wasn't me, this wouldn't be happening. I was like. He's like, not only that, but people think I have all this money. Like they're asking me for millions of dollars and I got, you know, six figures in my bank account because. But they think he's a celebrity. They think he's a target. He did something stupid that, you know, wasn't a level to a crime. But now they go, I'm going to go and just sue this guy and try to get a money back real quick.
- [11:49]
B
Nuts. And you could sue people for anything these days?
- [11:51]
A
Pretty much. I mean, that's what I always tell people, like for, you know, there needs to be a claim people. I get that question a lot in different pockets. You can use a suit for anything. I mean, technically, yes. You know, how long does it stay in the court systems is? Probably not long if it's, you know, really just has no merit to it at all. You're going to file a motion to dismiss. A judge is going to see and dismiss it. Yeah, yeah. But for the most part, as long as you have like 500 bucks cash and a computer, you can file a law.
- [12:14]
B
You could file it yourself. You don't even need a lawyer.
- [12:16]
A
Yeah. I mean, for the most part, small claims courts, all that type of stuff. Yeah. You can definitely go in and, and, and get it going.
- [12:21]
B
Wow, that's nuts. Yeah. Even myself, I'm getting involved in legal. I'm not even a celebrity, but like a couple of year.
- [12:26]
A
Oh, I'm sure. Yeah. Or you might say Something on a podcast or this or that. And I feel like defamation or liable or.
- [12:33]
B
Yeah, I feel like I try to do really good business people, but just, just being a public figure, I guess, you know, your target.
- [12:38]
A
Exactly.
- [12:38]
B
Nuts. Did you follow the Trump case?
- [12:40]
A
I've been watching it. Yeah. I feel like it's one that shouldn't have. It's kind of wasting a lot of judicial resources. But I've been following it. I mean, I mean, it's kind of is what it was. It was kind of black letter type stuff. Strict liability law, they call it. It's like there' like wiggle room. It's just did this happen to that happened to that happened, then it's done. But yeah, I've been following. I followed a little bit the one, the hush money. I know you got a few other ones that are lingering that a little bit more significant than that one.
- [13:02]
B
So what's the problem with hush money legally?
- [13:05]
A
So I get. So really what it was, it was an NDA. And there really is nothing wrong with an NDA. The problem was with the. Was the lab was the way that he labeled the money for tax purposes, I guess, you know, he wrote it off. Exactly. Other than that, there's another, I guess, felony attached to it as well, that since he did it in furtherance of an election, that's where it got to. So if he wasn't running for president, none of this would have ever happened.
- [13:27]
B
Wow.
- [13:27]
A
Yeah. For the most part.
- [13:28]
B
That's crazy. It felt really targeted.
- [13:30]
A
Oh, yeah, definitely. I mean, it was, you know, in both sides going on. He's got the Hunter Biden, you know, he just got convicted of the gun charges as well. So there's definitely.
- [13:38]
B
That was shocking to me.
- [13:39]
A
Yeah. I mean, I took a while. The political judicial system is definitely being weaponized right now by both sides. It's not good to see because, you know, and all of a sudden this is going to start happening. You're going to start suing people left and right and losing merits. I'm hoping after the next, you know, get through this election, get some more normalcy back in America.
- [13:55]
B
Yeah. Do you feel like it's pretty fair overall, the system, the legal system?
- [13:59]
A
I think the system's right. I mean, I was watching Trump in the way, you know, he was going off on the judge. I mean, the judge was. In my opinion, he did. He was playing by the book and doing the rules. And I mean, obviously he was giving some rulings that weren't great to Trump. But there were, you know, rulings that Were kind of, again, black letter law. This is what it is. And he gave some good rulings to Trump. But, you know, so I think the way it played out, it was a good trial. Same with the Hunter trial. You know, it. All their witnesses were allowed. The judge made the right rulings on which ones weren't, which ones were. But yeah, for the most part, I think the system's right. You're always going to get bad results. I mean, I've had verdicts where I've had a case that, you know, appeals right now where I thought I should one and the jury just doesn't see it your way. You know, I have a case where, you know, we were asking for around, like some. Around a million. The defense said the case is only worth 50,000 and the jury said zero. So, you know, we had the defense saying to give our client 50,000. The jury still said nothing. So, you know that it does happen all the time. You're not always going to get it right. But I think for the most part, it's probably the best system we got going comparatively, anywhere in the world as well.
- [14:57]
B
Yeah. Because you could have a black and white case and all it takes is one guy on the jury.
- [15:00]
A
Right, Exactly.
- [15:02]
B
And that. That's crazy to me because personal bias, you know what I mean?
- [15:04]
A
Yeah. And you do a good job in different states, like Florida, you do the jury selection void Dyer, you go, and then you ask a lot of questions, you know, to figure out that bias. But then other states, like Pennsylvania, you get like five minutes of that. So you really figure out, like, who's. Who's what. And you got, you know, sleeping giants are, you know, people that are sleeping saying, I don't have any bias. Meaning, like, meanwhile, they're like, I can't wait to get on this jury and either, you know, give this person a bunch of money or make sure this person gets no money. But, you know, they're like, you know, who. Who doesn't like attorneys? And like, I'm fine. You go on there and you'll go on their Facebook sometimes doing the research, and it'll be like, you know, Morgan and Morgan, I'm in court right now. The I'm about to zip them and things like that. We've caught juries really doing that before where they get dismissed, obviously pretty quickly, but they'll just sit there, lie and wait, try to get on the jury, and then zip you.
- [15:49]
B
Yeah, that's tough, man.
- [15:51]
A
Oh, yeah, for sure.
- [15:51]
B
Wow. Yeah. These days you got to be careful while you're posting too.
- [15:54]
A
Oh, definitely. Oh, yeah. People. And then there was someone. I think it came up in that. In the Trump trial, actually, I think they're investigating right now. But I saw someone on a Facebook post or someone said, oh, my cousin's on this jury. They told me over the weekend they're convicting him. You know, when the trial was still going on, the judge saw the post and actually told Trump's attorneys about it after the fact. So I think there's an appeal process going. Yeah, exactly.
- [16:15]
B
So that's nuts.
- [16:16]
A
Yeah, you definitely. People are watching everything now.
- [16:18]
B
Oh, yeah. I remember when my car got broken into and I was supposed to get, like, 50k from lemonade, but I had this one photo on my Twitter, I think of I did a business transaction in the car.
- [16:28]
A
Yeah.
- [16:29]
B
And that because of that, I lost the money.
- [16:31]
A
Oh, my God.
- [16:31]
B
Yeah.
- [16:31]
A
Yeah.
- [16:32]
B
You know what I mean?
- [16:32]
A
Yeah.
- [16:33]
B
So that was just dumb because I saw I used to sell sports cards and I had a bunch in my backseat.
- [16:37]
A
Yeah. And they're saying there's a business car or something. Yeah.
- [16:40]
B
And they only cover personal.
- [16:41]
A
Oh, geez.
- [16:42]
B
Yeah. You got real.
- [16:43]
A
And then insurance company. Oh, here's a line here, here's a line there. And even if you probably didn't get an attorney involved or anything, did you accept?
- [16:48]
B
I actually did.
- [16:49]
A
Yeah, exactly.
- [16:50]
B
Yeah. We ended up getting 5k instead of 50, basically.
- [16:52]
A
But, yeah, exactly, because you'll. Even then they'll be like, no, this is the law, and then say you didn't get an attorney. Like, well, I guess that's what they're telling me. So it is what it is. And I'll sign off not knowing that there could be some recourse there, but.
- [17:01]
B
Right.
- [17:01]
A
Definitely. They'll find, you know, loopholes all the time. Uber drivers. Oh, you were driving for personal. You're driving for public. All right. That way we're denying your coverage. Uber denies your personal denies. Now there's no coverage on. On either side.
- [17:13]
B
Yeah. Did you always want to become a lawyer growing up?
- [17:15]
A
I actually didn't. My dad says I went to law school under duress. Oh, wow. Yeah. But I wanted to be a sports agent. I am a basketball agent. I worked for Mark Cuban when I was in law school.
- [17:25]
B
Nice.
- [17:26]
A
And then at the Mavericks. Well, actually, yeah. I met Mark Cube. I was at a Barack Obama fundraiser. I was, like, one of the youngest kids there. Mark was there, man. He was actually bartending for it.
- [17:36]
B
What?
- [17:36]
A
Yeah, exactly. He was like a celeb bartender. Was Mark Cuban. It was at Vince Carter's house in Orlando, Wow. During All Star. Like, Orlando All Star, whatever. That was like, you know, I was still going into law school, so I'm like 12 years ago, 13, 14 years ago. But yeah, Mark was there. It was whenever Barack was going for his reelection and he was like, what are you doing here? You're the youngest kid in here. My dad's, you know, is a bundler. He's helping out with the campaign. And he's like, I hate to be the this guy, but what are you doing after this? And I was like, my buddy, Marcus Jordan, it's Michael Jordan's son. He's. He played at UCF at the time. Like, it's his, it's his 21st birthday party tonight. I'm gonna go to his party. And Mark's like, you mind if I tag along with you? You know, I'm a 22 year old kid. I got Mark Cuban asking to hang out with me in my hometown. I'm like, yeah, I think we can make that work. So we went out, we had a good time. We started emailing back and forth. I told him I want to kind of sponge him and just learn his business, his business mind. So I didn't work for the Mavericks. I worked for Mark Cuban companies. So the way like on Shark Tank, you do a deal, then you don't actually sign the deal, then it goes to like, you know, you got to make sure that everything they're saying is true. They say you check the books. So I was working on that kind of division, doing different deal sourcing and, you know, the legal work. While I was in law school on those companies, I had a buddy that I live with in college, Chandler Parsons, that we're hanging out at the time. And he was a free agent during the basketball. During the off season, he had two teams that were interested in him. And I was talking to Mark on the daily, and the Mavericks weren't one of them. And I was like, hey, by the way, do you think, would you be interested in Chandler? He's like, yeah, we want him really bad. And I was able to actually get Chandler a few more million dollars than his agent at the time was had on the table from the other team. And then that following summer, his agent hired me. So I went out and worked for Dan Fagan, it was called Relativity, who since passed away. So I did that for the first, like two years. And then when I got out, I had job offers from both Mark and from the sports agency. And then my dad kind of gave me the opportunities. Like, if you want, you Come back. I know you don't want to do this, but I think it's a better path for money and the way you can kind of grow your brand and still do your sports at the same time. So I kind of launched a boutique sports agency, was kind of doing that a little bit.
- [19:33]
B
Nice.
- [19:34]
A
Have a couple guys overseas, nothing too major. Do legal work for, like, Anthony Edwards is a legal client of mine. I was just reviewing contracts for him this morning.
- [19:42]
B
He's probably getting some big ones. Oh, yeah, yeah, yeah.
- [19:44]
A
He got. He has against Chipotle.
- [19:46]
B
He had a great year, man.
- [19:47]
A
Amazon, Google, like, you name him, he's getting them right now. It's crazy. Yeah, it's awesome for him, too.
- [19:51]
B
They're saying he's the future face of NBA.
- [19:53]
A
Oh, yeah. I mean, the way I got Anthony or the way that he kind of came. He's with Bill Duffy's, his agent, but his, like, manager, his guy that trained him his whole life. I called me when I was trying to. The basketball thing, and he was married to my. It was my sister's best friend growing up. She's like, hey, my husband wants to talk to you about. He has a basketball kid that he needs some help with. And I called him. I thought I was gonna be like, you know, I deal these calls all the time. You got a kid that thinks he's gonna be so good. I'm like, by the way, what's his name? He's like, anthony Edwards. And I, like, almost, like, dropped the phone. It's the number one pick in the draft this year. Like, yeah, I think I can help. I think I can help help you out with that.
- [20:23]
B
Yeah.
- [20:23]
A
So it's definitely been fun. So. No. Did I want to be a lawyer at first? No. I kind of was doing that. That. That lane of sports business, entrepreneurship. I got into the law in about two. I think I was after, like, my second or third. My second year, had my first trial, got, like, a 300k win, and I was, like, hooked. I was like, yeah, that's what I want to do now.
- [20:40]
B
Yeah, I bet that was a huge adrenaline rush. Got a taste of it.
- [20:43]
A
That's the best feeling. It's like, I played sports growing up, so, like, it's definitely the only. It's the closest thing you get to that. Winning and losing that competition.
- [20:50]
B
Yeah.
- [20:51]
A
Grinding hard, putting the work in, seeing the results, and, like, knowing I'm like. And then there's a purpose behind it, too. And then you get the clients hugging you and crying.
- [20:58]
B
Right.
- [20:59]
A
Making a difference.
- [20:59]
B
Yeah. You're changing people's lives.
- [21:01]
A
Oh, it's crazy. Yeah. But like the one I'm. The one I'm so mad about right now that the, that 2.6, you know, verdict. My client is a, you know, 52 old lady that's a receptionist at a I class an eyeglass center, you know, making 12 bucks an hour, whatever it is. And I'm like, she's got all this. She should be like retired and her life should be done and. But here's, you know, she's still going through it.
- [21:20]
B
So they're just going to keep delaying it.
- [21:21]
A
Delaying it. Yeah. It was a rear end accident. Two back surgeries. They said that, you know, wasn't. The back surgeries weren't caused by the accident. She never had back problems before. Never had an MRI before, you know, and after the accident, mri, two herniations, back surgery, like, oh, that's not from us. But. Well, exactly that, that, that, that's their M.O. they'll get a doctor, CME doctor that does like a five minute examination, right. Like this person was not injured in the accident and they submit that and then they say. Yeah, then they just get.
- [21:46]
B
So they just pay off the doctor basically.
- [21:47]
A
I don't want to say they pay them off because that would be illegal. But they're definitely defense friendly doctors.
- [21:52]
B
That is crazy. Yeah. Because I guess if you don't have any proof of before the injury what the back looked like, I guess they're just.
- [21:58]
A
Yeah, that's the best. I mean sometimes you do, you can have a client. You know, we, I think, I think this stat I saw recently is like the average human gets in or the average Americans in like five accidents in, in their life, unfortunately. Yeah, that's hot. It's going down with the driverless cars and all that. But so there are times where you have a client that's been with you before, you can have an mri and those are great because you can actually show, hey, this is what their spine was five years ago. There's no herniations in the neck at all. There's no, you know, there was a bulge here. Here we are five years later. Now the neck's all flared up. The only thing that happened between now and that is, you know, they got hit by a semi three months ago. And the insurance company will still say, well that's just adjournative changes. They're going to get those herniations anyway. It's not from the semi.
- [22:38]
B
Got it. So you guys mainly focus on personal injury?
- [22:40]
A
Yeah, I mean that's the Bread and butter. That's really where, you know, the majority of our lawyers are. But it's all, you know, workers compensation, employment law, mass tours, and class actions are really big for us too. We had a $1.8 billion settlement against Porter. It was a Porter Ranch gas leak out in California where pretty much these houses were just being pumped with people getting, you know, gas is going into their house and they're getting headaches and nosebleeds and crazy stuff was going on. So it was a class action where you pretty much just go get. You know, the whole neighborhood goes and gets lawyers and we work with a few other law firms on it, but yeah, class action. These data breach cases right now are really big. Google incognito. I don't know if you've seen that one that's been going on.
- [23:15]
B
I didn't see that. What happened?
- [23:16]
A
So pretty much you have the incognito mode where you think your browser history is not being recorded. Yeah, all that. But it is the whole exact.
- [23:23]
B
Dude, I use that exact. Safari, too.
- [23:25]
A
You can be a client. We can sign you.
- [23:26]
B
Yeah, I wonder if Safari does that.
- [23:28]
A
I know, I know. The Google one's going on pretty. And it's. The signups are crazy.
- [23:33]
B
Holy crap. So how did they find out they were tracking on there?
- [23:36]
A
I don't know if it was a whistleblower or really what. What came out. But yeah, essentially there is. They're still just harvesting all your data and your. And whatever you're looking at and you're. You're collecting that and still selling off the companies. Even that is technically on. It's just a kind of a fake. A fake safety thing.
- [23:50]
B
The Brita one really shocked me. Did you see that one?
- [23:52]
A
What was that one?
- [23:53]
B
So the Brita water filter, they said they used to filter 99% of harmful ingredients. It was nowhere close.
- [23:59]
A
Yeah, nothing.
- [23:59]
B
So a huge class action.
- [24:00]
A
Yeah.
- [24:01]
B
And I used that in college. Everyone did.
- [24:03]
A
I think I have two in my fridge right now.
- [24:06]
B
Crazy.
- [24:06]
A
Actually, no, I just got the hydrogen. You've seen that hydrogen.
- [24:10]
B
Oh, the one that shakes the water.
- [24:11]
A
Is a Gary Bracker.
- [24:12]
B
Yeah, Gary Bracker. Yeah. Have you noticed any results from that placebo?
- [24:16]
A
Maybe, but I've been doing it. But it's been. It's been good.
- [24:18]
B
Yeah, it's hard to tell.
- [24:19]
A
Yeah, exactly. Exactly.
- [24:21]
B
But, dude, a lot of these claims, like Roundup was a big one.
- [24:24]
A
Roundup, we're heavy on that one. Monsanto. Yeah, those are still going on. These opioid litigation where, you know, we represent a lot of cities and municipalities. The state of Kentucky.
- [24:31]
B
Yeah.
- [24:32]
A
Against the opioid companies. Those are still.
- [24:34]
B
So whole cities are going off there.
- [24:36]
A
Yeah. Essentially it's like, hey, you know, you pushed all these pills into our community and now, you know, this city in West Virginia is just a shell of what it was because everyone's, you know, doped up and high and unemployed. So they, the cities are suing these, these manufacturers. They're getting tons of money and then for hopefully prevention. So like, all right, what can we do now? And yeah, there's some issues right now where the, you know, who's controlling that money and where's it going? I saw like, you know, some cop, like a police department bought like eight Camaros with the opioid litigation. Like how is this helping the opioid fights and stuff like that. But yeah, but yeah, these cities are able to go and collect against opioid companies.
- [25:12]
B
Ye. Big pharma companies just build it in their budget though.
- [25:14]
A
Oh yeah, they're ready for it.
- [25:15]
B
Yeah. There's so many Ozempic lawsuits right now.
- [25:17]
A
Yeah, we were actually the first one to file the Ozempic lawsuits.
- [25:20]
B
Oh you were?
- [25:20]
A
Yeah, yeah. So yeah, we were first mover in that space. Yeah. Pretty much like stomach paralysis. They start taking it and you just, you know, can't go to the bathroom anymore.
- [25:28]
B
Holy crap. Yeah, people are taking it to lose weight and then they're Holy stomach literally paralyzed. That's nuts though.
- [25:34]
A
Oh yeah, exactly. And then they like, instead of going to the bathroom, they're like, they have to throw up to get their food out and it's just like. Yeah, terrible.
- [25:41]
B
I wonder if anyone's gone after the antidepressants like Xanax or.
- [25:45]
A
I mean, I think, I'm sure they have. The one that I think might I is the, you know, the, the study, like the, the, the ADD medications that people are abusing, all that type of stuff in college and you know.
- [25:57]
B
Yeah.
- [25:58]
A
Adderall. The long term effects. I don't know what, what, what it's going to be, but I feel like that, you know, can't be great.
- [26:04]
B
Yeah. Well now there's probably brain scans that are seeing the long term effects. 10, 20 years exactly.
- [26:07]
A
The heart just pumping, you know, your heart's going crazy. Yeah. 15 year old kid taking 40 milligrams of Vyvanse every morning for, you know.
- [26:15]
B
I'm sure it's common in law school where you went.
- [26:17]
A
It was, I always kind of stayed away from it, luckily. It always gave me bad reactions.
- [26:21]
B
It was always like, same.
- [26:22]
A
Yeah.
- [26:22]
B
I thought I was gonna die.
- [26:23]
A
My heart. I'm just a cold brew guy.
- [26:25]
B
Yeah. No. No Western drugs for me, man.
- [26:27]
A
Exactly.
- [26:29]
B
What do you got working on next? Any upcoming sponsors or anything fun?
- [26:32]
A
Yeah, we got. Like I said, we did the UFC thing. We're out here yesterday doing that. We got. I'm going to London next week. We got a horse in the Ro. Ascot races, so we have four. Four of the people racing. Wow. Yeah. We got into that a few years ago. My dad's from Kentucky, so he's always been big into the horse racing scene, so I'm going out there.
- [26:49]
B
Okay.
- [26:50]
A
To do that. I think it's on Wednesday. Ultimate Grace and the Queen Mary Stake, so.
- [26:55]
B
That sounds fun.
- [26:56]
A
Wish us luck. Yeah. And then as far as the law stuff, it's just a lot of the, you know, these newer markets is really been focusing on, you know, growing. On growing those markets. So a lot of. I think right now we're looking at doing deals with some of the. We've been doing more sports deals, so hopefully on the horizon, we have one with the Miami Heat that should be getting done here. Luckily, knock on wood, we got a couple colleges teams that we've been looking at. We do the nil stuff, so they got, you know, the football season. All that's going to be coming up here shortly, so we'll definitely be staying busy with all that.
- [27:25]
B
Yeah, you guys got to land Caitlin Clark, right? She's hot.
- [27:27]
A
Right now we have Juju Watkins, who I argue is better than Caitlin Clark. Whoa. She's a friend. I don't know if you. If you followed her. She was a freshman at USC last year, but she's going to be the Michael Jordan of basketball. We got her early. Plan is a keeper.
- [27:38]
B
Dang. I honestly thought WNBA was done right before Caitlin Clark. Like, I thought it was dead. They've been losing money every year, but she's really changed things up.
- [27:46]
A
Yeah. She juiced it back up and it got. Just now you turn on ESPN every morning, there's at least like a 10, 15 minutes, you know, talking about WNBA, where before you'd have to go, you know, ESPN, the Ocho.
- [27:57]
B
Right. Yeah.
- [27:58]
A
To get any coverage of it.
- [27:59]
B
And the players do not like her, which is weird to me.
- [28:01]
A
Oh, I know, right? It's either the checking her, and so you should be thinking, like, thanking her for getting more. More eyeballs. But, you know, that's. That's. What with that. With everything in life, they left her off.
- [28:09]
B
Yeah.
- [28:10]
A
As soon as you get up to the top, I think the, the, I mean, the USA Basketball is just, it's ridiculous to, to, to leave her off, you know, that everyone wants to see her. Even if she's playing five minutes a game. Just let her travel the team and let her buy into the program because she's going to hopefully be playing for USA for the next, you know, 16 years.
- [28:27]
B
They would have all made more money if they had her on it. Makes no sense.
- [28:29]
A
Oh, definitely endorsements and all that. It's probably just the other players that we're seniors on there. Probably we don't want her on here, but it's going to be a distraction and you probably have some, I mean, I'm guessing here, but I'm sure you have some leadership of the older players saying, we don't want her here.
- [28:43]
B
Yeah. How lucrative is the horse racing? Was there an ROI on the horses you invested in?
- [28:47]
A
So when we invested in it, the guy we were investing with said, imagine that you're taking this money and lighting it on fire. So now, luckily we have actually made some money and broken even and been able to buy more horses and do it. So we are making ROIs on it, but pretty much every time we make money, we put it back into the program.
- [29:02]
B
Got it.
- [29:03]
A
Yeah.
- [29:03]
B
But for you guys, it's probably just more of a networking awareness player.
- [29:05]
A
Yeah, it's networking. It was a dream of my dad to be a part of it. You know, we got the horse's name like Ultima D and Ultima Grace after my mom and my niece and things like that. So there's all that attached to it too. But yeah, it was more like a passion project for my dad. And then once we got, once my mom fell in love with it, it was game over.
- [29:20]
B
Nice. I feel that. Yeah, you probably have to win a race to make money, right?
- [29:23]
A
Exactly. Yeah. So like the ultimate Grace, the race that she want, the one to get into this race was like, you know, an 80k race. And once he's racing, it's a 200k race. Wow. You kind of keep going up. She's a two year old now and then once you get to like a 4 year old, then you're in like the million dollar races.
- [29:37]
B
Okay. So that's the prime age of a horse. Four years old.
- [29:40]
A
Three is, I think the Derby horses are three.
- [29:42]
B
Okay.
- [29:43]
A
Kentucky Derby and they run like three. But yeah, three to four is like when you want to be hitting your stride.
- [29:47]
B
Damn. So you got a short window.
- [29:49]
A
Oh yeah. But the money is in the breeding. So like Ultimate Grace we had. Our first horse was Ultimate D. Her. Her baby was Ultimate Grace, but her dad was American Pharaoh, the Triple Crown winner. Wow. So since Ultimate D was a good horse, American Pharaoh's owners reached out to us and said, hey, will you breed Ultimate D with American Pharaoh? They did, and now we got this horse that's killing it. So if she does good, then you can start, you know, her babies. And then.
- [30:12]
B
So it's like an investment up front, and then you keep breeding like American Pharaoh.
- [30:16]
A
Luckily, we. We didn't have to pay for it since they reached out to us. But, like, to have a child with him, if you're a female horse, is about $750,000.
- [30:24]
B
What you could sell the babies for that or.
- [30:26]
A
And that's just not even guaranteeing that it's gonna. It's gonna keep either. That's just like the vial of. You know.
- [30:32]
B
So if you were smart, you would just buy the best horse and have a kid every year sell them.
- [30:36]
A
Yeah, exactly. That's what I mean. The chic and all that are doing. If you see, like, they go to. There's. I'm from Florida, so there's Ocala. Florida is like a huge horse place, but they have these giant mansions out there. These, like, sheiks flying. They buy the best horses, they fly back. Same with Kentucky, too. So, yeah, they definitely. That's what they do. It's just waiting. Breed this one with that one. Is it good? Is it not good? But it's all about the lineage.
- [30:56]
B
Wow.
- [30:57]
A
So the racing's good. It helps cover some costs. But you're really just hoping that if it does win the Kentucky Derby. Yeah, it's whatever. A million. Two. Two million bucks. But you can be making a million bucks, you know, a week.
- [31:07]
B
A week.
- [31:07]
A
I mean, if you. If. If you're a male horse for you. Yeah.
- [31:10]
B
Oh, if you're a male. Yeah, that makes sense.
- [31:12]
A
Like, American Pharaoh has days where he's just got, like, three girls. He gets massages. Yeah.
- [31:18]
B
I was thinking from a female point of view, but.
- [31:19]
A
Yeah, females, exactly. So the females are more valuable as far as that goes. As far as. Because it takes longer to carry the horse while the male has kind of can do it more frequently, but. Yeah. So you can make more money on the males because of the frequency of it, but the women are really who you have to have to make sure the horses are gonna be.
- [31:36]
B
Got it. Wow, that's fascinating. I gotta get out to a horse race one of these days.
- [31:39]
A
Oh, yeah, for sure. They'll come out.
- [31:41]
B
Yeah. I'VE never been.
- [31:41]
A
Keeneland's awesome. That's the one in Lexington that we always go to, but they're all over. You gotta get to one.
- [31:46]
B
Hell yeah, dude, it's been fun. Where can people find you and potentially hire you guys?
- [31:50]
A
So I'm on Instagram at Dan Morgan esq. For the people.com is our website. You can go there to hire us. We're also for the People is our Instagram for our company Instagram as well. But yeah. £529. Like I said, pound laws. Our cell phone number. So you can call that from your cell phone. You hooked up. Right. Right. With us or. Yeah, just shoot me a DM and I'm happy. I've always. That's my. I call myself the Referral King, so I love it. Yeah. Cool.
- [32:15]
B
We'll link it all below. Thanks for coming on, Dan.
- [32:17]
A
Absolutely. Thanks for having me.
- [32:17]
B
Yeah. Thanks for watching, guys. As always. See you tomorrow.
- [32:25]
A
Hey, music fans. There are some great concerts headed this way. Don't miss out on all the shows in your favorite venues like Deftones at Madison Square Garden, Eagles at the Sphere, and Foster the People at the Ryman Auditorium. Tickets are going fast, so don't wait.
- [32:44]
B
Head to livenation.com to get your tickets. Now that's livenation.
- [32:48]
A
Com.